#storytelling #podcasting #podcast101 #story #podcast #contentcreation Who cares about your story? Employees? Vendors? Customers? Competitors? No. They don't. Nobody has the time to listen to your "Once upon a time..." stories. People don't care what you say. They care what you do [for them]. Shantanu Anand, the Vice President of Kommune joins me to unveil the storytelling secret of brand managers of big companies. Shantanu has dropped bombs in this short conversation. From sharing the magic of storytelling to learning the art of resonating with your audience, and crafting unforgettable narratives that stand the test of time, Shantanu has a message ever content creator whether an individual or a brand must know. ✅Connect with Shantanu Anand socials: LINKEDIN: https://in.linkedin.com/in/shantanu-anand-gives-you-solutions Kommune india: https://www.youtube.com/@UCzGbe7WmkQPW3gcbhN0G2gw Timestamps:- 0:00 - Shantanu Anand x Manali 0:37 - The most memorable memories from storytelling workshops 02:02 - The moat around creating content for likes and views is dying 05:21 - Know this before you plan to monetize content 7:21 - Weaving stories through ACTIONS. 10:05 - Reimagine storytelling 11:51 -Identifying storytelling opportunities with your employees and customers 14:40 - Leveraging trends for content creation 16:27 - Inconsistency kills TRUST 18:03 - Campaign was SMART. Audience was DUMB. 20:55 - Closing    🔔 Like, share, and subscribe to our channel for more enriching podcast episodes with influential personalities from various fields. Let the power of storytelling take you on a transformative journey! ✅ Connect with me on socials: LINKEDIN: https://www.linkedin.com/in/ManaliBhat TWITTER : https://twitter.com/Manali_Bhat INSTAGRAM: https://www.instagram.com/bliszpodcasting/ FACEBOOK : https://www.facebook.com/manali.bhat.90/ ---------------------------------------------- About : Hi, I am Manali! I am a podcast producer and a content creator. I work with podcasters to manage and re-purpose their shows. I also help launch podcasts. Being a content marketing enthusiast, this channel is the storage space for my learnings. With every episode on this channel, the motive is to document my journey, share my learnings and be of good use to amazing viewers like you :) If you liked what you saw, subscribe and share the video. Have a great day ahead! See you in the next one :)