Is it possible to shape culture as an individual? And is it possible to shift entrenched, long standing core beliefs of a community or organisation?

Our guest today, shares how she’s transforming her community in the hopes of leaving a lasting impact.

We talk about strategies to challenge and shape culture, the reality of leading a movement, sexism, monetising activist work and so much more.

Raj Khaira is a lawyer, author, anti-oppression activist and is one of few ethnic minority women in the UK to have held a role in the c-suite of a tech company.

Raj is also the founder of the globally acclaimed, award winning campaign, the Pink Ladoo Project, which is a global gender equality campaign by encouraging South Asian families in the diaspora to abandon sexist customs and celebrate girls' births. The campaign has inspired the celebration of the birth of thousands of girls in South Asian communities across the world.

In addition to that, Raj launched southasiantherapists.org, the world’s first global directory of South Asian therapists in June 2020 in the height of the pandemic which quickly became the largest South Asian mental health community in the world.

Her first book, Stories for South Asian Supergirls, was published in May 2019 and was selected as Children's Book of the Week and Children's Book of the Month by the Times and the Guardian. Volume 2 of Supergirls will be releasing in 2024.

How to connect with Raj:

• Find Raj on LinkedIn
• Pink Ladoo’s IG
• South Asian Therapists IG
• South Asian Therapists Website
• Grab Raj's book - Stories for South Asian Supergirls on Amazon {affiliate link}: https://amzn.to/3fILSfz