Account Analysis Episode 11: Dynamic Customer Segmentation in Treasury Services

Banking on Value Exchange

Sep 5 2023 • 11 mins

Customer preferences and needs are evolving rapidly. Dynamic segmentation has emerged as a powerful tool for banks, enabling them to gain deeper insights into their customer’s financial activities and needs.

In this episode, Dan Gill, CTP, Industry Principal – Banking & Financial Services, SunTec and Samuel Davidowitz, Sales Director – US, SunTec address how dynamic customer segmentation can be used in treasury services and how AI can help with account analysis. Listen now!