Episode 93: The Cost of Holding On

Blaze Group Radio with Casey Ariel

Feb 2 2024 • 9 mins

Blaze Group Radio is a daily source for morning affirmation, news, and insights for Black women entrepreneurs. Subscribe now!

In this episode, Casey unpacks:

  • The sunk cost fallacy and what it means for businesses + entrepreneurs
  • Examples of sunk costs and how to reframe those situations as learning lessons to stop the bleeding


Be sure to download the Blaze Group app to tap into our tech + lifestyle resources for Black women entrepreneurs. Learn more about Blaze Group at blazegroup.io.

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