Business as Activism with Elijah Selby

Elijah Selby

Everyday we are inundated with thousands of messages promoting a way of doing business that is entrenched in toxicity. Are you as tired as I am of seeing the endless propping up of hustle culture and burnout as the only path to success? The marketing paradigms that are void of diversity, antiracism, and inclusion? The reliance on using harmful psychological triggers just to make a sale?! They want us to believe this is the only way it can be done; but I am here to tell you: that is 100% b@llsh*t! We don't need to buy into this deeply harmful and exhausting mythos of doing business. I have made it my goal in life to not only change the way I do business but to help others do the same: through community, sharing, and learning through powerful conversations. Welcome to the Business as Activism Podcast. We are going to unpack and uncover how doing business in our current paradigm is causing tremendous harm and perpetuating an unjust system. We are also going to discuss new and better ways to do business --ways that actually can result in bringing about healing and contribute to changing the world. I'm your host, Elijah Selby, Feminist Business Coach and I passionately believe that by dismantling the systems of oppression that are built into current business practices we can 100% help to make the world a more just place. So many of us are unconscious of the harmful beliefs and practices we are perpetuating. Including me. Through these conversations a whole other world and way of doing things is going to open up for you. My desire is that these conversations inspire you to do business differently so that together we can build a better workplace and a better world. read less
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Episodes

How I finally started showing up for my business
Apr 7 2024
How I finally started showing up for my business
If you want to stop hiding out and start powerfully showing up for your business then it is so important to unover what's holding you back and then create a new way to PLAY! There's a lot of reasons we hide out but one of the biggest one's I've found is because we are given some really fucked up messaging in our patriarchal society around marketing. In this episode I share how I started my business and the internal road blocks I ran into when trying to market and launch! It took me a bit to figure out what was stopping me but THANK GOODNESS I eventually got there! I dive into the lightbulb that went off and changed everything--including how it lead to me starting this podcast! I walk you through three Patriarchal Marketing Messages that are most likelty holding you back: •The Myth of Perfectionism •The belief that in order to make the sale, we need to MANIPULATE •The idea that in order ot market your business successfully you need false urgency, manipulative pricing, gouging people with payment plans, false scarcity, and exaggerated claims of success. I give you journal prompts for each of these so that you can start unpacking and dismantling your internalized patriarchy today! Yay!   At the end of the podcast, if you're interested, I let you know about a gathering I'm holding this Thursday, April 11th. If it resonates, please join (I will be sending out a recording!) Click here to sign up for the Marketing Gathering! Click here to read more about it! Click here to sign up for my newsletter! Elijah on IG--come say hello and share your thoughts! If you'd like to be a guest on my podcast, please fill out this form :)
Disrupting Social Media and Finding Your Authentic Self with Helen Jane Campbell
Nov 14 2023
Disrupting Social Media and Finding Your Authentic Self with Helen Jane Campbell
Other titles I considered for this episode: Personal Style and Gatekeeping in the Workplace Body Image, Privilege, and Influencer Culture Breaking Free From the Matrix of the PR World and Embracing Authenticity   At one point in her career, author and coach Helen Jane Campbell was pulled into a room (along with the other women in the firm) and told what kind of underwear they should wear underneath their work clothes. That somebody ever thought that it was okay to dictate women what kind of underwear they should wear is jaw-dropping but it also is exemplary of the Patriarchy in the workplace...and life, really. It may be jaw-dropping, but you know what? We women participate in this dictatorship or how we should look and what we should wear every day. We don't necessarily even understand that we are doing that until someone lifts the veil for us. Well, we are lifting the veil! Helen shares her remarkable journey with us from working in PR, buying the right handbags, having the right haircut, and doing all she could to fit it, to BREAKING FREE of that and discovering her true authentic self. She has two decades of PR experience that she brings to the table and applies that knowledge in a disruptive way to help change the narrative! It's so compelling and really exciting! I can't wait for you to listen! LINKS: Helen's website: www.coachingbyhelen.com Helen on IG: https://www.instagram.com/coachingbyhelen Helen on LinkedIn: https://www.linkedin.com/in/coachingbyhelen/ Helen's Book!!! https://www.businessexpertpress.com/books/founders-freelancers-rebels-how-to-thrive-as-an-independent-creative/ Elijah on IG: https://www.instagram.com/elijahshannonselby/ Business as Activism on IG: https://www.instagram.com/businessasactivism/
Powerful Visibility through Podcast Guesting with Natalie Koussa
Oct 17 2023
Powerful Visibility through Podcast Guesting with Natalie Koussa
If you wonder how to gain visibility in a very noisy world, you will want to listen to this episode. Natalie Koussa is a business development coach and Podcast Guesting Strategist who helps industry changemakers create their fully expressed, fully booked business. She’s the creator of the Luminous Mastermind, and The Speakeasy - a group programme which supports entrepreneurs to clarify their thought leadership message, pitch like a pro and get booked on the podcasts their future clients are listening to. In this powerful conversation, Natalie shares her personal story with us on how she gained visibility through podcast guesting and how she then found her genius in helping others do the same. She talks about: *How to create your message and show not only what you're doing differently but what it is you stand for. *How podcast guesting helps you have your message heard in a powerful way (think consent and intimacy). *How podcasting, referrals, and her email list gets her 95% of her business vs. being able to count on one hand the number of clients she's gotten off social media. *What you need to have in place in order to start growing your business through podcast guesting...and so much more! I can't wait for you to curl up and get cozy with this warm and wonderful conversation that is going to create so much possibility for you!  LINKS: Natalie's website: https://www.nataliekoussa.com/ Natalie's Speakeasy Program (open now!): https://www.nataliekoussa.com/speakeasy Natalie on IG: https://www.instagram.com/nataliekoussa_/ Natalie on LinkedIn: https://ie.linkedin.com/in/nataliekoussa Elijah on IG: https://www.instagram.com/elijahshannonselby/ Business as Activism on IG: https://www.instagram.com/businessasactivism/
"This Course Will Change Everything" and other lies with Deanna Seymour
Aug 22 2023
"This Course Will Change Everything" and other lies with Deanna Seymour
Success is right around the corner if you buy the right course, right? There's just one piece of information you're missing...and when you read the marketing copy for that course you're CERTAIN that this will be THE THING that makes is all happen.   How many courses have you bought? $2k here, $3k there...it sure adds up, doesn't it? I know I've spent multiple thousands of dollars on courses that I have not used, not finished, or did not deliver. Deanna Seymour was an art teacher looking to start a side hustle to bring some extra money into her family of four. Like so many of us, she googled her way into the online business world, discovering so many celebrity entrepreneurs...and before long she had the feeling of, "Yeah, I can do that--I can be a bazillionaire and run my business from the beach." How many of us have had a similar thought? Deanna opens up to take us on this journey of investing big sums and not getting the desired results; of being convinced by the marketing and then discovering the program really didn't deliver. As a result she created a course called, STOP BUYING COURSES to help people understand marketing and how it is designed to make you feel so you can make empowered decisions. Deanna is AMAZING. OMG, you're going to love her. Truly.   LINKS: Deanna's website: https://deannaseymour.com/ Deanna on IG: https://www.instagram.com/thedeannaseymour/ STOP BUYING COURSES: https://deannaseymour.com/stopbuyingcourses Deanna on LinkedIn: https://www.linkedin.com/in/thedeannaseymour/ Deanna's Podcast--the eff that series: https://deannaseymour.com/effthatseries Elijah on IG: https://www.instagram.com/elijahshannonselby/ Business as Activism on IG: https://www.instagram.com/businessasactivism/ Work with Elijah: https://calendly.com/thefemininerising/90min