Robb Quinn - Building High-Performance Sales Teams

Mar 12 2024 • 58 mins

Summary:

In this conversation, Rob Quinn discusses his hyper focus on the sales agency, the importance of building a strong brand, and the strategies for closing high-ticket sales. He emphasizes the significance of community building and tracking and analyzing data to improve sales team performance. The conversation also covers lead to conversion metrics and the preparation required for successful sales calls. In this conversation, Robb Quinn shares insights on qualifying leads and the importance of finance, desire, and urgency in the sales process. He also discusses key metrics for sales reps and the structure of a sales team. Additionally, he explains the use of videos to confirm appointments and the follow-up process for no-show appointments.

Takeaways:

👉 Hyper focus on the main goal of your business to achieve growth and success.
👉 Building a strong brand presence is crucial for trust and credibility.
👉 Price your products or services based on market demand and profit margins.
Community building and engagement are essential for brand awareness and customer trust. Qualifying questions should focus on finance, desire, and urgency.
👉 Tracking key metrics such as calls, connections, offers, and close rates is essential for sales reps.
👉 Creating urgency and desire involves quantifying the upside and downside for the prospect.
Videos can be used to confirm appointments and provide information about the product or service.

Chapters:

00:00 Introduction and Overview
01:10 Hyper Focus on Sales Agency
03:09 Scaling Down the Team
05:02 Building a Strong Brand
06:29 Product Market Fit and Pricing
08:03 Closing High-Ticket Sales
09:42 Building Brand Awareness
11:35 Community Building
15:22 Tracking and Analyzing Data
21:09 Lead to Conversion Metrics
26:38 Tracking Sales Team Performance
29:01 Tracking New and Follow-Up Meetings
32:21 Preparing for Sales Calls
33:09 Qualifying Leads and Outbound Team
35:10 Qualifying Questions: Finance, Desire, and Urgency
37:22 Importance of Finance, Desire, and Urgency
39:25 Creating Urgency and Desire
42:34 Key Metrics for Sales Reps
44:28 Tracking Cash Collected and Testimonials
47:31 Sales Team Structure and Roles
50:26 Adding an MDR for Qualification
52:48 Sending a Video to Confirm Appointments
53:37 Follow-up for No-Show Appointments
56:23 Contact Information