Daniel Veiga - From Agency to AI Driven Marketing

Behind The Revenue

Mar 19 2024 • 41 mins

Summary:

Danny Vega, the founder of Chattix, discusses his journey from running a digital marketing agency to starting an SEO SaaS company. He explains how AI is revolutionizing the SEO industry and how Chattix automates SEO processes using AI. Danny also addresses concerns about AI-driven content and discusses the future of SEO and Chatix. He shares his plans for user growth and marketing strategies, as well as the potential expansion of the Chatix community. The conversation concludes with a discussion about the simplicity and marketing behind School, a platform for online communities. The conversation covers challenges with multiple platforms, scaling and automating fulfillment, optimizing ads with AI, focusing on core offerings, and the importance of automation in SEO.

Takeaways:

  • Using multiple platforms for different aspects of a business can lead to fragmentation and communication issues.
  • Scaling and automating fulfillment is a key focus for businesses to streamline operations and improve efficiency.
  • AI can be used to optimize ads and provide insights into competitors' strategies.
  • Focusing on core offerings and going deeper rather than wider can lead to better customer support and scalability.
  • Automation plays a crucial role in SEO, allowing for the elimination of manual tasks and the potential for fully automated SEO processes.

Chapters:

00:00 Introduction and Background
01:00 Running an Agency and Acquiring Clients
03:05 Introducing Chattix: An SEO SaaS Company
04:46 Transition from Agency to Software Company
08:05 The Rise of AI in the Industry
12:05 Automating SEO with AI
13:55 Addressing Concerns about AI-Driven Content
16:36 Fixing and Deploying SEO with AI
20:00 Keyword Clustering and Content Creation
22:25 The Future of Chatix and SEO
28:18 User Growth and Marketing Strategy
29:52 Expanding the Reach of Chatix
31:32 The School Community and Future Plans
33:06 The Simplicity and Marketing of School
34:03 Challenges with Multiple Platforms
35:20 Scaling and Automating Fulfillment
36:00 Optimizing Ads with AI
37:31 Focusing on Core Offerings
38:20 The Importance of Automation in SEO
39:19 Conclusion and Contact Information


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