Kevin Anson - Crafting Viral Video Ads

Behind The Revenue

Feb 27 2024 • 46 mins

Summary

Chad Kodary interviews Kevin Anson, a video ad expert, about his experience working with Russell Brunson, the types of video ads that are effective on Facebook and Instagram, the impact of AI on video production, and his speaking experience at Funnel Hacking Live. Kevin shares insights on creating video ads that resonate with audiences, the importance of authenticity in video content, and the potential of AI in video creation. He also discusses the benefits of speaking at industry events and the impact it can have on business growth. Kevin's goals for 2024 include growing his agency and launching a new version of his video formula course. In this conversation, Chad Kodary and Kevin Anson discuss the importance of simplifying content creation and building more to increase success. Chad shares how he simplified his setup and was able to produce more content in less time. They also talk about the power of creating offers and putting them out into the world. They emphasize the need to take action and not be afraid of failure, as even failed attempts can lead to valuable insights and success.

Takeaways

  • Simplifying the content creation process can lead to increased productivity and efficiency.
  • Focus on the value and content of your videos, rather than the location or setup.
  • Building more and creating offers is key to increasing success.
  • Don't be afraid to take action and put your offers out into the world, even if they don't always work.

Chapters

00:00 Introduction and Background
03:03 Creating Effective Video Ads
11:03 The Impact of AI on Video Production
18:56 Speaking at Funnel Hacking Live
28:46 Goals for 2024
38:51 Simplifying Content Creation
42:31 Building More and Creating Offers


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