Marek Nebesář is the Sales and Operations Director & Co-Founder of Behavio. He is helping companies to improve their ads and brand positioning using behavioral science.

In this podcast episode, Marek shares the beginnings of Behavio, what are the methodologies they recommend to use to understand customers' needs, how they have approached their expansion to the US market, his learnings from working in China, and some of the resources he follows to keep up to date.

- Would you like to know more about Behavio? Visit their website: https://behavio.app/

- Feel free to follow Marek on LinkedIn: https://www.linkedin.com/in/mareknebesar/

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