Jaime Cabrera, VP Group Creative Director, Innocean

Marketing Trailblazers

Apr 2 2024 • 1 hr 2 mins

In the latest episode of Marketing Trailblazers, Jeremy and Jess sit down with Jaime Cabrera, Executive Creative Director, author of What's the Big Idea: An Indispensable Guide to Becoming a Kick-Ass Creative Director, and host of the Confessions of a Creative Director podcast.Together, Jeremy, Jess, and Jaime discuss:

  • Experiential marketing
  • How the creative industry has evolved over the years and what key trends are shaping the future
  • Jaime's best advice for marketing directors/CMOs on how to work with agencies

Get Jaime's book, What's the Big Idea: An Indispensable Guide to Becoming a Kick-Ass Creative Director, here: https://amzn.to/3TL2Bip

Get Jeremy's book, Climb: The Risks and Rewards of Elevating Your Brand here: https://amzn.to/3Q7ASHq