Find the full episode and transcript at prosperouscoach.com/272.
About 3x a week a new coach reaches out to me. They've been referred to my podcast by another coach — thank you! Or they’ve seen a LinkedIn post or Googled for "coaching niche", browsed my website then filled out the application on my VIP Mentoring page.
That’s an online customer journey that works!
They tell me:
“I don't know my coaching niche or target audience yet vbut I’m working on my website, posting on socials, and developing coaching programs.”
And I think ... WAY TOO SOON!
I get it. When you finish coach training there's this emotional rush to get a website up and do all the things online.
But it will be a false start and likely mean doing everything over, because the very 1st step for everything in your coaching business is nailing down a viable audience and niche. Anything you do before that isn’t going to be effective.
Let me help you think differently about the goal of your website.