What Endurance Sports Can Teach You About Sales w/Matt Brownlee

CloseMode: The Enterprise Sales Show

May 1 2024 • 25 mins

In this episode, Brian Dietmeyer talks to Matt Brownlee, Founder of MPH Coaching, about the parallels between athletic discipline and sales excellence. They explore how traits like preparation, coaching, and teamwork in endurance sports can translate into successful sales strategies. This conversation highlights the importance of focus and the strategic benefits of being highly intentional in business engagements. Listen in as Matt shares insights from his experiences as a competitive athlete and sales leader, offering valuable lessons on growth acceleration. Tune into this engaging episode of CloseMode, packed with strategies for anyone looking to enhance their discipline and focus in the enterprise sales arena.

Timestamps:

00:00 Preparation, coaching, and hard work matter in competition.

04:15 Results matter in sales and athletics. Recency bias.

08:38 Work in the dark, rewarded in light.

12:26 Business intent: Be easy to buy from.

14:05 Success story of niche expertise and genuine approach.

17:08 Leaders wasting time and resources on unqualified opportunities.

19:52 Clients appreciate intentional, performance-based contract structures.

23:51 Generous podcast fosters community in enterprise sales.