211. Sell the Results (not Just the Features)

Imperfectly Ambitious

May 10 2022 • 10 mins

What's the problem or desire your client has? How are they feeling, and what is the result they're craving?

In this epsiode, we're diving into how to sell the result, versus focusing only on the features and details of the product or serivice. And I give you some examples, so you can get an idea of what this looks like.

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**If you have an idea of a service, program, or offering you want to create, but need to figure out a way to do it that's simple, fun and gets in front of the right people, come join us to workshop it out with a small group of people doing the same thing. Join the waitlist to be notified about the details of the next virtual workshop HERE!