CoStar's CEO Sends Clear Message to WSJ and Realtor.com | The Real Word 298

The Real Word

Nov 28 2023 • 35 mins

Byron Lazine and Nicole White break down an email from CoStar CEO Andy Florance, sending a clear message to Wall Street Journal and Realtor.com. Become a member of BAMx: https://bamx.uscreen.io/pages/subscribe Use discount code BLACKFRIDAY for 20% off your subscription! Sale ends Friday, 11/30, and membership cost doubles on December 1st. Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka Subscribe to BAM Newsletter: https://mailchi.mp/nowbam/the-best-newsletter-in-real-estate Connect with Byron Lazine: https://www.instagram.com/byronlazine Connect with Nicole White: https://www.instagram.com/nicolewhite.ct/ Timestamps: 00:00–01:22 Intro 01:22 Costar CEO swings back after a “cheap shot” from Realtor.com 03:32 Homes.com had a booth at NAR NXT 04:34 Here’s where Homes.com and portals like Realtor.com or Zillow are very different… 07:11 Here’s the argument against ‘Your listing, your lead.” 08:45 From the email: “Homebuyers prefer Homes.com because…” 11:00 Dual agency: Where each one stands 14:11 “Competitors are lashing out…making false statements against Homes.com.” 14:30 Bob Evans called out for accusing Homes.com of working against real estate agents 15:19 “Homes.com is the most pro-agent portal in the industry…” 16:49 Ketchmark no longer speaking at Inman Connect 19:45 Florance addressing what Realtor.com senior vice president “failed to tell you…” 20:24 The WSJ spin piece that went out on Day 1 of Sitzer/Burnett 22:11 You can’t dispute anything Florance says in his email. 22:43 WSJ article titles and quotes: “...a more economically productive line of work” 26:31 Calling out the Wall Street Journal — and Florance’s response to Realtor.com 29:53 The best CEO in the real estate space 33:41 Episode 300 on December 11th – live audience recording at 66 High Street ——— BAM PARTNERS 𝐕𝐮𝐥𝐜𝐚𝐧𝟕: The most accurate, powerful, and effective real estate seller lead generation resource to build your business. GET STARTED TODAY → https://www.vulcan7.com/bam/ 𝐕𝐢𝐫𝐭𝐮𝐝𝐞𝐬𝐤: Hire a Virtual Assistant Today! Use code BAM200 for $250 OFF the signup fee → https://myvirtudesk.com/contact?promocode=BAM200 ——— #realtor.com #wallstreetjournal #costar

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