SSO: 049 - A conversation with Dean Shapero, CEO and Co-Founder of Invisit.

Scaling SaaS Operations

Sep 8 2021 • 17 mins

Dean is a serial entrepreneur in the technology industry and CEO of Invisit, a website monitoring software for small businesses. Dean and Invisit are focused on protecting small businesses in a constantly changing digital world by helping customers fix bugs, legal issues, and other issues on their websites.

Prior to starting Invisit, Dean launched and exited a marketing technology software company. He then went to Hearst, a media conglomerate where he built the company's data monetization practice, growing it to a $15mm / year business.


In this episode:

1. Dean shares his experience in the SaaS data space and the challenges he encountered with changing privacy regulations.  Invisit helps startups and small businesses manage a variety of legal and tech platform requirements and regulations.

2. Dean discusses the challenges startups and small businesses face with the complexity of losses without configuring platform requirements correctly that could cause loss of revenue.

3. Dean shares his lessons learned as a startup founder.  Less reliance on paid aquisition channels and more focus on customer loyalty and customer experience.

...and much more!

Learn more at Invisit or email Dean directly.