EP 14: Why Isn't My Amazon Listing Selling?

Process To Ecom Profits Podcast

Jun 20 2022 • 37 mins

Often Robyn will have potential clients come to her frustrated.  They feel like they followed all of the best practices and still, their listing is not selling on Amazon. In this episode, Cyndi and Robyn go through some of the specific metrics you should be looking for. Having a great listing is no longer enough, now you need to make sure you are also causing the conversions needed to rank well for your most important keyword phrases.

Cyndi Thomason - Bookskeep.com

Robyn Johnson - Marketplaceblueprint.com

Search Engine Journal Article "Why Aren’t My Products Selling On Amazon?"

Skip To:

01:25 Proper Use of Keywords

02:36 How to do a proper keyword research

08:30 Write a compelling copy

10:44 Spend time in knowing your customer

11:47 What is indexing and its importance

13:51 Are images important?

17:24 How to make sure you are getting good reviews?

18:38 What is the Amazon Vine Program?

20:28 Product Testing Overview

22:53 Traffic Problem vs. Conversion Problem

27:00 How many keywords need to show up on page one?

28:59 Setting ad to success