EP 12: How designers can leverage AI when selecting paint colors

AI for Interior Designers Podcast

May 22 2024 • 32 mins

In this conversation, Jenna Gaidusek interviews Lori Sawaya, a color strategist, about her use of AI in the world of color. Laurie explains how AI has helped her overcome the challenges of discussing color choices and demonstrating color concepts. She uses AI to illustrate color fundamentals, color harmony, color psychology, and color strategy. Lori emphasizes the importance of connecting digital color experiences to real-life color through the use of swatches and paint color DNA tables. She also discusses the benefits of using generative fill in Photoshop and other tools like Canva to enhance the design process.

About this episode's guest, Lori Sawaya, Color Strategist:

Lori got her start in graphic design, and as color printing became more readily available, she became obsessed with the color management aspects of her career. This obsession turned into several years of dedicated training and study, which led Lori to a whole new understanding of color and how we measure it. From there, Lori developed a course that teaches others how color is measured but she takes it a step further and shows color pros and enthusiasts how these concepts have practical – and profitable - application in their businesses.

Lori's business is all about using foundational tools she has developed to leverage the power of color science. Other industries depend on the values and measurements surrounding color, so why not Architectural Color Design and Materials for the built environment?

CAMP CHROMA – Get Color Right!™

Lori Sawaya | colorexpert.ai (@thelandofcolor) • Instagram photos and videos

Takeaways

  • AI is a valuable tool for discussing color choices and demonstrating color concepts.
  • Connecting digital color experiences to real-life color is important for accurate representation.
  • Generative fill in Photoshop and tools like Canva can enhance the design process.
  • Experimenting with AI can spark creativity and open up new possibilities in color design.

For more AI for Interior Designer Education, visit www.aiforinteriordesigners.com