Predictive analytics is a valuable tool for revenue generation. You gain control over revenue outcomes by analyzing past data and trends with current data.
What We Will Cover
- Data and assumptions required to drive successful predictive analytics
- How to weigh the costs and benefits of predictive analytics versus other alternatives such as CRM forecasting, gut instinct, and STLY
- How to change behaviors so predictive analytics aren't just data sets
- Pitfalls to avoid
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