On this episode of the podcast, Kyle sits down with Adam Jones: CCO of B2W Group and Non-Exec Director of 3THINKRS. Once on either end of a disastrous cold call, Kyle and Adam now come together to discuss how their work is changing the perception of sales.
From starting his sales career selling software to the farmers of Malawi to becoming a sales leader, Adam took an unlikely route into sales but flourished under the pressure. Despite his unusual start in the industry, Adam is a strong advocate for universities teaching sales techniques and theory. Taking from his years of sales experience, Adam also shares how he manages to stay present in the moment and be mindful in the face of pressure in a sales environment.
Finally, after over 2 years, Kyle and Adam break down their infamous cold call. Learning from this moment, they give tips to new sales professionals so they can achieve the best results without the awkwardness.