EP22: Our merger was a fashion FAUX PAS | Vanessa Jacobs, Circulo

Strategy & Tragedy: CEO Stories with Steph Melodia

Apr 3 2024 • 45 mins

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Vanessa Jacobs is the exited Co-Founder of The Restory, a luxury aftercare service named as one of Walpole’s Brands of Tomorrow in 2019. She is now on her third venture with Circulo, harnessing her passion & expertise in the circular economy space to deliver her mission of reducing fashion waste.

In this episode, you'll learn about:

👗 Converting a personal pain point into a viable business

👗 Putting the customer first via a concierge MVP (think "mechanical turk")

👗 Startup pivots and increasing success with each new business venture

👗 How demand and funding and all the good stuff *still* doesn’t equate to huge success IF you haven’t got your unit economics nailed!

👗 Biggest lessons learnt from a sour marriage...

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