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Anu Obe is the Founder of To All My Black Girls, a D2C ecomm business that specialises in naturally textured hair extensions for Afro-Caribbean hair types.

In this episode, Steph and Anu discuss:

👩🏾‍🦱 The importance of self-belief and optimism - your reality is not your identity!

💜 Having a clear mission, identifying a gap in the market, and solving one fatal customer problem

👩🏾‍🦱 The idea of whether or not entrepreneurship is for everyone?!

💜 The power of self-confidence, and where that came from for Anu

👩🏾‍🦱 The top books that impacted Anu the most. (Hint: one of them is a religious text).

💜 How Anu went about finding her very first customers

Learn more about To All My Black Girls here: https://toallmyblackgirls.com/

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