In this episode of eLEXYfy: The Place for Fashion, we sit down with Urška Trunk, Senior Campaign Manager at the Changing Markets Foundation. Urška shares her deep insights into the world of sustainable fashion, discussing the ongoing problem of greenwashing by major brands and how consumers can make more informed choices. We dive into her work advocating for stricter regulations on fashion companies to ensure they uphold real sustainability standards. Urška also highlights the challenges the fashion industry faces in transitioning to a circular economy and the need for systemic change. If you’ve ever questioned the “green” claims made by your favorite brands, this episode is a must-listen!