Today we welcome back Dianna Boyce, Vice President of 2021 NBA All-Star, Inc., to uncover the intricacies behind the NBA All-Star 2024 event held in Indianapolis. In this episode, Dianna provides an exclusive behind-the-scenes glimpse into the meticulous planning that went into orchestrating this grand event. From the selection of venues to the decision-making process behind hosting numerous outdoor events, she sheds light on the strategic choices made to ensure a memorable experience for attendees.