Join us for an insightful conversation with Michael Bouhanna, Head of Digital Art at Sotheby's, as we dive into the world of NFT art and digital collectibles. In this episode, Michael shares his journey at Sotheby's, the evolution of the digital art market, and the innovative steps Sotheby's has taken to embrace NFTs. We discuss the intricacies of NFT sales, the impact of blockchain technology, and the exciting future of digital art. Plus, get a sneak peek into Sotheby’s upcoming projects and their involvement in the WOW Summit.Key Takeaways:Michael Bouhanna's Background: Michael's role at Sotheby's and his journey from contemporary art to heading the digital art department.Sotheby’s First NFT Sale: The challenges and learnings from Sotheby's initial foray into the NFT market in early 2021.Blockchain and Authentication: How blockchain technology simplifies the authentication and transfer of digital art.Impact on Artists: The benefits and challenges digital artists face in the NFT space and the shift in collector behavior.Future Trends: The potential of AI and generative art in shaping the future of digital art and the significance of upcoming projects like Bernard Venet's generative art collection.Educational Efforts: The growing interest in digital art education and how institutions are adapting to this new art form.Chapter Markers:00:18 Introduction: Welcoming Michael Bouhanna and discussing the focus of the podcast.01:33 Michael's Background: Michael’s journey and role at Sotheby’s.03:08 First NFT Sale: Challenges and learnings from Sotheby's initial NFT sale.04:48 Authentication and Blockchain: How blockchain technology aids in the authentication and transfer of digital art.06:38 Impact on Artists: How NFTs are changing the landscape for digital artists.09:18 Collector Behavior: Changes in collector behavior with the advent of NFTs.11:18 Partners and Platforms: Collaborations and platforms used by Sotheby’s for NFT sales.13:18 Artist Exploration: How Sotheby’s curates and supports new digital artists.15:18 Metaverse and Exhibitions: Sotheby’s experiments with metaverse exhibitions.18:18 Generative Art Program: The significance of Sotheby's generative art program and upcoming projects.20:48 AI and Digital Art: The role of AI in the future of digital art.23:18 Educational Trends: Trends in digital art education and interest from institutions.25:18 Valuation and Authenticity: Ensuring the value and authenticity of digital art.28:18 Sotheby's Innovation: Balancing tradition with modern innovation at Sotheby's.31:18 Memorable Moments: Michael shares a memorable experience from his career at Sotheby’s.33:18 Upcoming Projects: Exciting upcoming projects and initiatives at Sotheby’s.36:18 Conclusion: Wrapping up and looking forward to the WOW Summit.The Startup Voyage Podcast is ranked top #15 Web3 podcast show compared to 45 others per Feedspot (https://podcasts.feedspot.com/web3_podcasts)Be a guest: https://thestartupvoyage.comConnect on Social:IG: @thestartupvoyageTwitter: @_thestartupvoyageAbout: The Startup Journey podcast is dedicated to spotlighting the journeys and insights of tech founders and investors shaping Web3. Guests of The Startup Voyage podcast join a world of industry leaders, startup visionaries, and seasoned investors who share valuable lessons, stories, and advice to inspire and empower a global community of tech founders.​We take a journalistic / reality show concept to ignite conversations that empower the next generation of disruptors. Join us as we dive deep into the dynamic world of technology, unraveling success stories, industry trends, and game-changing innovations.