Ep 34: Pouring Success: Mastering SEO for Your Winery Website

Apr 28 2023 • 52 mins

Welcome to episode 34 of The E-commerce Revolution Podcast. In this live video podcast, we'll interview Connor Widder, the esteemed SEO expert from Widder Marketing Group, as we discuss the ins and outs of mastering SEO for your winery website.

Connor is passionate about helping wineries and vineyards amplify their online presence, drive website traffic, and ultimately boost sales.

Join us on Friday, April 28th at 11:15 AM CST / 9:15 AM PST for this insightful live video podcast, and learn how to pour success into your winery website through expert SEO strategies. Don't miss this opportunity to transform your winery's digital footprint and excel in the e-commerce revolution!

Show Notes
00:00 Intro
05:35 How Widder got started
07:40 How the pandemic affected wineries and SEO
09:50 The SEO process for wineries
12:10 Phase Zero for wineries and SEO
13:45 What about Bing?
16:30 YouTube SEO
19:00 AI and its effect on SEO
20:45 Content marketing and SEO
24:10 Content calendars and how they affect SEO
26:25 AI and blog creation
29:10 Product descriptions and SEO
31:02 First thing Widder does for wineries and SEO
33:08 Local SEO
35:45 What about wineries that don't focus on ecom?
37:20 Link Building
42:01 Google recent algo updates
45:05 Using AI content for SEO
47:50 One piece of advice to wineries that are starting their DtC journey