33 Tangents

33 Sticks

33 Tangents is a podcast that covers a wide range of topics from digital analytics to business and technology to remote work. read less
BusinessBusiness

Episodes

#296 - The Architecture Pitfalls of Single Vendor Solutions
3d ago
#296 - The Architecture Pitfalls of Single Vendor Solutions
Architecting data collection for multiple tools within a single vendor solution can be appear to be beneficial from the stand-point of reduced logic and streamlined integrations.  It can seem simplified and streamlined resulting in a solution that can be managed with greater ease.   Are there pitfalls when it comes to single-vendor solutions?  What problems with the data collection can present themselves?   On this week’s episode of the 33 Tangents podcast, Jim and Jason are joined by Jenn Kunz to discuss what organizations need to consider when working with a single vendor analytics & marketing technology solution (or even a martech stack that mostly, though not completely, consists of tools from a single vendor). They talk through the various risks, such as assumptions that are often made, and how teams can be set up for failure with a single-vendor solution.    THANK YOU We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.   And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.   WHERE TO LISTEN The 33 Tangents video simulcast is now available on YouTube Subscribe on Apple Podcasts Subscribe on Google Podcasts Listen on TuneIn Listen on Amazon Music   WHERE TO FIND US Website: www.33sticks.com Email: Podcast@33sticks.com Twitter: https://twitter.com/33Sticks Facebook: https://www.facebook.com/33sticks/ YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
#294 - Customer Experience Breakdowns Caused by Siloed Data
Feb 7 2024
#294 - Customer Experience Breakdowns Caused by Siloed Data
Risks of point analytics solutions include myopic vision and teams working in isolation.  Teams implement solutions that fit a small amount of needs that do not take the needs of the organization, or the impacts to the organization, into account.  The downstream result is siloed data creating incomplete insights and even a poor customer experience.    If you have a customer experience this is supported by multiple data/platform touch points, and analytics is siloed, everyone may be able to claim success while in actuality it could be a terrible by the customer’s perspective.   On this week’s episode of the 33 Tangents Podcast, Jim and Jason discuss a recent experience Jason had at a major retailer and what organizations need to consider to prevent it from happening.   THANK YOU We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.   And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.   WHERE TO LISTEN The 33 Tangents video simulcast is now available on YouTube Subscribe on Apple Podcasts Subscribe on Google Podcasts Listen on TuneIn Listen on Amazon Music   WHERE TO FIND US Website: www.33sticks.com Email: Podcast@33sticks.com Twitter: https://twitter.com/33Sticks Facebook: https://www.facebook.com/33sticks/ YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
#293 - What Can Be Done To Prevent An Analytics Practice From Developing Conflicts Of Interest?
Jan 31 2024
#293 - What Can Be Done To Prevent An Analytics Practice From Developing Conflicts Of Interest?
When people think of analytics data, many often think of “cold hard facts”, but this is can be very inaccurate.  Like many other things in life, data can be skewed, biased, or even outright corrupted.  Everyone has a bias and for an analytics team to act as an independent voice in an organization, steps need to be taken to ensure bias does not impact a team’s ability to deliver on that promise.   Putting unintentional issues and flaws with data aside, what steps can those that lead analytics programs do to ensure data is not intentionally or unintentionally influenced by biases?  What can be done to ensure an analytics team does not create conflicts of interest?   On this week’s episode of the 33 Tangents podcast, Jim and Jason discuss how to address conflicts of interest and developing a plan to prevent them from becoming a reality.  They also talk about why many times this is a topic that is avoided within analytics teams.   THANK YOU We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.   And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.   WHERE TO LISTEN The 33 Tangents video simulcast is now available on YouTube Subscribe on Apple Podcasts Subscribe on Google Podcasts Listen on TuneIn Listen on Amazon Music   WHERE TO FIND US Website: www.33sticks.com Email: Podcast@33sticks.com Twitter: https://twitter.com/33Sticks Facebook: https://www.facebook.com/33sticks/ YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
#291 - Running An Analytics Practice So That It is Viewed as More Than Just A Cost Center
Jan 17 2024
#291 - Running An Analytics Practice So That It is Viewed as More Than Just A Cost Center
Many organizations view teams and divisions in very basic terms.  They are either profit centers or cost centers.  Profit centers are those parts of the organization that have direct impact on revenue while cost centers are essential parts of the business but don’t impact revenue.  Cost centers are viewed as something that needs to be contained.   Since analytics teams do not have direct impact on revenue, how can they be viewed as  more than cost centers with their contributions to the organization?  Why is it important for analytics directors and managers to evaluate the practice this way?   On this week’s episode of the 33 Tangents podcast, Jason and Jim discuss how value created for an organization is more important for an analytics organization than being close to revenue generation as well as the need to highlight the value created.   THANK YOU We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.   And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.   WHERE TO LISTEN The 33 Tangents video simulcast is now available on YouTube Subscribe on Apple Podcasts Subscribe on Google Podcasts Listen on TuneIn Listen on Amazon Music   WHERE TO FIND US Website: www.33sticks.com Email: Podcast@33sticks.com Twitter: https://twitter.com/33Sticks Facebook: https://www.facebook.com/33sticks/ YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
#290 - From The Archives: How Can A Low Level Of Data Literacy Impact An Organization?
Dec 27 2023
#290 - From The Archives: How Can A Low Level Of Data Literacy Impact An Organization?
We’re currently taking a break for the holidays.  We’ll be back with new episodes starting on January 3, 2024.   This episode originally aired on November 16, 2022.   As the saying goes, one rotten apple spoils the bunch.  In the real world, one person can ruin an entire team.   How will a low level of data literacy impact an organization?  Can you think of example of organizations where it’s apparent where they are not very data literate?   On this week’s episode of the 33 Tangents podcast, Jason and Jim continue their conversation around data literacy, focusing on how low levels of data literacy can impact an entire organization.  Looking back at past experiences, they discuss the causes for low data literacy in organizations and how companies made bad decisions due to it.   THANK YOU We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.   And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.   WHERE TO LISTEN The 33 Tangents video simulcast is now available on YouTube Subscribe on Apple Podcasts Subscribe on Google Podcasts Listen on TuneIn Listen on Amazon Music   WHERE TO FIND US Website: www.33sticks.com Email: Podcast@33sticks.com Twitter: https://twitter.com/33Sticks Facebook: https://www.facebook.com/33sticks/ YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
#289 - From The Archives: What Will Make Someone Successful in Digital Analytics?
Dec 20 2023
#289 - From The Archives: What Will Make Someone Successful in Digital Analytics?
We’re currently taking a break for the holidays.  We’ll be back with new episodes starting on January 3, 2024.   This episode originally aired on August 3, 2022.   The people that make up the digital analytics space come from a variety of backgrounds and have wildly different educational backgrounds and career paths.  Unlike other careers, there are no prescribed paths or series of steps to get into and move forward with a career in digital analytics.   What are some of the common traits that have made these folks with all sorts of different journeys?  What are some key things that will make someone successful in digital analytics?   On this week’s episode of the 33 Tangents podcast, Jim and Jason discuss what they see as key factors to have a successful and thriving career in digital analytics.  They draw upon their intended career paths, their experience getting into the industry, and those they have worked with.   THANK YOU We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.   And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.   WHERE TO LISTEN The 33 Tangents video simulcast is now available on YouTube Subscribe on Apple Podcasts Subscribe on Google Podcasts Listen on TuneIn Listen on Amazon Music   WHERE TO FIND US Website: www.33sticks.com Email: Podcast@33sticks.com Twitter: https://twitter.com/33Sticks Facebook: https://www.facebook.com/33sticks/ YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
#288 - Building An Analytics Practice Like It Is Its Own Business
Dec 6 2023
#288 - Building An Analytics Practice Like It Is Its Own Business
Analytics teams are realizing that it’s no longer good enough to just check boxes to show value.  They need to show how the organization benefits from both the team in place and the tools that have been implemented.  Analytics practices need to evolve and directors have to look at the practice as business unto itself. On social media platforms like LinkedIn and Instagram we see a lot of the hustle and entrepreneur hype.  It doesn’t take much to find posts like “look how much I made in my first year” and “here are 5 easy steps to be your own boss”.  This is dangerous because it oversimplifies what it means to own and run a business.  It also sets the precenident that you can only explore being an entrepreneur by quitting your job and starting your own business. What does it mean to run the analytics practice like a business? What does an analytics director need to consider?  What is the impact to the organization? On this week’s episode of the 33 Tangents podcast, Jason and Jim first start talking about the dangers of the entrepreneur and hustle hype on social media and what is actually behind that.  They then discuss what it means to run your analytics team like a business, the steps and analytics director can take, and how you can make your internal shareholders feel like they are making a choice.   THANK YOU We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.   And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.   WHERE TO LISTEN The 33 Tangents video simulcast is now available on YouTube Subscribe on Apple Podcasts Subscribe on Google Podcasts Listen on TuneIn Listen on Amazon Music   WHERE TO FIND US Website: www.33sticks.com Email: Podcast@33sticks.com Twitter: https://twitter.com/33Sticks Facebook: https://www.facebook.com/33sticks/ YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
#287 - From The Archives: What’s The Deal With Server-Side Tracking?
Nov 29 2023
#287 - From The Archives: What’s The Deal With Server-Side Tracking?
We’re currently taking a break for a new addition to the family.  We’ll be back with new episodes starting on December 6, 2023.   This episode originally aired on April 13, 2022.   Server-side tracking is being pitched as the next great leap forward in analytics and marketing data collection.  It is positioned as the cure for all current ills facing digital analytics and marketing data collection as well as those to come.   What is it?  Is it overhyped?  What can it really do and what real problems does it solve?  What are the pitfalls?  Are you risking getting stuck in a particular ecosystem?   On this week’s episode of the 33 Tangents podcast, Jason, Jenn, and Jim discuss what they’re seeing with server-side tracking and if they think it will solve the problems it is pitched to solve.   THANK YOU We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.   And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.   WHERE TO LISTEN The 33 Tangents video simulcast is now available on YouTube Subscribe on Apple Podcasts Subscribe on Google Podcasts Listen on TuneIn Listen on Amazon Music   WHERE TO FIND US Website: www.33sticks.com Email: Podcast@33sticks.com Twitter: https://twitter.com/33Sticks Facebook: https://www.facebook.com/33sticks/ YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
#286 - From The Archives: Buying and Selling Services: Do RFPs Actually Provide Value?
Nov 22 2023
#286 - From The Archives: Buying and Selling Services: Do RFPs Actually Provide Value?
We’re currently taking a break for a new addition to the family.  We’ll be back with new episodes starting on December 6, 2023.   This episode originally aired on February 16, 2022.   Requests for Proposal (RFPs) are a staple when it comes to the procurement of products and services.  They are often dreaded by not just those completing them, but by those running them.   What value can a company get by running an RFP to procure services?  Is there anything a potential vendor be aware of with an RFP?   On this week’s episode of the 33 Tangents podcast, Jason and Jim discuss aspects of selling services, their experiences with RFPs, and the pros and cons they see with them.   THANK YOU We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.   And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.   WHERE TO LISTEN The 33 Tangents video simulcast is now available on YouTube Subscribe on Apple Podcasts Subscribe on Google Podcasts Listen on TuneIn Listen on Amazon Music   WHERE TO FIND US Website: www.33sticks.com Email: Podcast@33sticks.com Twitter: https://twitter.com/33Sticks Facebook: https://www.facebook.com/33sticks/ YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
#285 - From The Archives: Why Is Unlimited PTO So Polarizing?
Nov 15 2023
#285 - From The Archives: Why Is Unlimited PTO So Polarizing?
We’re currently taking a break for a new addition to the family.  We’ll be back with new episodes starting on December 6, 2023.   This episode originally aired on July 20, 2022.   Over last couple of years, the summer vacation season has provided the opportunity to talk about what is often seen as a controversial topic…Unlimited PTO.  It is something that has its fervent proponents and its ardent detractors.  It’s a conversation that is ever evolving and where we people have changed their position on it.   The first conversation regarding this topic was back in 2019 on episode 64 and it has been two years since we last discussed it.     On this week’s episode, Jim and Jason discuss what they have learned regarding unlimited PTO in that time and if & how their perspectives have changed.  They also discuss new ways they have seen others approach unlimited PTO as well as red flags regarding it.   THANK YOU We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.   And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.   WHERE TO LISTEN The 33 Tangents video simulcast is now available on YouTube Subscribe on Apple Podcasts Subscribe on Google Podcasts Listen on TuneIn Listen on Amazon Music   WHERE TO FIND US Website: www.33sticks.com Email: Podcast@33sticks.com Twitter: https://twitter.com/33Sticks Facebook: https://www.facebook.com/33sticks/ YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
#284 - From the Archives: Employee Autonomy and PTO
Nov 8 2023
#284 - From the Archives: Employee Autonomy and PTO
We’re currently taking a break for a new addition to the family.  We’ll be back with new episodes starting on December 6, 2023.   This episode originally aired on April 21, 2021.   Four years ago in the episode “Is Unlimited Time Off Actually Unlimited?”, Jim, Hila, and Jason took a hard look at the concept of unlimited PTO to see if it’s something employees find valuable or just a gimmick.  They left that conversation genuinely questioning the value of “unlimited” PTO.   In the time since, Jim and Jason have discussed the topic several time through multiple means, most recently on Twitter.   On this week’s episode of the 33 Tangents Podcast, Jim and Jason continue that conversation on Twitter giving their current perspective on unlimited PTO and discussing how it is tightly tied to employee autonomy.   THANK YOU We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.   And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.   WHERE TO LISTEN The 33 Tangents video simulcast is now available on YouTube Subscribe on Apple Podcasts Subscribe on Google Podcasts Listen on TuneIn Listen on Amazon Music   WHERE TO FIND US Website: www.33sticks.com Email: Podcast@33sticks.com Twitter: https://twitter.com/33Sticks Facebook: https://www.facebook.com/33sticks/ YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
#283 - Talking About The Value of Data, or Rather, The Cost Of Bad Data With Stewart Alaniz
Nov 1 2023
#283 - Talking About The Value of Data, or Rather, The Cost Of Bad Data With Stewart Alaniz
It’s often stated that “data is the new oil’ and while that may be true, it oversimplifies the value of data.  Data by itself isn’t inherently valuable.  The value comes when it is properly collected, processed, refined, and injected into the right conversations.   What is the value of data?  Is all data valuable?  Is it a boolean where data is either valuable or it is not valuable?  What is the cost of bad data?   On this episode of the 33 Tangents podcast, Jason and Jim are joined by Stewart Alaniz.  Stewart is a 20+ year analytics professional who has provided valuable business insights for large brands in multiple industries.   He currently serves as a Data Governance Steward, focused on optimizing data collection, data enablement and analytics processes, including platform usage. In this role he focuses on establishing new methods to improve efficiencies in data quality and accessibility for data consumers of all kinds.   Last but not least, he drives a learning & literacy program to help educate business stakeholders, analysts and technical teams on the value of data.   Where you can find Stewart LinkedIn THANK YOU We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.   And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.   WHERE TO LISTEN The 33 Tangents video simulcast is now available on YouTube Subscribe on Apple Podcasts Subscribe on Google Podcasts Listen on TuneIn Listen on Amazon Music   WHERE TO FIND US Website: www.33sticks.com Email: Podcast@33sticks.com Twitter: https://twitter.com/33Sticks Facebook: https://www.facebook.com/33sticks/ YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
#282 - What Are Ways Analytics Creates Value For An Organization?
Oct 25 2023
#282 - What Are Ways Analytics Creates Value For An Organization?
The value a team produces isn’t always apparent.  This is why it is critical for individuals and teams to ask themselves about the value they produce.  As discussed in previous episodes of the 33 Tangents podcast, the value of analytics is not usually tied directly to revenue and since that is the case, it is imperative for analytics teams to clearly define the value derived from analytics.   How does an analytics team create value for an organization?  What value does analytics bring to a company?   On this week’s episode of the 33 Tangents podcast, Jim and Jason discuss how analytics should provide to and organization and the traps digital analytics teams fall into trying to prove value.  The also talk about the steps digital analytics teams can take to ensure their output has actual value, not just the appearance of value.   Items we mentioned: Evan LaPointe discussing the statistics of expertise. THANK YOU We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.   And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.   WHERE TO LISTEN The 33 Tangents video simulcast is now available on YouTube Subscribe on Apple Podcasts Subscribe on Google Podcasts Listen on TuneIn Listen on Amazon Music   WHERE TO FIND US Website: www.33sticks.com Email: Podcast@33sticks.com Twitter: https://twitter.com/33Sticks Facebook: https://www.facebook.com/33sticks/ YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
#281 - How Does An Analytics Team Show Value Without Being Tied Directly To Revenue?
Oct 18 2023
#281 - How Does An Analytics Team Show Value Without Being Tied Directly To Revenue?
As industries and organizations continue to recover from the covid pandemic, providing value is critical.  This is value provided by companies to their customers as well as the value provided by teams within those companies.  What does it mean to show value?   Is value always associated with a monetary value?  How can an analytics team show value when not directly tied to revenue?  What are the issues with tying analytics work directly to revenue?   On this week’s episode of the 33 Tangents podcast, Jason and Jim talk about the risks with revenue being the ultimate value for an analyst and other ways analysts can demonstration value.  They also discuss the pitfalls analytics teams will encounter when they fail to be proactive in defining the value they provide to an organization.   THANK YOU We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.   And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.   WHERE TO LISTEN The 33 Tangents video simulcast is now available on YouTube Subscribe on Apple Podcasts Subscribe on Google Podcasts Listen on TuneIn Listen on Amazon Music   WHERE TO FIND US Website: www.33sticks.com Email: Podcast@33sticks.com Twitter: https://twitter.com/33Sticks Facebook: https://www.facebook.com/33sticks/ YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
#279 - Working With Agencies That Make You Dependent On Them
Oct 4 2023
#279 - Working With Agencies That Make You Dependent On Them
Vendor lock-in is a tactic employed across multiple industries and anyone in the digital analytics and martech space needs to be aware of it.  This tactic sees organizations you’ve partnered with implementing features and processes in such a way that you become completely dependent on them.  Any attempts to switch partners will come at a tremendous cost.   Why are you hiring an agency?  When you partner with an agency, are there signs that you can look for to determine what their priorities are?  Is your success important to them or are you just a means to an end?   On this episode of the 33 Tangents podcast, Jim and Jason discuss why vendor lock-in exists and how organizations get caught by it.  They also discuss ways to determine if a potential partner engages in this practice and how it is often packaged.   THANK YOU We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.   And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.   WHERE TO LISTEN The 33 Tangents video simulcast is now available on YouTube Subscribe on Apple Podcasts Subscribe on Google Podcasts Listen on TuneIn Listen on Amazon Music   WHERE TO FIND US Website: www.33sticks.com Email: Podcast@33sticks.com Twitter: https://twitter.com/33Sticks Facebook: https://www.facebook.com/33sticks/ YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
#278 - We Have All Of This Software, But We Don’t Know How To Use It. What Do We Do?
Sep 27 2023
#278 - We Have All Of This Software, But We Don’t Know How To Use It. What Do We Do?
Analytics teams were decimated during the COVID pandemic and still recovering.  Many analytics teams are smaller than they were pre-pandemic and are showing no signs to returning to prior staffing levels.   This is leading to cases where the organizations have a substantial amount of analytics software at their disposal but either don’t know how to use it or don’t have the capacity to use it to its fullest potential.  What can analytics directors do position their teams to be the most successful?  How do you recognize if your team is overwhelmed, under skilled, or both, with the software available?  What is the first thing to consider?   On this week’s episode of the 33 Tangents podcast, Jason and Jim discuss how organizations can reach this point and the first steps they need to take.  They talk about the signs a team is overwhelmed with the number of tools they have preventing the team from using them to their fullest potential.   THANK YOU We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.   And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.   WHERE TO LISTEN The 33 Tangents video simulcast is now available on YouTube Subscribe on Apple Podcasts Subscribe on Google Podcasts Listen on TuneIn Listen on Amazon Music   WHERE TO FIND US Website: www.33sticks.com Email: Podcast@33sticks.com Twitter: https://twitter.com/33Sticks Facebook: https://www.facebook.com/33sticks/ YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg
#277 - Where Should The Analytics Team Live?
Sep 20 2023
#277 - Where Should The Analytics Team Live?
Where does analytics live within an organization?  Does it live with Marketing or Product?  Does it live completely on it’s own?  Properly positioning the analytics team is critical to enable the development of unbiased information and guidance for the organization.     What do organizations need to consider when determining where analytics lives?  What happens if analytics is not in the right place within an organization?   On this week’s episode of the 33 Tangents podcast, Jason and Jim discuss what they feel is the best place within an organization for digital analytics to be placed and why.  They also discuss what organizations need to consider and the role digital analysts play in determining where analytics lives.   THANK YOU We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.   And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.   WHERE TO LISTEN The 33 Tangents video simulcast is now available on YouTube Subscribe on Apple Podcasts Subscribe on Google Podcasts Listen on TuneIn Listen on Amazon Music   WHERE TO FIND US Website: www.33sticks.com Email: Podcast@33sticks.com Twitter: https://twitter.com/33Sticks Facebook: https://www.facebook.com/33sticks/ YouTube: https://www.youtube.com/channel/UC8KUpp_LygXotCrKgR9ZoBg