Ken Rusk - Digging Your Way to Blue-Collar Cash

Feb 19 2024 • 1 hr 4 mins

Join Mike as he welcomes Ken Rusk, the champion of blue-collar pride and author of "Blue Collar Cash." Ken shares his transformative journey from ditch digger to entrepreneurial success, proving that college isn't the only path to a fulfilling and prosperous life. Ken and Mike take a deep look into the essence of hard work, the art of setting and achieving goals, and the underrated value of blue-collar vocations. Ken's story is not just about making a living; it's about crafting a life of comfort, peace, and freedom.

In this discussion, Mike and Ken tap into the critical life skills often overlooked in traditional education—such as independence, visualization, and proactive planning. They talk about the power of visualizing one's future, from saving for that first big purchase as a kid to aligning personal dreams with your career path. This conversation will challenge your thinking on personal agency and the importance of documenting and regularly reviewing your aspirations. They also touch on how businesses can thrive when individual and company goals are in harmony, creating a dynamic environment where everyone's working toward a shared vision.

Listen in as Ken addresses the current state of workforce education and its implications on the trades. He recounts his own circuitous route from plumbing to the corporate world and back again, while he dissects the societal pressures pushing young people towards college and away from trades. Ken brings philosophical depth to this chat, discussing the power of a 'you and only you' mindset and the significance of impacting lives beyond just running a successful business. Whether you're in the blue-collar world, dreaming of starting your own venture, or somewhere in between, this episode is packed with insights that will resonate with and inspire you.

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