From a small town in Bihar to the buzzing tech hubs of Silicon Valley, Ankita Verma's story is nothing short of cinematic. As the co-founder and CEO of Persona, Ankita sheds light on her incredible journey through academia and the corporate world, culminating in her venture into the groundbreaking realm of Web 3.

This episode is a goldmine for anyone intrigued by the evolution of digital advertising. It's not every day you get a front-row seat to the thought process behind pioneering Web3 advertising strategies. Ankita walks us through the shift from Web2's opaque practices to a new paradigm where privacy and user empowerment are at the forefront. Imagine a world where gas-less ads are the norm, rewarding user engagement is the standard, and transparency is not just a buzzword but a built-in feature of the very ecosystem we interact with.