So, you’re looking to climb your social media mountain. But you’re not sure where to start. What should you do? In this episode of Creativity Excitement Emotion, David shares the exact steps you can take to get started, stay started, and find your footing on social networks. Download the PDF Transcript Sponsors: Productivity, Performance & Profits Blackbook: Get a free copy of the “Definitive Guide to Productivity for Artists and Entrepreneurs.” Highlights: 00:17 – Figuring out the social media landscape for the first time 00:50 – Determining the right course of action 01:39 – Pick a channel you like 02:52 – Make a daily video 03:37 – Share your stories 04:01 – Covering off the technical details 04:42 – The benefits of posting daily 07:03 – Social media strategy summary Transcript: I was talking with someone who was trying to figure out the social media landscape for the first time. She's in the skincare business, and she wanted to attract people from all over the world to her content because she was convinced, or rather she knew, that she could make a difference for people. This is one of those questions where… What do you say to someone completely new to all this? Someone who wants to attract attention and knows that there's a way to do it but hasn't gotten started with the process? And I thought about that for a moment, and my mind immediately turned to all these great tools and content distribution and taking advantage of Fiverr. And I'm like, “I don't think that's what a beginner needs to know.” That's just too much. It's overwhelming. People make this mistake all the time. They try hard to create a presence on Facebook, Twitter, Snapchat, TikTok, and on and on. And that's where people get scattered. That's usually the first mistake. Down the line, yeah, try to post everywhere. But when you're first getting started, when you don't even have a team helping you, it just doesn't work. It’s a tremendous amount of effort. Plus you always tend to find more resonance on one or two channels versus all of them. The first mistake in social media is trying to be everywhere at once.Click To Tweet The advice that I gave was “Pick a channel. The one that you like.” And the reason I say that is because beginners aren't knowledgeable about secondary channels. They don't know about Rumble and Odysee. They've heard of YouTube and TikTok. Those are the ones they know. And those are the safe ones. They have a significant user base. And people sometimes go “I need to grow my audiences” and I say, “Yeah, true, but if you pick one of those, you're safe. For example, you can't go wrong with YouTube or Facebook. I get that Facebook is not the cool kid on the block anymore. And some kids are like, “Yeah, it's only for old people.” Yeah. Sorry to tell you though, Facebook still has the largest user base of any social network out there. And as other countries come online that haven't already, sorry to say, I think that's the first place people are going to be crowding. So, Facebook is not out of the game in any way, shape, or form yet. I'm not a big fan of it or anything, but let's face facts. Secondly, I said, “Commit to posting a video on one channel, just one, choose one, every single day.” And I think it took her a while to get this, but eventually, she was like, “Okay, so that's like brushing your teeth every day. I don't necessarily feel like it, but it's a good idea and it's a discipline and I do it every day anyway.” Publishing daily is like brushing your teeth. It's a good habit to get into.Click To Tweet And I said, “Yeah, it's kind of like that.” Not that you want to make it hard on yourself. Like, you don't want to hate posting to social media every day. But there are days when you might hate yourself, right? Especially when you're like, “I’ve got to make a video again, and I'm going to talk about something again.” By and large,