Raising $250k with AI for cats, the Pawly story

Crowdfunding Academy

Apr 26 2024 • 27 mins

In this podcast episode we're talking to Frank Carlson, the founder of Pawly AI Cat Door.

Frank shares his journey from conceptualizing an AI-enabled cat door that prevents cats from bringing prey into the house, to raising over $250,000 from almost 700 backers in his first crowdfunding campaign.

Despite facing shipping delays and learning on the go, particularly in marketing and public relations, Frank and his team have successfully navigated the challenges of bringing a new product to market.

The episode delves into the specifics of crowdfunding preparation, the importance of pre-campaign efforts, and the product's unique appeal, primarily in Europe -- and why it perhaps doesn't do so well in the US.

It's an insightful look at the challenges and triumphs of launching a startup product, with practical advice for aspiring entrepreneurs.

Find Pawly's website here, their latest Kickstarter here and want to order one yourself? Find their Indiegogo InDemand here.

This episode was brought to you by George from YG Crowdfunding.

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