Jim Hustwit is a freelance music producer based in London. He is the owner of Larp Music, a bespoke music production and composition company. He got his start in the music industry decades ago and is credited with marketing the global dance amphibian, Crazy Frog.
Jim and I discuss what production music is alongside how an independent artist with a low budget can get live instrumentation recorded for their music. Jim details the process behind scoring for an advertisement or commercial.