AOA 040: Noise, Choice-Fullness and Monetary Control — With Guest Robert Reiher

The Art of Allowance Podcast | Parenting | Families | Money Smarts | Financial Literacy

Sep 18 2020 • 1 hr 15 mins

How does "noise" pose a threat to our children's futures?


On this episode of The Art of Allowance Podcast, Dr. Robert Reiher offers insight into the concept of "noise" and explains its relationship to cognitive development, marketing and self-control. From a background of over forty-five years of product and program development as well as Media, Developmental and Educational Psychology, Rob has integrated neuroscience, consciousness research and personal development into a strategic and practical framework for understanding how to live more Choice-Fully in a world of increasing “noise” and uncertainty.


After several years of working in the context of commercial product and program development, Rob, frustrated with the lack of concern for the integration of human developmental dimensions into product development, divorced himself from this context to shine a light on the topic of Choice-Fullness in the accelerating Culture of Noise as well as to create a new and integrated approach to self-improvement and the development of Choice-Full products and programs. Rob is the co-author of What Kids Buy and Why and Kidnapped: How Irresponsible Marketers Are Stealing the Minds of Your Children. He is currently completing the book FutureWise: The Challenge of Choice in the Culture of Noise.