Jun 13 2024
Building Genuine Relationships for Sales -SOS EP 9 - BRIDGETT MCGOWEN
In this episode, Tish and guest, Bridget McGowen-Hawkins, continue their deep dive into the world of sales, focusing specifically on the art of networking. Bridget, an award-winning international speaker and author, shares insights from her extensive experience. The conversation kicks off with a reflection on common mistakes people make at networking events—such as immediately trying to hard-sell their products or services.Drawing from personal anecdotes, Bridget highlights the importance of shifting one's mindset from "sell, sell, sell" to genuinely connecting with others. She emphasizes that just like in any relationship, building trust and understanding takes time. Rushing into business propositions can feel as awkward as proposing marriage on a first date.Listeners will learn actionable strategies for making meaningful connections, such as engaging others by asking thoughtful questions and listening more than talking. The episode is packed with practical advice for both novice and seasoned professionals, aiming to transform the way they approach networking to ultimately achieve better business results. Tune in to discover how slowing down your process can speed up your success.Key TakeawaysNetworking events should be seen as opportunities to build relationships, not just to close deals.Engage others with thoughtful questions and allow them to share about themselves.Building trust and understanding takes time; don’t rush the process.Meaningful connections can lead to long-term business success.Strategies for better networking include being genuinely interested in others and focusing on building rapport.Guest BiographyBridgett McGowen-Hawkins is an award-winning international professional speaker, author, and hybrid publisher. She has appeared on stages all around the world in-person and virtually and has graced conference agendas alongside the likes of former President Barack Obama, Oprah Winfrey, Mel Robbins, Katie Couric, and many more. Bridgett and her work have been featured by major media to include CNN, CBS, and NBC. She lives in the Phoenix, Arizona area where she loves beautiful sunsets and spending time with her family.Tune In NowReady to transform your networking approach? Tune into this insightful episode and start building genuine relationships that drive business success!Connect with Bridgett on FacebookConnect with Bridgett on InstagramConnect with Bridgett on LinkedInConnect with Bridgett on X