Last week I spoke with social media guru Nicole Riccardo about how musicians can create a meaningful online community through social media. She generously provided a lot of tips and suggestions for my listeners.

When we talk about marketing, curating an image of our own for the world, it's unavoidable to discuss one's brand.

Are you struggling with defining your "brand" or finding your "niche"? What are some possible ways we can market ourselves better through our social media presences and reach our career goals?

In today's episode, you will hear the second half of my conversation with flutist turned digital marketer, Nicole Riccardo, the Founder & President of NR Media. After working with multi-million dollar business and gaining 10 years of experience in the field, Nicole’s mission now is to empower other musicians, creatives, and freelancers with the business + digital marketing know-how they need in order to create a career doing what they love!

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