PODCAST

The Game Changing Attorney Podcast with Michael Mogill

Michael Mogill

How can you become a game changer?Michael Mogill, Founder and CEO of Crisp, has used his mastery of marketing for lawyers to grow his company to an 8-figure powerhouse. In just a few years, Crisp has helped thousands of attorneys adapt to the new legal landscape, differentiate themselves from the competition and earn millions in new revenue.In every episode, you’ll hear from law firm entrepreneurs and market leaders — people who flourish in the face of adversity, challenge the status quo and define what it means to be a game changer.We investigate success stories and business growth and scalability strategies that can help you attract your ideal clients. Plus, discover hidden insights and actionable advice on how company culture and employee engagement, marketing and advertising, and management and hiring fit into the big picture.What do all our guests have in common? These successful attorneys and business owners prove that the key to innovation is a game-changing mindset.If you want to run your law firm like an entrepreneur, achieve a greater ROI, and build a world-class organization that stands the test of time, then you’re in good company.Subscribe to the Game Changing Attorney Podcast and get ready to take your business to the next level.For more information, visit https://www.crispvideo.com/podcast/

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Introducing The Game Changing Attorney
108 — Jesse Cole — Fans First: Change the Game, Break the Rules, and Create an Unforgettable Experience
"I believe everyone has something that makes them stand out, and if you amplify it by 10, it's game over. I was able to find that both personally and professionally." - Jesse Cole   How did Jesse become the man in the yellow tuxedo and top hat? Who are the Savannah Bananas? How did Jesse go from player to general manager of a minor league baseball team, all before the age of 30? How do Jesse and his team create unforgettable moments in every game? What did it take to convince the baseball players to join in viral TikTok dances? How did the keen observation of fan behavior lead to the creation of an entirely new sport: Banana Ball? How can an attorney or law firm owner apply this larger-than-life, mold-breaking thought pattern to their practice? How did the decision to cut hundreds of thousands of dollars of sponsorship benefit the Savannah Bananas? Whatever is Normal — Do the Opposite A perennial search for “the moments you won't believe” fuel the man in the yellow tuxedo: Jesse Cole, owner of the Savannah Bananas. Heralded as "the greatest show in baseball" by ESPN, Jesse draws inspiration from the greats of entertainment and innovation.   By all accounts, the Savannah Bananas shouldn't exist. Banana pep band. Dancing players in kilts. One all-inclusive ticket. No nameable players. Dad-bod cheerleading squad. Yet they are the best in the league with millions of dollars in merchandise sold globally. A true circus, enjoyed by over 100,000 fans annually in a consistently sold-out 1920s stadium. This success did not happen with the first pitch of a banana from the mound on opening day. Fifteen years of experiments, feedback, and failure got the Savannah Bananas to where they are today.   "You're the average of the five people you spend the most time with. The five people I spend the most time with are Walt Disney, PT Barnum, Jeff Bezos, Steve Jobs, and big-thinking innovators. I know that sounds crazy, but I read books. I wake up almost every morning and read a book by one of them just to get my mind thinking bigger and thinking differently." - Jesse Cole   Author of the wildly successful "Find Your Yellow Tux," Jesse is out with a new book. "Fans First" is a crash course in standing out, explosive growth, and creating fanatic fans. On today's episode, Jesse chronicles the journey from barely making payroll to sold-out stadiums, putting the fan at the center of every decision, and cultivating a culture of experimentation. Create Joy Everyone — even attorneys — should entertain. Provide enjoyment. Iterate. Connect with clients in a real way. Be memorable and fun — a human that clients want to have a conversation with. When was the last time a client raved or was excited by how professional an interaction was?   Professionalism, while necessary, lacks excitement. The solution: map out moments of interaction along the client's journey. Find little tweaks that are authentic to your practice. Change your hold music. Make a memorable voicemail. Craft emails that have accessible language. These little changes can provide unexpected enjoyment with a lasting impact. Key Takeaways: Break with tradition. Find what has the most impact in setting your firm apart. Be willing to be bad at some things so that you can be amazing at others. Be your biggest fan. Identify what energizes you about your practice. Stay in your lane and spend time doing that thing. Passion is contagious. Keep moving forward. You can’t make everyone happy. When you know your marketing will draw criticism, double down on your ideal audience. Links and Resources The Game Changing Attorney Podcast Michael Mogill Facebook Michael Mogill Twitter Michael Mogill Instagram Michael Mogill LinkedIn Crisp Website Crisp Facebook Crisp Twitter Crisp Instagram Crisp LinkedIn Jesse Cole Twitter Jesse Cole Instagram Jesse Cole TikTok Jesse Cole Website Fans First Author Michael Mogill, Crisp, and Jesse Cole
Today
47 mins
107 — Randi McGinn — Authenticity is the Advantage
"He or she who tells the best story wins. That's how it works. That's the secret to winning cases.” - Randi McGinn What is it about Randi McGinn that has led to a 95% success rate? What went through Randi's head when she gave birth the day before taking the three-day bar exam? Of the dozen women who graduated law school with Randi, why are so few left practicing law? What makes Randi such an incredible lawyer? How does Randi shake off a loss? What can be done to break down the authenticity barrier for women attorneys? Excellence and Dedication Randi McGinn is one of the most accomplished trial lawyers on the planet. She has tried over 130 cases over her 40-year career — and won 127 of them. She is also the first female president of Inner Circle of Advocates, a group of the 100 best trial lawyers in the US.    When Randi wins, it’s not just about getting the largest monetary restitution. She advocates for transformative law, holding companies responsible for changes so that the tragedies their negligence caused never happen again.   In this episode, Randi digs deep into how her team gets the evidence to tell a case-winning story. She also discusses authenticity in the courtroom, growing her firm, and what the future of women in law looks like. Getting Back Up  Practice losing by playing sports. When Randi was growing up, sports were not available to women. The classroom was the only place to compete. Study hard. Get an A. But this competition would not prepare them for trial. The result?   "Many of the women quit after they lost their first case because they thought it was them — that they hadn't worked hard enough or hadn't done it right, when in fact if you've played sports, like I got to do, you learn that losing isn't always your fault." - Randi McGinn   Learning to lose a case is just as important as learning to win. To lose well, understand it is not always your fault — and you certainly don't have to like it. Get mad. Take a breath. Learn what you can. And get back up. Key Takeaways: Hire slow. A panic hire kept on board will cost time, money, and peace of mind. Take the time to see if an employee is a good fit. Evaluate throughout the trial period. Tell tall tales. Great trial lawyers are, at their core, storytellers. Brush up on your skills by keeping a child entertained. The skills are transferable. Build a foundation. Try 10 cases before working on the finer points like being a great speaker and persuasive arguments. Learn the law of the courtroom. Links and Resources The Game Changing Attorney Podcast Michael Mogill Facebook Michael Mogill Twitter Michael Mogill Instagram Michael Mogill LinkedIn Crisp Website Crisp Facebook Crisp Twitter Crisp Instagram Crisp LinkedIn Randi McGinn Website Randi McGinn LinkedIn Randi McGinn Twitter Author Michael Mogill, Crisp, and Randi McGinn
1w ago
46 mins
106 — David Craig — Impactful Legacy: Building a Firm that Stands the Test of Time
"I'd rather lose in a courtroom than a conference room." - David Craig After being told he'd never make it to college — let alone law school — how did David prove the naysayers wrong? Saying “yes” to trucking meant saying no to other cases. Was there any apprehension to going all-in on trucking? What goes into making a great truck wreck trial lawyer? Why did David write the book Semitruck Wreck? Why is sharing information so important to David? What is it like for David to work with his children? Strength of Character The bravery to give it your all. Never shying away from a fight. Knowing where you are strong, where you are weak, and when to hire your compliments. The core elements of a great trial lawyer translate to the skills necessary for successful entrepreneurs. “I think that's one of the keys to success, to realize your strengths and your weaknesses and not kid yourself.” - David Craig David Craig, managing partner, and founding partner at Craig, Kelly & Faultless, has been fighting for justice since 1985. He’s an educator, public speaker, caring advocate, and author of "Semitruck Wreck, A Guide for Victims and Their Families." A SuperLawyer since 2010, David has been selected as Top 10 Trucking Trial Lawyer by the National Trial Lawyers Association. Perseverance Every successful long-term goal — from building a legacy law firm to taking a case to trial — is tumultuous. To successfully navigate the trying times, patience is key. While everyone else looks for a quick fix, maintaining a positive outlook and remembering that some things just take time will gain an advantage. The best relationships with vendors, clients, and even employees are built over time. Learn to trust others and invest in them. Key takeaways: Be grateful but never complacent. Work hard to achieve your goals. Once you reach them, don't rest on your laurels. Keep striving for the next big thing. Small is selfish. If you believe in what you do and want to impact more people in your community, you must grow large enough for others to hear your message. Judge on character. Access to resources should not determine the level of respect given. Human value is intrinsic. Links and Resources The Game Changing Attorney Podcast Michael Mogill Facebook Michael Mogill Twitter Michael Mogill Instagram Michael Mogill LinkedIn Crisp Website Crisp Facebook Crisp Twitter Crisp Instagram Crisp LinkedIn David Craig Website David Craig LinkedIn Semitruck Wreck Author Michael Mogill, Crisp, and David Craig
May 3 2022
42 mins
105 — Jason Hehir — Leading and Documenting Winning Teams
"No one comes out of college just knowing how to navigate your chosen profession. It takes time. If I did ‘Last Dance’ two years ago it would have been terrible. Learn your trade, sometimes by mistake. There are no shortcuts. Find your voice, no matter what field you're in." - Jason Hehir How did Jason go from humble beginnings to interviewing Michael Jordan? How does a fear of failure motivate Jason? What common traits does he look for when assembling a team? Why did Jason take an unexpected storyline when creating the documentary "Andre the Giant"? Jason directed “Countdown,” a documentary about the first civilian-only launch into space, in near real-time. How did he get the footage from Space X? How did Jason and his team prepare for the possibility of a catastrophic bad day? Legends, Giants, and the Final Frontier Just as directors become world-class by delegating editing film, law firm owners must also trust their squad. Step out of the role of “player” and into that of “coach” to win the game and build a legacy. Build a team that has a passion for the project, a fear of failure, and the congeniality to mesh with everyone else.   “The Last Dance” director and seven-time Emmy winner Jason Hehir didn't become an extraordinary director by taking on the whole project himself. He learned to let go and place his trust in the talented people he hired to suit each unique need — a break from his “do it all yourself” tradition. The result? A docu-series chronicling the Chicago Bulls dynasty that would go on to be the most-watched documentary in ESPN history. Among his many films and series, a few stand out: His “Andre The Giant” documentary, the most-watched film in HBO Sports history, and “Countdown: Inspiration4 Mission to Space” about the first all-civilian space mission chronicled in near-real time. In this episode, Jason discusses the making of “The Last Dance,” responsible storytelling, and cultivating relationships with Michael Jordan and André René Roussimoff, better known as Andre the Giant. He also discusses the unique challenges of filming in space. Dig Deeper Research clients and their lives as thoroughly as possible. Cultivate a relationship of trust and genuine connection. Ask the most relevant questions to paint a complete picture that tells a compelling story. The ultimate gift is one of comfort knowing that their claims are understood and will be handled responsibly. This creates ease for clients and icons alike.    "These icons are sharks — never looking back, always moving forward. You want them to have the pleasure of sitting back and reflecting on what they have done. Take pride in it. And once they are strapped in, they can look back almost wistfully and share their wisdom. Tell their story. " - Jason Hehir Key takeaways: Take the scenic route. On the road to greatness, there are no shortcuts. Learning a trade is often done by mistake. If you stumble, dust yourself off and keep going.   Do your homework. In a world where so many look forward to the next great thing, looking back to gain context and clarity will help craft the right narrative. Fear failure. Hold up the team to the best of your ability, and do your part. Give it your all and success will be won together. Links and Resources The Game Changing Attorney Podcast Michael Mogill Facebook Michael Mogill Twitter Michael Mogill Instagram Michael Mogill LinkedIn Crisp Website Crisp Facebook Crisp Twitter Crisp Instagram Crisp LinkedIn Jason Hehir Twitter The Last Dance Author Michael Mogill, Crisp, and Jason Hehir
Apr 26 2022
53 mins
104 — Dorie Clark — The Long Game: How to Be a Long-Term Thinker in a Short-Term World
"Proper scoping about our timing and our expectations by learning from previous examples is one of the best things that we can do to ensure that we're more likely to succeed at the business elements of the law. ” - Dorie Clark What was Dorie Clark's journey to becoming a prolific author? What obstacles complicate long-term strategic thinking? What are the real emotional and cultural reasons behind “busy” obsession? What is “white space” and why is it necessary for strategic thinking? How can those with limited discretion of time create more “white space” in their lives? Why should we optimize for meaning and impact over money? How can thinking in waves make you an expert in any field? Courage, Resilience, Curiosity To create a meaningful life — both professionally and personally — we need to strategically plan for the future. Yet so many lose sight of the end goal, letting over-scheduled calendars and busy work cloud our vision. To realign with lasting success means reframing priorities and making unscheduled time a non-negotiable. Persistence and effort are necessary to consistently make the small changes that have big impact. Dorie Clark is a professor at Duke University’s Fuqua School of Business and Columbia Business School, consultant, and presidential campaign keynote speaker who has been named a Top 50 Business Thinker in the world by Thinkers50. The Wall Street Journal best-selling author of "The Long Game: How to Be a Long-Term Thinker in a Short-Term World" offers solutions so that we can think critically about long-term planning and goal setting.   In this episode, we look at the common blocks of long-term strategic thinking and how to overcome them. Dorie reframes busyness as a form of avoidance and shares what we should be doing instead. Plus, explore the waves that can help anyone become an expert in their field. An Expert in Any Field As the lifecycle of a goal progresses, actions that once had traction no longer move us forward. Despite sustained effort, we are left feeling stuck. The solution? Pause, identify your wave, and shift accordingly.   Dorie identifies key waves that must be followed in succession to become an expert. The first wave is learning. An attorney new to a firm gets oriented with the major players and operations. In the creating wave, a lawyer will participate, raise their hand, and add value. The connecting phase ensures that the value added is seen by the right leaders. To make partner, principals need to know their name. Once a contributor enjoys a level of prestige and respect — obtained the role of General Counsel or Partner — they have entered the reaping wave. While extremely satisfying, it is critical to disrupt yourself and go back to the learning phase. This time with less risk and more enjoyment.  Key takeaways: Busy or avoiding? Slow down and refocus on what will move the needle. Use the extra time to lean into the uncomfortable. Less is more. Allow for unstructured time to give the flexibility necessary to deal with whatever may come up. This allows clarity of mind to think strategically. Think long-term. Ride out the short-term losses and setbacks. Make choices that get you closer to the end goal. Links and Resources The Game Changing Attorney Podcast Michael Mogill Facebook Michael Mogill Twitter Michael Mogill Instagram Michael Mogill LinkedIn Crisp Website Crisp Facebook Crisp Twitter Crisp Instagram Crisp LinkedIn Dorie Clark Website Dorie Clark LinkedIn Dorie Clark Twitter The Long Game
Apr 19 2022
43 mins
103 — Rodney Scott — Humility & Focus: The Antidote to Complacency
"I get nervous every time. It's that passion to want to deliver the best you can and make a memorable experience. You don't want to take your foot off the gas." - Rodney Scott What makes Rodney Scott Whole Hog Barbecue unique? What is the line between a fun hobby and true passion? What challenges did Rodney face on his path to receiving a James Beard Award? What went through Rodney's head when a fire broke out while recording a Netflix episode of Chef's Table? Why does Rodney see McDonald’s as competition? What did Rodney have to give up to achieve notoriety? The Difference You Can Taste A 30-year overnight success, pitmaster Rodney Scott has cooked thousands of whole hogs to get where he is today: winner of the James Beard Award, a full episode on Netflix's Chef's Table, and an appearance on HBO's Billions. But for Rodney, each hog is just as important as his first — he still gets the jitters on overnight cooks. Cooking a whole hog is one of the most difficult things a cook can do. To execute perfectly, it takes precise temperature control and the tireless stamina of two people perfectly in sync to flip the hog multiple times over 12 hours. Rodney’s dedication to the craft goes beyond love to full-blown obsession. He burns down coals from whole pieces of wood and uses his fingers instead of gauges to check the temperature. When Rodney came to cook a whole hog at Crisp, everyone — vegetarians and dieters included — raved it was the best food of their lives. Rodney spoke about dedication and pride of craft, the unflinching optimism necessary for growth, and shutting out distraction. Pull up a seat at our table and dig in. Curiosity and Opportunity Rodney's courage in the face of the unknown has helped him let go of convention and grow. When scaling restaurants — and law firms — systems and standards ensure consistency. To execute, you must be willing to teach others and check in to make sure it all goes to plan. "The problems change. They don't necessarily go away, but we take them with a grain of salt — we're prepared. And we just stay focused. So every time we get an accolade, I appreciate it. And then I set it to the side. I want to focus on the next one. That keeps me working hard. It keeps me grounded." - Rodney Scott The best do not rest on awards and accolades. Success is just the start. Game changers ask the question, "What can be improved?" over and over. Big changes like investing in metal pits over brick ones and little tweaks like changing pit location to improve airflow add up, improving the product over time. Learn from each mistake. Take notes and improve. Key takeaways: Get good at it. Whatever your “it” is, devote time and attention. Give your heart and soul. Keep learning. The moment you think you know everything is the moment you've lost it all. Be the same person. In front of three or 3000, remain authentic, kind, and humble. You never know who is watching. Links and Resources The Game Changing Attorney Podcast Michael Mogill Facebook Michael Mogill Twitter Michael Mogill Instagram Michael Mogill LinkedIn Crisp Website Crisp Facebook Crisp Twitter Crisp Instagram Crisp LinkedIn Rodney Scott's Whole Hog BBQ Rodney Scott LinkedIn Rodney Scott Twitter
Apr 12 2022
43 mins
102 — Laura Wasser — The Evolution of Dissolution
"In divorce, we are dealing with the most raw emotions regarding a significant other and children. It’s scary. And in such a confusing and emotional time, they need someone who will tell it to them straight.” - Laura Wasser What is the most common reason that marriages end in divorce? What was it like having “America’s most feared divorce lawyer” for a father? How do Laura and her staff set boundaries with high profile clients? Why did Laura start the online divorce platform It’s Over Easy? What should someone with wealth who is unhappy in their marriage do if they don’t have a prenup? The Only Way Out is Through For nearly 20 years, divorce attorney Laura Wasser has represented some of the highest profile celebrities — from Kim Kardashian to Dr. Dre. But what sets Laura’s practice apart is her dedication to discretion and empathy for all involved. Based in Los Angeles, her compassion extends beyond high net worth clientele. Laura began It’s Over Easy, a digital platform that offers an affordable option for couples going through divorce. Laura is also the author of “It Doesn’t Have To Be That Way: How to Divorce Without Destroying Your Family or Bankrupting Yourself.” On this episode, we tap into Laura’s vast knowledge to uncover why most marriages end in divorce and get sage advice on how to help prevent separation. We also dive into the world of celebrity family law, how Laura got her start, and cultivating a culture of discretion. Speaking Truth In the art of communication, Laura is a master craftsman. The most agile and effective tool we all possess in relationships is often the hardest to master. Honest communication of raw truths can feel emotionally charged and pose a challenge, even for the fiercest among us. But Laura advises that practicing clear and direct communication is for the best — from the courtroom to the bedroom. Establishing boundaries with her high-net-worth clients allows Laura to cleanly separate the personal from the professional — a challenging task in family law. She does not offer advice or a shoulder to cry on. Laura prepares her clients frankly and honestly, even with clients who are used to being told “yes.” Key takeaways: Less is more. Quotes can be misconstrued. Stories can be spun out of nothing. To avoid missteps with the media, say less. Always clarify. Lay out arguments that lead to the logical and desired conclusion. Never assume all parties share the same knowledge. Be kind. It costs attorneys and clients nothing extra and may result in a favorable resolution in less time. Links and Resources The Game Changing Attorney Podcast Michael Mogill Facebook Michael Mogill Twitter Michael Mogill Instagram Michael Mogill LinkedIn Crisp Website Crisp Facebook Crisp Twitter Crisp Instagram Crisp LinkedIn Laura Wasser Website It’s Over Easy It Doesn’t Have to Be That Way
Apr 5 2022
46 mins
101 — Dr. Ayelet Fishbach — Get It Done: Surprising Lessons From the Science of Motivation
“Self-control is a form of juggling multiple, opposing goals. If the first goal opposes the other, the second goal is what we call temptation. When people are aware that they have the temptation they are better prepared mentally (and often physically) to resist.” - Dr. Ayelet Fishbach What makes a goal attainable? When does progressing toward a goal make it harder to complete? What elements go into a successful behavior change? How can negative feedback be reframed for progress? How can we overcome our own mental barriers to achieve our goals? The Art of Goal Setting Know your “why.” Get specific. Be flexible. Stay enthusiastic. Control your environment. Avoid the middle at all costs. Goal setting is not as easy as it seems. A bandwagon resolution made at the onset of the new year is unlikely to be successful. How to set a better, achievable goal? Framing it properly, selecting mentors, and knowing your position in the journey are a few major factors in hitting the target. Dr. Ayelet Fishbach, author of nearly 150 publications in the past two decades, is THE expert on the psychology behind motivation. Her most recent book, “Get it Done: Surprising Lessons from the Science of Motivation” offers a synthesis of her most valuable and actionable lessons — demystifying the ever elusive “goal.” Professor of Behavioral Science and Marketing at the University of Chicago Booth School of Business, Ayelet is a recipient of numerous awards and honors; chief among them: Fulbright Scholar, IBM Corporation Faculty Scholar, and the Society of Experimental Social Psychology (SESP) Career Trajectory Award. We cover the psychology behind establishing proper incentives for employees, why feeling good can make all the difference, intrinsic motivation as a lasting catalyst for change, and the willingness to be uncomfortable. Grow Through It For high performing attorneys and experts in their field, setbacks can be discouraging. Adopting a growth mindset is essential to completing a goal. When committed to completing a goal, curiosity transforms a potential failure into a “why” that requires further exploration. Key Takeaways: Take control. Always begin with your environment. Remove temptations. Set aside physical and mental space for your goals. Choose wisely. Rarely do we win — or fail — alone. Surround yourself with people who encourage and support you in your goals. Find a community that will keep you accountable. Feel good. The deeper the intrinsic motivation, the more likely a goal is to be reached. Make sure the goal you are striving for is one you truly desire. Links and Resources The Game Changing Attorney Podcast Michael Mogill Facebook Michael Mogill Twitter Michael Mogill Instagram Michael Mogill LinkedIn Crisp Website Crisp Facebook Crisp Twitter Crisp Instagram Crisp LinkedIn Ayelet Fishbach Website Ayelet Fishbach LinkedIn Ayelet Fishbach Twitter Get It Done: Surprising Lessons from the Science of Motivation
Mar 29 2022
47 mins
100 — Game Changing Stories: 100th Episode Spectacular
Truly great attorneys know who they are. They’re willing to give every ounce. They challenge the status quo. They push beyond limits. They move forward through fear. This podcast is for every entrepreneur committed to moving the legal industry forward. Over the past 99 episodes, we have had the honor to hear insights from thought leaders, industry titans, and game changing attorneys. In this special 100th episode spectacular, we share invaluable wisdom from nine powerhouses. Hear unreleased outtakes. Learn what goes into making this weekly podcast run. Hear what it means to be a game changer from some of the best in the business. Communicating Culture Leaders empower their teams by caring personally, challenging directly, and giving feedback as a reflexive habit. Kim Scott anchors her team by soliciting feedback — radical candor that requires emotional discipline and consistent attention but results in stronger, more collaborative teams. Culture starts from the top-down, and law firm owners endorse what they tolerate. Jessica Mogill transforms teams; defining and communicating roles allow space for exponential growth. Curiosity coupled with optimism can make us 31% smarter when interacting with potential clients, vendors, juries, or partners. Former FBI hostage negotiator Chris Voss chooses lines of questioning that identify the goals, fears, and motivations of everyone in the room.  Foundations for Discovery John Morgan was born with a hunger to succeed. Much of life’s circumstance is luck, but insatiable curiosity and tenacious work ethic separates lions from sloths. The freedom to explore and innovate requires a strong foundation. Best-selling author Ryan Holiday knows that to go forward in the world with confidence, one must fortify this inner citadel -—the place you go when times get rough. A student of observation and master of iteration, Grant Cardone has one consistent refrain: always go bigger.  Clarity of Purpose Mark Lanier welcomes the challenge of finding the truth in the courtroom with a smile, especially when facing down Goliath corporations. His pursuit of justice is relentless because the truth alone is his north star. In an era of exponential change and decision fatigue, clarity is essential. Dave Asprey’s motivation is simple: the father of biohacking wants to live beyond 180 — and do it without compromising life’s pleasures. If you want to win, relentlessly pursue your goals for yourself. Tim Grover knows that the pursuit of the win can be unapologetic, uncivilized, and hard. How far are you willing to go? In this episode: John Morgan on the insatiable hunger for success Chris Voss on discovering motivation and delivering bad news Mark Lanier on the privilege of challenge Kim Scott on supporting your team Grant Cardone on the ultimate wealth of helping others Dave Asprey on the ROI of investing in life Jessica Mogill on drawing out the best in teams Ryan Holiday on adversity as an opportunity for a shift in perspective Tim Grover on defining and earning balance Links and Resources The Game Changing Attorney Podcast Michael Mogill Facebook Michael Mogill Twitter Michael Mogill Instagram Michael Mogill LinkedIn Crisp Website Crisp Facebook Crisp Twitter Crisp Instagram Crisp LinkedIn John Morgan — Episode 1 Chris Voss — Episode 5 Mike Lanier — Episode 14 Kim Scott — Episode 25 Grant Cardone — Episode 31 Dave Asprey — Episode 41 Jessica Mogill — Episode 47 Ryan Holiday — Episode 53 Tim Grover — Episode 71 Author Michael Mogill, Crisp, John Morgan, Chris Voss, Mike Lanier, Kim Scott, Grant Cardone, Dave Asprey, Jessica Mogill, Ryan Holiday, Tim Grover
Mar 22 2022
1 hr 29 mins
99 — Ryan Hendrickson — Tip of the Spear: The Incredible Story of an Injured Green Beret’s Return to Battle
"Anyone can pull a trigger. It is very easy to kill somebody. But there is a domain of war that needs to have an unconventional aspect to it. Green Berets thrive when dropped behind enemy lines, in hostile areas, and have to think through the implications of taking the shot... Are we creating a village of potential terrorists? Or can we talk to the village leader? It is riskier. But maybe we can use respect, humor, and rapport. Maybe we can do this instead of pulling the trigger.” - Ryan Hendrickson Why inspired Ryan to write “Tip of the Spear” in the first place? Why will an ethos of “we” always win over “me” on the battlefield and in life? Is the team mentality of “we” something that can be learned? Why is it better to not make the cut than to give up on yourself? Where did Ryan find the resilience to complete Green Berets basic training? Why, after 27 reconstructive surgeries and a qualification for medical retirement, did Ryan decide to go back to Afghanistan? How can empathy build stronger communities? Service and Grit Stepping on an improvised explosive device, nearly losing his leg, 27 surgeries, and even a medical retirement could not keep Sergeant First Class Ryan Hendrickson from returning to the battlefield. A Green Beret whose determination is matched only by his courage, Ryan has never left a man behind. In over two decades of service, he has earned the Silver Star, four Bronze Stars, a Purple Heart, and an Army Commendation Medal with Valor. His harrowing story is nothing short of extraordinary. While it began as expressive therapy, Ryan’s written account provides an outlet for soldiers and civilians alike. His captivating memoir “Tip of The Spear: The Incredible Story of an Injured Green Beret’s Return to Battle” is as much a recount of military life as an exploration of the battles within. In this episode, Ryan discusses why mental toughness outweighs physical stamina, pushing beyond the edge, overcoming regret, and the power of accountability. Turning Trauma Into Stronger Communities Trauma can never be forgotten or undone. Learning to live with the past is to recognize that we all experience pain as well as to acknowledge our shared humanity. Ryan believes that the real beauty in life comes when we meet these struggles honestly. The pain is a beacon for self improvement and, in turn, a way to connect and empathize with others. Empathy is the key to transforming personal suffering into a space for healing for others and ourselves. “The fact of the matter is you can never undo the past. It will always be there. You can never make something not happen. It will always be a part of you. Use your experience to impact others.” - Ryan Hendrickson Key Takeaways: Accept what is. Enjoy life by letting go of expectations. Though life is not fair, we can work for and create the life we want. Don't quit. Encountering great obstacles may seem to complicate life. However, it is the simplicity in choosing to continue that carries us through the challenge. Help others. We all experience hardship. Helping others is the ultimate salve for life’s wounds. Links and Resources The Game Changing Attorney Podcast Michael Mogill Facebook Michael Mogill Twitter Michael Mogill Instagram Michael Mogill LinkedIn Crisp Website Crisp Facebook Crisp Twitter Crisp Instagram Crisp LinkedIn Ryan Hendrickson Website Ryan Hendrickson LinkedIn Ryan Hendrickson Twitter Tip of The Spear: The Incredible Story of an Injured Green Beret’s Return to Battle
Mar 15 2022
1 hr 45 mins
98 — Andre Norman — Ambassador of Hope: Turning Poverty and Prison Into a Purpose-Driven Life
"On November 15th, 1999, I walked out of prison with a GED and a goal. I realized being 15 was tough, no matter where you came from. So my philosophy became: if you call me, I'll show up. Let me show you how to heal yourself internally and deal with your trauma so you can have a great life. And I’ve been showing up for 22 years.” - Andre Norman How did Andre go from serving a 100-year prison sentence to becoming millionaire motivational speaker? Why did the path of violence feel safer? As the world around us changes, how can we unlearn unhelpful lessons and create new value systems? How can difficult conversations lead to positive change? Tenacity and Ambition  Andre Norman has always been tenacious. When sentenced to over 100 years in prison, Andre had a goal: be number one. The most influential, most feared, and the most violent inmate — the shot caller. In a population of 20,000, his ambition and violence landed him the third most powerful gang position in under four years. This same determination locked him in solitary confinement for the next two years. His future became clear: to continue on this path and succeed is to be crowned “king of nowhere.” Andre charted a new course: attend Harvard and become successful. Over the next eight years, he devoted every waking hour to realizing his freshly minted dream. After teaching himself to read, Andre earned his GED, practiced anger management, studied law, and became a jailhouse lawyer. Andre reversed his case on appeal, began writing his book, and came up for parole. After 14 years in prison, Andre walked free. Andre is a Harvard University Fellow and best-selling author of “Ambassador of Hope: Turning Poverty and Prison Into a Purpose-Driven Life.” A natural leader, talented musician, and catalyst for peace, his program Academy of Hope reduces violence in prisons across America. The Impact of Mentors A firm believer in helping others, Andre knows from personal experience that with guidance anything is possible. It is his mentors and counselors that helped him reshape the fundamental way he saw the world. “Rabbi Natan Schafer, who was a prison chaplain — when nobody else would come within a hundred feet of me, this man sat with me and he taught me how to be human. I was first taught how to crush, kill, destroy, not cry, handle the pain, and that the one who can endure the most pain wins. But he taught me to be loving, caring, and a vessel of good.” - Andre Norman In moments when the easy choice would have been to focus on himself and continue to make millions of dollars, Andre chose to stay true to his values. He has consistently shown up as a coach, mentor, and safe space for those who need it most for over 22 years. “I specialize in keeping people alive, and I see myself as that person that other people looked over. I will work myself above and beyond because I remember what it's like to be the guy that nobody wanted to work with. The guy that nobody believed in. ‘Oh, he's going to jail,’ or ‘He's going to solitary,’ or ‘He'll never make it. He's going to die.’ I'm the guy that everybody wrote off. So I see that next person as the write-off. And if I'm walking away, am I writing them off too? I can't do that.” - Andre Norman Key Takeaways: Always show up. Make someone tell you no. Never say it for them. Take control. People will always give you reasons why you can’t do something. Don't blame others if you listen to them. Good stewardship. Leave your community better than you found it. Measure your success by how many lives you touch. Links and Resources The Game Changing Attorney Podcast Michael Mogill Facebook Michael Mogill Twitter Michael Mogill Instagram Michael Mogill LinkedIn Crisp Website Crisp Facebook Crisp Twitter Crisp Instagram Crisp LinkedIn Andre Norman Website Andre Norman LinkedIn Andre Norman Twitter The Ambassador of Hope: Turning Poverty and Prison into a Purpose-Driven Life Author Michael Mogill, Crisp, and Andre Norman
Mar 8 2022
1 hr 22 mins
97 — Liz Wiseman — Impact Players: How to Take the Lead, Play Bigger, and Multiply Your Impact
"If you've got problems in your organization, almost always, you've created them. You get the employees you deserve, and you get the culture you deserve.” - Liz Wiseman What is a high-impact player? What sets these peak performers apart? How can organizations adopt the mindsets and behaviors of high-impact players? How can law firms cultivate an agile and fluid team of leaders? Should leaders do dry-runs of problems in preparation for actual disaster? How can law firms recruit dream teams of high-impact players? Challenge a Team and Watch Them Grow People are hard-wired for contribution. An underutilized team is an exhausted, underperforming team. Challenge that same team and ask them to stretch in a safe, supportive environment and they will contribute everything they have — feeling exhilarated in the process. This is what Liz Wiseman found after a decade of researching the best (and the worst) leaders in the world. In her latest book, “Impact Players: How to Take the Lead, Pay Bigger, and Multiply Your Impact,” Liz answers the question: Why do some people play at their full potential while others remain underutilized? Her comprehensive research of 170 companies decodes the mindset and behavior of high-impact performers and explains how peak performance is available to everyone. Teaching Leadership to the World’s Top Business Leaders Liz Wiseman is a New York Times and Wall Street Journal best-selling author, CEO of the Wiseman Group, and masterful researcher. Liz’s work — anchored in leadership and collective intelligence — has earned her recognition as a top leadership thinker in the world. A frequent guest lecturer at BYU and Stanford University, she often writes for Harvard Business Review and Fortune. An executive advisor who teaches leadership, her recent clients include Apple, AT&T, Disney, Facebook, Google, Microsoft, Nike, Salesforce, Tesla, and Twitter. In this episode, Liz discusses the five situations that set high-impact players apart and how teams can adopt the behavior. We also cover what law firms can do to attract an all-star team of top-performing talent. Attract Talent from Within For Liz, attracting and retaining the best talent for your law firm begins with great leadership, best described in two and a half words: “Safety and Stretch. The ‘and’ is the half. The best leaders create an environment of safety where people can speak the truth. They have the permission to step up and lead. Even when nobody has anointed them a leader, they feel safe.” - Liz Wiseman Great contributors want to work with great leaders. But what should a firm look for in a potential high-performing candidate? Liz recommends hiring people with the least coachable essentials: a sense of agency, willingness to learn, and informal orientation toward hierarchy. The rest can be developed. Key Takeaways: Communicate priorities. Successful leaders share the company agenda so that team members feel empowered to step beyond their role and do the job that needs to be done. Tap into empathy. We all serve someone. Lawyers serve clients. Ask how you can make their lives easier. Anticipate problems. Permissive leaders create equity in their firm when teams are allowed to take ownership of a problem. Links and Resources The Game Changing Attorney Podcast Michael Mogill Facebook Michael Mogill Twitter Michael Mogill Instagram Michael Mogill LinkedIn Crisp Website Crisp Facebook Crisp Twitter Crisp Instagram Crisp LinkedIn Liz Wiseman Website Liz Wiseman LinkedIn Liz Wiseman Twitter Impact Players: How to Take the Lead, Play Bigger, and Multiply Your Impact
Mar 1 2022
53 mins
96 — Strategies Over Tactics: Insights from Renowned Marketing Experts
Game changing marketers are connectors at heart. They cast aside the hunt for the lowest cost-per-click and ROI in exchange for genuine relationships. They make an individual feel seen and understood while talking to thousands at once. Just as trial attorneys invest in pre-trial to maximize the value of the case, elite marketing campaigns are treated as an asset — invested generously. It is in the spirit of wise investments that we bring you some of the best marketing insights that challenge convention and spearhead innovation. Speed and Consistency Imperfect consistency will win every time. Digital marketing moves at warp speed. To stay relevant requires nimble execution. Billy Gene Shaw is consistent in both delivery and innovation by producing daily digital content. If you want your law firm to be number one, you have to say it — and say it often to the people you want to hear it. Understand Your Superpower Do one thing and do it well. Seth Godin posits that to become extraordinary, attorneys have to pick a focus and increase the quality of cases. Placing constraints on a law firm creates a box with edges that can be leaned into — it is in pushing these specific boundaries that innovation is possible. Lawyers do not need to serve everyone to be successful. Pat Flynn discusses the merits of hyper-focusing existing community members and converting them into superfans. Quality Will Draw Quantity Great content gives the client value. It demonstrates an understanding of their unique challenges and that you — and you alone — can solve them. But simply listing a law firm's success stats and data won't cut it. Ryan Deiss spent over $15 million on testing marketing strategies to understand what works. He knows that storytelling will win every time. Cost-per-click is a stable commodity. The competitive edge comes not from hacks or tricks, but from following up with the lead and turning a prospect into a client. In this episode Billy Gene Shaw on crafting a strong narrative and sharing it with your audience. Seth Godin on shifting to a mindset of collaboration and quality audiences. Ryan Deiss on marketing as the through line of every successful business. Pat Flynn on understanding your audience and making deposits to your super fans. Links and Resources The Game Changing Attorney Podcast Michael Mogill Facebook Michael Mogill Twitter Michael Mogill Instagram Michael Mogill LinkedIn Crisp Website Crisp Facebook Crisp Twitter Crisp Instagram Crisp LinkedIn EPISODE 29 — Billy Gene Shaw — Entertain, Educate, Execute: How to Dominate on Social Media EPISODE 32 — Seth Godin — Putting Your Best Work Out Into the World EPISODE 36 — Ryan Deiss — Truth Over Tactics: Marketing Strategies That Actually Work Episode 87 — Pat Flynn — Superfans: How to Stand Out, Grow Your Tribe, and Build a Successful Business
Feb 22 2022
54 mins
95 — The Mindsets of Champions: Best of Elite Athletes
It’s easy to think of elite athletes as physical outliers, genetic anomalies who are destined for success. But of course, just because you have the tools doesn’t mean you can put it all together. The greatest athletes in any sport aren’t the most physically gifted; they’re the ones who transcended their physical limitations and became something more. Training, mental fortitude, problem solving, poise under pressure — athletes have myriad skills that have been forged in the crucible of competition. And these skills don’t just apply to sports. They’re transferable to the courtroom and the law office. To that end, we’re bringing you the best insights from our conversations with four of the world’s most elite athletes so that you can step up your performance and make your career elite. It’s All About Preparation For all these athletes, the wins and records stem from training. But it’s not just about hitting the gym; it’s the mentality you bring to that practice. George Foreman III never lost a professional fight, in part because he challenged himself in training and took his losses there. By the time he got in the ring, the bout was simple compared to what he had overcome before. For attorneys, so much of the outcome is determined before you set foot in the courtroom. The game is when you show how well you’ve prepared. Edging the Competition in the Details Each of these athletes also carries incredible competitive spirit. But to turn success into dominance, you can’t just rely on best practices — that’s what Mat Fraser found. At the elite levels of CrossFit, everybody was training hard. To win five titles in a row, Mat had to find the 1% gains on the fringes — perfecting his nutrition, his sleep, his travel. Stacking these small advantages gave him an edge on competition that led to sustained excellence. Just Keep Pushing And just like law, reaching new heights involves navigating the low points. In their journeys, Mark Beaumont and James Lawrence pushed themselves to the limit. They fought through injuries, exhaustion, and the elements. As they persevered, they found they had reserves of strength they didn’t even know about. When James reached his goal of 100 triathlons in 100 days, he ran another, just to show that you can always do one more. Mental toughness isn’t simply a cliche. It’s a skill, cultivated by consistently challenging yourself. There’s so much for game-changers to learn from these athletes. Their competitive spirit is parallel to some of the top attorneys in the field, as is their relentless drive to be great. So pop in your earbuds, click play, and start your training. No montage necessary. In this episode: George Foreman III on taking losses in preparation to avoid them when it counts Mark Beaumont on how to persevere when you’re at your lowest Mat Fraser on the 1% gains that separate you at an elite level James Lawrence on developing and using your support system Links and Resources The Game Changing Attorney Podcast Michael Mogill Facebook Michael Mogill Twitter Michael Mogill Instagram Michael Mogill LinkedIn Crisp Website Crisp Facebook Crisp Twitter Crisp Instagram Crisp LinkedIn George Foreman III - Episode 34 of The Game Changing Attorney Podcast Mark Beaumont - Episode 60 of The Game Changing Attorney Podcast Mat Fraser - Episode 63 of The Game Changing Attorney Podcast James Lawrence - Episode 73 of The Game Changing Attorney Podcast
Feb 15 2022
59 mins
94 — Cy Wakeman — Life’s Messy, Live Happy: Things Don’t Have to Be Perfect for You to Be Content
"A lot of people have pretty outrageous lifestyles (out of balance), and then they try and fix it with what I call self-soothing. Self-soothing is, ‘How can I numb, put on hold for a while, or procrastinate? How can I take a break before I go back to the same world that caused me pain?’ Self-care is, ‘How do I have daily habits and dedications that keep my energy supply high, that keep me restored and renewed, not just soothed or numbed?’” - Cy Wakeman What’s behind the title of Cy’s new book, Life’s Messy, Live Happy? How do we make our own suffering worse? What are the three questions we should ask ourselves to keep our egos in check? How should we approach the practice of gratitude? What is over-giving, and why should we be cautious of it? Choose How To Feel Life is full of challenges. But while we might not have a say in the experiences we encounter, what few of us realize is that we actually have a choice in how we feel about those situations. Unfortunately, choosing how we respond to certain events isn’t always as easy as flipping a switch. It can take some practice. Thankfully, Cy Wakeman knows a thing or two about reprogramming our reactions. Cy Wakeman is a drama researcher and leadership consultant whose expertise (cultivated over a 25-year career) has helped to transform numerous teams in Fortune 100 companies for the better. Voted the #1 leadership professional in 2021, Cy has distilled her knowledge into her newest book, *Life's Messy, Live Happy,* to help us all live lives with less suffering. In this episode, Cy talks us through some of the ways we can change our perspective on those inevitable setbacks to help us live happier and more productive lives. We also discuss how changing our vocabulary can have a drastic impact on our outlook, and we’ll learn how most of our suffering comes from within. Turn “Why We Can’t” into “How We Can” When a wrench gets thrown in our plans, many of us naturally assume that whatever we were trying to achieve can no longer be done. We see this a lot in our workplaces: someone calls in sick, and suddenly the deadline you were all working to hit can’t be achieved. But by simply reframing our language during these situations, we can actually overcome these obstacles more often than not. Cy tells us all about the power that changing our vocabulary can have and explains how considering other perspectives in times of adversity can show us alternate paths to success. We also dive into what some of the keywords are that can help us find opportunity and hope when it seems like the world is working against us. Key takeaways: Stop naming things too soon. We’re often too quick to label situations as good or bad without taking the time to consider whether they present opportunities for personal growth. Don’t tell yourself fictional narratives. Our brains naturally jump to worst-case scenarios, so take a moment to ask yourself what is real and what is imaginary when worries kick in. Learn to self-care. When stresses occur, look for ways to improve your situation rather than looking for escapes as a temporary fix for a problem. Links and Resources The Game Changing Attorney Podcast Crisp Website Crisp Facebook Crisp Twitter Crisp Instagram Crisp LinkedIn Cy Wakeman Website Cy Wakeman LinkedIn Cy Wakeman Twitter Cy Wakeman’s Book: Life’s Messy: Live Happy
Feb 8 2022
46 mins
93 — Brian Cuban — The Addicted Lawyer: Tales of the Bar, Booze, Blow, and Redemption
"We know from the Betty Ford Hazelton study that lawyers suffer from alcohol use disorder at a rate almost twice the general public. We know if you're a millennial lawyer, it’s over a third with alcohol use disorder. We are a profession in crisis from that standpoint in terms of mental health. And it's hard to be a game-changing lawyer and it's hard to lead when we're not taking care of our own mental health struggles.” - Brian Cuban What led to Brian Cuban’s struggle with eating disorders and addiction? What caused Brian to eventually seek help? Why did Brian decide to share his story so publicly? What resources are there for lawyers struggling with addiction? How can you build a compassionate community in the legal industry? The Road to Recovery Being a lawyer is stressful: long hours, high stakes situations, the threat of losing cases. As an attorney, people’s lives and potentially millions of dollars depend on you. Many lawyers turn to substances to help them handle that stress. That’s the message that Brian Cuban is here to share through his own personal struggle with addiction and mental health. Brian, brother of billionaire owner of the Dallas Mavericks Mark Cuban, is an attorney and addiction recovery advocate. He’s the author of “The Addicted Lawyer,” which unflinchingly recounts his own addiction to alcohol and cocaine. Brian knows firsthand the vicious cycles of substance abuse and that even high-functioning lawyers might be falling apart inside. On this special episode, we hear about Brian’s long road to recovery, from his fight with body dysmorphia and eating disorders to addiction’s rock bottom, and how he eventually turned his life around. An At-Risk Population One reason that Brian chose to become such a vocal advocate is that he didn’t see any recovery content geared towards lawyers — but the data shows that those in the legal profession are more likely to struggle with addiction than the general population. Plus, the trials of recovery can present unique challenges to attorneys. For instance, one maxim Brian preaches is vulnerability. But that openness is given a negative connotation in law school and training. “We learn to take advantage of vulnerability on the witness stand or in the mediation room or wherever it is,” he says. “You look for weakness, but what we don't look for is our humanity.” This is why Brian is so brutally honest about his own story. As he puts it, “I am an expert in my journey, nothing more...If you can take some commonality and apply that to yourself in taking a positive step, that is wonderful.” Key takeaways: You can’t love somebody enough to make them recover. They have to be ready to take that step on their own. Vulnerability is key. Being honest with yourself and others is an important piece of recovery. Create a compassionate community. Check in on your colleagues. You can’t be there for them if you don’t know that they’re struggling. Links and Resources The Game Changing Attorney Podcast Michael Mogill Facebook Michael Mogill Twitter Michael Mogill Instagram Michael Mogill LinkedIn Crisp Website Crisp Facebook Crisp Twitter Crisp Instagram Crisp LinkedIn Brian Cuban Website Brian Cuban LinkedIn Brian Cuban Twitter The Addicted Lawyer American Bar Association - Directory of Lawyer Assistance Programs
Feb 1 2022
1 hr 8 mins
92 — Michael Mogill — A Constant Work in Progress
"You gotta be persistent and relentless. I don't know that there's anybody in this world that things are just going to be given to. People aren't going to go out of their way to help you and make your life easy. You're going to have to take agency over yourself and over your own decisions and say, ‘I'm going to help make this happen.’” - Michael Mogill How did Michael go from being broke to founding and growing a $40 million business? What qualities make a great leader? How do you make effective decisions on big issues? Where does Michael’s competitive streak come from? How can impatience be a good thing? Michael Mogill: The Game Changer Michael Mogill is the Founder and CEO of Crisp. What began as a video production company soon evolved to meet the changing needs of deserving law firm owners: from relentless digital marketing to transformational growth coaching that builds strong business foundations for law firms around the country. Michael and the Crisp team continued to innovate, founding the Game Changers Summit (the largest law firm growth conference on earth), hosting the #1 podcast for legal market leaders, and even authoring the go-to guide on law firm transformation in his best-seller, “The Game Changing Attorney.” In this super special episode of The Game Changing Attorney Podcast, Michael takes a turn in the hot seat as his wife (and Crisp’s Head of Coaching Strategy) Jessica Mogill dives into what it is that makes Michael tick. They’ll explore which qualities Michael values as a leader, how he copes with the pressures of running such a large organization, and we’ll finally find out what Michael thinks it takes to be a game changer. First-Class Leader, Terrible Employee Some of the qualities that make great innovators and entrepreneurs simply don’t gel with most employers’ idea of the model employee. Questioning the status quo and making radical decisions might get you ahead of the competition when you’re running your own business, but they might get you fired if you’re working for someone else. Michael shares how his early experiences as an employee helped to shape him into the leader he is today. He details how a waiting job kickstarted his appetite for competition, and he discusses what he believes to be some of the core tenets of a great boss, such as being the first one in and the last one out and ensuring that everyone else has been taken care of before taking care of yourself. Key takeaways: The worst decision is to delay a decision. Because even making the wrong choice can point you in the right direction. Build from a position of honesty. Creating a business based on tricks and shortcuts might create short-term growth, but will damage your long-term reputation. Trust in others. You can’t scale yourself alongside your business, so allow yourself to trust your team and delegate to others. Links and Resources The Game Changing Attorney Podcast Michael Mogill Facebook Michael Mogill Twitter Michael Mogill Instagram Michael Mogill LinkedIn Jessica Mogill Linkedin Crisp Website Crisp Facebook Crisp Twitter Crisp Instagram Crisp LinkedIn The Game Changers Summit Kolbe Assessment PRINT Assessment
Jan 25 2022
57 mins
91 — Dan Gerl — Do It Your Way: Explosive Growth Through Creative Innovation
“I'm happy I get to do it my own way. I get to have fun with it. I'd hear other attorneys in the community say, ‘that's so tacky’ and ‘it's unethical.’ But I'm like, ‘Good,’ you know? Don't you want to have fun? Wouldn't you like to do it your way, if you could do it your way and you could succeed?” - Dan Gerl Why did Dan transition from graphic designer, to prosecutor, to CEO of a criminal defense firm? How did Dan’s life change when his 4-month-old, Jack, had a heart attack? How did telling Jack’s story of recovery win Dan a Rolls-Royce? What has Dan learned from his experience in the legal industry’s top coaching program? Why does Dan use the term “The Avengers” to describe his partners? Let the Good Times Roll(s) In late 2019, Dan Gerl had one of the most terrifying experiences a parent can have. Out of nowhere one day, his 4-month-old son Jack had a heart attack and stopped breathing. After they rushed him to the hospital, Dan and his family learned of a rare type of tumor in Jack’s heart. For months, they all lived on pins and needles as they waited for the surgery that might save their son. Procedures were delayed due to COVID. Jack got the flu and couldn’t travel to his pre-op assessment. Just as they discovered that Jack was eligible for surgery, Dan’s mother passed away. It’s a testament to Dan’s strength that throughout all of this, he continued to run his highly successful criminal defense firm, Puget Law Group. He also continued his commitment to his coaching program and even took things to the next level by competing in the Crisp Effect. Through it all, he created powerful, creative videos documenting his 2020 experience: with the firm, with his mother, and with Jack. At the Game Changers Summit 3 in 2021, Dan was recognized by 2,500 of his peers for growing his firm 200% and the powerful positivity that permeated his work. As the winner of the Crisp Effect Challenge, he walked away with the keys to a $300,000 Rolls-Royce Ghost. But the greatest win of all is that his son Jack had successful heart surgery, has fully recovered, and has been growing and thriving ever since. Doing His Share Dan’s work doesn’t just demonstrate his positivity. It’s a window into his creative spirit. A former graphic designer, Dan uses his skillset to create a distinctive brand full of humor, swagger, and eye-catching visuals. He’s found ingenious ways to employ this advantage, zigging where other law firms zag, especially during COVID. As Dan says, “We got big time into buying up outdoor advertising — doubling and tripling our marketing efforts — because nobody else was doing it.” But for all his creative and professional success, Dan is still incredibly humble. He doesn’t care if his name is on the door. He has made big sacrifices, relinquishing his role in the courtroom and recruiting talented partners to share his stake in the firm. He’s never looked back. “I wanted to build something that would, that would grow and have significance. The potential for that is exponentially greater than what I had.” Key takeaways: Play to your strengths. Find a way to incorporate your unique skill set. Adapt. Overcome. When he didn’t make it as a prosecutor, Dan made a name for himself in criminal defense. Turn pain into a positive. Let hard times make you stronger. Links and Resources The Game Changing Attorney Podcast Michael Mogill Facebook Michael Mogill Twitter Michael Mogill Instagram Michael Mogill LinkedIn Crisp Website Crisp Facebook Crisp Twitter Crisp Instagram Crisp LinkedIn Puget Law Group Website Dan Gerl LinkedIn Crisp Effect Challenge Winner - Dan Gerl
Jan 18 2022
44 mins
90 — Kara Goldin — Undaunted: Overcoming Doubts & Building an Empire
“Dark days don't last forever. You have to be open to what's coming next. In so many situations I could say that I didn't see it coming and felt blindsided. But oftentimes, I don't see the light coming. And I know that the light is even brighter because I had a dark moment.” - Kara Goldin How did Kara go from tech executive to unsweetened-water tycoon? What skills empowered Kara to turn her beverage idea into an entire healthy lifestyle brand? How can fledgling startups stand up to industry titans? What is the key to creating a successful brand from the ground up? How can brands differentiate themselves in an already crowded market space? A Keen Eye and a Strong Will Entrepreneurs don’t just come up with one idea and call it quits. Their minds are always working, looking for unsolved problems and keeping an eye on the competition’s blind spots. But a sixth sense for a great opportunity isn’t enough if you want to be the next big thing. You need to have the conviction to see that idea through to the first product, customer, or big deal and beyond, because your competition won’t sit idly by while you carve out a market of your own — they’ll be ready to fight back. Kara Goldin is the Founder of Hint and the author of “Undaunted: Overcoming Doubts and Doubters.” When Kara realized that the diet beverages she was drinking were doing more harm than good, her mind turned to finding a healthier, unsweetened alternative. But even the “healthy” choices on the market still contained ingredients that Kara didn’t want to put in her body (or anyone else’s). From this unsuccessful search, Hint was born. But Kara didn’t just limit Hint’s healthy ethos solely to beverages. Soon the company evolved into the premier “better-for-you” brand, producing deodorants, sunscreen, and a host of other personal care products. The Importance of the Outsider’s Perspective Sometimes the greatest innovations in an industry come not from the big players already in the market, but from the outsiders — because while having solid traditions or ways of doing things might be useful when it comes to selling an existing product, those same traditions can also act as a blindfold when trying to see things from a new perspective. Kara explains how a meeting with an executive from one of the world’s leading drinks manufacturers revealed how these companies had become blinded by and bound to the established ways of doing things. We discuss how breaking into markets with no experience can actually be a blessing as long as you have the drive to push past the naysayers and believe in your product. Always Keep Your Options Open As is so often the case, one key to success is to never put all your eggs in one basket. Whether that’s running marketing campaigns across various channels or not spending too much time on one client, ensuring you spread your efforts can mean the difference between sinking or swimming when the rug is pulled out from under you. We discuss how Hint persevered after an exclusive deal with the world’s largest coffee chain fell through, severing one of Kara’s key distribution channels. She explains how sometimes the sweetest deal may hold you on the tightest leash, and how you can avoid being caught out simply by keeping your options open and putting those eggs in multiple baskets. Key takeaways: Dark days don’t last forever — and they make the good days seem that much brighter. Break the mold. If you have a great idea that hasn’t been put into action by others, it may not be a bad idea — they’re just afraid to try it. If your competition is hitting back, you’re doing something right. Keep on differentiating yourself and innovating your product or service. Links and Resources The Game Changing Attorney Podcast Michael Mogill Facebook Michael Mogill Twitter Michael Mogill Instagram Michael Mogill LinkedIn Crisp Website Crisp Facebook Crisp Twitter Crisp Instagram Crisp LinkedIn Kara Goldin LinkedIn Kara Goldin Twitter Hint Website
Jan 11 2022
56 mins
89 — Season 2 Finale: Part 2
There won't always be a set path to your destination — especially if you're going where no one's gone before. If there was one thread that connected the game changers we talked to this season, it's that they forge their own paths. To push themselves, these leaders build challenges that seem impossible, things no one would ever dream of doing. Then they create strategies and teams to conquer those challenges, one step at a time. We also talked to some fascinating psychologists, who opened our eyes on the science behind human behavior: how ideas spread, how our actions are perceived, and the power each of us holds to influence our communities. Not one of the guests on Season 2 claimed to have achieved success alone — each one had people they relied on. Whether it was a community of academics, a professional team, or a supportive family, they surrounded themselves with competence and purpose, everyone pulling towards the same goal. Finally, all of these amazing guests found ways to appreciate the journey along the way. The challenges they faced were grueling, but the support of their loved ones and the things they learned about themselves made it all worthwhile. In the final episode of Season 2, we're bringing you conversations that will inspire you to aim high in the coming year and give you direction on how to reach the lofty goals you set. In this episode: Mat Fraser on the drive it takes to achieve and sustain physical CrossFit dominance John Morgan on swimming upstream and aligning your objectives with your team members’ Brian Panish on building an impeccable culture Tim Grover on the mindset it takes to win Mark Manson on what you should give a f*ck about James Lawrence on fighting comfortable complacency Colin O'Brady on setting (and achieving) impossible goals Dr. Katy Milkman on how to scientifically approach self-improvement Sean Claggett on leading by doing what needs to be done Dr. Vanessa Bohns on the psychological effects (and responsibilities) of power Links and Resources The Game Changing Attorney Podcast Michael Mogill Facebook Michael Mogill Twitter Michael Mogill Instagram Michael Mogill LinkedIn Crisp Website Crisp Facebook Crisp Twitter Crisp Instagram Crisp LinkedIn Mat Fraser - Episode 63 of The Game Changing Attorney Podcast John Morgan - Episode 66 of The Game Changing Attorney Podcast Mark Manson - Episode 72 of The Game Changing Attorney Podcast Brian Panish - Episode 69 of The Game Changing Attorney Podcast Podcast Tim Grover - Episode 71 of The Game Changing Attorney Podcast James Lawrence - Episode 73 of The Game Changing Attorney Podcast Colin O'Brady - Episode 75 of The Game Changing Attorney Podcast Dr. Katy Milkman - Episode 78 of The Game Changing Attorney Podcast Sean Claggett - Episode 79 of The Game Changing Attorney Podcast Dr. Vanessa Bohns - Episode 82 of The Game Changing Attorney Podcast
Dec 21 2021
2 hrs 12 mins