PR INSIDER with your host, Maureen Kedes

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Join host Maureen Kedes with VoiceAmerica host Dan J Kroll, Owner and Founder of soapcentral.com, the Internet’s most popular destinations for soap opera news and information. Dan initially became interested in soaps while attending high school with a performer on All My Children. Though he only planned to watch for a few days to see how his friend fared, Dan became and has been watching ever since. While attending Temple University, where he studied medicine, Dan created a personal web page that would become soapcentral.com, a site that boasts over 30 million page views per month and turned into a goldmine.

Marilu Henner has starred on stage, in several hit TV series, films, commercials, television movies and specials. She has co-starred with some of Hollywood’s leading men and worked with some of the best directors in Hollywood and on Broadway. She believes that with good health you can do it all. Marilu’s entire life is a testimony to the power of her approach to health. Marilu worked on the TV show Taxi, with Judd Hirsch, Danny DeVito, Tony Danza, Christopher Lloyd, Jeff Conaway, Carol Kane, and Andy Kaufman. Later she worked side by side with some of the most talented actors around; Burt Reynolds, Charles Durning, Elizabeth Ashley, and Hal Holbrook. Tonia Kulberda is the Producer and Manager of Marilu.com, delivering Marilu Henner’s dynamic Total Health Makeover program to health-seeking fans and members around the world for a remarkable ten years and counting. For more information please visit www.marilu.com or Contact Tonia at tonia@marilu.com

Join host Maureen Kedes and special guest Christine Clifford, marketing and sales consultant, best-selling author, humorist, and renowned public speaker. Clifford is President/CEO of ChristineClifford.com and The Cancer Club. As Senior Executive Vice President for SPAR Marketing Services, Christine helped her company go from a million dollar per year loss to over $56 million in sales, doubling the size of her company overnight by signing the largest contract in the history of her industry with Procter & Gamble. She has worked with companies such as AT & T, Revlon, Colgate- Palmolive, Black & Decker as well as called on retailers such as Walmart, Kmart, Toys ‘R Us, and Target Clifford has also been the top salesperson in the multi-billion dollar retail services industry, helping packaged goods manufacturers find better ways to market and distribute their products.

Join host Maureen Kedes with special guest, Dean Brenner, President and Founder of The Latimer Group and an internationally recognized expert in persuasive communication. Brenner is an executive coach, public speaker, speechwriter & author (Move the World: Persuade Your Audience, Change Minds and Achieve Your Goals). Dean is a sailor with seven national championships and five international team-racing championships. He was a member of the US National Sailing Team for three years. Brenner holds an MBA in Finance, an MA in Shakespearian Literature, and a BA in English Literature and Government.

Join host Maureen Kedes with special guest, Dean Brenner, President and Founder of The Latimer Group and an internationally recognized expert in persuasive communication. Brenner is an executive coach, public speaker, speechwriter & author (Move the World: Persuade Your Audience, Change Minds and Achieve Your Goals). Dean is a sailor with seven national championships and five international team-racing championships. He was a member of the US National Sailing Team for three years. Brenner holds an MBA in Finance, an MA in Shakespearian Literature, and a BA in English Literature and Government.

Join host Maureen Kedes with special guest, Rick Mathieson, an award-winning writer, author, speaker and frequent media commentator on marketing in the digital age. Heralded as “a strategic marketing expert” by Harvard Business School’s Working Knowledge, he has been featured in ADWEEK, Advertising Age, Wired, Forbes and on MSNBC, CNN Radio, CBS Radio and NPR. Mathieson currently serves as vice president and creative director for one of Silicon Valley’s most prominent advertising agencies. His latest book, THE ON-DEMAND BRAND, was a #1 Amazon “Hot New Release;” has ranked among Amazon’s top 10 best-selling books on advertising; was selected as a BrandChannel Book of the Month; and has been described as “required reading for the digital age.” Over the last few years, he has briefed executives from FedEx, Virgin America, Bloomingdales, Procter & Gamble, Yahoo, Kraft Foods, MasterCard, Hard Rock Café, Accenture and many others, on trends in digital marketing and emerging media platforms

So scary and just in time for Friday the Thirteenth, join host Maureen Kedes as she becomes the guest... interviewed by none other than the seasoned PR pro and TV host, Jerome Cleary. Mr. Cleary is CEO of PublicityandMarketing.com, a newspaper columnist and an AOL blogger. His articles are regularly featured in The Hollywood Independent, Culver City Star, The National Enquirer, Santa Monica Daily News, The West Hollywood Independent, Malibu Monthly, and The Advocate on line. He's been a PR consultant for over the past decade, including a successful stint at Vertex Communications, LLC, the company owned by Ms. Kedes. Cleary is a well known local chat show TV host of Jerome on the Town, and stand up comedian at legendary clubs, The Improv and The Laugh Factory. Jerome will turn the tables on our inquisitive host and quiz her on her own PR strategies.

Join host Maureen Kedes with special guest, Carol Ingley, author of The Digital Mindset as they discuss the latest technology buzz along with how to keep up with all the new gadgets and gizmos and which are worth your money. The digital revolution is just starting and you want to hear this show to help learn how to be a part of the success.

Join host Maureen Kedes with special guest, Rick Mathieson, an award-winning writer, author, speaker and frequent media commentator on marketing in the digital age. Heralded as “a strategic marketing expert” by Harvard Business School’s Working Knowledge, he has been featured in ADWEEK, Advertising Age, Wired, Forbes and on MSNBC, CNN Radio, CBS Radio and NPR. Mathieson currently serves as vice president and creative director for one of Silicon Valley’s most prominent advertising agencies. His latest book, THE ON-DEMAND BRAND, was a #1 Amazon “Hot New Release;” has ranked among Amazon’s top 10 best-selling books on advertising; was selected as a BrandChannel Book of the Month; and has been described as “required reading for the digital age.” Over the last few years, he has briefed executives from FedEx, Virgin America, Bloomingdales, Procter & Gamble, Yahoo, Kraft Foods, MasterCard, Hard Rock Café, Accenture and many others, on trends in digital marketing and emerging media platforms.

Join host Maureen Kedes with special guest Ryan Evans, Founder and President of Rand Media Group. Rand Media Group creates and manages custom online marketing programs for mid-sized companies. Ryan recently founded Bite Size PR, a PR service for small businesses. Ryan will debunk SEO myths and teach us: Why 'free' website traffic isn’t free ,Why advertising should be your last resort ,Why you should try to reach fewer people,,,,and most importantly. Why nobody cares about you and your message

Join host Maureen Kedes with VoiceAmerica host Dan J Kroll, Owner and Founder of soapcentral.com, the Internet’s most popular destinations for soap opera news and information. Dan initially became interested in soaps while attending high school with a performer on All My Children. Though he only planned to watch for a few days to see how his friend fared, Dan became and has been watching ever since. While attending Temple University, where he studied medicine, Dan created a personal web page that would become soapcentral.com, a site that boasts over 30 million page views per month and turned into a goldmine.

Lisa Nirell joins host Maureen Kedes. Nirell is the Chief Energy Officer of EnergizeGrowth®. (www.energizegrowth.com). She helps B2B companies grow customer mindshare and market share. Lisa has worked with BMC Software, Microsoft, Adobe, Wells Fargo Advisors, and IBM since 1983. Lisa is also a sought after speaker, award-winning business columnist, FastCompany expert blogger, and the author of EnergizeGrowth® NOW: The Marketing Guide to a Wealthy Company.

Join host Maureen Kedes and special guest Christine Clifford, marketing and sales consultant, best-selling author, humorist, and renowned public speaker. Clifford is President/CEO of ChristineClifford.com and The Cancer Club. As Senior Executive Vice President for SPAR Marketing Services, Christine helped her company go from a million dollar per year loss to over $56 million in sales, doubling the size of her company overnight by signing the largest contract in the history of her industry with Procter & Gamble. She has worked with companies such as AT & T, Revlon, Colgate- Palmolive, Black & Decker as well as called on retailers such as Walmart, Kmart, Toys ‘R Us, and Target Clifford has also been the top salesperson in the multi-billion dollar retail services industry, helping packaged goods manufacturers find better ways to market and distribute their products.

Join host Maureen Kedes along with special guest, Kinsey Schofield, a self-proclaimed “Tech Nerd” who has turned her passion for Social Media into a full fledged career. This year alone, the celebrity ghost blogger and social media savant was seen on the cover of Entrepreneur Magazine, was listed as #25 in The 100 Greatest Women in Social Media, and is now a regular on The Fox News Channel. She will be featured this November as a Social Media Influencer in Fast Company Magazine, and has become the go-to-girl for celebrities looking to stay relevant utilizing the internet.

Join host Maureen Kedes with special guest, Graeme Newell, President of 602 Communications, a marketing research and consulting firm that specializes in emotional branding. His strategy of Reflection Marketing builds brands on consumer feelings, not product features. Reflection Marketing creates passionate connections by reflecting the customer's deepest-held attitudes, values and core beliefs. Drawing from thousands of best-in-class TV spots, Graeme shows companies how to transcend the standard consumer relationship, and build a deep friendship with customers. He turns mere buyers into passionate groupies. Graeme Newell has done consulting and training for some of the world’s most prominent corporations, including: GE, Sony, Hearst, ABC, CBS, Time-Warner, Comcast, Disney, News Corp, Scripps, and Universal.

Back by popular demand, join host Maureen Kedes with Peter Leeds, Principal of Gabardine.com and first time guest Jonathan Sawitsky, Director of Digital Experience for Gabardine. Time to get creative and learn new brand strategies and messaging from conception to execution. Get ready to laugh and learn.

Join host Maureen Kedes with special guest, renowned PR expert, Dorothy Oliver Pirovano, CEO of Public Communications Inc. and Chair of Worldcom PR Group Health Care Practice Group.

Join host Maureen Kedes with special guest, Valerie Jennings, Founder and CEO of Jennings Social Media Marketing. Jennings started the company in June 2003 from her home in Overland Park, Kansas and now, works with an exclusive client list from around the world. Jennings knows that without research and development there will never be enough intelligence to satisfy marketing objectives, which is why the social media marketing world is one of the most effective ways to increase success. Her comfort for web-based strategies resides in Jennings’ successes that originated before the birth of social media marketing and that begin with the fine art of storytelling.

Join host Maureen Kedes with special guest, Graeme Newell, President of 602 Communications, a marketing research and consulting firm that specializes in emotional branding. His strategy of Reflection Marketing builds brands on consumer feelings, not product features. Reflection Marketing creates passionate connections by reflecting the customer's deepest-held attitudes, values and core beliefs. Drawing from thousands of best-in-class TV spots, Graeme shows companies how to transcend the standard consumer relationship, and build a deep friendship with customers. He turns mere buyers into passionate groupies. Graeme Newell has done consulting and training for some of the world’s most prominent corporations, including: GE, Sony, Hearst, ABC, CBS, Time-Warner, Comcast, Disney, News Corp, Scripps, and Universal.