The BusinessZone with Crystal & Gilbert

Crystal Mitchell and Gilbert Buchanan

Tune in for a curated and high-quality content designed for the entrepreneur and small business owner.​A weekly online video radio show that brings businesses, entrepreneurship, supplier diversity, information, and opportunities through collaboration with contract providers and lenders. At The BusinessZone, we educate, encourage, inform and inspire the business owners and entrepreneurs in our global communities. This platform can help you grow your business through heightened visibility “on-air” and via YouTube.com and Facebook.com. Check out our schedule and never miss your favorite show again! read less
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Episodes

Business Game-Changers
Dec 15 2023
Business Game-Changers
Guest: Selina Thomas, CEO, 6 HR Consulting and the newly appointed Valley Industry Association The Valley Industry Association is honored to announce that Selina Thomas of 6 Degrees HR Consulting has been appointed as 2024 Chairwoman for the organization. Business success doesn't happen by accident; it requires careful thought and planning. A key component of business planning involves the development and implementation of specific success strategies, which should be part of a written business plan you create before starting your business. Successful business strategies include areas such as marketing, minimizing expenses, receiving compensation, and continuing your education. Guest: Mark Newsome, Cash Flow Generation Strategist, You Can Market Online Do the marketing strategies and methods you currently employ frequently cost far more than they bring in? If so, you are in the perfect position to solve that specific marketing issue.  ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ A weekly online video radio show that brings businesses, entrepreneurship, supplier diversity, information, and opportunities through collaboration with contract providers and lenders. At BusinessZone, we educate, encourage, inform, and inspire business owners and entrepreneurs in our global communities. This platform can help you grow your business through heightened visibility “on-air” and via YouTube.com and Facebook.com. Co-hosts: Crystal Mitchell, Business Coach | Educator | Entrepreneur | Speaker Gilbert Buchanan, Business Coach, Founder, SmallBizPro Subscribe so you don’t miss our shows:    / businesszonewithcrystalgilbert   Get Your Virtual Receptionist at 213-458-5952 Let’s connect: Instagram – @thebusinesszone9665 Twitter – @thebusinesszone LinkedIn – https://www.linkedin.com/in/cymitchell/
Boost Your Cashflow
Dec 15 2023
Boost Your Cashflow
Like blood is to a body, cash is necessary for a business to exist. Quick cash collection, prudent cash management, and cash reserves where possible will provide you the flexibility to look for new possibilities and weather tough times with your business. A lot of owners of small businesses are dealing with negative business conditions that are affecting their cash flow. According to the Bank of America's 2023 Small Business Owner Report, 88% of small business owners believe that inflation is having an impact on their enterprises. In this competitive labor market, 36% of small business owners plan to pay higher wages to recruit or retain staff, according to the report, which also revealed that 26% of small businesses are losing sales. How then do you manage? ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ A weekly online video radio show that brings businesses, entrepreneurship, supplier diversity, information, and opportunities through collaboration with contract providers and lenders. The BusinessZone, we educate, encourage, inform, and inspire the business owners and entrepreneurs in our global communities. This platform can help you grow your business through heightened visibility “on-air” and via YouTube.com and Facebook.com. Co-hosts: Crystal Mitchell, Business Coach | Educator | Entrepreneur | Speaker Gilbert Buchanan, Business Coach, Founder, SmallBizPro Subscribe so you don’t miss our shows:    / businesszonewithcrystalgilbert   Get Your Virtual Receptionist at 213-458-5952 Let’s connect: Instagram – @thebusinesszone9665 Twitter – @thebusinesszone LinkedIn – https://www.linkedin.com/in/cymitchell/
Build a Business With Your Book
Nov 18 2023
Build a Business With Your Book
Elevate your Leadership & Authority with a Book Our guest this week is: Sigrid de Kaste is a three-time international #1 best-selling Author and high-profit, high-impact Impact strategist for Women in Business who want to Expand their Brand into Global Recognition and Visibility with a Book Sigrid formally studied marketing and has direct experience starting up, building, and selling businesses, along with the different types of marketing that are required during each of these phases. Contact Sigrid de Kaste: https://www.linkedin.com/in/sigriddek... https://stickybeakmarketing.com/about... ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ A weekly online video radio show that brings businesses, entrepreneurship, supplier diversity, information, and opportunities through collaboration with contract providers and lenders. At BusinessZone, we educate, encourage, inform, and inspire business owners and entrepreneurs in our global communities. This platform can help you grow your business through heightened visibility “on-air” and via YouTube.com and Facebook.com. Co-hosts: Crystal Mitchell, Business Coach | Educator | Entrepreneur | Speaker Gilbert Buchanan, Business Coach, Founder, SmallBizPro Subscribe so you don’t miss our shows: http://www.youtube.com/c/BusinessZone... Get Your Virtual Receptionist at 213-458-5952 Let’s connect: Instagram – @thebusinesszone9665 Twitter – @thebusinesszone LinkedIn – https://www.linkedin.com/in/cymitchell/ #bookpublishing, #bookstrategist, #marketing, #SigridDeKaste, #BuildaBusinessWithYourBook
Unlock financial freedom: Learn How to Make Money Online
Nov 3 2023
Unlock financial freedom: Learn How to Make Money Online
Guest: Brittany Dke, Content Creator, Creator Lyfe, is a multi-talented individual with a diverse skill set in fashion design, photography, science, and business. Throughout her career, she has had the privilege of collaborating with renowned celebrities such as music artist Becky G, Aeriel Miranda from ABC Family's popular series "Pretty Little Liars," Blake Hightower from "Everybody Hates Chris," Gabriel Morales from Disney Channel's "Shake It Up," and many other prominent figures. In addition to my work with celebrities, I actively contribute to the broader community by offering online YouTube tutorials dedicated to sewing and fashion. My channel boasts an impressive subscriber base, with over 130,000+ loyal followers eager to learn from my expertise. For more insights into my work, you can visit my YouTube Channel at https://www.youtube.com/doctorfashion ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ A weekly online video radio show that brings businesses, entrepreneurship, supplier diversity, information, and opportunities through collaboration with contract providers and lenders. The BusinessZone, we educate, encourage, inform, and inspire the business owners and entrepreneurs in our global communities. This platform can help you grow your business through heightened visibility “on-air” and via YouTube.com and Facebook.com. Co-hosts: Crystal Mitchell, Business Coach | Educator | Entrepreneur | Speaker Gilbert Buchanan, Business Coach, Founder, SmallBizPro Subscribe so you don’t miss our shows: http://www.youtube.com/c/BusinessZoneWithCrystalGilbert Get Your Virtual Receptionist at 213-458-5952 Let’s connect: Instagram – @thebusinesszone9665 Twitter – @thebusinesszone LinkedIn – https://www.linkedin.com/in/cymitchell/
Legacy Wealth: What is it and How to Built it?
Sep 30 2023
Legacy Wealth: What is it and How to Built it?
In this week's episode, our guest, Eric Bell, strategic advisor of African Wealth Management, LLC, discusses the importance of legacy wealth. Why is generational wealth important? Wealth gives you more options in life. Generational wealth is important because you have more freedom to think and live the life you want when you don’t have to worry about paying your bills or whether you can afford to quit a job that doesn’t fulfill you. Why, then, should you be concerned with passing on wealth to the following generation? Many people have had the experience of feeling compelled to do something or work a job in order to make money. Of course, building generational wealth does not mean you stop your kids from ever experiencing hardships in life. But many parents want to give their children more options in life. Looking For Guidance To Strategically Grow And Protect Your Assets In An Effort To Create Legacy Wealth? Guest: Eric Bell, Strategic Advisor African Wealth Management -https://awminc.org/#/ Contact: Phone: 949-216-7149 Email: ericshiko@awminc.org ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ A weekly online video radio show that brings businesses, entrepreneurship, supplier diversity, information, and opportunities through collaboration with contract providers and lenders. The BusinessZone, we educate, encourage, inform, and inspire the business owners and entrepreneurs in our global communities. This platform can help you grow your business through heightened visibility “on-air” and via YouTube.com and Facebook.com. Co-hosts: Crystal Mitchell, Business Coach | Educator | Entrepreneur | Speaker Gilbert Buchanan, Business Coach, Founder, SmallBizPro Subscribe so you don’t miss our shows: http://www.youtube.com/c/BusinessZoneWithCrystalGilbert Get Your Virtual Receptionist at 213-458-5952 Let’s connect: Instagram – @thebusinesszone9665 Twitter – @thebusinesszone LinkedIn – https://www.linkedin.com/in/cymitchell/
The Road to Minority-Owned and Women-Owned Certifications
Sep 30 2023
The Road to Minority-Owned and Women-Owned Certifications
In this week's episode, our guest, Joseph Duncan, managing director of Assured Consultants, Inc., discusses the importance of learning the steps to finance your business, networking, bank relationships and certified minority-owned businesses. Businesses that are certified as minority-owned can take advantage of special government programs, including increased access to government contracting opportunities that can help them grow quicker.   Find out whether your organization may qualify for this designation, how to become certified, and how this might help your business. Guest Information Joseph Duncan, Managing Director, Assured Consultants, Inc. https://www.assuredconsults.com/ Phone: 800.791.3954 ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ A weekly online video radio show that brings businesses, entrepreneurship, supplier diversity, information, and opportunities through collaboration with contract providers and lenders. The BusinessZone, we educate, encourage, inform, and inspire the business owners and entrepreneurs in our global communities. This platform can help you grow your business through heightened visibility “on-air” and via YouTube.com and Facebook.com. Co-hosts: Crystal Mitchell, Business Coach | Educator | Entrepreneur | Speaker Gilbert Buchanan, Business Coach, Founder, SmallBizPro Subscribe so you don’t miss our shows:    / businesszonewithcrystalgilbert   Get Your Virtual Receptionist at 213-458-5952 Let’s connect: Instagram – @thebusinesszone9665 Twitter – @thebusinesszone LinkedIn – https://www.linkedin.com/in/cymitchell/
TEDx Inglewood: The Evolution In a Community
Jul 29 2023
TEDx Inglewood: The Evolution In a Community
In this episode, we meet our guest, Rashunda Rene, Founder of TedxInglewood, Our Culture Hub, and Innovative Entrepreneurs Hub In 2016, Rashunda became the CEO of The Innovative Entrepreneurs Hub, a Los Angeles-based hybrid company that provides shared workspace and business development services for small businesses and entrepreneurs. The Innovative Entrepreneurs Hub provides a wide range of services from business formation, branding, marketing, bookkeeping, business credit building, and business funding. In the summer of 2022, Rashunda founded Our Culture Hub, an Inglewood-based curated retailer that features more than 30 Black-owned brands under one roof. Our Culture Hub brings together a unique collection of fashion, lifestyle, home, and beauty products from a variety of African American entrepreneurs. This curated retail store is a place for business owners to see their dreams come true, a place to give their products a home, and a place to provide a stepping stone to the next level. Rashunda has been on the organizing team of TEDxSouthCentral, formally TEDxCrenshaw, since 2015. In 2022, Rashunda received the license to host TEDxInglewood, which will have its inaugural conference in August 2023. Loving them, building them, cultivating them—celebrating Black excellence TED Talks are fantastic. What better way to shake up your mojo and get a little inspired? We're all about our community, and in this week's episode, we explore TEDxInglewood. TEDxInglewood: The independently organized event, licensed by TED, will feature local voices and TEDx talks under the theme “Evolution." The theme ‘’Evolution” challenges us to question the old assumptions, stimulates us to explore new possibilities, and encourages us to make positive and impactful decisions that affect our lives and the future of our community. “Evolution” is a process in which things develop towards greater perfection and complexity.” Six captivating speakers are sharing their talks that will challenge preconceived ideas, trigger discussions, and offer new perspectives to spark our imagination. The event will take place on August 12th, at The Miracle Theatre in Inglewood. For Details: https://tedxinglewoodca.com/ Purchase Tickets - https://www.eventbrite.com/e/tedxinglewood-tickets-631782798357 Date: August 12, 2023 Location: The Miracle Theatre, Inglewood CA from 1:00pm (registration at 12:00pm) to -3:00pm. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~The BusinessZone with Crystal and Gilbert A weekly online video radio show that brings businesses, entrepreneurship, supplier diversity, information, and opportunities through collaboration with contract providers and lenders. The BusinessZone, we educate, encourage, inform, and inspire the business owners and entrepreneurs in our global communities. This platform can help you grow your business through heightened visibility “on-air” and via YouTube.com and Facebook.com. Co-hosts: Crystal Mitchell, Business Coach | Educator | Entrepreneur | Speaker Gilbert Buchanan, Business Coach, Founder, SmallBizPro Subscribe so you don’t miss our shows: http://www.youtube.com/c/BusinessZoneWithCrystalGilbert Get Your Virtual Receptionist at 213-458-5952 Let’s connect: Instagram – @thebusinesszone9665 Twitter – @thebusinesszone LinkedIn – https://www.linkedin.com/in/cymitchell/
Breaking Barriers: Ensuring Fairness in Infrastructure Projects
Jul 29 2023
Breaking Barriers: Ensuring Fairness in Infrastructure Projects
Guest: Tasha Higgins, MBA, PE, PMP, is Director of the Program Management Division in the Port of Long Beach Engineering Services Bureau "The Supreme Court rulings on affirmative action make EIP’s mission and coalition more critical than ever." In this episode, we will discuss The Equity In Infrastructure in anticipation of the $1.2 trillion Infrastructure Investment and Jobs Act and to advance President Biden’s Justice40 Initiative and his executive order 13985 on Advancing Racial Equity and Support for Underserved Communities, pledging to increase by 2026 the share of federal contracts that go to small and disadvantaged businesses. https://equityininfrastructure.org/ EIP Fact Sheet: https://equityininfrastructure.org/fact-sheet The Equity in Infrastructure Pledge Starting from the baseline of their current actions and initiatives, by December 2025, Pledge signers will work to increase the number, size and percentage of Historically Underutilized Businesses (HUBs) growing to prime contractors, participating in joint ventures or as equity participants. They will work toward this effort by: Increasing the number, size and proportion of contracting opportunities going to HUBs; Increasing the number, size and proportion of contracting opportunities going to HUBs as prime contractors; Streamlining the administration of contracting with HUBs to centralize certification, improve payment time, and standardize transparent data collection; Increasing the amount and type of appropriate financing available to HUBs aiming to meet infrastructure contracts by working with private and public partners; and Expanding the number of signatories to this Pledge. To get involved or for more information, please contact info@equityininfrastructure.org. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~A weekly online video radio show that brings businesses, entrepreneurship, supplier diversity, information, and opportunities through collaboration with contract providers and lenders. The BusinessZone, we educate, encourage, inform, and inspire the business owners and entrepreneurs in our global communities. This platform can help you grow your business through heightened visibility “on-air” and via YouTube.com and Facebook.com. Co-hosts: Crystal Mitchell, Business Coach | Educator | Entrepreneur | Speaker Gilbert Buchanan, Business Coach, Founder, SmallBizPro Subscribe so you don’t miss our shows: http://www.youtube.com/c/BusinessZoneWithCrystalGilbert Get Your Virtual Receptionist at 213-458-5952 Let’s connect: Instagram – @thebusinesszone9665 Twitter – @thebusinesszone LinkedIn – https://www.linkedin.com/in/cymitchell/
”Branding vs. Marketing: Can You Have One Without the Other?”
Jul 29 2023
”Branding vs. Marketing: Can You Have One Without the Other?”
Guest: ChaCha McGinnis, CEO California Beacons, https://www.californiabeacons.com/ In this episode, we dive headfirst into the world of branding and marketing. We'll explore the key differences between the two and how they work together to create a successful business. Get ready for some casual banter and a whole lot of knowledge! ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ A weekly online video radio show that brings businesses, entrepreneurship, supplier diversity, information, and opportunities through collaboration with contract providers and lenders. The BusinessZone, we educate, encourage, inform, and inspire the business owners and entrepreneurs in our global communities. This platform can help you grow your business through heightened visibility “on-air” and via YouTube.com and Facebook.com. Co-hosts: Crystal Mitchell, Business Coach | Educator | Entrepreneur | Speaker Gilbert Buchanan, Business Coach, Founder, SmallBizPro Subscribe so you don’t miss our shows: http://www.youtube.com/c/BusinessZoneWithCrystalGilbert Get Your Virtual Receptionist at 213-458-5952 Let’s connect: Instagram – @thebusinesszone9665 Twitter – @thebusinesszone LinkedIn – https://www.linkedin.com/in/cymitchell/   branding vs marketing vs advertising target marketing strategy customer-driven marketing strategy creating value for target customers marketing branding marketing strategies marketing strategies for small business marketing mix marketing digital branding strategy marketing analytics branding your business marketing research branding vs marketing marketing management marketing plan
Inside the Mind of a CEO: An Interview with Thomas ”TJ” Lofton
Mar 4 2023
Inside the Mind of a CEO: An Interview with Thomas ”TJ” Lofton
"African Americans Who Changed The Automotive Industry Past and Present" Today's Guest - is Thomas "TJ" Lofton, Celebrity Car Builder, Public Speaker, and Author. As a native of Compton, California, from the age of 9, TJ acquired his business acumen from key local business leaders. After graduating from Centennial High School (Compton, California), he opened his first brick-and-mortar business, Express Gold Plating. It would become the first of many very successful businesses, including Compton Wire Wheels and Molded Suspension. Through innovation and leadership, he established low riding as a bona fide industry, with international recognition through the entertainment industry via music videos, commercials, and movies, most notably the mega-hit film, Straight Outta Compton. Guest Information - https://www.thomastjloftin.com/ Monetizing Gentrification REVISED COLOR EDITION Book - purchase on the above website. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ A weekly online video radio show that brings businesses, entrepreneurship, supplier diversity, information, and opportunities through collaboration with contract providers and lenders. The BusinessZone, we educate, encourage, inform, and inspire the business owners and entrepreneurs in our global communities. This platform can help you grow your business through heightened visibility “on-air” and via YouTube.com and Facebook.com. Co-hosts: Crystal Mitchell, Business Coach | Educator | Entrepreneur | Speaker Gilbert Buchanan, Business Coach, Founder, SmallBizPro Subscribe so you don’t miss our shows: http://www.youtube.com/c/BusinessZoneWithCrystalGilbert Get Your Virtual Receptionist at 213-458-5952 Let’s connect: Instagram – @thebusinesszone9665 Twitter – @thebusinesszone LinkedIn – https://www.linkedin.com/in/cymitchell/
Las Vegas #Electrician Contractor Unveils Surprising Key to Career Success!
Mar 4 2023
Las Vegas #Electrician Contractor Unveils Surprising Key to Career Success!
Guest: Andrea Virgil, COO Allegiant Electric LLC Andrea Vigil, the COO and co-founder of LAS VEGAS' #1 ELECTRICAL CONTRACTOR: Allegiant Electric LLC is a full-service electrical contractor that specializes in residential and commercial electrical service, repair, and installation. Women's History Month is a dedicated month to reflect on the often-overlooked contributions of women to United States history. From Abigail Adams to Susan B. Anthony, from Sojourner Truth to Rosa Parks, the timeline of women's history milestones stretches back to the founding of the United States. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ A weekly online video radio show that brings businesses, entrepreneurship, supplier diversity, information, and opportunities through collaboration with contract providers and lenders. The BusinessZone, we educate, encourage, inform, and inspire the business owners and entrepreneurs in our global communities. This platform can help you grow your business through heightened visibility “on-air” and via YouTube.com and Facebook.com. Co-hosts: Crystal Mitchell, Business Coach | Educator | Entrepreneur | Speaker Gilbert Buchanan, Business Coach, Founder, SmallBizPro Subscribe so you don’t miss our shows: http://www.youtube.com/c/BusinessZoneWithCrystalGilbert Get Your Virtual Receptionist at 213-458-5952 Let’s connect: Instagram – @thebusinesszone9665 Twitter – @thebusinesszone LinkedIn – https://www.linkedin.com/in/cymitchell/
Do You Have a Recession Proof Business?
Jan 18 2023
Do You Have a Recession Proof Business?
Economic recession is something no business wants to face. In fact, recessions can be downright dooming for businesses that aren’t equipped to weather them. That said, some businesses can thrive during recessions—often because they’re essential businesses. As the economic hardships continue to mount in 2023, it’s looking more and more like the economy could be headed for a recessionary period. Suppose you’re an entrepreneur worried about starting up in a down economy. In that case, it’s worthwhile to start looking at recession-proof businesses and why these companies are equipped for success in even troubling times. Today we take a look at 13 recession-proof businesses that have the power to flourish even in a down-trending, contracting economy. Support The BusinessZone with Crystal & Gilbert https://streamelements.com/businesszonewithcrystalgilbert/tip ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ A weekly online video radio show that brings businesses, entrepreneurship, supplier diversity, information, and opportunities through collaboration with contract providers and lenders. The BusinessZone, we educate, encourage, inform and inspire the business owners and entrepreneurs in our global communities. This platform can help you grow your business through heightened visibility “on-air” and via YouTube.com and Facebook.com. Co-hosts: Crystal Mitchell, Business Coach | Educator | Entrepreneur | Speaker Gilbert Buchanan, Business Coach, Founder, SmallBizPro Subscribe so you don’t miss our shows: http://www.youtube.com/c/BusinessZoneWithCrystalGilbert Share this video with a friend: Follow us on Instagram – @thebusinesszone9665 Twitter – @thebusinesszone LinkedIn – https://www.linkedin.com/in/cymitchell/