The Video Creatr Podcast

Augie Johnston & Grant Ball

Big-time YouTubers are making millions and they have hidden tactics that they use to do that. We will uncover exactly what they are doing to make a full-time income on YouTube and reveal it to the public. This is The Video Creatr Podcast with Augie Johnston and Grant Ball. read less
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Episodes

We Share Why These YouTube Channels Are So Big: 1 Million Subs+
Nov 24 2023
We Share Why These YouTube Channels Are So Big: 1 Million Subs+
YouTube’s landscape is constantly evolving, presenting both challenges and opportunities for creators. CoffeeZilla's rise to fame, Biaheza's decision to step back, and Caleb Hammer's unique approach to personal finance all highlight the diverse experiences and struggles within the YouTube community.In this episode, Augie and Grant discuss various YouTube channels that they find fascinating and share their thoughts on them. They talk about the Joe Rogan Experience YouTube channel, CoffeeZilla, an internet detective, Biaheza, a young YouTuber who creates videos about dropshipping and online business, and Caleb Hammer, a YouTuber who interviews people about their personal finances and gives them advice.Highlights[01:41] Speculation on whether Joe Rogan's invitation to CoffeeZilla was intentional or coincidental [03:11] Description of CoffeeZilla's unique style and success on YouTube [04:05] Grant's observation that CoffeeZilla's content focuses on exposing scams and shady dealings [06:17] How CoffeeZilla found his formula and invested in his studio setup [08:23] Biaheza's announcement of stepping away from frequent uploads due to burnout and creating for the algorithm [10:15] Grant's agreement with Bea Heza's reason and the pressure of retention-focused editing [11:18] Biaheza's existential YouTube crisis and hope for a return [12:29] Mr. Beast's retention demon style getting old and passing era [15:46] Making the same videos with different titles gets boring [18:08] Being a YouTuber is like a never-ending job [22:16] VidChops as a solution for video editing and thumbnails [23:01] Challenges of being the personality behind a YouTube channel [26:36] Podcast views are potentially more valuable due to longer watch time [29:23] Caleb Hammer's financial advice podcast [30:30] Caleb Hammer's straightforward and entertaining approach to personal finance [31:56] Taking any topic and making it interesting with a unique perspective [33:04] Discovery of Caleb Hammer through short-form videos [33:22 ]The format and niche of Caleb Hammer's podcast interview show [33:43] Talking about being the "dad" and giving advice on camera gear [34:00] Exploring the format and personality of the podcast [34:14] Appreciating the uniqueness of the podcast and its reliability [34:23] Highlighting the ability to create a show out of relatable experiences [34:42] Reflections on personal struggles with spending money [34:57] Realizing the potential to turn personal experiences into a show [35:38] Comparing Caleb Hammer to Graham Stephan and praising his personality [36:09] Success of Caleb Hammer's channelResources MentionedSubscribe to the Video Creatr Youtube channelCheck out Grant and Augie’s Channels below:Grant Ball TreesicleAugie Johnston Vidchops Baller Boot Camp✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com
6 YouTube Channels That You Should Learn From
Nov 21 2023
6 YouTube Channels That You Should Learn From
Many creators struggle to find a consistent method for growing their channels and making them thrive. However, there are some channels that have figured out a winning formula and are achieving remarkable success.Grant and Augie discuss six YouTube channels that are thriving and provide valuable lessons for other creators. They highlight channels like Little Joel and Pineley, which have found success by focusing on reaction videos and creating content in a simple and clever way. They also discuss the growth of channels like Socialty Pro, The Alchemist, and Dan Coe, and the strategies they have used to build their audiences.Show Highlights01:26 Example of Little Joel's reaction channel and its success 03:00 The effectiveness and polarizing nature of reaction channels 06:33 Importance of building a personal brand and focusing on writing and personality 07:59 Grant's preference for watching source videos over reactions 09:21 Augie's experience with making reaction videos in the basketball world 10:57 Pinely's channel and its more complex content 10:57 Introducing the channel Pineley and discussing its content 12:37 Secondary channel Evil Pinely and its purpose 14:00 Discussing the benefits of linking videos between channels 17:08 Socialty Pro and its creator Austin Armstrong 18:08 The success of Austin Armstrong's YouTube Shorts 21:08 Examining the rapid growth and monetization potential of YouTube Shorts 21:52 Discussing the business model of a YouTuber with a social media marketing agency. 23:03 YouTube's ad revenue for shorts is low and may not improve. 27:28 Speculations on what YouTube's algorithm wants for shorts. 29:55 Reviewing a channel focused on new-age spiritual topics. 30:25 The success of the channel is attributed to good camera presence. 31:32 The channel's aesthetic and eye-catching thumbnails contribute to its success. 33:01 The channel's niche topics resonate with its audience. 34:58 YouTube channels making a career out of niche topics 35:21 Highlighting the success of a channel with a backend 36:13 Importance of dedicated fans over casual ones 38:03 Comparing YouTube homepages and recommended content 44:23 Importance of being different in a niche 45:21 Consistency and patience in YouTube growth 46:03 Importance of videos feeding into each other 48:32 Keeping content on the same channel if it's related 49:23 Consider starting separate channels if the content is too diverse 50:18 Confusing the YouTube algorithm with mixed content 51:06 Tie content together under an obvious umbrella or separate channelsResources MentionedSubscribe to the Video Creatr Youtube channelCheck out Grant and Augie’s Channels below:Grant Ball TreesicleAugie Johnston Vidchops Baller Boot Camp✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com
Is Youtube Even Worth It Anymore?
Nov 13 2023
Is Youtube Even Worth It Anymore?
YouTube has become a prominent platform for content creators to share their videos with the world. However, many aspiring YouTubers find themselves struggling to gain traction and wonder if YouTube is even worth it anymore.In this episode, Augie and Grant discuss whether YouTube is still worth it for content creators. They address the common belief that YouTube is oversaturated and explain that while there is more competition, there are also more viewers and opportunities. They emphasize the importance of differentiating oneself and being innovative in order to stand out on the platform.Augie and Grant also discuss the challenges of growing on YouTube and offer strategies for starting out in a more challenging environment. They caution against chasing views and highlight the importance of personal development and authenticity. Despite the potential pitfalls, they conclude that YouTube is worth it due to its accessibility, potential for personal growth, and business opportunities.Highlights01:23 Is YouTube oversaturated 03:12 More viewers and understanding of the algorithm 06:20 Different strategies for growing on the platform 08:10 Need for patience and work ethic in the current landscape 10:02 Avoiding to copy successful YouTubers and being unique 13:37 Why taking a polarizing stance can attract an audience 17:30 Possible negative outcomes: no growth, public shaming, personal sacrifice 20:09 Making poor decisions due to obsession with views can have severe consequences 21:28 Mental health issues and emotional toll can be a result of being a YouTuber 23:10 Negative impact on personal relationships and isolation 25:57 Dangers of spending your entire life chasing YouTube success 29:00 YouTube should start as a hobby, not a career 30:13 YouTube is worth it because it is free to start 31:42 YouTube helps with personal development and confidence building 33:18 Personal development and confidence gained from YouTube 35:06 Opportunities for self-development and networking 36:05 YouTube traffic is powerful for business growth and relationship building 37:06 YouTube is worth exploring for reaching audiences and building businesses 37:46 Overcoming obstacles makes YouTube worth itResources MentionedSubscribe to the Video Creatr Youtube channelCheck out Grant and Augie’s Channels below:Grant Ball TreesicleAugie Johnston Vidchops Baller Boot Camp✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com
Why The Algorithm Doesn’t Matter
Nov 9 2023
Why The Algorithm Doesn’t Matter
As video creators, we often encounter a constant battle between appeasing the algorithm and staying true to our creative vision. We obsess over video length, niche selection, and viewer engagement, all in pursuing success on the platform. But in this quest for perfection, we often lose sight of what truly matters – taking action and creating content that aligns with our authentic selves.In this episode, Grant and Augie discuss the importance of finding a balance between creating content that appeals to the YouTube algorithm and content that aligns with the viewers' desires. They emphasize the need to focus on making good videos that resonate with the target audience, rather than obsessing over algorithmic strategies. While they acknowledge the significance of the algorithm in gaining traction and growing a channel, they caution against sacrificing creative potential and authenticity for the sake of algorithmic success. They also share personal anecdotes and examples to illustrate the potential pitfalls of solely focusing on the algorithm or deviating too far from the content that initially attracted viewers.Highlights02:14 Importance of making good videos03:00 Augie's experience with his basketball tutorial channel05:03 Importance of getting videos up and sharing them around06:13 Initial success of Treesicle came from making entertaining videos10:44 Difference between appealing to a viewer and the algorithm 12:02 Grant's approach to creating content on YouTube 12:49 The challenge of balancing personal interests and viewer preferences 14:48 Augie advises creators to focus on getting their videos published and building their skills 15:44 The potential consequences of solely creating content for personal interests 18:32 Grant explains how focusing too much on the algorithm can lead to losing inspiration 19:27 Augie discusses the potential trade-offs between creative fulfillment and financial success 20:08 Exploring new opportunities while maintaining a balance between creativity and business 21:34 Grant reflects on his mistake of not creating a separate channel for a popular topic 24:02 Switching topics can hurt channel growth and alienate the audience 25:31 Why experimenting should happen in the beginning, not after growth 26:36 Consider starting a second channel for different content styles 28:51 Releasing different content styles can result in poor performance 31:25 Following intuition is important in making decisions 32:41 Releasing unrelated content on the main channel can alienate subscribers 33:54 Pivoting a channel to a totally new topic is challenging 34:12 Discussing the challenges of changing content direction on YouTube 35:05 Exploring the possibility of reinventing a brand on YouTube 37:56 Emphasizing the importance of evolving and changing video formats 39:20 Encouraging creators to focus on improving watch time and understanding the algorithm 40:15 Balancing intuition and business strategies as a YouTube creatorResources MentionedSubscribe to the Video Creatr Youtube channelCheck out Grant and Augie’s Channels below:Grant Ball TreesicleAugie Johnston Vidchops Baller Boot Camp✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com
Why Everyone Should Start a Video Podcast
Nov 6 2023
Why Everyone Should Start a Video Podcast
YouTube has been making moves to embrace the podcasting trend, with the introduction of a dedicated podcast tab on the platform. This indicates that YouTube sees the value in video podcasts and is positioning itself as a competitor to other podcasting platforms like Apple Podcasts and Spotify. As YouTube continues to evolve, it's likely that video podcasts will become even more prominent on the platform.In this episode, Augie and Grant discuss the benefits and challenges of starting a video podcast. They explain why video podcasts are becoming more popular on YouTube and how they can help you grow your audience. They also share tips on networking, repurposing content, and the importance of audio quality. While video podcasts can be easier to create than traditional YouTube videos, they require a different approach and strategy for success.Highlights02:01 YouTube's inclusion of podcasts and potential growth 03:44 Ease of creating video podcasts compared to regular YouTube videos 04:38 Importance of developing a voice and improving speaking skills 05:45 Networking opportunities through guest appearances and collaborations 07:15 Benefits of being a guest on other podcasts for promotion and SEO 09:15 Educational value and learning from experts in various fields 10:45 Expanding reach by publishing audio podcasts on various platforms11:16 Importance of podcasts for building relationships and knowledge 12:00 Value of conversational podcasts for deepening connection with the audience 13:26 Importance of diehard fans for monetization and audience building 14:32 Repurposing podcast content for shorts and clips on different platforms 15:51 Joe Rogan's strategy of posting clips instead of full episodes 17:22 Utilizing full episodes, clips, and shorts to cater to different audience segments 19:39 The challenge of long-form videos in the YouTube algorithm 20:59 Fragmenting the audience by mixing different styles of content 24:34 The importance of patience and long-term value in podcasting 29:41 Recording software options for podcasting 31:41 Importance of investing more in microphones than cameras 35:45 Importance of less editing for conversational podcasts 36:14 Benefits of using a DSLR or mirrorless camera 36:53 Audio hosting and syndication 37:32 Editing the podcast for improved audio quality 38:11 Importance of simple editing for podcasts 39:00 Negative effects of excessive jump cutsResources MentionedSubscribe to the Video Creatr Youtube channelCheck out Grant and Augie’s Channels below:Grant Ball TreesicleAugie Johnston Vidchops Baller Boot Camp✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com
How YouTubers Stay Productive While Maintaining Their Mental Health
Nov 2 2023
How YouTubers Stay Productive While Maintaining Their Mental Health
In today's fast-paced world, balancing productivity with maintaining good mental health can be challenging. This is particularly true for content creators like YouTubers, who often experience the pressure to work continuously and achieve success.In this episode, Grant Ball and Augie Johnston discuss the importance of maintaining mental health while being productive. They emphasize the need for efficiency in work and personal life and share tips on how to stay accountable and motivated. They also talk about the dangers of overworking and the importance of enjoying life and spending quality time with loved ones. Augie shares his experience with productivity tools and the benefits of tracking and setting goals. By understanding these key themes, we can strive for a more balanced and fulfilling life.Finding a balance between productivity and mental health is crucial for content creators and individuals in general. By being efficient in our work, staying grounded, utilizing time management tools, and avoiding the pitfalls of hustle culture, we can strive for a more fulfilling and balanced life.[01:30] Augie shares how he manages his mental health while running a business and coaching basketball [02:30] Why efficiency is the key to maintaining good mental health [03:51] Strategies for staying accountable and motivated [05:23] Augie's experience with a productivity coach and the benefits of accountability [07:01] The importance of prioritizing tasks and focusing on the most important one [09:47] The benefits of enjoying life and having legitimate recharge time [10:43] Augie discusses time management tools and their usefulness [13:00] Augie talks about the app UltiSelf and its features [16:17] Augie explains the importance of health, wealth, love, and happiness [18:01] Grant discusses the importance of staying grounded and mental health [20:47] Augie uses Logan Paul as an example of humility and audience connection [21:30] Importance of having a real life outside of YouTube [23:40] Creating more personal content on YouTube [26:09] The balance and consequences of hustle porn [31:42] The benefits of waking up early for work [34:37] Why David Goggins is an example of balancing hustle and recovery [38:14] Designing your life to achieve mental health and happiness [40:32] Building habits and routines for a better life [42:47] Importance of pushing oneself and being flexible[43:03] Exercise as a way to lift spirits and feel productive[43:06] Cleaning space to improve focus and clarity [44:18] Not relying solely on ad revenue and managing stressResources MentionedSubscribe to the Video Creatr Youtube channelCheck out Grant and Augie’s Channels below:Grant Ball TreesicleAugie Johnston Vidchops Baller Boot Camp✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com
I Hope You Don't Believe These YouTube Myths?
Oct 30 2023
I Hope You Don't Believe These YouTube Myths?
Myths are not only present in history classes but also in YouTube as well. Some of these myths directly affect how YouTubers produce content that’s why it’s essential to consider them. It's crucial to approach YouTube myths with a critical mindset and consider the unique dynamics of your channel.In this episode, Augie Johnston and Grant Ball discuss various YouTube myths and provide their insights on topics such as using AI scripts, targeting search vs. suggested videos, the importance of video quality and quantity, scripting YouTube videos, uploading in 4K, choosing a camera brand, the impact of running ads on a channel, the role of swearing in videos, and the benefits and risks of controversy on YouTube.YouTube is a dynamic platform, and what works for one creator may not work for another. Stay informed, adapt to changes, and focus on creating high-quality content that resonates with your audience. By debunking common myths and staying true to your creative vision, you can navigate the YouTube landscape with confidence and achieve success.Highlights[02:07] Using AI scripts for YouTube video scripts[06:14] Compensation for original artists when AI sources their work 08:40] Targeting titles for search vs suggested videos[10:46] Strategy for small channels to prioritize search initially[11:33] Importance of targeting long tail keywords for small channels[14:07] Quality vs. quantity debate on YouTube[17:42] Mark Rober's once-a-month release schedule and exceptional quality[19:47] Why three videos per week is an ideal upload schedule[20:44] Scripting options: winging it, outline, or word-for-word script[21:57] Bullet points allow for more natural camera presence[22:19] Teleprompters can be helpful for nervous creators, but avoid robotic delivery [24:31] Uploading in 4k can make your video stand out[27:38] Canon, Nikon, or Sony?[30:11] Running ads on your channel can hurt your average view duration[31:52] How creating a channel trailer can help bring traffic to your channel[32:22] Running ads as separate videos may lower the average view duration[33:07] YouTube might be able to differentiate between ads and organic videos[34:01] Importance of upload schedule for video release timing[34:22] Thumbnails still matter despite autoplay and short attention spans[37:25] Niche down to target a specific audience for better engagement[39:34] Swearing can hurt monetization and reach, be cautious with it[43:58] Controversy can benefit if attention is gained and handled wellResources MentionedSubscribe to the Video Creatr Youtube channelCheck out Grant and Augie’s Channels below:Grant Ball TreesicleAugie Johnston Vidchops Baller Boot Camp✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com
Why His Channel Has 8,356 Videos But Only 144,000 Subscribers
Oct 26 2023
Why His Channel Has 8,356 Videos But Only 144,000 Subscribers
As the YouTube landscape continues to evolve, it is essential for creators to stay adaptable and open to new possibilities. By embracing new technologies, staying consistent, and finding their unique voice, creators can carve out their own path and make an impact in their respective communities.In this episode, you will learn about some inspiring YouTubers who have found success in different ways. Grant and Augie, highlight several creators who have unique approaches to content creation and have managed to build successful channels. The stories of Dax Flame, Dre Baldwin, Pinely, My First Million, and Doc Darling remind us that success on YouTube is not limited to a specific formula or niche.The inspiring YouTubers we have explored today serve as a testament to the power of creativity, dedication, and community building. So, whether you're an aspiring YouTuber or a seasoned creator, take inspiration from their journeys and embrace the limitless potential of the platform.Highlights[00:36] Dax Flame and his YouTube journey [02:14] How Dax Flame uses AI to rejuvenate his YouTube channel [03:31] Collaborating with other creators to boost YouTube presence [05:19] Augie shares his inspiring YouTuber, Dre Baldwin [07:45] Dre Baldwin's style in uploading content and struggle with the YouTube algorithm [12:30] The life cycle of YouTubers and building a brand [16:32] Pinely's format and interesting topics discussed [19:54] Grant's admiration for Pinely's filming style and content [20:34] The effectiveness of exposing copycats and viral niches [21:26] The podcast channel "My First Million" [22:03] Strategies used by My First Million on YouTube[23:01] Overview of My First Million's YouTube channel statistics [23:01] The challenges of promoting podcasts on YouTube [23:31] Growth of a podcast from 70k to 9.5 million views [24:11] Best strategies for podcast success: shorts, full episodes, clips [25:46] Evolution of podcast through humor and business ideas [27:09] Custom virtual podcast studios for improved aesthetics [28:10] Repurposing content and doubling upload numbers for growth [30:27] Success in a niche with consistent posting and community networking [31:46] Becoming an authority in a niche through online content creation [32:11] Diverse examples of YouTube success and community cultivationResources MentionedSubscribe to the Video Creatr Youtube channelCheck out Grant and Augie’s Channels below:Grant Ball TreesicleAugie Johnston Vidchops Baller Boot Camp✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com
How To Gain 254 Million Views Using Challenges On YouTube
Oct 23 2023
How To Gain 254 Million Views Using Challenges On YouTube
Challenges on YouTube have come a long way from the days of cinnamon challenges and marshmallow challenges. These early challenges were often seen as silly and lacked substance. However, they did capture the attention of viewers who enjoyed watching others attempt difficult tasks. The appeal of challenges lies in the satisfaction, inspiration, and relaxation that viewers experience by living vicariously through someone else's difficult journey.In this episode, Augie Johnston and Grant Ball discuss the power of “challenges” on YouTube and how they can help creators gain significant growth. They analyze the success of YouTuber Ryan Trahan, who gained 254 million views and 2.5 million subscribers in just 30 days by running a challenge on his channel. The hosts explore the reasons why challenges work so well on YouTube, the importance of watch time and click-through rate, and the impact of engaging thumbnails. They also provide examples of challenges in various niches, such as fitness, business, and gaming, and offer tips for creating compelling video topics.Ryan Trahan is a popular YouTuber known for his challenge videos and vlogs. With over 10 million subscribers, he has gained a massive following for his entertaining and creative content. Ryan's videos often involve unique challenges and experiments, showcasing his determination and creativity.Highlights[02:11] Ryan Trahan's challenge to gain views and subscribers [03:00] Reasons why challenges work well on YouTube [04:14] Importance of watch time and engaging content in challenges [07:09] How Ryan Trahan's coin challenge was inspired by Mr. Beast [08:07] Importance of creating engaging intros and using B roll [11:19] Ryan Trahan's success and consistency in uploading [12:36] Break up big time challenge videos into parts [14:55] Challenges should be accessible and meaningful [19:51] Create challenges based on what you're good at [21:03] Framework for creating challenge videos: how to do a normal thing without blank. [23:16] Embracing silliness and challenges for entertaining content [26:41] Other key factors for YouTube success [27:52] The value and importance of spending time on a thumbnail [29:03] Doubling down on successful video topics [30:56] The dedication and hard work required for YouTube success [31:10] Impressive viewership and the importance of consistency [31:29] Discussing the high number of views on Ryan Trahan's channel [32:26] Tips for keeping the upward trend in views [33:58] Collaborating with other YouTubers in videos [35:53] Advice for starting with smaller and relatable challenges [37:19] Importance of gaining experience before tackling big ideasResources MentionedCheck out Ryan Trahan on YouTubeSubscribe to the Video Creatr Youtube channelCheck out Grant and Augie’s Channels below:Grant Ball TreesicleAugie Johnston Vidchops Baller Boot Camp✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com
How To Launch A 6 Figure YouTube Channel
Oct 21 2023
How To Launch A 6 Figure YouTube Channel
As content creators, we are constantly brainstorming new ideas for YouTube channels. The possibilities are endless, and with the right approach, a YouTube channel can become a lucrative business, generating six-figure revenue. In this article, we will explore some exciting channel ideas and discuss potential monetization strategies.In this episode, Augie and Grant discuss different YouTube channel ideas and how to turn them into successful 6-figure businesses. They cover topics such as investigation channels, holiday-themed channels, eyelash tutorials, history channels, kids channels, and skateboarding channels. They also explore various ways to monetize these channels, including selling products, creating premium content, hosting events, and building a brand.Whether it's through partnerships with brands, selling products, or offering premium content and services, the potential for 6-figure revenue is within reach. As the YouTube landscape continues to evolve, creators must stay adaptable and innovative to thrive in this competitive space.Highlights02:05 Idea for a YouTube channel about creating amazing holidays for families04:02 Idea for an investigative YouTube channel in various industries07:14 Ideas for monetizing an investigative channel, including legal services09:45 Discussion on the practicality and potential challenges of private investigation10:37 Challenges and potential monetization strategies for an investigative channel11:38 Eyelash YouTube channel idea15:11 Need views before the business can work17:14 How to get a lot of views quickly on YouTube18:00 Using OpenAI to create history-related videos19:32 Monetizing history videos with vintage quarters20:20 Hiring actors and animators for high-quality content21:20 Selling digital products as the Holy Grail of online business21:33 Considering starting a kids channel focused on speech and reading23:23 Describing the potential for creating educational and wholesome kids content24:14 Exploring different monetization opportunities for a kids channel25:24 Emphasizing the importance of creating helpful and high-quality content for kids26:07 Sharing the example of a successful kids channel created in a small apartment27:53 Highlighting the loyalty of parents to certain kids channels34:36 Exploring ways to make money off a skateboarding channel37:46 Mentioning the idea of hosting events for the channel39:17 Suggesting the use of Open AI chat GPT for script writingResources MentionedSubscribe to the Video Creatr Youtube channelCheck out Grant and Augie’s Channels below:Grant Ball TreesicleAugie Johnston Vidchops Baller Boot Camp✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com
If You Want To Grow On YouTube There Are Only 5 Rules But You Must Follow Them
Oct 15 2023
If You Want To Grow On YouTube There Are Only 5 Rules But You Must Follow Them
As successful YouTubers themselves, Grant and Augie have had the opportunity to grow their channels and accumulate hundreds of thousands of subscribers. Through their experiences, they have identified the five most important rules for achieving massive growth on YouTube that they are going to discuss in this episode.Grant and Augie discuss the five most important rules for massive growth on YouTube. These rules include passion, consistency, analytics, delegation, and patience. They emphasize the importance of being passionate about the content you create, maintaining a consistent posting schedule, analyzing your video performance, delegating tasks to others, and being patient for long-term success.Remember, building a successful YouTube channel takes time and effort. It's a marathon, not a sprint. By following these five rules and staying committed to your goals, you can achieve massive growth and create a thriving community of engaged viewers. So, keep creating, keep learning, and keep pushing forward. The possibilities on YouTube are endless.Highlights[03:26] How to find your passion and what excites you[06:53] Consistency can mean different posting schedules for different channels[10:26] Tips for staying consistent, such as having a dedicated recording day[12:36] Overcoming fear and mental turmoil to press ‘record’[14:10] Value of not putting too much pressure on yourself while recording[16:06] Importance of analyzing YouTube analytics for success[19:16] Aiming for 50% audience retention for 10-minute videos[20:15] Adjust video structure to improve audience retention[22:45] Balancing being objective and subjective with content creation[25:18] Injecting personality and emotion into videos to stand out[29:14] The benefits and challenges of delegating tasks in creating YouTube videos[31:45] Starting with a virtual assistant to handle various tasks[32:26] The mental toll of wearing multiple hats in a business[35:18] The importance of patience in achieving success[36:57] A cautionary tale of impatience and unrealistic expectations[40:15] The rule of a thousand days for online success[41:17] Taking proactive steps to speed up growth[42:54] The potential for exponential growth in social media[48:05] Baseline views can be maintained with consistent video productionResources MentionedSubscribe to the Video Creatr Youtube channelCheck out Grant and Augie’s Channels below:Grant Ball TreesicleAugie Johnston Vidchops Baller Boot Camp✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com
What To Do When You're Not Getting Views
Oct 9 2023
What To Do When You're Not Getting Views
As a content creator on YouTube, it can be disheartening when your videos aren't getting the views and traction you had hoped for. You may find yourself wondering what steps you can take to improve your next video and increase your chances of triggering the YouTube algorithm.Augie Johnston and Grant Ball discuss how to troubleshoot videos that are not getting views on YouTube. They provide tips and tricks for adjusting future videos to increase views and engagement. They emphasize the importance of analyzing impressions, click-through rates, and average view duration to identify areas for improvement. They also discuss the significance of understanding your audience and creating content that resonates with them. Additionally, they touch on the different traffic sources on YouTube, such as browse, suggested, and search, and how they can impact video performance.Troubleshooting your YouTube videos requires a deep understanding of your analytics, audience, and the YouTube algorithm. By analyzing your impressions, click-through rate, average view duration, and audience retention, you can identify areas for improvement and make necessary adjustments to your content, thumbnail, title, and topic.Highlights[01:11] Checking impressions and adjusting thumbnail, title, and topic[02:36] Analyzing audience retention and average view duration [03:52] Possibility of changing thumbnails and titles on old videos[05:12] Importance of click-through rate and targeting the right audience[09:07] Editing heavily in the first few minutes to keep viewers engaged[12:03] Evan Carmichael's suggestion of keeping 70% of viewers after one minute [12:55] Analyzing drop-offs in videos to determine viewer engagement[16:11] Getting right into the content at the beginning of the video[16:57] Understanding your audience's preferences and interests[17:28] Aligning content with personal artistic expression for artistic channels[19:25] Understanding audience fears, desires, and motivations[20:58] Creating videos that cater to the audience's true desires[28:13] Utilizing trending topics to increase views [31:26] Using comments to build community and get video ideas[33:21] Engagement signals to YouTube, like video shares, are important[34:06] Sharing videos can be helpful, but may hurt watch time [36:58] Uncertainty about the impact of sharing on YouTube success [37:43] Content is malleable, learn from mistakes and keep improving[38:37] Use benchmarks and analytics to gauge your progressResources MentionedSubscribe to the Video Creatr Youtube channelCheck out Grant and Augie’s Channels below:Grant Ball TreesicleAugie Johnston Vidchops Baller Boot Camp✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com
How To Properly Take A Break From YouTube
Oct 2 2023
How To Properly Take A Break From YouTube
As entrepreneurs and creators, we often hear the mantra that hard work is the key to success. While this is true to some extent, it overlooks a crucial aspect of reality: in order to be "on," we must sometimes be "off." Taking breaks and properly utilizing our off time is essential for our productivity and overall well-being.Grant and Augie discuss the importance of taking breaks and how to utilize off time effectively. They explore different types of breaks, including short vacations, long vacations, and indefinite hiatuses. They emphasize the need to rest and recharge in order to be more productive when working. Grant and Augie also share personal experiences and insights on finding balance and pursuing a dream life.Taking breaks is essential for our overall well-being and productivity. By properly utilizing our off time, we can recharge, find inspiration, and thrive in our personal and professional lives. Whether it's a short break during the workday, a brief vacation, a longer period of rejuvenation, or an indefinite hiatus, each type of break serves a unique purpose in our journey.Highlights[01:16] Different types of breaks: workday, short vacation, long vacation, indefinite hiatus [04:17] Setting goals and incentives for taking breaks [08:37] The benefits of short vacations and enjoying time off [10:32] Augie's vacation setup as a former teacher [11:00] Benefits of ppre-recorded episodes for the podcast [13:34] Allowing oneself to feel and process emotions during breaks [14:41] Delegating tasks during holidays [16:20] Setting up a virtual assistant to handle day-to-day tasks [18:29] Taking long vacations to recharge and reflect [19:17] Using long vacations for passion projects and learning new skills [20:23] Figuring out new directions and video topics during breaks [26:20] It's okay to miss an upload on YouTube during vacations [27:27] Taking an indefinite hiatus and giving yourself permission to not come back [33:11] Importance of considering future plans before taking a break [34:01] Taking a break can lead to new horizons and opportunities [35:02] Different motivations for creating videos [42:15] Designing your life to live your dream life [43:39] Why doing the right things can lead to luck and opportunities[44:15] Taking breaks is important for productivity and luck [45:49] Importance of mental health and creating videos.Resources MentionedSubscribe to the Video Creatr Youtube channelCheck out Grant and Augie’s Channels below:Grant Ball TreesicleAugie Johnston Vidchops Baller Boot Camp✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com
Easily Create More Videos Using Our Secret YouTuber Productivity Hacks
Sep 29 2023
Easily Create More Videos Using Our Secret YouTuber Productivity Hacks
When it comes to YouTube success, consistency is key. The more videos you create, the more views you'll get. However, we understand that creating videos can be challenging and time-consuming. Procrastination and the struggle to stay productive are common obstacles that many YouTubers face. But fear not! There are YouTube productivity hacks to help you overcome these challenges and create more videos.In this episode, Augie Johnston and Grant Ball discuss productivity tips and hacks for YouTubers. They emphasize the importance of finding ways to stay organized and focused in order to create more videos and get them published online. They cover topics such as coming up with video topics and titles, staying on schedule with weekly uploads, optimizing recording spaces, using productivity tools and software, and streamlining the editing and uploading process.Mastering YouTube productivity requires a combination of organization, flexibility, and the right tools. By implementing these productivity hacks, you can optimize your video creation process, stay on schedule, and create more videos. Remember to find a workflow that works for you and adapt as needed. With the right mindset and strategies, you can take your YouTube channel to new heights of success. So, go out there, create amazing content, and enjoy the journey!00:00:18 The challenges of creating more videos00:03:09 Importance of stepping away and taking a break to let ideas flow00:04:30 Example of a YouTuber who changed his video style00:06:14 How to let the video flow naturally 00:07:14 Time blocking and dedicating specific days for video creation 00:09:30 Using a calendar tool like Calendly for scheduling meetings 00:11:24 Using Google Suite tools for productivity and getting organized 00:13:27 Optimizing recording space or studio for productivity 00:14:16 Considering a dedicated office space for recording and editing 00:17:27 Benefits of having a permanently set up recording space 00:19:09 Streamlining equipment setup for better productivity 00:21:34 Investing in a proper chair and standing desk for comfort in long hours of working 00:22:21 Get a properly spec’d computer that can render videos efficiently 00:24:03 Organize assets and use a naming convention for efficiency 00:26:35 Have branding assets ready to save time during editing 00:27:46 Batch recording can be a productivity hack, but what’s the catch 00:30:30 Benefits of mixing up writing, recording, and editing 00:31:21 Algorithm change and batch recording hurt channel growth 00:33:36 Be flexible and drop everything for big trends 00:37:30 Developing a thumbnail style for easy replication 00:39:14 Don't try too hard, take breaks when neededResources MentionedSubscribe to the Video Creatr Youtube channelCheck out Grant and Augie’s Channels below:Grant Ball TreesicleAugie Johnston Vidchops Baller Boot Camp✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com
Can Being "Fake" Improve Your Average View Duration?
Sep 26 2023
Can Being "Fake" Improve Your Average View Duration?
In an era of short attention spans and endless distractions, YouTube has become a go-to platform for many to seek entertainment and distraction. While some may argue that YouTube is a source of inspiration, the reality is that most viewers turn to the platform for mindless consumption. This results to dominance of retention-focused content that has led to a decline in authenticity on YouTube.Grant and Augie discuss the current state of YouTube and the balance between retention and authenticity. They explore how YouTube has evolved over the years and the impact of TikTok on attention spans. They also share their personal experiences with YouTube and the challenges they face as creators. They provide advice on how to stay authentic while still utilizing retention tactics.The tension between retention and authenticity on YouTube is a complex issue that requires careful consideration. As creators, we must strive to create content that is both engaging and authentic, finding inspiration in our own lives and incorporating storytelling techniques to captivate our audience.Highlights[02:05] Do viewers watch YouTube to be inspired or distracted[05:06] Different ways viewers use YouTube based on their preferences. [07:07] The impact of TikTok and short form content on attention spans. [08:34] The shift from authenticity to retention in YouTube storytelling. [09:22] Feeling oversaturated and bombarded by YouTube content. [10:09] Frustration with YouTube's homepage recommendations and lack of new creators. [11:33] The challenge of maintaining authenticity while prioritizing retention. [13:29] How creators can fix lack of inspiration and be authentic [16:28] Learn the rules of retention before breaking them. [18:16] Incorporate new experiences and break routine for inspiration. [23:23] Importance of storytelling and not overthinking the creation process. [25:43] Struggle of creating videos for the wrong reasons [27:19] Missing personal and authentic YouTube channels [29:27] David Dobrik's refreshing and authentic approach to content creation [30:18] Need for a subjective and qualitative way to showcase interesting content [32:24] Algorithm's focus on retention and the importance of likes, comments, and shares [34:52] Uncertainty of YouTube's future and potential changes in content formats [35:31] Constant phases and trends in content creation on YouTube [38:03] The passing era of retention demonsResources MentionedSubscribe to the Video Creatr Youtube channelCheck out Grant and Augie’s Channels below:Grant Ball TreesicleAugie Johnston Vidchops Baller Boot Camp✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com
Why Do Kids YouTube Channels Blow Up Ever Single Time?
Sep 21 2023
Why Do Kids YouTube Channels Blow Up Ever Single Time?
Kids' channels on YouTube have become a global phenomenon, captivating young audiences and amassing millions of subscribers. These channels offer a unique blend of education and entertainment, providing parents with a valuable resource to engage and educate their children. In this episode, Augie and Grant discuss the popularity and monetization of kids' channels on YouTube. They highlight the success of channels like Ms. Rachel's "Songs for Littles", and "Cocomelon" and explore the reasons behind their rapid growth. They also discuss different strategies for monetizing kids' channels, such as creating educational products and subscription services. Augie and Grant compare the potential of starting a kids' channel versus a gaming channel and emphasize the importance of providing value and engaging content to attract and retain viewers.Creators in the kid's channel space should focus on building a solid brand and exploring alternative revenue streams. By expanding beyond YouTube and creating products or experiences that extend the channel's reach, creators can establish a sustainable business model. The key is to strike a balance between providing valuable content and finding innovative ways to monetize that content.Highlights[00:42] Augie discusses his personal experience using YouTube as a tool for educating and entertaining his children[02:13] Augie compares the views of Miss Rachel’s channel with popular YouTubers like PewDiePie and Mr. Beast[04:11] Augie talks about the monetization challenges for kids' channels on YouTube[06:57] The idea of creating a subscription-based platform or membership area for educational content[09:08] Grant shares his thoughts on how to encourage parents to make purchases related to the channel's content[11:42] Why kids' channels don't often include explicit calls to action in their videos[15:09] How Cocomelon, a popular kid's channel, amassed millions of subscribers and billions of views[17:23] Augie discusses the educational value of channels like Miss Rachel's and the positive impact they can have on children's learning[21:05] Potential challenges and limitations of starting a kids channel in the current YouTube landscape[23:14] The dangers of YouTube manipulation and unethical marketing strategies targeting children[25:08] Responsibility of content creators to maintain ethical standards when creating content for kids.[26:45] Incorporating catchy jingles and engaging content to capture children's attention and promote educational products.[30:09] Importance of creating content that resonates with both children and parents to foster a genuine connection.[32:01] The impact of kids' channels on children's development and learning.[34:15] The evolving landscape of kids channels and the need for continuous innovation and adaptation.[36:27] Exploring partnerships with educational organizations and experts to enhance the credibility and educational value of the content.Resources MentionedSubscribe to Miss Rachel on YouTubeSubscribe to the Video Creatr YouTube channelCheck out Grant and Augie’s Channels below:Grant Ball TreesicleAugie Johnston Vidchops Baller Boot Camp✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com
Why Do So Many YouTubers Disappear?
Sep 18 2023
Why Do So Many YouTubers Disappear?
Many YouTubers experience a meteoric rise to fame, only to disappear from the platform just as quickly. This phenomenon has left many viewers wondering why these creators vanish and what causes their sudden departure.Grant and Augie discuss the phenomenon of YouTubers disappearing from the platform after achieving success. They explore the causes of this trend, such as changing priorities, burnout, and the pursuit of new opportunities. The hosts share examples of YouTubers who have disappeared and rebranded themselves, as well as those who have taken breaks and returned to the platform. They emphasize the importance of recharging creativity, avoiding burnout, and finding new directions to sustain a YouTube career.The disappearance of YouTubers is a natural part of the platform's evolution. By understanding the causes behind these disappearances and implementing strategies to avoid burnout, creators can navigate the challenges and find long-term success on YouTube. Embracing change, staying curious, and staying connected to their purpose will ensure that creators continue to create meaningful content and leave a lasting impact on their audience.Highlights[01:29] Examples of YouTubers who disappeared or took breaks[02:42] How Casey Neistat’s personal life affected his YouTube career[04:05] Causes of YouTubers disappearing: success, age, priorities, burnout[04:27] Tips for recharging creativity: keep a document of ideas[09:45] Priorities shifting with age and responsibilities[11:27] Importance of consciously directing energy and putting in the work[12:41] Balancing hard work and avoiding burnout in YouTube career[14:48] Example of a YouTuber who found success on a different platform[17:16] Moving on to new opportunities is not selling out[18:58] Leveraging the audience to explore different business opportunities[22:42] Finding different ways to leverage YouTube skills[24:22] Avoiding unforeseen tragedy and mental health issues[25:31] Tips to avoid burnout and intertwining identity with YouTube[26:03] Find other opportunities outside of YouTube for a career[27:09] Figure out your “WHY” for starting a YouTube channel[28:07] Enjoy making videos and help people for longevity[30:15] Wheezy Waiter's recipe for not burning out on YouTube[35:03] Stick with what helps you continue making videos[36:37] Don't cling to YouTube, accept change, and let things happenResources MentionedSubscribe to the Video Creatr Youtube channelCheck out Grant and Augie’s Channels below:Grant Ball TreesicleAugie Johnston Vidchops Baller Boot Camp✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com
What Is The Creator Economy?
Sep 14 2023
What Is The Creator Economy?
The creator economy has become a buzzword in recent years, and for good reason. It encompasses the vast world of being a YouTuber, extending far beyond the act of filming and uploading videos. From video editing services to YouTube managers, from thumbnail designers to SEO experts, the creator economy is a complex ecosystem of businesses that support and assist content creators in their journey to success.In this episode, Augie and Grant Ball discuss the creator economy and how individuals can find their place in it. They define the creator economy as the world of being a YouTuber and highlight the various businesses that support YouTubers in their growth and success. They emphasize the importance of finding your niche within the creator economy and offer tips on how to get started, such as becoming a YouTube coach or consultant, offering video editing services, or specializing in marketing and advertising. They also discuss the rise of short-form content and the potential opportunities it presents in the creator economy.As the creator economy continues to evolve, staying abreast of emerging trends and technologies is essential. Embrace the power of shorts, explore new software solutions, and be open to AI and cloud-based editing possibilities. The creator economy is a dynamic landscape, and by adapting and innovating, you can position yourself for long-term success.Highlights[01:18] Definition of the creator economy and its various components[02:28] Exploring different roles in the creator economy[04:41] Grant's role as a YouTube consultant and freelancer[06:09] The need for coaches and consultants in the creator economy[07:14] The rise of video editing services in the creator economy[07:42] The importance of short-form content and its potential in the creator economy [09:00] Discussion on the algorithm for shorts and its discoverability factor[11:36] Shorts make content discoverability easier due to their short length[13:52] Using tools like Asana helps manage video creation workflows efficiently [19:09] Start as an editor and expand skills to become an essential member of the creator economy[22:12] Offloading video editing and changing career paths[28:43] Being a YouTuber and posting frequent content[29:36] Paid marketing ad campaigns and avoiding pitfalls[33:14] The creator economy and opportunities beyond YouTube [34:07] The importance of thinking outside the box [34:30] Opportunities for partnerships and affiliate marketing [35:34] Exploring different roles within the YouTube ecosystemResources MentionedSubscribe to the Video Creatr Youtube channelCheck out Grant and Augie’s Channels below:Grant Ball TreesicleAugie Johnston Vidchops Baller Boot Camp✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com
Should You Be Using YouTube Shorts to Grow Your Channel?
Sep 11 2023
Should You Be Using YouTube Shorts to Grow Your Channel?
YouTube Shorts are a great way to get attention and exposure for your channel. However, shorts are harder to monetize but YouTube is making changes to improve monetization for shorts creators. Given the circumstances, should you be able to grow your channel through shorts?In today's episode, you get to learn about the importance of YouTube Shorts and how to create a channel with primarily or exclusively shorts. They talk about the monetization challenges of shorts and the upcoming changes in YouTube's monetization policies. They also discuss the benefits of sprinkling in some long-form content and the need for consistency in branding. Grant and Auggie share examples of successful channels that focus on shorts and provide tips for creating engaging shorts.There are channels that were able to grow on YouTube producing just Shorts such as Mini Katana, a channel with over a million subscribers that creates shorts about katanas. Shorts can definitely grow a channel but it’s essential to create original shorts with a script and hook that can help them go viral and attract more views.Highlights[04:03] Shorts as a gateway drug to longer form content[05:33] The potential impact of posting shorts alongside long form content[07:33] Consistency in branding and vibe between shorts and long form content[09:05] Shorts count towards watch time for monetization[11:02] YouTube's Creator Fund and monetization for shorts[13:24] Examples of channels with mostly or exclusively shorts[17:45] Best strategy for creating shorts, including original content and frequency of posting[19:02] Discussion of Mini Katana, a channel with over a million subscribers and mostly shorts content[20:47] Importance of emotional impact and establishing a real audience with long form content[22:18] Strategy for posting shorts on different platforms, including TikTok and Instagram[24:06] Conclusion and final thoughts on YouTube Shorts and creating a channel with mostly shorts content[26:00]Tips for making engaging shorts, including storytelling and emotional appeal[28:03] Importance of being authentic and building a connection with your audience[33:22] Tips for growing a channel, including consistency and collaboration[36:37] Discussion of the evolution of YouTube and the importance of adapting to changes[39:50] The impact of the pandemic on YouTube and content creation[42:25] Tips for staying motivated and overcoming creative blocks[44:20] Discussion of the importance of self-care and setting boundaries as a content creator[47:05] Final thoughts on the future of YouTube and the importance of staying true to yourself and your audienceResources MentionedSubscribe to Mini Katana on YouTubeSubscribe to the Video Creatr Youtube channelCheck out Grant and Augie’s Channels below:Grant Ball TreesicleAugie Johnston Vidchops Baller Boot Camp✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com
How To Use AI To Get More Views On YouTube
Sep 7 2023
How To Use AI To Get More Views On YouTube
AI has made significant advancements in recent years, and its potential to help YouTube creators get more views and subscribers is becoming increasingly evident. With the popularity of tools such as ChatGPT, Notion, and Descript, AI is transforming the YouTube creator world.In this episode, Augie and Grant discuss the role of AI in the YouTube world and how it can help creators get more views and subscribers. They explore various AI tools that assist with tasks such as thumbnail creation, scriptwriting, video editing, and captioning. They emphasize the importance of embracing AI as a tool to enhance creativity and efficiency, rather than feeling threatened by it.AI tools streamline the creative process and save creators valuable time, from thumbnail creation to content generation and editing. Although concerns exist about the role of AI in content creation, it is essential to embrace these advancements and find ways to work alongside AI to enhance creativity and reach a wider audience.Highlights[01:32] AI's advantage of speed and potential for thumbnail creation[03:06] Channels like Disrupt already using AI for clickable thumbnails[05:05] Possibilities of AI tools like Mid Journey and Jasper.ai[06:35] Using AI to create backgrounds for thumbnails[07:40] Possibility of automating most tasks with AI[10:01] Podcast.ai and AI-generated podcast[10:43] Impressive features of the AI-generated podcast between Steve Jobs and Joe Rogan[16:27] AI's potential role in filming and camera settings[20:13] AI's usefulness in YouTube compilations and finding specific content[23:39] AI plugin to analyze audience retention and improve video quality[25:42] AI can diagnose trends, but humans must find solutions[32:25] Why AI can be seen as a threat or an opportunity[33:22] AI tools can help you get ahead in content creation[33:41] AI is a tool to assist in video editingResources MentionedMid Journey and Jasper.aiQuick.io and Rev.comChatGPTSubscribe to the Video Creatr Youtube channelCheck out Grant and Augie’s Channels below:Grant Ball TreesicleAugie Johnston Vidchops Baller Boot Camp✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.com