Blythe Brumleve Digital Media Podcast

Blythe Brumleve

*This podcast is now archived but I'm actively still producing b2b marketing and the attention economy episodes over on 'The Digital Dispatch Podcast'. And maybe throwing in a complaint or two about the Jaguars. Follow along with all of my content/socials at: https://digitaldispatch.io/blythe-brumleve-bio-owner-of-digital-dispatch/ read less
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Episodes

'Work From Home' tips that will keep you sane
Mar 14 2020
'Work From Home' tips that will keep you sane
Working from home isn't for everyone. But I'm one of the weirdos who absolutely LOVES it. So with the 'Rona wreaking havoc on society and how we conduct our everyday lives, I thought I'd share my best work from home tips to keep you productive but most importantly, keep you sane. ALSOOOOOOO I realize this is a tough time for a lot of businesses and conferences who aren't sure how to take their efforts online. I'm offering FREE zero-obligation consultations on how to best tackle that challenge. I might not have all the answers you're looking for but I'll gladly help out my fellow business owners in showing them how they can do it in the most affordable way possible. Hit my email blythe @ brumlevebrands dot com or social channels and let's all help each other during this crisis. Tips + Links Mentioned During the VideoZoom Video Conferencing: Yes, this is the one with the face filter. Also great for conducting your podcasting interviews too!Marinara Pomodoro Method: here's a link to the Chrome browser extension that I use.Brain.FM: the scientifically proven background music that helps with productivity. You can use my referral link and try it out for freeeeeeee.I also started a thread on Twitter asking businesses who are planning to go the remote work route and tips to improve the process. There are some quality replies that include security setups and VPN access that could prove useful to any business taking this plunge. One of the biggest simple but effective takeaways? Buy a hotspot and stop downloading coupons on the internet.Working out at home with no equipment: there are plenty of videos to be found on YouTube but here is a link to one of my favs.  BONUS TIP: Invest in a Project Management ToolSomething I've mentioned on previous shows is using a project management tool like Monday.com. I use this tool daily and would not be able to handle as many projects and freelancers as I do without it. It's an essential part of my workday but as with any new software tool, it's essential to know a loose plan of what you're work processes look like. Then and ONLY then will a new tool like this be able to help.They even have some great templates to get started such as managing your team remotely with the added bonus of free accounts to all nonprofits during this Coronvirus pandemic. SUPER BONUS TIP: Get EducatedThe best answer to a growing panic is to get educated. Don't be like those anti-vaxxers you read and shake your head at on Facebook. Instead, hear from medical professionals who have studied infectious diseases their entire lives like Michael Osterholm who was a guest this week on Joe Rogan.Watch the entire thing and encourage all of your friends and family to do the same. Then stay updated with the latest news and health advice from one of the best channels on YouTube, Healthcare Triage.
2020 Goals, Overspending on Software, and The Truth About Content Marketing
Feb 6 2020
2020 Goals, Overspending on Software, and The Truth About Content Marketing
In January most of us are excited to get those New Year's goals going but are you staying dedicated or have you fallen off? I'm gonna share some tips on how I'm going to keep on track after slipping for a bit. I'll also go into why you may want to hit pause on purchasing any new software and spill some truth about content marketing. Be sure to check out the chapter markers for jumps to specific parts of the show. Links mentioned: Get your own Look Back//Plan Ahead workbook at FreePeriodPress.com Planning your content marketingTools like Dubsado, Monday.com, and Bench which are all used to run my business can be found on our dedicated Resources page.Influencer gossip stories are the bestThe tweet that sparked the debate between Hustle Culture and practicing self-care. But burnout is real and while meditation can help, like most things in life, you gotta work at it. Celebrating global good news from Bloomberg. Content Marketing Links Mentioned: Lilo Social created a break-even social calculator so you know the ROI for social media posts/ad spendA bunch of CMO's tell Forbes what will happen or keep happening in the marketing world for 2020Garth Manthe shares some tips on spicing up your Instagram storiesAdblock Plus is getting smarterHubspot and Moz's lessons on adapting to the new era of searchAdweek's tweet thread about what they've learned about podcasting after 182 episodesIf you're producing content and tracking analytics, you need to be aware of California's new Consumer Privacy Laws.Yes, it even affects podcasters.Mathew Woodward's 8 Frameworks for Amazing Content (think list posts, how-to posts, case studies, etc...)About This Show:Bonjour with Blythe covers the wins, losses, and lifestyle around being a present-day entrepreneur.Contrary to popular belief, freelancing and entrepreneurialism are not all working out of coffee shops and taking insta-friendly vacations. There are real challenges (and tears!) involved with running your own business. But there are also a lot of perks; which host Blythe Brumleve hopes to share both sides of the coin in The Scouting Report show.
Disney+ Lessons, Content Planning for 2020, and Email Marketing Gone Wrong
Nov 28 2019
Disney+ Lessons, Content Planning for 2020, and Email Marketing Gone Wrong
In this edition of the Scouting Report, we dive into Disney+ and how their launch plan helps the confidence of little guys like us, why you should consider time as a commodity, what content strategy you should be implementing for 2020, email marketing gone wrong, and what I'm listening to and watching. About This Show:Bonjour with Blythe covers the wins, losses, and lifestyle around being a present-day entrepreneur.Contrary to popular belief, freelancing and entrepreneurialism are not all working out of coffee shops and taking insta-friendly vacations. There are real challenges (and tears!) involved with running your own business. But there are also a lot of perks; which host Blythe Brumleve hopes to share both sides of the coin in The Scouting Report show.Check out the time-stamps to each segment below along with links to stories discussed:Disney+ Content Lessons [02:48]When big companies make a huge splash, as Disney has done with their new streaming service, it can be a bit intimidating to us little guys. But here are a few lessons learned that alllllll content creators face, yes, even Disney, will learn no matter the scale of their launch.  Why You Should Consider Time As Your Most Important Commodity [12:03]This debate was inspired by the article "Why I charge people to get coffee with me."Watch the video on this topic here.  How to Content Plan for 2020 [31:02]Gary Vee is at it again with his suggestion that you should be publishing 100 times PER DAY. How is it possible to achieve this when you don't have a content team around you? We'll show you. Watch the video covering this topic. OR download the Digital Marketing checklist mentioned during this segment.  Email Marketing Gone Wrong [49.37]A BIG company made a very BIG email marketing mistake. I rant on this plus give you tips on your own email marketing campaigns to include how to send a cold email THE RIGHT WAY!Watch the video on this topic.  3 Supply Chain Shows That Non-Industry Folks Will Enjoy [01:08:35]Paying attention to the supply chain of the items we purchase is increasingly becoming important for a lot of consumers. Therefore I'm breaking down three different podcasts and shows that even non-industry folks will find interesting. Netflix's Rotten Series (trailer found here)Freightwaves TV app launches (where to download and watch)Let's Know This podcast covers One Day Shipping and the issues surrounding this growing demand from retailers. Watch the video on this topic here.   Submit Your Marketing//Website QuestionsHave a website/marketing question you’d like to get answered? Shoot me a message on Twitter or Instagram or submit to the BRAND NEW PODCAST PAGE (at the bottom) and I’ll get them answered on the next show.
Facebook Caught Lying About Video Views, Star Wars, and Losing a Big Client
Oct 25 2019
Facebook Caught Lying About Video Views, Star Wars, and Losing a Big Client
On the latest episode, host Blythe Brumleve talks about Facebook getting fined an insignificant amount of cash (for them) for inflated video-views by as much as 900 percent! Learn how to avoid the disaster of putting your eggs all in one social media basket with some takeaway tips. Also on the show, the difficulties of losing a big client, Star Wars' Galaxy's Edge, podcast insight, fighting fake news, CNBC business videos, and content marketing software on the latest episode of 'The Scouting Report'.   Facebook Fined $40 Million Dollars Over Inflated View Counts [intro]Facebook got caught being untrustworthy. Again. But this time they'll actually have to pay. It just only accounts for 16 hours of total work to cover the fine. Wonder what Vox Media or College Humor could do with that kinda cash tho?Important to note what actually counts as a view on these platforms. So we dive into that plus more takeaways that won't cost you millions of dollars to learn. Losing a Big Client Sucks [19:54]Why is it always right before a vacation your clients go insane with demands? Well, my biggest decided to throw a wrench into my whole plan the night before my vacation. Here's how I'm handling that financial loss but gaining some mental clarity. Star Wars Galaxy's Edge Sets the Bar High for All Theme Parks [29:34]Disney World is known for their imaginative parks, resorts, restaurants, and lands. But the new Galaxy's Edge sets the bar too high to reach for other theme parks.What I'm Reading/Watching [47:35]Barstool's CEO Erika Nardini shares her insight into what makes for a good podcast worth monetizing. NewsGuard Chromecast add-on to help you spot trustworthy and not-so-trustworthy websitesJacksonville's own Emily Drums helped launch FakeNewsTM to help stop the misuse of the phrase. CNBC has been KILLING IT with the business videos lately. Check out a sample here for my fellow logistics and transportation friends. What's Coming Up [01:02:44]It's time to practice what I preach. Which is why I have a renewed focus on my content strategy and Coschedule is gonna help me manage it allllllll.  Submit Your Marketing//Website QuestionsHave a website/marketing question you’d like to get answered? Shoot me a message on Twitter or Instagram or submit to the BRAND NEW PODCAST PAGE (at the bottom) and I’ll get them answered on the next show.
Life events >> Football, Gary Vee’s Content Model, and Top Money Making Podcasts
Oct 7 2019
Life events >> Football, Gary Vee’s Content Model, and Top Money Making Podcasts
On the second edition of The Scouting Report, I dive into a tweet that made me feel old about life events being more important than football games, dissecting infamous entrepreneur Gary Vee's content model, what I learned from my first show, first trip to Disney's Galaxy's Edge PLUS SO MUCH MORE!See below for the timestamps...‘The Scouting Report’ Show NotesIn a brand new show, I dive into my first episode of what Bonjour with Blythe is supposed to be about: the wins, losses, and lifestyle around being a present-day entrepreneur.Contrary to popular belief, freelancing and entrepreneurialism are not all working out of coffee shops and taking insta-friendly vacations. There are real challenges (and tears!) involved with running your own business. But there are also a lot of perks; which I hope to share both sides of the coin in this monthly Scouting Report show.Don’t worry–if you’ve liked the content I’ve done over the last nine months, that’s not going anywhere and will continue to be published on this feed. I simply needed a place dedicated to a business/marketing focused show where I write, record, and publish all myself. I’ll also mix in a few Jaguars related topics (read: gripes) here and there too because a girl needs a creative outlet that doesn’t involve hair, makeup, and getting your nails done.Check out the timestamps to each segment below along with links to stories discussed: Life Events >>> Football (intro)This is the article I wrote waaaaaaay back when football was the most important thing in my life. Now at 35 years old, I know that article was a little naive. But turns out it might be a "wiser with age" thing. At least that's what I'm going with at the moment. Voxnest's study on the top money-making podcast categories (12:36)Here's a link to a quick Twitter discussion I had with the Voxnest team. Their study is linked in the original tweet. But for the lazy.  Gary Vee's Content Model (17:45)Here is the video where we pulled the audio quotes from.And here is a link to the 86 page content model deck that Gary and his team use. What I learned from putting together my first show (29:37)Here's a BTS breakdown of what it took to bring my first (new) show to life. Podcasters Meetup (33:10)How to get started with podcasting if ya trying to get your own show started! Hive Con (38:05)Recap video coming soon! But check my Instagram Story Highlights under "Hive Con" to see a quick rundown. The Logistics of Logistics Interview (41:31)If you're in the transportation and logistics industry, I was on "The Logistics of Logistics Podcast" with host Joe Lynch. Here's a recap on my other site, Digital Dispatch, where we talk about marketing trends in the industry specifically when it comes to inbound lead generation. Disney Trip Bitches! (45:47)
New Show Alert: Calming Anxiety and Avoiding Fake Authenticity in 'The Scouting Report'
Sep 24 2019
New Show Alert: Calming Anxiety and Avoiding Fake Authenticity in 'The Scouting Report'
In a brand new show, I dive into my first episode of what Bonjour with Blythe is supposed to be about: the wins, losses, and lifestyle around being a present-day entrepreneur. Contrary to popular belief, freelancing and entrepreneurialism are not all working out of coffee shops and taking insta-friendly vacations. There are real challenges (and tears!) involved with running your own business. But there are also a lot of perks; which I hope to share both sides of the coin in this monthly Scouting Report show. Don't worry--if you've liked the content I've done over the last nine months, that's not going anywhere and will continue to be published on this feed. I simply needed a place dedicated to a business/marketing focused show where I write, record, and publish all myself. I'll also mix in a few Jaguars related topics (read: gripes) here and there too because a girl needs a creative outlet that doesn't involve hair, makeup, and getting your nails done. Check out the timestamps to each segment below along with links to stories discussed: Transition to Being a Fan Again (03:17)Interview on Bold City PodcastFake Authenticity is Almost as Bad as Fake Orgasms (07:10)Proposal GirlMotorcycle Crash GirlCloud Girl (who happens to be my favorite of the bunch)Reviewing the Tape (20:20)Difficulties prepping for my first conference speechDigital Dispatch: Freightwaves Speech and Dashboard DemoMore (educational) Networking Events pls (25:44)Rising Tide Society's Tuesday's TogetherKlara Cu Photography and DesignPast Jax Podcaster's Event Recap (new event recap coming soon)Hive Con Tickets (I'll have a recap after this event, too)CALL FOR QUESTIONS!Have a website/marketing question you'd like to get answered? Shoot me a message on Twitter or Instagram and I'll get them answered on the next show.
Easy Ways to Get Started with Podcasting
Aug 1 2019
Easy Ways to Get Started with Podcasting
Podcasting is the fastest growing medium on the internet today with growth patterns that continue to point upward. Thus more and more advertising dollars are starting to pour in, which means more people are curious about starting up their own podcast. In this show, Blythe breaks down the most common questions asked at our podcaster meetups, the equipment you'll need to start your own show, and other tips that may help expedite the startup of your venture. EQUIPMENT//GEARCamera: Logitech HD Pro WebcamDesktop Mic: Blue YetiMobile Mic: Omnidirectional Easy Clip OnHeadphones: Sony Noise Canceling HeadphonesLighting: Neewer 18in Divi Ring LightCamera Tripod: Selfie Stick with Remote and Stand360 Camera: Insta360 One XAmazon Gear I Own: Tech, Cosplay, clothes, skincare and moreWANT MORE FROM BLYTHE?Blythe is a former EIC and sports broadcaster turned business owner creating custom web solutions and growth marketing tactics for clients at Brumleve Brands. As a solopreneur based in Jacksonville, Florida, this podcast highlights the ups and downs of managing a side hustle in hopes it can lead to that elusive work/life balance. GuysGirl blog (rebrand coming soon)My web/marketing companyTransportation + Logistics companyPersonal YouTubePersonal PodcastPersonal TwitterPersonal InstagramAmazon stuff I’m obsessed with (and actually own)SOFTWARE//TOOLSMy Project Management Bible: Monday.com YouTube Marketing Help: TubeBuddyCRM for Sales/Client Relationships: HubspotBookkeeping and Accounting: Bench Though these are affiliate links, these are all products I have used for my business, shows, and content. I hope you find them helpful because I wouldn’t recommend them if I didn’t try them out myself.
Big Girl Pants: Preparing for My First Conference Speech
Jun 25 2019
Big Girl Pants: Preparing for My First Conference Speech
Have you thought about your biggest career challenge? How did you prepare for it? What did you learn from it? Or is your biggest career challenge coming up that you’re looking for help on? I just faced this exact situation and I want to talk about the difficulties faced prepping for my first conference speech. So in this show and as we make the transition into more of an entrepreneurial lifestyle podcast, I wanted to talk about the difficulties, the highs, and the lows, of preparing for my first speech at a big conference, Freightwaves Transparency19: Handling a big career challenge on top of your regular workload Why it’s important to challenge yourself even if it terrifies youMake no mistake public speaking fucking terrifies me.One thing I did throughout this entire process was to take notes. Not just about the product, bugs, feature improvements, but what I was feeling. What I was thinking.  Things like “fuck these marketing dashboards”, why did i wait so long to start this project? I shoulda started this months ago. Can I really do this? Why does anyone want to hear from me?That internal dialogue you have with yourself that can sometimes be your biggest fan or your biggest enemyBlythe is a former EIC and sports broadcaster turned business owner creating custom web solutions and growth marketing tactics to clients at Brumleve Brands. When she’s not managing the business side of things, she’s shining a light on the entrepreneur world with the tools + insight into how she turned a part-time blog into a full-time career. GuysGirl blog (rebrand coming soon)My web/marketing companyTransportation + Logistics companyPersonal YouTubePersonal PodcastPersonal TwitterPersonal InstagramAmazon stuff I’m obsessed with (and actually own)EQUIPMENT//GEARCamera: Logitech HD Pro WebcamDesktop Mic: Blue YetiMobile Mic: Omnidirectional Easy Clip OnHeadphones: Sony Noise Canceling HeadphonesLighting: Neewer 18in Divi Ring LightCamera Tripod: Selfie Stick with Remote and Stand360 Camera: Insta360 One XAmazon Gear I Own: Tech, Cosplay, clothes, skincare and moreSOFTWARE//TOOLSMy Project Management Bible: Monday.com YouTube Marketing Help: TubeBuddyCRM for Sales/Client Relationships: HubspotBookkeeping and Accounting: Bench Though these are affiliate links, these are all products I have used for my business,&