The Conscious Marketer

Richard Taubinger, Kylie Slavik

The Conscious Marketer podcast is for spiritual teachers, coaches, authors, and entrepreneurs who are committed to making an impact locally and globally. Hosts Richard Taubinger and Kylie Slavik understand the power of true transformation and online marketing. They work with their clients to build a strong foundation to drive growth and meaningful results and they are sharing it all on the podcast. Listen for strategies about launching in today’s digital space, marketing trends that will impact growth and behind the scenes stories about what it takes to be successful in the transformation information space today. read less
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Episodes

Expertly Crafting Your Story and Messaging
Jan 25 2024
Expertly Crafting Your Story and Messaging
Feel overwhelmed by the complexities of marketing and storytelling? Tune into the latest episode where we delve into the art of crafting compelling narratives with guest Ben Patwa. Ben, a renowned messaging expert and business growth strategist, shares his extraordinary journey from an aspiring basketball player facing physical setbacks to a celebrated coach and consultant. Discover how his experiences shaped his understanding of human behavior and communication, skills vital for effective storytelling and marketing. This episode is packed with practical advice for entrepreneurs and marketers seeking to refine their storytelling techniques and make a lasting impact. Tune in to this new episode of The Conscious Marketer podcast — Expertly Crafting Your Story and Messaging Key points covered in this episode: 00:00:00 Introduction. 00:04:02 Overcoming Life-Threatening Health Crisis. Ben Patwa narrates his life-changing experience of overcoming a severe health crisis where both his kidneys failed, leading to emergency surgery. This pivotal moment in his athletic career marked the beginning of his journey into personal reinvention and resilience. 00:07:40 Transition from Athletics to Persuasion and Marketing. Ben discusses his transition from a successful athletic career to becoming an expert in persuasion, marketing, and storytelling. He attributes his skills in observation and behavioral mechanics to his success in both fields. 00:11:59 Ben's TED Talk Insights. Richard and Ben delve into the world of TED Talks, exploring the essence of delivering a message that resonates deeply with audiences. Ben emphasizes the importance of caring about what the audience needs to hear, rather than just focusing on self-expression. 00:15:58 The Art of Effective Communication. Ben discusses the necessity of aligning a talk's content with its core idea for maximum impact. 00:17:14 Audience-Centric Approach to TED Talks. Kylie inquires about crafting a TED Talk with a broad audience in mind. Ben suggests considering the audience's mindset, biases, and emotions you want to evoke.  00:24:50 Marketing for Different Levels of Consciousness. Ben offers profound insights into marketing strategies that cater to different levels of human consciousness. He elaborates on the importance of knowing how the target audience processes information and what matters to them. 00:27:48 The Art of Persuasive Communication. Ben provides a real-time demonstration of his thought process in crafting a message, emphasizing the importance of creating curiosity and building a narrative.  00:34:03 The Challenges of TED Talks and Idea Selection. Ben dives into the intricacies of TED Talks, discussing how certain topics may be shadow-banned or not fully embraced by the platform. 00:38:36 Matching the Message to the Audience and Occasion. Ben explores the importance of tailoring messages to suit the audience and the occasion, whether it's a TED talk, a corporate pitch, or a different platform. The necessity of understanding the audience's needs and expectations to effectively communicate and connect with them. Ben Patwa, a dynamic Messaging Expert and Business Growth Strategist, joins us today with his profound insights and expertise. Renowned for his work with entrepreneurs, TEDx speakers, and major organizations globally, Ben stands out as a master of communication, messaging, and innovative sales strategies grounded in neuroscience and behavioral psychology. His diverse journey, spanning roles as a professional athlete, executive coach, and advisor to startups, has equipped him with unparalleled skills in shaping impactful messages. His unique coaching approach not only pushes boundaries but also inspires clients to achieve new heights of performance. Rising rapidly as a thought leader in the consulting world, Ben Patwa is rapidly becoming a prominent and influential figure in the industry. Connect with Ben Patwa: Website: https://benpatwa.com/  Linkedin: https://www.linkedin.com/in/benpatwa/  Facebook: https://www.facebook.com/benpatwa/  Youtube: https://www.youtube.com/benpatwa  Instagram: https://www.instagram.com/benpatwa/?hl=en  ———————————————————————————————— The Conscious Marketing Movement is all about building a community of conscious leaders, creators, and entrepreneurs.  CONNECT WITH US Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business. The Marketers Path Facebook Group https://www.facebook.com/groups/themarketerspath Website: https://consciousmarketer.com/ SUBSCRIBE TO THE CONSCIOUS MARKETERS PODCAST New Episodes Released Every Thursday
The Art of Selling for Non-Salespeople
Jan 18 2024
The Art of Selling for Non-Salespeople
Feeling uneasy about the world of sales? Dive into this episode where we demystify the art of selling, especially for those who don't consider themselves natural salespeople. Join Richard and Kylie as they welcome Nicole Cramer, a former teacher turned entrepreneurial sales and conversation coach. Nicole shares her unique journey from the classroom to the sales floor, revealing how she transformed her teaching skills into sales expertise.  This episode is a treasure trove for anyone who feels apprehensive about sales, offering insights into overcoming limiting beliefs and embracing your inner salesperson.  Discover her strategies for making sales feel natural and not "salesy," and understand why selling is ultimately about serving others. Tune in to this new episode of The Conscious Marketer podcast —The Art of Selling for Non-Salespeople Key points covered in this episode: 00:00:00 Introduction 00:05:17 Sales is a Form of Service. Nicole shares her philosophy that 'selling is serving,' changing the game for those averse to traditional sales approaches.  00:06:49 Overcoming the Fear of Sales. Nicole and Richard discuss strategies to help people see sales in a new light, focusing on relationship-building. 00:09:49 The Power of Authentic Conversations in Marketing. Kylie highlights the importance of genuine conversations in marketing. They discuss how reframing one's approach to conversations can lead to successful marketing strategies 00:15:33 Consultative Selling in Practice. Kylie shares her experience with a chiropractic office that successfully shifted to a high-ticket offering, guided by Nicole's advice. 00:17:42 Avoiding Sales Pitfalls. Richard steers the conversation to uncover common mistakes in sales. Nicole identifies key pitfalls such as going into conversations with a pitch mentality. 00:23:05 Directing Conversations Effectively. Nicole advises on the significance of understanding the purpose of each conversation. She suggests asking clients what would make the conversation successful for them.  00:29:42 The Myth of Outsourcing Sales. Richard discusses the common myth that sales and marketing can be entirely outsourced, especially for personal brands. 00:34:11 The 'Exactly What to Say' Method. Kylie asks about Nicole's approach, based on the book "Exactly What to Say." Nicole explains that the effectiveness of sales is not just in the words used but in the approach to conversations.  00:38:15 Sales as Personal Development. Richard reflects on how embracing sales can be a journey of personal development. He discusses how moving past old scripts and identities, and approaching sales with the right intention can transform lives.  00:44:17 Selling Beyond Products and Services. Nicole concludes by emphasizing the significance of selling belief in oneself. She describes sales as a process of convincing clients to trust in their decision-making and the possibilities that lie ahead. Nicole Cramer is a trailblazing entrepreneur and Sales Conversation Coach, renowned for her expertise in blending human connection, sales psychology, and strategic communication. She holds the distinction of being an Exactly What to Say™ Certified Guide. After a remarkable seven-year stint in corporate sales, Nicole ventured into founding her coaching and training company, focusing on empowering women to enhance their earning potential through masterful sales conversations. Her innovative approach transcends traditional sales tactics, integrating the art of conversation with the science of sales, making her a sought-after Keynote Speaker and Corporate Sales Trainer. Nicole's passion extends beyond her professional realm; she is an avid salsa dancer and a devoted dog parent to Cassie. Her current drive involves helping entrepreneurs and sales professionals redefine their sales strategies, ensuring they are authentic, effective, and deeply rooted in the principles of connection and engagement. Links: LinkedIn: https://www.linkedin.com/in/thenicolecramer  Facebook: https://m.facebook.com/TheNicoleCramer/  Instagram: https://www.instagram.com/thenicolecramer/  Website: www.thenicolecramer.com   Podcast: https://podcasts.apple.com/us/podcast/healthy-steps-with-nicoles-podcast/id1544145389  YouTube channel: https://www.youtube.com/channel/UCQCAa9pAS5AFvMGyRRcDChA ———————————————————————————————— The Conscious Marketing Movement is all about building a community of conscious leaders, creators, and entrepreneurs.  CONNECT WITH US Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business. The Marketers Path Facebook Group https://www.facebook.com/groups/themarketerspath Website: https://consciousmarketer.com/ SUBSCRIBE TO THE CONSCIOUS MARKETERS PODCAST New Episodes Released Every Thursday
Omni-Channel Marketing VS Single-Channel Marketing
Jan 11 2024
Omni-Channel Marketing VS Single-Channel Marketing
Are you navigating the complex world of marketing and struggling to choose between omnichannel and single-channel strategies?  In this thought-provoking episode, Richard Taubinger and Kylie Slavik dissect the evolving marketing landscape, examining the rise and fall of various channels each year.  The key to success lies in mastering one platform before moving on to the next, rather than dabbling superficially in multiple channels. Join Richard and Kylie as they explore the nuances of choosing the right marketing channel, the balance between focus and diversification, and the dynamic nature of today's marketing platforms. Tune in to this new episode of The Conscious Marketer podcast — Are Referrals That Important? Key points covered in this episode: 00:00:00 Introduction. 00:00:13 The Essence of Marketing Channels. Richard dives into the heart of omnichannel versus single-channel marketing. He illustrates the changing landscape of marketing channels, emphasizing the importance of depth over breadth in channel engagement. 00:02:25 Kylie Slavik's Insight on Channel Selection. Kylie discusses the strategic importance of choosing a primary and a secondary marketing channel. She advocates for selecting channels based on personal medium preferences, using her long-form copywriting experience as an example. 00:03:42 The Evolution of Marketing Platforms. Richard reflects on the history of Facebook's advertising impact. He narrates his early experiences with Facebook ads, illustrating the platform's revolutionary role in targeted marketing and the rise of direct-to-consumer brands. 00:09:20 Leveraging Video for Impact. Kylie discusses the Video Short Summit held in March 2023, highlighting the power of storytelling in short-form videos. She emphasizes the significance of using videos, even brief ones, to engage audiences. 00:14:21 The Art of Content Creation and Learning. Kylie delves into the importance of being in a constant learning mode to enhance content creation. She shares her experience with a course that transformed her approach to content, emphasizing the impact of storytelling and creativity in marketing, particularly on platforms like Facebook. 00:17:42 Repurposing Content Across Platforms. Kylie shares her experience of turning a popular Facebook post into an engaging email. This example illustrates the efficiency of repurposing content across different platforms. 00:18:39 Speed and Efficiency in Content Creation. Kylie shares her approach to content creation, emphasizing that once a solid idea is formed, the writing process can be swift and effective. She discusses her quick turnaround in creating a post inspired by innovative marketing strategies. 00:21:14 Activating the Reticular Activation System. Richard discusses the concept of the reticular activation system in the context of marketing. He suggests that staying observant and curious enhances the ability to create relevant and engaging content for audiences. ———————————————————————————————— The Conscious Marketing Movement is all about building a community of conscious leaders, creators, and entrepreneurs.  CONNECT WITH US Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business. The Marketers Path Facebook Group https://www.facebook.com/groups/themarketerspath Website: https://consciousmarketer.com/ SUBSCRIBE TO THE CONSCIOUS MARKETERS PODCAST New Episodes Released Every Thursday
Mastering Authentic Storytelling And Stage Authority
Jan 4 2024
Mastering Authentic Storytelling And Stage Authority
Feel overwhelmed by navigating your stage presence and crafting authentic storytelling? Tune into our latest episode where we explore the art of mastering stage authority with the fascinating Vena Ramphal, a classical Indian dancer turned leadership coach. Discover her tips on using conscious movement to enhance your stage presence, communicate your message more effectively, and unlock the layers of your personal story. Tune in to this new episode of The Conscious Marketer podcast —Mastering Authentic Storytelling And Stage Authority Key points covered in this episode: 00:00:00 Introduction. 00:04:31 Body Language and Its Influence in Communication. Richard reflects on how physical posture and stance significantly impact the message we convey. 00:07:58 Uncovering Layers of Your Story Through Movement. Vena discusses the power of conscious movement in revealing deeper layers of personal stories. 00:12:57 The Power of Mudra in Expressing Freedom. Explore the use of mudra, or hand gestures, to embody the concept of freedom. This practice can significantly impact one's internal state and storytelling. 00:15:16 Refreshing Your Story with Embodiment Techniques. Vena addresses the challenge of keeping personal stories engaging over time. She shares techniques to keep narratives vibrant and captivating through physical preparation and embodiment. 00:19:06 Neuroscience and Conscious Movement. Richard delves into the neuroscience behind the movement, discussing its impact on brain states and presence. Vena shares her insights on symmetry and coherence in the brain, demonstrating how movement can change one's brainwave state and presence. 00:23:53 Experiencing Symmetry and Coherence. Vena leads a simple exercise to bring symmetry and coherence to the body and mind, enhancing presence and awareness. 00:30:38 Cultivating Freedom through Movement. Vena concludes with a movement exercise to cultivate and express a sense of freedom. This practice allows us to connect with our origin stories in a state of freedom, offering a unique perspective on storytelling. 00:34:07 The Elements in Storytelling. Vena discusses how different elements like fire and water can shape the way a story is told. 00:39:27 Encouragement to Share Stories. Vena emphasizes the importance of good people coming forward to share their stories, especially in a world that is currently between narratives. Vena Ramphal, a former classical Indian dancer now celebrated as a leadership coach, shares her insights on mastering authentic storytelling and commanding stage presence. Transitioning from dance to leadership coaching, Vena has carved a niche for herself, teaching leaders to articulate their stories with compelling authority. Her unique approach has led her to appearances on platforms like BBC and Sky News, and features in publications such as GQ, Cosmopolitan, and The Financial Times. Her expertise not only captivates audiences but also transforms the art of communication in leadership. Links: LinkedIn: https://uk.linkedin.com/in/vena-ramphal  Facebook: https://www.facebook.com/TheShapeOfStillness/  Instagram: https://www.instagram.com/notesfromthestagedoor/ YouTube: https://www.youtube.com/user/venaramphal  LinkTree: https://linktr.ee/venaramphal More About: https://www.curtisbrown.co.uk/client/vena-ramphal  ———————————————————————————————— The Conscious Marketing Movement is all about building a community of conscious leaders, creators, and entrepreneurs.  CONNECT WITH US Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business. The Marketers Path Facebook Group https://www.facebook.com/groups/themarketerspath Website: https://consciousmarketer.com/ SUBSCRIBE TO THE CONSCIOUS MARKETERS PODCAST New Episodes Released Every Thursday
Are Referrals Important?
Dec 28 2023
Are Referrals Important?
Discover the power of referrals! Join Richard Taubinger and Kylie Slavik as they delve into the crucial role of referrals in business growth.  Learn how Richard and Kylie built their businesses through referrals, and why relying solely on them can be a double-edged sword. They share personal experiences of the risks involved when a significant portion of business comes from a few clients and the potential instability it can cause. Whether you're a solo entrepreneur or looking to expand your reach, this episode offers invaluable insights on navigating the challenges and opportunities in referral-based business growth. Tune in to this new episode of The Conscious Marketer podcast — Are Referrals Important? Key points covered in this episode: 00:00:00 Introduction. 00:00:42 The Importance of Referrals. Richard shares his journey of building a business on referrals and discusses with Kylie the impact and importance of referral-based growth. They explore how referrals can sometimes become limiting for businesses, especially for solopreneurs. 00:03:28  The Double-Edged Sword of Referral Dependency. Kylie shares a personal story of losing two major clients overnight, highlighting the vulnerability of relying too heavily on a few referrals. This candid conversation sheds light on the importance of diversifying your client acquisition strategies to ensure business resilience and continuity. 00:06:33  Balancing Referrals with Business Growth. Richard explores the need for balancing referral-based business with strategies to expand reach and impact. He emphasizes the importance of scaling beyond individual referrals, discussing various business models that can support growth and allow for a wider impact without overwhelming your capacity. 00:10:40 Overcoming Marketing Aversion for Greater Impact. Insights on overcoming the aversion to marketing, especially when operating at full capacity. Richard and Kylie discuss how embracing marketing can enable you to reach a broader audience, increase your impact, and utilize your income for greater causes, thus elevating your business to new heights. 00:11:50  Escaping the Solopreneur Hamster Wheel. Kylie reflects on her transition from a solopreneur reliant on referrals to embracing a broader, more sophisticated marketing approach. 00:14:35  The Compounding Impact of Marketing. Richard delves into how embracing marketing can lead to compounding impact and the realization of your greater potential. He shares inspiring examples of projects with far-reaching influence, highlighting the power of stepping in front of your brand and allowing your higher self to shine without the fear of imposter syndrome. 00:17:27  Starting Small and Scaling Smartly. Kylie emphasizes the importance of starting small and scaling smartly in marketing. She advises focusing on scalable strategies that allow you to affect more people without burning out, stressing the importance of putting in minimal effort for maximum results. 00:18:16  Leveraging Micro Referrals for Broader Reach. Richard explains the shift from relying on a few major referrals to obtaining numerous micro referrals, thereby reaching a wider audience. He discusses the transformation from a limited referral base to a more extensive and diverse one, highlighting the need for a leveraged business model for a greater world impact. ———————————————————————————————— The Conscious Marketing Movement is all about building a community of conscious leaders, creators, and entrepreneurs.  CONNECT WITH US Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business. The Marketers Path Facebook Group https://www.facebook.com/groups/themarketerspath Website: https://consciousmarketer.com/ SUBSCRIBE TO THE CONSCIOUS MARKETERS PODCAST New Episodes Released Every Thursday
Self-Love: Your Unlikely Marketing Superpower with Darcy Lord
Dec 21 2023
Self-Love: Your Unlikely Marketing Superpower with Darcy Lord
Feel stuck in the marketing maze? Join hosts Richard Taubinger and Kylie Slavik as they welcome Darcy Lord, a renowned self-love expert and founder of transformative programs. In this episode, Darcy shares her unique insights on how self-love is not just a personal virtue but a powerful tool in marketing. Her stories of overcoming obstacles and leveraging self-love for success are not only inspiring but also offer practical lessons for marketers.  Uncover the essential connection between honoring oneself and effective marketing. Her journey is a testament to the transformative power of self-love in reaching and resonating with audiences. Tune in to this new episode of The Conscious Marketer podcast — Self-Love: Your Unlikely Marketing Superpower with Darcy Lord Key points covered in this episode: 00:00:00 Introduction. 00:05:20 Darcy recounts pivotal moments in her career, including a significant financial manifestation and personal developments that enabled her to leave her day job and fully embrace her calling to teach self-love and inner guidance. 00:10:05 The Power of Self-Love. How self-love impacts our actions and decisions. Be kind to one’s self and honor internal guidance for genuine progress. 00:19:57 Practical Impacts of Self-Love. Tangible benefits of self-love include career changes, creative pursuits, and personal well-being improvements. 00:22:54 Integrating Mind, Body, and Emotion. Physical sensations in the body can be linked to emotional experiences, underscoring the importance of bodily awareness in self-compassion.  00:26:02 Why people resist processes of self-love. The human brain's negativity bias and societal misconceptions about self-love are the reasons why there is still resistance to self-love practices.  00:29:11 Overcoming the brain's negativity bias and habitual self-criticism. There is a need to reverse the belief that self-improvement precedes self-acceptance. We need to have role models in the practice of self-love.  00:30:21 Practical techniques for self-love in action. Two key techniques to integrate self-love into professional life are: Asking oneself what is needed when facing fear or resistance; and, considering what advice one would give to a loved one in a similar situation. 00:36:25 The Foundation of Self-Love for External Actions. How self-love lays the groundwork for confidently engaging in activities like marketing, by changing one's emotional foundation and perception of safety. 00:38:09 The continuous practice of self-compassion. Self-love and compassion are ongoing practices, not one-time achievements. Encourage taking small, kind actions daily to foster self-love. Dr. Darcy Lord is a renowned Self-Love Expert and the visionary founder of Programs That Uplift. With a Ph.D. in Somatic Education from Ohio State University, she has dedicated her career to fostering self-love and guiding individuals toward fulfilling their higher purpose. As an acclaimed author, speaker, and entrepreneur, Dr. Lord specializes in the transformative power of self-love, inner guidance, and manifestation.  Work with Dr. Darcy Lord:  https://drdarcylord.com/    Linkedin: https://www.linkedin.com/in/dr-darcy-lord?original_referer=https%3A%2F%2Fapp.asana.com%2F  Youtube: https://www.youtube.com/channel/UCaa2QgUUUWXWIN7jzHg2f0Q   Facebook: https://www.facebook.com/DrDarcyLord/  ———————————————————————————————— The Conscious Marketing Movement is all about building a community of conscious leaders, creators, and entrepreneurs.  CONNECT WITH US Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business. The Marketers Path Facebook Group https://www.facebook.com/groups/themarketerspath Website: https://consciousmarketer.com/ SUBSCRIBE TO THE CONSCIOUS MARKETERS PODCAST New Episodes Released Every Thursday
The Underdog Principle In Marketing
Dec 14 2023
The Underdog Principle In Marketing
Discover why rooting for the underdog isn't just a feel-good sentiment but a powerful tool in shaping successful marketing campaigns. Join hosts Richard Taubinger and Kylie Slavik as they delve deep into the heart of innovative marketing strategies. They explore how marketing, when done right, isn't just about promoting a product or service, but about tapping into the innate desire for greatness and accomplishment that resides in every individual.  By aligning marketing narratives with this innate desire, individuals and businesses can transform their marketing into a service that empowers and inspires. Don't miss this profound episode where you'll learn how to harness the underdog principle to not only enhance your marketing approach but also to inspire and connect with your audience on a deeper level. Tune in to this new episode of The Conscious Marketer podcast —The Underdog Principle In Marketing Key points covered in this episode: 00:00:00 Introduction. 00:00:59 The Underdog Principle in Marketing. Discussing the appeal and effectiveness of underdog stories in marketing strategies. Emphasizing the importance of creating empathy rather than envy in storytelling. 00:03:25 The Power of Storytelling in Marketing. Exploring how marketing campaigns can inspire and move people by showing the potential for greatness and success, using examples from movies and personal experiences. 00:05:42 Setting Seemingly Impossible Goals. Discussing the importance of having challenging goals in marketing stories to create engagement and relatability. 00:09:27 Success Through Storytelling. A case study of a psychotherapist who transitioned to a million-dollar coach, highlighting the role of compelling storytelling in her success and how clients relate more to the story than the product itself.  00:12:26 The Role of Vulnerability and Humanity in Marketing. Discussing the difference between genuine vulnerability and oversharing, highlighting the importance of showcasing real-life challenges and solutions in marketing. 00:14:17 Utilizing Personal Challenges in Marketing. The significance of sharing personal experiences and the journey of overcoming similar challenges faced by clients is to build connection and trust. ———————————————————————————————— The Conscious Marketing Movement is all about building a community of conscious leaders, creators, and entrepreneurs.  CONNECT WITH US Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business. The Marketers Path Facebook Group https://www.facebook.com/groups/themarketerspath Website: https://consciousmarketer.com/ SUBSCRIBE TO THE CONSCIOUS MARKETERS PODCAST New Episodes Released Every Thursday
The Spiritual Entrepreneur's Playbook with Charbel Zreik
Dec 7 2023
The Spiritual Entrepreneur's Playbook with Charbel Zreik
Discover how transformative experiences and dedication to inner healing can shape a mission.  The remarkable leader of Manifestation Capital, Charbel Zreik shares his inspiring journey from surviving the Lebanese civil war to ascending through Ivy League education and blossoming into a self-made entrepreneur.  He enlightens us about the intersection of spirituality and entrepreneurship, emphasizing how businesses with dual purposes can elevate consciousness globally.  Bring clarity and success into your life where spirituality and business acumen converge to create a playbook for the soulful entrepreneur. Tune in to this new episode of The Conscious Marketer podcast — The Spiritual Entrepreneur's Playbook with Charbel Zreik. Key points covered in this episode: 00:00:00 Introduction 00:07:48 Investing in transformational companies. Focusing on the importance of mission alignment, and the combination of a heart-centered intention with the entrepreneurial drive for potential investment opportunities. 00:10:17 The surprising scale of therapy services. The growth of the therapy industry during COVID-19 illustrates the potential for scalable businesses in the wellness sector. 00:12:00 Navigating dual paths in life. Merging spirituality with professional life, emphasizing the importance of morning rituals. Setting intentions to nurture one's inner self. 00:15:26 Strategies for scalability in spiritual and transformational businesses. Focusing on authenticity, service excellence, and expanding skill sets beyond core services.  00:19:59 Addressing the critical intersection of chronic illnesses. The mind-body connection in healthcare and the importance of functional and integrative medicine to fill the gaps left by traditional healthcare. 00:27:13 Essential steps to grow a company post-investment include mentoring CEOs. Ensuring a clear product-market fit, and developing robust sales and marketing strategies to expand the business effectively. 00:31:08 Exploring the changing interests of business students. Showing a growing curiosity in entrepreneurship and the importance of inner mastery alongside traditional business skills. 00:38:14 The integration of emotional intelligence and values-driven leadership into business practices. Openly addressing wellness and consciousness can attract like-minded individuals and opportunities. 00:43:25 Consciousness and interest in personal growth continue to rise. The demand for transformative practices grows. Creating ample opportunities for service providers in the wellness and spirituality sector Charbel Zreik is a visionary entrepreneur and investor, whose life journey has been as dynamic as the ventures he leads. As a child survivor of the Lebanese Civil War and an immigrant to the U.S. at the tender age of eight, Charbel's story is one of triumph over adversity, fueled by unwavering determination and a spirit of enterprise. With a track record of professional and academic excellence, Charbel's latest venture, Manifestations LLC, is a testament to his unique blend of spiritual grounding and entrepreneurial acumen.  Work with Charbel Zreik: https://www.manifestationscapital.com/team   Instagram: https://www.instagram.com/czreik/?hl=en  Twitter: https://twitter.com/dciceo/status/903655649376174080  Light Bean Capital: https://lightbeamcapital.com/charbel_zreik.html    ———————————————————————————————— The Conscious Marketing Movement is all about building a community of conscious leaders, creators, and entrepreneurs.  CONNECT WITH US Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business. The Marketers Path Facebook Group https://www.facebook.com/groups/themarketerspath Website: https://consciousmarketer.com/ SUBSCRIBE TO THE CONSCIOUS MARKETERS PODCAST New Episodes Released Every Thursday
What's Working Now in Marketing
Nov 30 2023
What's Working Now in Marketing
Feel overwhelmed by the rapidly evolving marketing landscape? Join us as we unravel the secrets of what's working now in marketing!  Learn why the end of the year might be the best time for book launches and product sales, but perhaps not the ideal window for online courses due to increased ad spend competition. Discover how to cleverly time your offers to bypass the holiday advertisement frenzy, ensuring your message isn't lost in the noise. Don't miss the insightful tips on leveraging pre-enrollment and tax incentives to boost end-of-year sales, as well as the importance of offering accountability within your programs to foster client success and retention. Tune in to this new episode of The Conscious Marketer podcast — What's Working Now in Marketing Key points covered in this episode: 00:00:00 Introduction to Market Trends. 00:02:14 Seasonal Market Fluctuations. How seasons and holidays affect market trends, with a focus on end-of-year dynamics for product and book sales. The impact of ad spend and e-commerce during major U.S. holidays.  00:05:10 Optimal Selling Times. Identifying peak times for selling and marketing strategies in January. Discussion on the importance of accountability in ensuring client success and repeat business. 00:09:51 Market and Economic Cycles. An analysis of current market conditions, and consumer behavior. The importance of timing to global economic events and online competition. 00:12:05 Audience Building for Lower Ticket Offers. The need for a larger audience when offering lower-priced products and services to ensure substantial sales and profitability.  00:16:57 Commitment in Today's Market. The current trend of buyers exhibiting higher commitment levels. They show up fully for programs they choose to invest in. 00:19:14 Empathy and Pricing Flexibility. The importance of empathy in understanding audience needs. Using pricing flexibility and an ascension model to navigate through varying economic conditions. ———————————————————————————————— The Conscious Marketing Movement is all about building a community of conscious leaders, creators, and entrepreneurs.  CONNECT WITH US Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business. The Marketers Path Facebook Group https://www.facebook.com/groups/themarketerspath Website: https://consciousmarketer.com/ SUBSCRIBE TO THE CONSCIOUS MARKETERS PODCAST New Episodes Released Every Thursday
Finding Vision in the Marketing Maze with Jim Niswonger
Nov 23 2023
Finding Vision in the Marketing Maze with Jim Niswonger
Feeling overwhelmed by the complexity of marketing strategies and lost in the maze of modern advertising?  Find clarity and vision with the latest episode of our podcast, where we dive into the world of marketing with the insight of seasoned sales strategist Jim Niswonger.  He shares his transformative journey from a 20-year career in manufacturing to becoming a marketing maestro, revealing his unique approach to helping businesses carve out their niche in the digital landscape.  Don't miss this opportunity to reshape your marketing vision and strategy with the wisdom of a master craftsman in the field. Tune in to this new episode of The Conscious Marketer podcast — Finding Vision in the Marketing Maze with Jim Niswonger. Key points covered in this episode: 00:00:00 Introduction 00:01:13 Reflecting on human experience through generational observation. Witnessing a grandchild's development prompts deep introspection about what it means to be human and the essence of humanity. 00:05:48 The Art of Conscious Business. Drawing inspiration from Michelangelo, conscious business is likened to carving out the invisible beauty within a block of marble, revealing the core of one’s unique contribution to the world. 00:08:25 Discover your marketing path. Transitioning from a defined career path to embracing marketing can reveal a passion for showcasing others' expertise. Recognize the shift from structured environments to the dynamic world of marketing and copywriting. 00:12:45 Connect solutions to desires. The biggest hurdle in expanding a business is often the disconnect between the solutions offered and the client's goals. Ensure your marketing speaks to what clients truly want, aligning your solutions with their aspirations. 00:16:50 Enhancing engagement with marketing materials. Explore innovative strategies like gamified mini-courses. It boosts the consumption of marketing content, ensuring that valuable information leads to informed decisions and actions. 00:19:43 Understanding the 'no's in marketing. Dive into the nuanced approach of interpreting customer decisions. Recognizing that a lack of response doesn't necessarily mean rejection, but could be an opportunity for further engagement and conversion.  00:29:49 Finding your 'David' in business. Learn how to recognize and articulate the unique vision within your business. This discussion helps us see beyond the surface, validating the inherent but often hidden value in our work. 00:40:31 Building a business that builds you. Be mindful of the business you are building, as it is simultaneously sculpting a new version of you. Ensure that your business aligns with your values and visions, as it will inevitably reshape who you are. Jim Niswonger is a seasoned Marketing and Sales Strategist with over a decade of expertise. Since June 2017, he has been dedicated to demonstrating to clients how to double their sales swiftly and effectively, offering a bold guarantee of a refund if the promised results are not delivered. His tenure at Enlightened Profits since December 2008 as a Copywriter and Marketing Strategist has solidified his reputation in assisting passion-driven experts to amplify their message and promote their offerings through skillful copywriting and strategic online marketing.  Work with Jim Niswonger: http://EnlightenedProfits.com  LinkedIn: https://www.linkedin.com/in/bigideasinmotion  Facebook: https://www.facebook.com/jimniswonger7/  Instagram: https://www.instagram.com/niswongerjim/  ———————————————————————————————— The Conscious Marketing Movement is all about building a community of conscious leaders, creators, and entrepreneurs.  CONNECT WITH US Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business. The Marketers Path Facebook Group https://www.facebook.com/groups/themarketerspath Website: https://consciousmarketer.com/ SUBSCRIBE TO THE CONSCIOUS MARKETERS PODCAST New Episodes Released Every Thursday
Breaking Through Marketing Fears That Keep You From Moving Forward
Nov 16 2023
Breaking Through Marketing Fears That Keep You From Moving Forward
Feeling lost in the sea of online offerings? Concerned that your voice won't be heard through the noise? Don’t worry! In our newest episode, we're tackling the big elephant in the room: Market Saturation Myths.  We reflect on the transformative shift from traditional to online realms, spurred on by the challenges we've all faced recently. But these shifts aren't just changes, they're opportunities. Opportunities for you to step up, redefine the narrative, and connect with those who are already seeking what you have to offer. It's time to step into the spotlight and show the world that there's always room for value, for transformation, and you. Tune in to this new episode of The Conscious Marketer podcast — Breaking Through Market Saturation Myths Key points covered in this episode: 00:00:00 Introduction 00:01:20 The evolution of Internet marketing. How the perception shifted with COVID-19, leading to a massive move to online platforms. 00:06:45 Expansion and contraction of markets. The transformative market's explosion in recent years. 00:11:19 Strategies for maintaining an online presence. Differentiating oneself through unique offerings, branding, and superior transformational results. 00:12:48 Positioning and authority. Tips for increasing market status by sharing origin stories, and leveraging others' audiences through interviews. Using storytelling to elevate authority. 00:16:27 The nature of competitive markets. Finding opportunities in well-populated markets, understanding the importance of timing. Tapping into perennial human needs that persist over time. 00:17:04 Elevating authority and status for market positioning. The importance of establishing authority to become a top choice for customers seeking transformation. ———————————————————————————————— The Conscious Marketing Movement is all about building a community of conscious leaders, creators, and entrepreneurs.  CONNECT WITH US Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business. The Marketers Path Facebook Group https://www.facebook.com/groups/themarketerspath Website: https://consciousmarketer.com/ SUBSCRIBE TO THE CONSCIOUS MARKETERS PODCAST New Episodes Released Every Thursday
Awaken Your True Storyteller's Voice with Tanya Taylor Rubinstein
Nov 9 2023
Awaken Your True Storyteller's Voice with Tanya Taylor Rubinstein
Are you feeling stuck in your writing journey and lacking new ideas for crafting stories? Try drawing from your lived experiences! Author and storyteller Tanya Taylor Rubinstein believes that to become an embodied writer, you must holistically retrieve your unique voice. She shares her valuable expertise on the profound depth of somatic writing, the transformation of ancestral trauma into narratives, and the enduring power of storytelling across cultures. Heal, enlighten, and create lasting change in this world through your own voice! Tune in to this new episode of The Conscious Marketer podcast — Awaken Your True Storyteller's Voice with Tanya Taylor Rubinstein. Key points covered in this episode: 00:00:00 Introduction 00:01:44 Tell stories from your lived experience. Use personal storytelling to heal and address intergenerational trauma. Access and express your lived experience through somatic writing. 00:08:46 Storytelling is all about belonging. We all have an intractable knot—the thing that we want the most. Create a space of belonging where everyone has the right to belong without enabling violence or retribution. 00:15:07 The stories of marginalized people are more powerful. Psychologists, coaches, and healers, with their own personal stories, are the most important in this field. Seek ways to help women, non-binary people, and queer people share their stories and get into leadership roles, since there aren't enough women in leadership roles in the somatic world.  00:17:51 Don’t work from the head but from the body.  Combine somatic practices with literary writing to create a deep and intimate storytelling experience. Work with the spirit through the body, specifically the gut, as it represents resilience and offers a different perspective. The process may be simple, but it took many lifetimes to be discovered. 00:31:19 Stories are our true inheritance. Our stories hold the power to shape the future. The only thing that people care about when faced with mortality is for their stories to be heard and remembered. Storytellers have the ability to influence the direction of the future, just as our ancestors did in ancient times.  00:33:30 Find your sense of belonging through your ancestral heritage.  By reconnecting with our ancestors, we can tap into our true power and find a sense of belonging. Creative possibilities arise when we have access to multi-generational perspectives and the support of our ancestral community. When we honor the past, we honor the future. Tanya Taylor Rubinstein developed somatic writing as a way for her students to become embodied writers. By holistically retrieving voice, untethering power, and writing stories, they are able to experience a profound personal connection to their work. By writing and publishing their memoirs and performing their solo shows, they become positioned as leaders to evolve the culture. The somatic writing process and practice are the thirty-year synthesis of her work as a narrative-based master teacher. She has worked with well over a thousand people over the last twenty-one years to write memoirs, monologues, and solo shows. Work with Tanya Taylor Rubinstein: https://tanyarubinstein.as.me/schedule.php?appointmentType=28936772 LinkedIn: https://www.linkedin.com/in/somaticwriting/ Facebook: https://www.facebook.com/tanya.rubinstein Instagram: https://www.instagram.com/tanyataylorrubinstein/ ———————————————————————————————— The Conscious Marketing Movement is all about building a community of conscious leaders, creators, and entrepreneurs.  CONNECT WITH US Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business. The Marketers Path Facebook Group https://www.facebook.com/groups/themarketerspath Website: https://consciousmarketer.com/ SUBSCRIBE TO THE CONSCIOUS MARKETERS PODCAST New Episodes Released Every Thursday
Optimizing Interaction Through The Process Communication Model
Nov 2 2023
Optimizing Interaction Through The Process Communication Model
Ever had that feeling when you're speaking to someone, and no matter what you say, it just doesn't seem to resonate with them? Welcome to today's episode of the Conscious Marketer podcast. Today, Kylie and I delve deep into the secret behind every interaction: The Process Communication Model, or PCM.  This is not just another "personality type" system, instead, it’s a revolutionary model that explains how each one of us perceives the world. There are six distinct ways, and understanding them can be the key to more meaningful, impactful conversations. Let's journey together to create deeper connections, and more impactful communications, and truly understand the secret behind every interaction.  Tune in to this new episode of The Conscious Marketer podcast — The Secret Behind Every Interaction Key points covered in this episode: 00:00:01 Introduction 00:01:27 Understanding the PCM system helps in perceiving the world. The six different ways to perceive the world are discussed, along with the value of communicating in the style and perception preferred by the listener. 00:08:08 Understanding the Process Communication Model (PCM).  There are six types including Thinker, Harmonizer, and Imaginer. The model helps in understanding how different people perceive and communicate, shedding light on why certain individuals resonate with certain types of language and messages. 00:11:40 The significance of PCM in marketing.  Knowing the dominant types in your target audience can drastically change how you frame your marketing messages. The choice of words and message framing is crucial to truly connect and engage with the audience. 00:17:05 The importance of understanding individual communication styles. The Process Communication Model (PCM) allows you to identify and interact with different types of clients effectively. Recognizing the distress patterns in individuals can lead to better communication and intervention when necessary.  00:22:35 Distinguishing PCM from personality tests. Unlike many personality type models, PCM focuses on perception and offers actionable ways to improve communication. The model helps in ensuring effective interaction with others by adapting one's communication approach. ———————————————————————————————— The Conscious Marketing Movement is all about building a community of conscious leaders, creators, and entrepreneurs.  CONNECT WITH US Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business. The Marketers Path Facebook Group https://www.facebook.com/groups/themarketerspath Website: https://consciousmarketer.com/ SUBSCRIBE TO THE CONSCIOUS MARKETERS PODCAST New Episodes Released Every Thursday
Mastering Your Space and Life Energy with Danijela Saponjic
Oct 26 2023
Mastering Your Space and Life Energy with Danijela Saponjic
Does your cluttered space drag you down, making it hard for you to find the energy, inspiration, and opportunities you want in your life? Stop blocking your life energy! Feng Shui and space healing expert Danijela Saponjic believe that you are the master of your life energy. She imparts her 20 years of experience on how home clutter blocks chi passageways, how Feng Shui empowers you to take inspired action, and how simple things like desk placement in your business can hinder your success. Break free from the clutter of life and bring back the inspiring flow of peace and clarity to your own life. Tune in to this new episode of The Conscious Marketer podcast — Mastering Your Space and Life Energy with Danijela Saponjic.   Key points covered in this episode: 00:00:00 Introduction 00:04:31 Know the flow of your life energy. Identify what blocks your flow of chi and clear them from your home, office, and thoughts. You’ll start to see things happen and opportunities open once you clear up these blockages. 00:06:02 Master the energy of your space. Feng Shui items are not effective on their own. Put an intention into it and go into action. Use these items as symbols to remind you to take inspired action. 00:7:45 What you see is what you get. What you see in your space reflects your state of mind. Does your desk align with where you want to be? Aim to have clarity and vision in your space, and opportunities will align themselves for you.  00:10:11 The desk is the base of your business.  Be mindful of where you position your desk. Make it stable, clean, and clear. Recreate and declare the energy of your desk. Wherever you place your desk, it will show up in your work. 00:14:11 How you do anything is how you do everything. If you start with clutter, you’ll end up with a cluttered mind. Be mindful of the energy you create whenever you cook, work, or think.  00:16:28 A clear space brings you emotional peace. Always strive for balance between your Yin (relaxed) energy and your Yang (cluttered) energy. We all have limited space. Have a separate Yin and Yang energy room so that when you rest in Yin energies, you can truly indeed rest.   Danijela Saponjic is an esteemed Feng Shui and Space Healing Master with over 20 years of experience. As the founder and CEO of Unfolding Space and the Space Healing Method, in her School of Spiritual Design, she teaches aspiring practitioners to tap into their intuitive abilities and create balanced spaces. Work with Danijela Saponjic: https://unfolding-space.com/en/   LinkedIn: https://www.linkedin.com/in/danijela-saponjic-06ba85b/ Facebook: https://www.facebook.com/danijela.saponjic.10 Instagram: https://www.instagram.com/unfolding_space/ Youtube: https://www.youtube.com/channel/UnfoldingSpace Buy Danijela’s Books: https://www.amazon.com/author/danijelasaponjic   ———————————————————————————————— The Conscious Marketing Movement is all about building a community of conscious leaders, creators, and entrepreneurs.    CONNECT WITH US Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business.   The Marketers Path Facebook Group https://www.facebook.com/groups/themarketerspath   Website: https://consciousmarketer.com/   SUBSCRIBE TO THE CONSCIOUS MARKETERS PODCAST New Episodes Released Every Thursday
Maximizing Your Podcast As A Marketing Tool with Justin J. Moore
Oct 19 2023
Maximizing Your Podcast As A Marketing Tool with Justin J. Moore
Do you struggle with marketing your own voice and having authority in your industry? It’s time to take advantage of podcasting! Internationally recognized singer-songwriter and Podigy Podcast CEO Justin J. Moore believes that podcasting is one of the most valuable marketing strategies for business owners and solo entrepreneurs. He shares his insights on the importance of video in today’s podcasting landscape, building trust and credibility with your audience, and practical ideas on how to set up your podcast for success. Rise above the noise and let your message be heard!   Tune in to this new episode of The Conscious Marketer podcast — Maximizing Your Podcast As A Marketing Tool with Justin J. Moore.   Key points covered in this episode: 00:00:00 Introduction 00:06:03 The essence of using video for podcasting. Without video, content creation becomes difficult and ineffective. Video is the only way forward for podcasters. 00:08:46 Grow your podcast in the right places.  Don’t grow a YouTube channel from scratch for a podcast, as it is smaller and requires an existing audience or YouTube channel. Focus on gaining reviews and having better guests, rather than ranking videos higher. 00:12:26 Establish your authority on social media. Instagram is a good place where you can build your authority in your field. Seeing your face and continuous sharing of content from your show through reels creates and sustains audience trust. 00:14:21 Come up with podcast ideas you enjoy. Don't think too much about the people who will be there to listen. Start with what you're really interested in instead. People will be drawn to you when you keep doing something that fits with who you are. 00:22:06 Generate leads from your podcast. Unlike paid ads, podcasts can generate clients in a longer way, requiring patience. Podcasting is also a time-saving tool, saving clients money and time by not having to spend time on content creation.    Justin J. Moore is an internationally recognized singer/songwriter with a catalogue boasting 50 million streams. As a social media music influencer, he has a following of 300 thousand and an estimated 1 billion views of his videos. Justin is also the founder and CEO of Podigy Podcasts, a podcast production agency aimed at helping coaches simplify their content creation and become recognized industry leaders.  Work with Justin J. Moore: https://podigypodcasts.com LinkedIn: https://www.linkedin.com/in/justin-moore-178a3b181 Facebook: https://www.facebook.com/JustinJMooreMusic/ Instagram: https://www.instagram.com/justinjmooremusic/ Instagram Podigy Podcasts: https://www.instagram.com/podigypodcasts/   ———————————————————————————————— The Conscious Marketing Movement is all about building a community of conscious leaders, creators, and entrepreneurs.  CONNECT WITH US Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business. The Marketers Path Facebook Group https://www.facebook.com/groups/themarketerspath Website: https://consciousmarketer.com/   SUBSCRIBE TO THE CONSCIOUS MARKETERS PODCAST New Episodes Released Every Thursday
How to Build Your Platform Up with Richard Taubinger and Kylie Slavik
Oct 12 2023
How to Build Your Platform Up with Richard Taubinger and Kylie Slavik
An online platform is a powerful tool for connecting offers, generating leads, and gathering a loyal customer base. It requires well-crafted solutions that take your ideal client to different levels and consistency in engaging with and building your audience. You must be able to provide value on the front end and get them wanting to hear more.  From content creation to affiliate marketing, these are just some of the ways you can do to expand your platform. Tune in to this new episode of The Conscious Marketer podcast — How to Build Your Platform Up with Richard Taubinger and Kylie Slavik.   Key points covered in this episode: 00:00:00 Introduction 00:04:02 Grow an email list or a Facebook group to at least 10,000 members. Set up a free opt-in gift that targets your audience’s pain points, tailoring it into a solution they can’t resist. Bigger companies looking to support you want to see you have a strong audience base. 00:06:51 Create your own method, formula, or idea. You want to be the authority of your niche. Let it permeate through your podcast title, books, and main course. Get in the game of posting online, figure out your branding, and outsource the tedious work to the experts. 00:09:02 Cultivate a strong relationship with your audience. The best way to do this is to create valuable content. Identify your avatar and tell stories that cater to their problems and instill hope for transformation. Vary your content: text-based, images, or videos. You can also choose one you enjoy making and ensure it's promoting your audience to engage with you. 00:13:29 Form a powerful network organically. Find ways to help others without anything in return. Make affiliate partnerships with entrepreneurs who have offers your audience might need and vice versa. 00:17:33 Start where you’re at and grow it. Pick one strategy that brings you joy and run with it. Everyone begins with zero visibility, but staying consistent will help build your platform over time.  ———————————————————————————————— The Conscious Marketing Movement is all about building a community of conscious leaders, creators, and entrepreneurs.  CONNECT WITH US Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business.   The Marketers Path Facebook Group https://www.facebook.com/groups/themarketerspath Website: https://consciousmarketer.com/   SUBSCRIBE TO THE CONSCIOUS MARKETERS PODCAST New Episodes Released Every Thursday
How to Amplify Your Voice For Your Spiritual Purpose with Lauri Smith
Oct 5 2023
How to Amplify Your Voice For Your Spiritual Purpose with Lauri Smith
Have you recognized your purpose in this world but are too afraid to speak up?   Stop hiding your gifts from the world! Public speaking coach Lauri Smith believes that your voice needs to be heard. She shares her valuable expertise on how visionaries and conscious entrepreneurs like you can reawaken your charisma, speak your truth to audiences of any size, and anchor yourself into your true voice.   We challenge you: Silence the inner critic and turn up the volume on your story! Tune in to this new episode of The Conscious Marketer podcast — How to Amplify Your Voice For Your Spiritual Purpose with Lauri Smith. Key points covered in this episode: 00:00:00 Introduction 00:06:58 Face your soul suckers. Identify and separate them from your true intuitive voice. Your higher self should be the driver of how you show up and speak. 00:08:45 Do these exercises to find your voice. For 60 seconds, speak about how you’re feeling in your body. You can also write them down. Be in an intimate group that allows you to share your thoughts without judgment.  Notice which soul suckers are speaking to you. Find where your body tends to tense up in challenging situations. 00:15:14 Take control back and play with your loving edge of comfort. You could be operating from a parent’s voice in your head. Let it go and increase the volume of your own voice. What do you truly want to do? 00:19:00 Feeling regret after creating something?  Surround yourself with aligned people and ask for their feedback before making vulnerable choices. Don’t forget to celebrate small wins to quiet that inner critic. 00:26:21 Everyone has charisma. Learn how to awaken it. Give yourself permission to be heard and felt by everyone. We are born with this energy – you no longer have to dim yourself to make others comfortable. 00:32:02 Your story matters. Your words and experiences can move people. You don’t have to try so hard as long as you’re speaking your truth. As a messenger, it’s your divine duty to transform the world, starting with the small rooms you are in.  Lauri Smith is a speaker, an intuitive public speaking and leadership coach, and the author of Your Voice Matters: A Guide to Speaking Soulfully When It Counts. She helps sensitive visionaries, ambitious empaths, and loving rebels on a soul-driven mission to stand in their power, speak their truth, and lead so they can do their part to change the world with authenticity, creativity, and courage. She envisions a world in which everyone shares the vibration of their soul’s purpose through their voices and together, we reach global harmony.   Work with Lauri Smith: https://voice-matters.com/work-with-me/ LinkedIn: https://www.linkedin.com/in/lauri-smith-voice-matters/ Facebook: https://www.facebook.com/born2actsmith Instagram: https://www.instagram.com/voice_matters_llc/   ———————————————————————————————— The Conscious Marketing Movement is all about building a community of conscious leaders, creators, and entrepreneurs.  CONNECT WITH US Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business. The Marketers Path Facebook Group https://www.facebook.com/groups/themarketerspath Website: https://consciousmarketer.com/ SUBSCRIBE TO THE CONSCIOUS MARKETERS PODCAST New Episodes Released Every Thursday
Marketing as a Profit Center with Richard Taubinger and Kylie Slavik
Sep 28 2023
Marketing as a Profit Center with Richard Taubinger and Kylie Slavik
With digital marketing, you only need two minutes or less to convince your ideal client to buy your product. But with 60 billion pieces of content uploaded every day, how will you stand out from the noise? Accelerate e-commerce sales by enhancing your self-liquidating funnel. There are different ways to make this model work for you and your business. Learn more about how you can harness the benefits of effective online advertising in the next 20 minutes! Tune in to this new episode of The Conscious Marketer podcast — Marketing as a Profit Center with Richard Taubinger and Kylie Slavik. Key points covered in this episode: 00:00:00 Introduction 00:05:42 Scale your self-liquidating funnel to convert more. If you spend $100 on ads and make 2x more, you want to do that as many times as possible. This model allows the customers to find you and instantly gain returns. 00:08:02 Every step of the funnel matters. Be clear with your offer that it targets your ideal client’s pain point. Maximize your ad copy, images, opt-in page, and other factors by working with an ad expert. 00:13:01 Set offers your audience wants and that allow for ascension. If you have won over your ideal client with your low-tier products and services, they are more likely to go after your premium ones as well. 00:15:57 Your best clients want (and are willing to pay) for the high-ticket offers. These are the people who understand how your service will transform their lives and want a personalized experience. Win their trust and build rapport with them.   ———————————————————————————————— The Conscious Marketing Movement is all about building a community of conscious leaders, creators, and entrepreneurs.  CONNECT WITH US Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business. The Marketers Path Facebook Group https://www.facebook.com/groups/themarketerspath Website: https://consciousmarketer.com/ SUBSCRIBE TO THE CONSCIOUS MARKETERS PODCAST New Episodes Released Every Thursday
Playing with Energy for Business Success with Trevor Blake
Sep 21 2023
Playing with Energy for Business Success with Trevor Blake
Who knew scaling companies and planning profitable exits could be accomplished with the laws of physics? Entrepreneur, screenwriter, and physicist Trevor Blake breaks down the wisdom from his book, “Three Simple Steps: A Map to Success in Business and Life” and unravels how the energy around us can be engineered to lead us to our entrepreneurial goals. The more you force things, the more you repel them. Slow down and discover the benefits of boredom for idea generation. Tune in to this new episode of The Conscious Marketer podcast — Playing with Energy for Business Success with Trevor Blake. Key points covered in this episode: 00:00:00 Introduction 00:06:25 The world is made of energy. And we are all spiritually connected. You have control over how you react to outcomes and circumstances. It’s up to you how you maximize what you have to create something worthwhile. 00:15:13 Working more won’t get you more! The most successful people spare time for doing nothing. This is when their best ideas surface! Trevor Blake also reveals how he developed the Hub Model for startups. 00:21:35 Channel the feminine power of intuition. Being surrounded by deeply intuitive women, Trevor honed this inner ability in order to have access to a universal source of knowledge. 00:27:02 Incorporate the “success with balance” principle. You don’t need a five-hour workday right away. Build a healthy practice to replace the unproductive ones. For example, go for a walk instead of scrolling online. 00:33:59 Handling criticism effectively can be mastered. The most influential figures have received negative feedback at some point. Hone your positive mindset. Be an advocate instead of a critic. 00:40:02 Follow the facts, stress less. Science has proven that the human brain can only produce quality work 2 hours at a time. Take breaks, make space for flow to happen, and set intentions for the day. Trevor G. Blake is a physicist by background who grew up extremely poor and bullied. Eventually, he tapped into the workings of energy, consciousness, and transformation - in particular the science behind it all. and began creating through intentionality. Over the last ten years. Trevor has created and successfully exited three separate companies for over $600 million and never hired a single employee. Now, he's helping people tap into their practical magic and become real-world wizards Connect with Trevor Blake. Website: https://www.trevorgblake.com/ LinkedIn: https://www.linkedin.com/in/trevorgblake YouTube: https://www.youtube.com/@trevorblake Instagram: https://www.instagram.com/trevorgblaketgb/ Facebook: https://www.facebook.com/TrevorGBlake/   More resources from Trevor Blake. Trevor G Blake on Apple Podcasts: https://podcasts.apple.com/us/podcast/trevor-g-blake/id1656303898 Books: https://www.trevorgblake.com/books/ ———————————————————————————————— The Conscious Marketing Movement is all about building a community of conscious leaders, creators, and entrepreneurs.  CONNECT WITH US Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business. The Marketers Path Facebook Group https://www.facebook.com/groups/themarketerspath Website: https://consciousmarketer.com/ SUBSCRIBE TO THE CONSCIOUS MARKETERS PODCAST New Episodes Released Every Thursday
The Ultimate Conscious Marketing Advice You Need To Hear with Richard Taubinger and Kylie Slavik
Sep 14 2023
The Ultimate Conscious Marketing Advice You Need To Hear with Richard Taubinger and Kylie Slavik
Welcome to our 100th episode! We are so excited to have reached this milestone with you – helping you reframe your understanding of marketing and making it a fun, spiritual practice that brings fulfillment. To celebrate, we’ll share our actionable advice that you can do right now as conscious marketers that will help set you up for success and a higher level of self-actualization. These are proven and tested based on our decades of experience. Tune in to this new episode of The Conscious Marketer podcast — The Ultimate Conscious Marketing Advice You Need To Hear with Richard Taubinger and Kylie Slavik. Key points covered in this episode: 00:01:57 Online marketing is being yourself. Creating content, writing posts, doing Facebook Lives – these methods are about being yourself and showing your true intentions. Quit wearing a mask, and just be who you are! 00:03:43 If you don’t have enough criticism, you’re not serving enough people. It’s innately human to want to avoid this kind of attention. But negative feedback is a sign that what you’re doing is reaching more – which is a huge marketing goal. 00:06:39 What are the two most important starting points in marketing? Your intention and how you can overdeliver. When you get these two down, your revenue will follow. It’s always crucial to put your client first. 00:10:03 Change your story. How do you want to serve people? What’s your biggest vision? Who can you help today? Write that down and remember it. As your business evolves, your target audience can change too. 00:15:07 Be the solution your clients are missing out on. Most likely they have taken other routes and failed. Stick to the basics and what works. Don’t build your house on quicksand and speak deeply to their pain points. 00:21:16 Don’t be discouraged. Be polarizing. Don’t worry about petty complaints. When you’re hungry to serve, focus on getting your message out there. ———————————————————————————————— The Conscious Marketing Movement is all about building a community of conscious leaders, creators, and entrepreneurs.  CONNECT WITH US Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business. The Marketers Path Facebook Group https://www.facebook.com/groups/themarketerspath Website: https://consciousmarketer.com/ SUBSCRIBE TO THE CONSCIOUS MARKETERS PODCAST New Episodes Released Every Thursday