CX, AI, and Outsourcing

John Walter

All CX professionals work towards the common goal of delivering excellent and affordable customer experience. This podcast furthers that goal by exploring the ideas, technology, and economics that are shaping the customer support industry. read less
BusinessBusiness

Episodes

Episode 47: Custom Taxonomies and Intent Labeling in Customer Support -- with HumanFirst CEO, Gregory Whiteside
Mar 20 2024
Episode 47: Custom Taxonomies and Intent Labeling in Customer Support -- with HumanFirst CEO, Gregory Whiteside
In this episode, host John Walter and HumanFirst CEO, Gregory Whiteside discuss the following topics: Evolution of Customer Support Technologies: Gregory Whiteside discusses the transformation in customer support through the integration of AI and large language models.Agent Augmentation and Live Chat Platforms: The podcast delves into how HumanFirst initially focused on agent augmentation, integrating AI with live chat platforms like ZenDesk and Intercom to enhance agent performance.Natural Language Understanding (NLU): There's a significant focus on NLU's role in AI, particularly how it classifies text data into various labels or intents based on customer interactions.Custom Taxonomies in AI: The episode emphasizes the importance of developing custom taxonomies to tailor AI solutions to specific business realities and customer conversations.Data Transformation for AI Training: The discussion includes how unstructured data is transformed into high-quality training data for natural language understanding.Prompt Engineering in AI: Gregory talks about the use of prompt engineering to leverage large language models more effectively in AI applications.Impact of Large Language Models like GPT-3 and GPT-4: The podcast covers the effects these models have had on the industry and how they're shaping the future of AI in customer support.AI's Influence on Outsourcing and BPOs: The episode touches upon how AI and automation are increasingly being integrated into Business Process Outsourcing (BPOs) and the outsourcing sector.Additional Resources:Connect with Gregory Whiteside on LinkedIn: https://www.linkedin.com/in/gregory-whiteside/Discover more about HumanFirst: https://www.humanfirst.ai/Connect with John Walter on LinkedIn: https://www.linkedin.com/in/jowalter/
Episode 43: Employee Experience in Contact Centers with Juanita Coley
Dec 4 2023
Episode 43: Employee Experience in Contact Centers with Juanita Coley
In this episode of the CX AI and Outsourcing Podcast, host John Walter engages with Juanita Coley, a renowned figure in workforce management. Juanita, known for her deep understanding of employee experience, shares her journey from a call center agent to a consultant at Solid Rock Consulting. The discussion delves into the intricacies of employee experience, its influence on customer support, and strategies for nurturing a positive and productive workplace. Outline:Introduction to Juanita ColeyJohn Walter's admiration for Juanita's content and influence.Juanita's background as a call center agent and her journey towards workforce management.The Genesis of Juanita's CareerStarting in the call center during high school.The impact of early experiences on her passion for employee experience.Defining Employee ExperienceJuanita's perspective on what constitutes a genuine employee experience.The significance of employee perception beyond company statements and policies.The Interconnection of Employee and Customer ExperienceHow employee satisfaction directly impacts customer interactions and service quality.The importance of aligning company strategies with employee well-being.Career Advancement and Employee DevelopmentThe role of micro-training and clear career pathways in employee growth.Addressing the gap between skills and leadership in workforce management.The Influence of Purpose and VisionThe critical role of purpose in driving employee motivation and customer satisfaction.Juanita's approach to consulting through the lens of workforce management.Empowering Employees in a Commoditized IndustryChallenges and strategies in enhancing employee experience in outsourced environments.The balance between operational efficiency and employee fulfillment.Conclusion and Contact InformationJohn's closing thoughts and appreciation for Juanita's insights.How to connect with Juanita for further guidance and expertise.To follow Juanita on LinkedIn, here's her profile: https://www.linkedin.com/in/juanitacoley/To learn more about Solid Rock Consulting, here's a link: https://solidrockco.net/To follow John on LinkedIn, here's his profile:https://www.linkedin.com/in/jowalter/
Episode 42: Using AI in voice customer support, with PolyAI co-founder and CEO Nikola Mrkšić
Nov 27 2023
Episode 42: Using AI in voice customer support, with PolyAI co-founder and CEO Nikola Mrkšić
In this episode we delve into the world of conversational AI with Nikola Merckseck, co-founder and CEO of PolyAI. With a rich background in machine learning and natural language processing, including a stint at Apple, Nikola brings unique insights into the evolving landscape of customer support technology. Listen as we explore the challenges, innovations, and future of AI in voice customer support.Outline of conversationIntroduction to Nikola and PolyAI: Background on Nikola's journey, from academia to co-founding PolyAI, and the company's focus on conversational AI for customer support.PolyAI's Business Model and Market Focus: Discussion on why PolyAI chose to operate in both the UK and the US, and their decision to establish an office in New York City over San Francisco.The Origin and Evolution of PolyAI: Insight into the founding of PolyAI, the role of deep learning and language models in their technology, and the significance of the transformer model in AI development.Challenges in Conversational AI Development: An examination of the progression from traditional chatbot designs to advanced large language models, and the unique challenges in voice-based AI systems.Impact of AI on Customer Support Industry: How PolyAI's technology is addressing labor shortages in call centers and changing the dynamics of customer support.The Human Aspect in AI-Driven Customer Support: Discussion on the balance between AI automation and human touch in customer service, and the role of AI in reducing agent attrition.Future Trends and Possibilities in AI: Speculations on the future integration of AI in customer service, including the potential role of consumer voice assistants like Siri and Alexa.Closing Thoughts and PolyAI’s Vision: Final remarks on the importance of customer experience in AI deployment and the future directions of PolyAI.Link to PolyAI's website.Link to Nikola's LinkedIn profile. Link to John's LinkedIn profile. Link to prior episode with a PolyAI customer -- Episode 4: How Landry's uses conversational AL to improve customer experience, with Brian Jeppesen.
Episode 28: Lessons from NEDA's chatbot failure
Aug 21 2023
Episode 28: Lessons from NEDA's chatbot failure
This episode proposes best practices for CX leaders navigating the issue of large language model (LLM) hallucination. It was inspired by (1) conversations with several customer support and AI leaders, and (2) research on the recent failure by the chatbot used by the National Eating Disorders Association (NEDA).  To briefly summarize, CX leaders should: Distinguish between (1) the risk of LLM hallucinations that occur during normal usage, and (2) hallucinations that are intentionally triggered by angry customers or trolls. Address these two type of of hallucination in the contract, by shifting greater risk upon the AI vendor for the former, and less risk upon the AI vendor for the latter.Have conversations with senior leadership to ensure everyone is onboard to confront intentionally triggered hallucinations. Use cell phone verification via text message for chats that you suspect may be trying to trigger hallucination.Potentially use the discovery process allowed during litigation to clear a company's reputation in the event of intentionally triggered hallucination. This show is hosted by John Walter. He is the COO of ZMAXINC, which has been advising large brands on the selection of human agent outsource vendors for 27 years. Today the company also advises on the selection of AI vendors. John is also an attorney and a member of the AI, Big Data, and E-Privacy committees of the American Bar Association.To contact or follow John on LinkedIn, here is a link to his profile: https://www.linkedin.com/in/jowalter/To learn more about ZMAXINC,  here is a link to the company website:  https://www.zmaxinc.com/