Systems Simplified

Adi Klevit

This is the Systems Simplified podcast where we feature top leaders who share stories on how to successfully systematize a business. read less
BusinessBusiness

Episodes

Scaling Success: Tenacity and the Power of Processes With Chase Harmer
Yesterday
Scaling Success: Tenacity and the Power of Processes With Chase Harmer
Chase Harmer is the Founder of Wishes Inc, a platform designed to make charitable giving instant, tax-deductible, and transparent. As an accomplished entrepreneur, he built and sold a $40 million business at the age of 32. A veteran in the payments industry, Chase has a track record of scaling startups and creating innovative technological solutions. In this episode: In today's fast-paced business environment, the lack of effective processes can lead to significant roadblocks and prevent companies from scaling. Entrepreneurs often find themselves tangled in the complexities of managing a growing business, leading to burnout and missed opportunities. How can you implement and embrace processes to elevate your business? Establishing well-documented processes is crucial but frequently overlooked, especially as businesses transition from startups to industry leaders. Chase Harmer, a seasoned entrepreneur, faced similar challenges during his journey to success. Recognizing the importance of processes, he learned to delegate effectively and avoid being entrenched in daily operations. Chase's strategic shift enabled him to scale his business and exit successfully. When implementing strategic systems for the first time, he recommends remaining flexible to improve processes continuously and prioritizing transparency and accountability to instill trust in your team. In this episode of Systems Simplified, Adi Klevit interviews Chase Harmer, the Founder of Wishes Inc, about transforming businesses through processes and procedures. Chase discusses the future of technological innovation in charity, the role of human connection in giving, and how to overcome the challenges of building processes in a large company.
Belief and Trust as the Foundation for Process Adoption With Shawn Feurer
3d ago
Belief and Trust as the Foundation for Process Adoption With Shawn Feurer
Shawn Feurer is a seasoned coach and entrepreneur with a rich background in systematizing businesses. He has over 20 years of experience in the home improvement industry and as a business process trainer. Transitioning from operating a successful construction company to coaching, Shawn helps individuals reprogram their subconscious minds, overcome limiting beliefs, and align their mindset with their business goals. In this episode: During business growth, leaders often face pushback when trying to sustain documented processes. How do you turn the daunting task of systematizing a business into a growth powerhouse where processes are embraced by all? How much of an impact does mindset have on the success of these procedures? As a construction industry professional turned mindset coach, Shawn Feurer illustrates the significance of aligning beliefs with business practices. He underscores that without the right mindset and cultural support from the top, even the most effective processes fall short. By integrating systematic operations with psychology, you can achieve structured success.  In this episode of Systems Simplified, Adi Klevit chats with Shawn Feurer about understanding and mastering the combination of business processes and mindset. Shawn highlights the crucial need for accountability and integrity among business leaders to foster a culture that supports and benefits from effective processes.
Streamlining Business Success: Systematize Digital Marketing With Michelle Nedelec
Apr 19 2024
Streamlining Business Success: Systematize Digital Marketing With Michelle Nedelec
Michelle Nedelec is the Co-founder and Executive Coach at Awareness Strategies, a digital marketing agency helping businesses generate leads, increase profits, and close sales. As an experienced coach, podcast host, international speaker, and best-selling author, she has over two decades of experience in digital marketing for trades and professional services. Michelle possesses a profound ability to translate complex tech into relatable language for entrepreneurs, aiding them in understanding their business systems. In this episode: Have you ever considered the untapped potential of your existing client database? This could be the overlooked goldmine that holds the key to your next business breakthrough. How can re-engaging with past clients lead to significant revenue growth? Digital marketing powerhouse Michelle Nedelec tackles the common pitfalls businesses encounter when attempting to scale digitally. She illustrates her strategic digital marketing process, emphasizing the importance of both understanding your clients’ end goals and implementing cohesive messaging across various platforms. Michelle also explains that tidying up a client database can help businesses reconnect with past customers and potentially unlock a stream of revenue that has been previously ignored. Additionally, you can conduct a comprehensive website audit to systemize the user experience and increase conversion rates.  In this episode of Systems Simplified, Adi Klevit meets with Michelle Nedelec, the Co-founder and Executive Coach at Awareness Strategies, to discuss the transformative impact of well-implemented systems and targeted digital marketing campaigns. Michelle delves into converting technical jargon into actionable strategies, optimizing past client engagements, and the significance of comprehensive, up-to-date business processes.
Elevating the Customer Experience: An Empathetic Process With Richard Weylman
Apr 10 2024
Elevating the Customer Experience: An Empathetic Process With Richard Weylman
Richard Weylman is an award-winning business consultant, Hall of Fame keynote speaker, customer service Hall of Fame inductee, and international best-selling author. He offers personalized strategies for Fortune 500 companies to acquire and retain lifelong clients. As a researcher and serial entrepreneur, Richard delivers dynamic presentations to achieve tangible outcomes and measurable results.  In this episode: Nearly every business has become commoditized, making it difficult to differentiate your products and services from competitors. Customers now have hundreds of choices at their fingertips. How can you create a system that elevates their experience and positions your business as the top choice? Customer experience thought leader Richard Weylman says customers no longer care about your product or platform; they demand personalized and humanized interactions. These exchanges should involve identifying the customer’s desired outcome and helping them achieve it. Since the pandemic, consumers have reevaluated their purchasing decisions, so brands must develop a process that mirrors this desire. Richard’s process entails communicating with customers by providing thoughtful, kind, caring, and empathetic services.  Tune in to this episode of Systems Simplified as Adi Klevit sits down with Richard Weylman to discuss how he elevates the customer experience. Richard explains how to acquire and retain new clients, his system for networking events, and the components of an exceptional customer experience.
Why Every Business Needs to Document Processes With Adam Radulovic
Mar 22 2024
Why Every Business Needs to Document Processes With Adam Radulovic
Adam Radulovic is the Founder and President of XL.net, a company specializing in outsourcing IT departments for small businesses. With a unique business alignment process, XL.net eliminates 80% of technology issues by proactively auditing and optimizing IT systems.  Before founding XL.net, Adam was the Director at Divine Parlano, a software company renowned for enhancing knowledge worker effectiveness in Fortune 500 companies, which was acquired by Microsoft in 2007. In this episode: As a business owner, you may spend most of your day reacting to immediate situations. Yet this becomes less manageable at scale, making establishing and documenting business processes crucial. How can you ensure proper process documentation, revision, and adherence? IT services expert Adam Radulovic has developed an internal governance process that holds employees responsible for authoring, documenting, and updating systems. If a situation arises without an established process to rectify it, Adam says team members must assume the responsibility for creating the system. He also recommends holding quarterly team reviews to simplify process creation and refinement and define and eliminate duplication.  Tune in to this episode of Systems Simplified as Adi Klevit hosts Adam Radulovic, the Founder and President of XL.net, to talk about process documentation as a fundamental business tool. Adam explains why processes don’t hinder creativity, the technological issues companies should resolve in advance, and his turning point for documenting business processes.
The Client Acquisition System for Business Success With Erin Marcus
Mar 15 2024
The Client Acquisition System for Business Success With Erin Marcus
Erin Marcus is the Founder and CEO of Conquer Your Business, a business success consultancy that creates brand and business strategies to build six- and seven-figure companies. As a chief strategist and thought leader, she has been advising clients for 25 years after transitioning from corporate executive to entrepreneur. Erin has received several notable awards, including several Business of the Year awards and was Trailblazer of the Year twice. She is also an international speaker and the host of the Ready Yet?! podcast. In this episode: Ambitious entrepreneurs are passionate about generating ideas but are often burdened by financial, operational, and time constraints. How can you elevate your business to the next level to achieve creative freedom? Business growth advisor Erin Marcus has developed a proprietary client acquisition system to allow driven entrepreneurs to harness their zones of genius. You can apply the process in various ways based on your company’s current stage: growth, leverage, or scale. During the growth phase, focus on networking to acquire initial clients. The leveraging phase involves positioning your message in front of your target audience through speaking engagements. To scale effectively, you must establish sales funnels and develop unique service offerings. In this episode of Systems Simplified, Adi Klevit hosts Erin Marcus, the Founder and CEO of Conquer Your Business, to discuss the systems of entrepreneurial acceleration. Erin talks about tapping into your genius zone, the key systems of entrepreneurial success, and the three stages of business.
Systemizing the Customer Experience With Damian Kernahan
Mar 13 2024
Systemizing the Customer Experience With Damian Kernahan
Damian Kernahan is the CEO of Proto CX, a service design consultancy helping companies improve their customer and employee experiences. As a customer experience consultant, he bridges the gap between customer expectations and service delivery, revolutionizing how businesses interact with their clients. Damian has worked in prototyping services for ventures like the Sydney Metro Project, demonstrating his commitment to creating seamless end-to-end customer journeys.  In this episode: When asked if they deliver superior customer service, 88% of global businesses said yes. However, only 8% of their customers agreed. This disconnect often occurs when companies don’t follow through on the promises they make to their clients. How can you deliver a seamless customer experience at every stage of the journey? Customer experience driver Damian Kernahan says it’s not enough to simply make a promise to a customer. You have to identify and exceed customer expectations to optimize and improve their journey. This involves developing a research process that includes interviewing clients, partners, and staff and compiling customer satisfaction scores, complaint data, and social media reviews. After pinpointing the central problems, expectations, and needs, integrate systems to prioritize and solve them. In today’s Systems Simplified episode, Adi Klevit sits down with Damian Kernahan, the CEO of Proto CX, to discuss optimizing the customer experience. Damian shares the most prevalent issues with traditional customer journeys, the main systems of an end-to-end customer journey, and how he refines the customer experience.
Developing a Process Around Business Continuity With Erika Andresen
Mar 8 2024
Developing a Process Around Business Continuity With Erika Andresen
Erika Andresen is the Founder and Business Continuity Expert at EaaS Consulting LLC, which advises companies on disaster preparedness and operational continuity. As an expert in emergency management and business continuity, she has 10 years of experience advising on disaster response for an international organization. After a career as a corporate attorney, Erika served in the US Army JAG Corps, where she attained the rank of major, advising generals on state-side operations, responding to disasters, and managing terrorist threats in Afghanistan. She is also the best-selling author of How to Not Kill Your Business. In this episode: Business risks and disasters are more than just unlikely what-if scenarios. These circumstances demand a precise level of preparedness and can include everything from unexpected growth and founder deaths to natural disasters and active shooter situations. How can you safeguard your business against potential threats? With deep expertise in disaster preparedness and risk mitigation, former attorney and veteran Erika Andresen asserts the fundamental importance of creating and documenting processes to mitigate and prevent disruptions. Her business continuity assurance process involves identifying vulnerabilities and threats and performing a risk analysis. After creating and refining processes accordingly, establish single points of failure that would be impacted by potential disasters. You can then develop security control measures and backups to ensure proper risk management. Tune in to this episode of Systems Simplified as Adi Klevit hosts Erika Andresen, the Founder and Business Continuity Expert at EaaS Consulting LLC, for a conversation about business continuity systems. Erika shares the key principles of a business continuity strategy, how to manage a business during explosive growth, and how she accelerated a company’s growth through business continuity.
Scaling Your Digital Marketing Process With Natalie Nichols
Mar 1 2024
Scaling Your Digital Marketing Process With Natalie Nichols
Natalie Nichols is the Co-founder of Concertina Team, an ethical offshoring company in the Philippines that specializes in building in-house marketing, sales, and customer service teams. As a Digital Marketer Certified Partner, she mentors entrepreneurs to scale and exit businesses through online strategies, net-positive business models, strategic relationships, and marketing. Natalie is a serial entrepreneur, acts as a growth advisor to large public global projects, and has managed prominent IT and infrastructure projects. In this episode: If you want to scale beyond seven figures, you must develop sound marketing strategies to gain traction. So how can you establish repeatable marketing processes to fuel growth? As a marketing success driver, Natalie Nichols has created a three-tiered framework to optimize digital marketing. The system involves lead generation, organic growth, and traffic. You can leverage LinkedIn Outreach and email and SMS marketing to generate leads. Initiating and sustaining organic growth requires implementing a basic SEO strategy to increase your website’s visibility. You can then create social content like blogs and videos to support your SEO efforts. Natalie also recommends gaining recognition and building a reputation in your industry to drive additional traffic. Once you’ve executed these pillars, create and document a repeatable process around them. Tune in to the latest episode of Systems Simplified as Adi Klevit invites Natalie Nichols, the Co-founder of Concertina Team, to discuss developing a scalable digital marketing process. Natalie shares public relations strategies to drive traffic, the universal value of systems and processes, and how to generate leads across various industries.
Profit Planning Systems for Empowerment With Danielle Hayden
Feb 28 2024
Profit Planning Systems for Empowerment With Danielle Hayden
Danielle Hayden is the Founder and CEO of Kickstart Accounting, Inc., an accounting firm assisting female entrepreneurs with their finances to grow their businesses and become more profitable. With over 10 years of experience as a corporate CFO, she helps business owners with bookkeeping, financial analysis, and education. Danielle is also the author of the Profit Planner book series. In this episode: Numerous entrepreneurs struggle to decipher their finances for optimal profitability. They often correlate their self-worth with their financial statements, believing their inadequacy determines their companies’ trajectory. How can you regain control of your finances to empower yourself and propel your business forward? With a passion for helping small business owners systemize their finances, veteran CFO Danielle Hayden maintains that a healthy, sustainable, and profitable business requires a set of precise systems and an adequate work-life balance. Her financial planning process involves strategic bookkeeping to make informed business decisions and accountability for requesting assistance. Much of profitability entails making calculated investments to reach your long-term goals. This may include increasing your spending to boost ROI. In this Systems Simplified podcast episode, Adi Klevit chats with Danielle Hayden, the Founder and CEO of Kickstart Accounting, Inc., about her financial planning process for profitability. Danielle reveals the premise of her Profit Planner book series, entrepreneurs’ most costly profit planning mistakes, and her empowering transition from a corporate CFO to an entrepreneur.
Optimizing Business Systems for Profitability and Freedom With Victoria Downing
Feb 23 2024
Optimizing Business Systems for Profitability and Freedom With Victoria Downing
Victoria Downing is the President of Remodelers Advantage, a consulting group helping remodeling companies build robust, consistently profitable businesses. After spending 10 years in marketing, advertising, and sales, she joined Remodelers Advantage to help remodeling entrepreneurs create lead-generation programs. Victoria helped launch Remodelers Advantage Roundtables, a peer group for owners of companies generating $1 million or more annually. In this episode: Many entrepreneurs launch a business to achieve freedom. However, this independence is often elusive as business owners discover the time it takes to manage an operation. What pitfalls can you avoid to gain freedom? With practical expertise in business optimization, remodeling industry veteran Victoria Downing observes that business owners often struggle with financial statements, staff management, and task delegation. To minimize barriers and ensure smooth systems, you must acquire the discipline to create annual budgets, support talented players and dismiss unproductive ones, and implement replicable processes for task delegation. Victoria also notes that entrepreneurship can be lonely, so by joining peer groups with experienced members, you can gain solidarity. On today’s episode of Systems Simplified, Victoria Downing, the President of Remodelers Advantage, joins Adi Klevit to talk about optimizing a business for success. Victoria explains why she helps remodeling businesses become profitable, how to manage teams and delegate responsibilities, and the benefits of peer organizations.
Brand Story-Telling and Identity Discovery Systems With Chris Smith
Feb 16 2024
Brand Story-Telling and Identity Discovery Systems With Chris Smith
Chris Smith is the Founder of The Possibility Company, a training company helping entrepreneurs and financial advisors communicate their stories. While working as a financial advisor, he inspired his firm to elevate its story and message to acquire new assets, scale, and create a lasting legacy. As a coach, Chris developed the Campfire Effect to help purpose-driven, mission-focused entrepreneurs differentiate themselves in the market. In this episode: When marketing their services, many entrepreneurs unintentionally commoditize themselves by speaking too much about their industries. How can you discover and communicate your identity and purpose to differentiate yourself in the market? Clarity coach Chris Smith maintains that who you are is not what you do. Accordingly, he has developed a system that teaches entrepreneurs to separate their identities from their industries. By focusing on the outcome of your services, you can identify a unique purpose that separates you from your competitors. Communicating this purpose requires conveying a relatable and relevant story of a struggle, realization, and transformation. Chris also recommends monetizing your process to provide additional clarity for prospective clients.  In this episode of Systems Simplified, Adi Klevit sits down with Chris Smith, the Founder of The Possibility Company and Campfire Effect, to talk about finding your identity and purpose. Chris shares brand story-telling systems, how he helps entrepreneurs uncover their unique identities, and the mistakes businesses make when relaying their services.
Elevating Your Business and Life Through Repeatable Processes With Jason Yarusi
Feb 14 2024
Elevating Your Business and Life Through Repeatable Processes With Jason Yarusi
Jason Yarusi is the Founder and Managing Member of Yarusi Holdings, a multifamily investment firm repositioning properties through operational efficiencies, renovations, and rebranding. Since 2017, the company has amassed over 2,300 apartment units. As a real estate syndicator, investor, and private fund manager, Jason manages over $245 million in multifamily real estate assets. He hosts the Multifamily Live podcast, which provides content and tools to build and strengthen a multifamily investment business.  In this episode: If you’ve lost direction in your business, how can you get yourself back on track? Research shows that 40% of habits are repeated. So with a strategic plan, you can replicate healthy habits to define your future. After facing unimaginable hardships and losing money constantly, motivational speaker and entrepreneur Jason Yarusi discovered that by implementing processes and systems, he could create alternative habits to take his business to new heights. If you want to transform your company’s trajectory, you must create precise and strategic processes that can be replicated. This allows you to measure performance and adjust systems based on the results. In this episode of Systems Simplified, Jason Yarusi, the Founder and Managing Member of Yarusi Holdings, joins Adi Klevit to talk about transforming your business through systems and processes. Jason shares information about the Live 100 program, how he reinvented his father’s business, and how to ensure ROI with systems and processes.
Foundational Systems for Expert Meetings and Events With Andy McNeill
Feb 9 2024
Foundational Systems for Expert Meetings and Events With Andy McNeill
Andy McNeill is the Founder and CEO of American Meetings, Inc. (AMI), a global meeting services organization providing high-level in-person, virtual, and hybrid meeting services to global organizations. With over 25 years of experience in the meetings and events space, he has assisted firms in various industries, including pharmaceutical, biotech, healthcare, sports marketing, and investment banking. Andy was recognized by Affinity Inc as an LGBT business leader. In this episode: Business meetings and events are effective for client engagement and relationship building. What systems can you implement to execute compelling meeting experiences? As a trailblazer in the meetings and events industry, Andy McNeill says every business should develop a strong meeting process that integrates virtual and in-person events. This involves identifying an objective and creating engaging and informative content that aligns with the goal. You must also establish a system for measuring ROI and goal-aligned outcomes from the meeting or event. Andy emphasizes following up with prospects and potential opportunities to accelerate branding and recognition for your organization. Join Adi Klevit in this episode of Systems Simplified as she interviews Andy McNeill, the Founder and CEO of American Meetings, Inc. (AMI), about meeting and event facilitation processes. Andy shares systems for creating a valuable company retreat, the qualities of successful meetings, and how to identify ideal conference locations.
The Ultimate Sales System for Repeat Buyers With Jim Padilla
Feb 2 2024
The Ultimate Sales System for Repeat Buyers With Jim Padilla
Jim Padilla is the Founder and CEO of Gain The Edge, which provides sales systems, strategies, and teams to legacy-minded professionals and entrepreneurs. As a master sales trainer and expert team builder, he created and led a seven-figure international sales training team and has built high-performing sports and business teams for over 20 years. Jim has helped generate over a quarter billion dollars in sales growth for clients like Josh Turner and Zig Ziglar. In this episode: Most sales professionals focus too much on generating new leads and securing fast conversions. Yet 90% of your addressable market will purchase more than once. So how can you create a system that guides and nurtures repeat clients through the customer journey? Seasoned sales consultant Jim Padilla speaks to the value of systemizing and personalizing the customer journey. Most clients begin their trajectory by presenting a prevailing issue, so rather than rushing them through the purchasing process, take the time to provide relevant solutions. You can then guide them through the funnel by offering complimentary services that enhance value. Throughout the process, you must maintain consistent communication to ensure you remain top-of-mind. This may involve facilitating outreach efforts like surveys, referrals, and events. On today’s Systems Simplified episode, Adi Klevit interviews Jim Padilla, the Founder and CEO of Gain The Edge, about creating a valuable sales system for clients. Jim describes the main differences between buyers, leads, and subscribers, how his upbringing influenced his sales career, and how to target existing customers.
Scaling Revenue Streams Through Alternative Agency Systems With Greg Hickman
Jan 31 2024
Scaling Revenue Streams Through Alternative Agency Systems With Greg Hickman
Greg Hickman is the Founder and CEO of AltAgency, which helps agency owners, freelancers, and service providers grow and scale without working nights or weekends. He has worked with hundreds of entrepreneurs, including John Lee Dumas, Betty Rockers, and Nerd Fitness. As a serial entrepreneur, Greg is also the Founder and CEO of System.ly, where he helps online business owners create reliable marketing systems to maximize profits for products and services. In this episode: The traditional agency structure involves owners serving as full-service providers to each client. Yet this model decreases client value, creates operational inefficiencies, and places undue pressure on owners. How can you remodel your agency to generate value for clients and scale effectively? As an advocate for an alternative agency framework, agency growth expert Greg Hickman diversifies revenue systems to monetize and scale services. This process involves identifying your core competencies and the specific outcome for each service. However, scaling beyond $3 million solely by offering traditional services is not practical since they must be customized for each client’s unique needs. Additionally, some clients may not benefit from them, so Greg recommends developing a membership community to offer mastermind courses in your area of expertise. By systemizing your offerings, you can establish multiple income streams to scale. In this episode of Systems Simplified, Adi Klevit welcomes Greg Hickman, the Owner and Founder of AltAgency, for a discussion about diversifying revenue streams through an alternative business structure. He shares the barriers to transforming agency growth, the updated systems for scaling, and the benefits of documenting processes.