Welcome back to the Business and Bytes Podcast, where we dive deep into the strategies and technologies essential for protecting your business in our digital world. I'm your host, Emelio Mejia, joined by my co-host, John Hansman.   In today's episode, Part II of our series on cybersecurity, we continue to explore the critical measures to safeguard your business against cyberthreats. We'll discuss the importance of encryption, from your emails to hard drives, and why backing up your data is not just a good practice but a necessity for business continuity.   John will share his personal insights on being prepared for emergencies, emphasizing the significance of a rehearsed plan for cyber incidents. We'll also touch on the pivotal role of employee training in strengthening your company’s cyber defenses, and why even small businesses should consider specialized security support.   Stay tuned as we lay down the fundamentals of web gateway security, mobile device management, and firewalls to secure your digital assets. By the end of this episode, you'll have a clearer understanding of how to prevent, identify, and react to cybersecurity threats in our continuously evolving digital landscape. So, let's get into it!   Support the show by subscribing to our Facebook Account: https://www.facebook.com/businessandbytes AM3 I.T. & CyberSecurity : https://web.facebook.com/AM3Technology Truit : https://web.facebook.com/truitmsp   Timestamps for your reference: 00:00 Solopreneurs need to focus on these 15 ways. 05:51 Warning about using same passwords across platforms. 08:30 Data logs critical for investigation, time-sensitive retrieval. 12:58 Quick response to security issue, customer appreciation. 14:35 Extend Microsoft logs retention with real-time ingestion. 19:30 Tech bubble restricts access, adds security layers. 20:38 Employers offering secure phone options to employees. 25:37 Encrypt sensitive data, especially when traveling. 29:33 Backups are crucial for business data protection. 33:31 Plan ahead to avoid panicked decision-making. 35:33 Agree on the need for cybersecurity insurance. 38:10 Contact us for nationwide compliance support.

"It doesn't matter how many security tools you have in place if the person is just going to open the front door and let them in."   Welcome to Episode 15 of the Business and Bytes Podcast, where we delve into the critical world of cybersecurity basics under the shadow of a concerning trend: ransomware gangs joining forces.   I'm your host Emelio Mejia, accompanied by co-host John Hansman. Today, we're inspired by a recent high-profile cyberattack on the MGM Grand, which experienced a staggering $100 million loss due to the nefarious activities of a newly formed American ransomware group collaborating with seasoned cybercriminals from Russia. In this episode, we'll explore the pivotal role of social engineering in this attack and the broader challenges businesses face in securing their digital frontiers. We'll discuss why cybersecurity isn't just about technology but also about understanding human behavior, the critical importance of regular and robust security training, and why relying on free antivirus tools might be a risky move for businesses. Furthermore, we'll break down why multifactor authentication is a must-have in today's digital age, and highlight the real-world consequences of cyber incidents—from financial losses to power outages. Join us as we unpack these topics and equip you with a 15-point checklist to safeguard your business from such dire cybersecurity threats. Stay tuned!   Support the show by subscribing to our Facebook Account: https://www.facebook.com/businessandbytes   Timestamps for your reference: 00:00 Attacks on IT infrastructure, password reset breach. 07:16 Big companies need new vetting processes for calls. 10:27 Cybersecurity is crucial due to real consequences. 14:50 US hacker providing tips to foreign hackers. 15:34 Cybercriminals wait, learn about your behavior. Importance of cybersecurity for small businesses. 19:04 Security assessment is just the starting point. 24:58 Ransomware often comes through socially engineered email. 27:11 Security awareness training essential for business protection. 30:09 Free antivirus and technology come with costs. 33:09 Importance of multifactor authentication in cloud security. 35:43 Discussion about the importance of computer updating. 39:27 Issues with cybersecurity policy and ongoing management.

"I have not bought any ads in the four years that company has existed. I have not purchased one ad. I have not. Not on Google, not on Facebook, nowhere. I've just focused on making really great content and making sure that the search on the back end pulls up."   Welcome back to the Business and Bytes Podcast! I'm your host, John Hansman, joined by my co-host, Emelio Mejia. Today, in Episode 14, we have a fantastic guest joining us – Alyssa Bryson, the vice president of community development at Work P2P and former director at King Five.   Alyssa has a wealth of experience in traditional media and business development, and we're diving deep into how businesses can create an audience and loyal fans in today's shifting media landscape. In this episode, Alyssa shares her journey from managing a large team at King Five to steering event logistics at Work P2P. We'll talk about the intricacies of handling logistics for massive events, transitioning from traditional media to leveraging AI tools like cast magic for podcast production, and the strategies to enhance podcast visibility. Moreover, we'll explore the delicate balance between utilizing technology and maintaining a human touch in content creation. Alyssa emphasizes the importance of having a clear message and brand story, which she learned from her experience in publishing and television. We'll also tackle the ever-present threat of AI voice scams and the precautionary measures one can take to safeguard against them. Tune in as we delve into the practicality of podcasting for different business models and discuss the potential of YouTube as a powerful platform for reaching audiences. Alyssa's insights on SEO, niche targeting, and the shift towards self-serving marketing tools will equip you with the knowledge to grow your audience effectively. Don't miss this engaging conversation with Alyssa Bryson on the Business and Bytes Podcast, where we discuss the intersection of business know-how and the latest in digital technology. Let's get started!   Support the show by subscribing to our Facebook Account: https://www.facebook.com/businessandbytes   Timestamps for your reference: 00:00 Experienced individual with roots in small town. 07:24 Son’s Crohn's diagnosis prompted magazine career break. 13:13 Rebranded business serving large corporate clients globally. 19:27 Creating pop culture magazine, seeking contributors. 23:26 Google Analytics favored, WordPress user for analytics. 29:16 Personal website uses AI to improve content. 36:24 Transcribe video with caution, typos matter. 40:16 Podcast aims to support business owners' growth. 45:52 Media landscape constantly changes, good stories remain. 50:26 Use web programs to create fake audio. 56:03 Need parents conversation about email security importance. 01:01:36 Personal website: elisebryson.com, sobercurator.com. Google for more.

"because while marketing is a lot of creativity, and that's one of my favorite pieces, it's a lot of analytics as well, and you have to be able to read those results and read those reports to understand how to do better in the future. Otherwise, you're kind of just guessing."   In this enlightening Episode 13 of the Business and Bytes Podcast, hosts Ceci Robinson, Emelio Mejia, and John Hansman delve into the multifaceted realm of marketing strategies. The discussion begins with Ceci Robinson highlighting the necessity of dedicated planning time for marketing strategies, followed by Emelio Mejia's revelation on his initial confusion between marketing and sales, and the vital role of relationship building.   The trio then navigates the use and benefits of CRM systems for maintaining sales communication and leads management, cautioning against the use of consumer email services for business communication due to security and access risks. They reflect on personal experiences of using free email accounts versus domain emails, the implications for trust and professionalism, and the appearance of credibility. The conversation covers the significance of brand awareness and lead generation, particularly at trade shows, and the indirect impact marketing has on sales.   Emelio and John encourage frequent and strategic engagement with leads, using trade shows as timely opportunities to expand one's network. Technical difficulties briefly interrupt the audio, but the hosts press on to discuss marketing's role in business growth, the ideal budget allocations for marketing, and the necessity of understanding social media platforms based on customer behaviors. As the chat progresses, hosts debate the cost-effectiveness of various marketing tools, the importance of consistent branding, and strategic allocation of a marketing budget considering business age and type. The episode concludes with insights on aligning IT with business goals, understanding analytics for marketing improvement, and the strategic use of social media platforms for engaging content. It’s an episode brimming with insider knowledge tailored to refine marketing approaches and cultivate business success.   Support the show by subscribing to our Facebook Account: https://www.facebook.com/businessandbytes   Timestamps for your reference: 00:00 Establish marketing budget based on revenue percentage. 05:39 Business owner reluctant to use Instagram, unsure. 07:58 Choose platforms based on customer behavior and intent. 14:04 Utilize customer data for personalized experiences efficiently. 16:46 CRM coaching for effective platform utilization options. 20:02 Allocate funds wisely for effective marketing partnerships. 23:59 Used various strategies for marketing, seeking advice. 25:01 Diverse marketing strategies cater to different businesses. 29:53 Engage differently based on time span. Email introduction. 34:31 Build relationships, not push products. Nurture leads. 38:09 Importance of brand foundations and marketing plan. 39:34 Plan marketing strategy to ensure successful campaigns. 42:37 Ensure targeting right leads and nurture relationships. 46:09 Businesses should avoid using consumer email services. 49:38 CRM platforms do not support Gmail linkage. 52:50 Noise, open windows, Gmail account for professionalism. 56:03 Expresses gratitude and acknowledges everyone present.   Book a Consultation with Ceci at www.therpcreatives.com

"So rest is just like the sports season. There's a season for every part of your life in business. And the rest season, this is your slow season, right? And so it's time to rebuild, recharge, refocus. What worked well, what didn't. And this is you can apply this to your team, you can apply this to your own life, to your family, but also in that rest season, you're asking yourself, what is allowed to go in this season and what is not allowed to go in this season? Because that's where we get stuck, right? Is we try to do all the things all the time, but in order."   Welcome back to Business and Bytes Podcast. In this eye-opening episode, "EP12 - Cheree Sauer's Guide to Avoiding Burnout and Building a Sustainable Business," hosts Emelio Mejia and John Hansman sit down with Cheree Sauer, CEO of Success Without Sacrifice, to tackle the critical issue of entrepreneurial burnout.   Cheree brings valuable insights on maintaining balance, preventing burnout, and the "ramp method" – a framework that helps entrepreneurs navigate their own rest, align, master, and peak seasons. Additionally, the episode delves into the significance of recognizing and addressing the various symptoms of burnout, from chronic fatigue to a loss of motivation, all through the lens of personal experiences shared by our hosts and guest.   On the tech front, we're covering the heightened need for cybersecurity in today's digital era, discussing recent incidents like the supply chain attack on three CX and a concerning data breach at Microsoft. Our discussion underscores the importance of implementing layered security measures to protect your business.   Join us for an episode brimming with invaluable advice that's sure to resonate with entrepreneurs, small business owners, and C-level executives alike.   Support the show by subscribing to our Facebook Account: https://www.facebook.com/businessandbytes   Timestamps for your reference: 00:00 Being a stay-at-home mom taught self-care importance. 07:01 Embrace present, stop chasing, prioritize self-care. 12:07 Athletes need rest for peak performance. 16:33 Building a sustainable business takes time. 22:47 Questioning worthiness, people pleasing, and uncovering beliefs. 28:21 Entrepreneur shares experience, expands business with help. 35:50 Assess your energy, offload what's draining you. 38:11 Understanding motivation and leadership for business owners. 43:30 Listen to your body's signs and signals. 53:46 Microsoft has many security tools available. 55:39 Microsoft under threat after Russian retaliation, small businesses vulnerable. 01:00:20 Grateful for Cherie, stay tuned for more.

"One of the staff that, that was there actually ran his mouse over that. It was a docusign thing, or was a docusign on Microsoft. He ran his mouse over the, the sign in or whatever it was, and he looked at the address and went, yeah, you know, it just didn't look right to me, so I didn't click it and I called and that's how he figured out what was going on."   Welcome back to the Business and Bytes Podcast, where we delve deep into crucial business technology and cybersecurity topics. In this 11th episode, titled "Employee Mistakes: Proper Cyber Security Tools and the Right Mindset to Keep Your Business Safe," hosts John Hansman and Emelio Mejia unravel the complexities of safeguarding a business against cyber threats, emphasizing the human element in cybersecurity.   They discuss the importance of educating employees on vigilance against tactics like phishing and the evolving AI-driven ransomware, as well as the significance of implementing effective security tools and strategies to protect critical business assets like finances, intellectual data, and consumer information. Listeners will learn about the dire consequences of undetected cyberattacks on businesses and the success stories of those who have managed quick and efficient responses to threats.   The discussion extends to the key roles of disaster recovery planning, including having robust backups and rehearsed procedures, to minimize downtime during cyber incidents. Moreover, the episode touches on sensitive processes like handling employee terminations to prevent potential security breaches.   Stay tuned, as John and Emelio also foreshadow their next exploration of Russian cybercrime groups, and don't forget to follow the podcast on social media for updates and send in your questions or topics for future discussions.   Support the show by subscribing to our Facebook Account: https://www.facebook.com/businessandbytes   Timestamps for your reference: 00:00 Cybersecurity discussion, employee mistakes, tools, mindset. 06:36 Include IT department in employee termination process. 08:01 Open communication helps avoid surprise staff changes. 12:57 Be smart, keep business safe, manage passwords. 15:18 Many ways to educate, including gamification. 17:20 Three things to protect in business: financials, education. 21:42 Importance of cybersecurity and personal protection awareness. 24:49 Dark web monitoring essential for protecting credentials. 29:22 Monitoring is crucial for preventing security breaches. 33:07 Efficient phishing scam thwarted by vigilant staff. 34:58 Criminal organization targets two-factor authentication. Ransomware evolves using AI, backup plan crucial. 37:41 Data recovery and backup are crucial for businesses. 40:42 Cyber attacks impact business and employee morale. 46:04 Regularly update all equipment for security. 48:22 Previewing next week's cybersecurity segment on Russians.

"Our goal is to keep jobs that are there, and that helps in the communities I'm working with, because we're bringing outside money that comes into the community. They buy things like food and lodging and those things, and, and leave their money there to go to shops and buy things, et cetera, and then they leave. But they help those jobs and businesses stay in business."   Welcome to EP10 of the Business and Bytes Podcast, where today's episode features an enriching discussion with George Sharp from the Thurston EDC.   We're set to explore the dual narrative of George's life as a community builder and economic driver for small towns, as well as his personal tale of resilience and positivity in the face of a challenging kidney health journey. George Sharp utilizes his extensive experience in entrepreneurship and economic development to revitalize communities, orchestrating events and initiatives that not only showcase the charm of small towns but also stimulate local business growth.   Despite his own health obstacles, including navigating the intricacies of dialysis and the kidney transplant list, George maintains a powerful positive mental attitude that inspires all those around him. In addition to George's story, we will also discuss key learnings from our recent conference attendance, including the "profit first" approach and cybersecurity tips vital for today's businesses.   Join hosts John Hansman and Emelio Mejia for a moving and motivational episode that merges profound personal insight with actionable business wisdom.   Support the show by subscribing to our Facebook Account: https://www.facebook.com/businessandbytes   Timestamps for your reference: 00:00 Entrepreneurial high schooler switches to college briefly. 04:35 Prank calls caused loss of $45,000. 09:06 Monthly meetings to discuss community development efforts. 12:48 Tonano arts market helped artisans during COVID. 14:20 32 artisans create huge success in downtown. 18:09 Online training and coaching program for businesses. 22:27 Get local economic development counseling to grow. 25:44 Advocate for businesses, engage with local chamber. 29:11 Praising positive mindset and resilience in adversity. 31:54 Adopted plant-based diet, delayed dialysis for 2.5 years. 34:50 Patient gets transplant call for donor kidney. 39:04 Gratitude, positive attitude despite challenges, love for life. 42:32 Belief in purpose, inspiring others through journey. 43:24 Friend's daughter credits George for medical decision. 48:55 Reenergized by talk, excited to see speaker. 50:04 Garrett Gunderson's talk expanded my wealth perspective. 54:02 Planning changes in strategy and personal growth. 57:04 "Be cautious and check before clicking links.   You can reach George at gsharp@thurstonedc.com.

"The smart way, it really doesn't require you to, you know, start with so much money. So I started. I bought a 97 astro van, right? I didn't know if that thing was going to turn on the next day. I bought all my equipment new, you know, but I was like, you know what? I need to start this way and work my way up. You know, a lot of guys, they think that they have to, like, show or portray this image of, like, they're, like, super successful, you know, and clients, they're not really looking at that, at least. What, from what I've experienced, you know, as long as you're a person that says, hey, I'm gonna be there at this time, and you show up at that time, you actually say what you're gonna do. Clients are gonna be there whether you drive a 97 astro van or, you know, 2023, you know, all decked out, you know, Van."   Welcome to the Business and Bytes Podcast, where we delve into the heart of entrepreneurship and digital innovation. In this episode, Emelio Mejia reconnects with an old friend and guest, Jesus De Lardilles, to discuss the highs and lows of being a solopreneur.   Jesus shares his transformative journey from the banking industry to establishing Miami Premium Enterprise, offering insights into the shift from corporate to the autonomy of running one's own business. We'll cover critical topics like cybersecurity, the digital footprint of businesses, and the crucial aspects of fostering a robust company culture.   Our conversation will touch upon the significance of perseverance, highlighted by a nod to Calvin Coolidge's thoughts on persistence, and the balance between financial prudence and business expansion. As Jesus recounts his experiences with burnout, client interactions, and strategic shifts in his business model, listeners will gain valuable lessons on resilience, the importance of a well-defined business purpose, and the strategies that can drive a business's success.   Tune in to EP09: Jesus De Lardilles | The Solopreneur Story for a dose of inspiration and practical advice for any business journey.   Support the show by subscribing to our Facebook Account: https://www.facebook.com/businessandbytes   Timestamps for your reference: 00:00 Podcast host thanks guest and discusses interview. 04:11 Banking experience impacted service transition to entrepreneurship. 08:44 Start small, clients care about reliability. 13:00 Rebooted business with new mindset and guidance. 14:48 Coaches help gain competitive edge in business. 19:49 Prioritized clients, growth through quality over quantity. 21:00 Social media crucial for business growth and trust. 25:19 People losing trust over petty theft experiences. 27:30 Company success: pay employees well, create good culture. 31:58 Entrepreneurship offers confidence to pivot industries. 35:52 Building trust with clients through personal engagement. 39:04 Entrepreneur shares importance of having a big "why". 42:28 Surround yourself with the right people, succeed. 44:32 Miami Premium Enterprise provides comprehensive vehicle detailing. 48:59 Thoroughly monitoring email system is crucial. 51:17 Book about hacking, client gave info away. 54:09 Security breach detected, but minimal data compromised. 57:49 Exciting digital marketing plans for Facebook content.

"I mean, that's really my main purpose is growing the business, you know, for people that I work with, because just as a business owner myself, I started this, and I know how much work it takes to keep up with it."   Welcome back to the Business and Bytes Podcast! I'm your host John Hansman, joined by the ever-insightful Emelio Mejia. In today's episode, EP08, we're excited to dive deep with Rachael Harrpersad, a seasoned virtual assistant all the way from sunny Florida, to explore how having a virtual assistant can help propel your business to new heights. Rachael will unpack the virtues of confidentiality agreements, the art of using effective communication to streamline your operations, and the nuances of virtual assistance when it comes to dealing with tasks like social media management. This episode isn't just about getting help; it's about integrating a virtual teammate who brings loyalty and a personalized touch to the job—touching on the differences between local and foreign virtual assistants, and how geographical reach and cultural understanding are pivotal in serving your audience. We'll also switch gears to discuss a hot topic in the tech world: cybersecurity. The recent AnyDesk security breach serves as our case study to underscore why robust security measures are paramount for services catering to businesses. Plus, we'll share details on CloudStrike's involvement and AnyDesk's response to the incident.  So whether you’re looking to scale your business with a VA, safeguard your data against cyber threats, or just stay ahead of industry trends, you're in the right place. Stay tuned as we offer you a mix of professional insights, practical tips, and crucial updates here on Business and Bytes. Let's get started!   Support the show by subscribing to our Facebook Account: https://www.facebook.com/businessandbytes   Timestamps for your reference: 00:00 Diverse services offered, willing to learn new skills. 05:48 Offering social media and scheduling services for business growth. 08:36 Offshore assistants lack personal and business connection. 11:27 VA works with various businesses, consider expertise, confidentiality. 14:47 Protect yourself with confidentiality agreements when hiring. 19:00 Clear instructions and communication are essential. 23:18 Flexible availability for potential client scheduling needs. 25:50 Vas offer diverse services and connections. 28:48 AI should complement, not replace virtual assistants. 31:06 Using paid version for graphics, challenges with text. 37:15 AnyDesk is a major player in various markets. 39:24 "Scammer Payback on YouTube exposes real scams." 43:02 Prepare for and recover from cyber attacks. 44:40 Tokens created on end user's device for security. 49:49 Excited to be here. Thanks for watching. 50:51 Wishing all a good day!

"Because I think there's this myth, especially in small business. Well, I've got a McAfee on all my computers, so I'm great. Or I have. Okay, passwords. I don't use the same password over and over again, so I'm great. Or no one's going to remember my 123456 password, or, you know, all of those things, or this stuff just doesn't happen to small businesses, so I'm good."   In this insightful episode of the Business and Bytes Podcast, co-hosts John Hansman and Emelio Mejia delve into the essential topic of creating a strong cybersecurity culture to protect businesses of all sizes.   The episode, titled "EP07 - Guarding Your Business: Creating a Strong Cyber Security Culture," opens with a cautionary tale from Emelio about a hacking incident that serves as a stark reminder of our digital vulnerabilities. Emelio generously offers listeners a free chapter from his book on cybersecurity awareness, emphasizing the importance of knowledge and vigilance.   The co-hosts discuss the necessity of continuous training to combat the ever-evolving threat landscape, underscoring the challenges leaders face in prioritizing cybersecurity within larger organizations. Sharing anecdotes, including a client’s compromised social media and shopping accounts, the hosts stress the importance of using password managers and following security protocols.   They draw parallels between cybersecurity measures and car safety features, advocating for a multifaceted approach to risk mitigation. The episode also highlights the exciting lineup of upcoming guests, ranging from tax professionals to digital marketing experts.   Listeners are encouraged to follow the Business and Bytes page for live-stream updates and to contribute to the podcast’s growth by leaving reviews on platforms, especially Apple. With an emphasis on engaging training methods, such as gamification and regular briefings, John and Emelio discuss strategies to instill a robust cybersecurity culture that extends beyond mere compliance and effectively shields businesses from potential threats.   Support the show by subscribing to our Facebook Account: https://www.facebook.com/businessandbytes   Timestamps for your reference: 00:00 Focus on creating a cyber safe culture. 07:23 Encouraging cultural growth and long-term information retention. 09:05 Agreed on client's training plan for team. 13:57 Fostering positive workplace culture and behavior change. 15:02 Weekly trainings help employees make informed decisions. 19:01 Regular training crucial due to evolving threats. 21:56 Leadership influences employee attitude and behavior. 27:29 Improving efficiency, balancing security and convenience. 30:48 Mitigate risk by taking necessary precautions. 32:45 Promotion of book and cybersecurity awareness training. 38:25 CPA for taxes, VA benefits, entrepreneur and marketing. 39:10 Follow us on Facebook and LinkedIn for updates.

"Create a database. So, meaning creating this database of contact information where you're collecting phone numbers, email addresses, business cards, you're getting people's info so that you can continue to nurture that relationship. Doesn't matter what type of business you're in. If you have a website, have some type of form there where you can capture info."   Welcome back to Business and Bytes, where your hosts John Hansman, Lindsey Badillo, and Emelio Mejia come together to discuss the electrifying world of marketing and business growth. In this episode, "EP06 - Lindsey Badillo - Marketing Coach | How to Supercharge your Marketing," we delve into the journey of a business from its initial traction to the pivotal stage of predictability, where informed decisions shape the future.   Cybersecurity stands at the forefront of the IT services conversation – a crucial aspect of today's business operations that cannot be overlooked. Lindsey shares her transformation from educator to marketing maestro, offering insights on empowering business owners and igniting a drive to succeed. We also share invaluable networking strategies, debunk myths of instant marketing results, and tease upcoming topics chosen by you, our audience.   Make sure to join the dialogue and enrich your marketing savvy in our Facebook group, "Market Like a Millionaire." This episode is packed with wisdom to fuel your entrepreneurial journey and expand your business horizons.   Get set for an episode brimming with insights and inspiration here on Business and Bytes!   Support the show by subscribing to our Facebook Account: https://www.facebook.com/businessandbytes   Timestamps for your reference: 00:00 Increasing marketing efforts, appreciating Lindsey's contributions. 04:01 Life experiences lead to entrepreneurial spirit in business. 09:26 Entrepreneur works on business in Starbucks, sees success. 11:48 Encouraging children to explore entrepreneurship and independence. 16:25 Addressing personal mindset for business ownership success. 18:41 Recognizing flaws, navigating ego, and delegating effectively. 21:17 Chris and I did a workshop in New Jersey to help business owners increase revenue. 26:03 Maximizing marketing to sales activity through data capture. 27:25 Setting up coffee chat for potential connections. 32:28 B and I promotes givers gain principle. 34:25 Instant results through paycheck, business requires traction. 37:36 Mental and spiritual self-care essential for success. 42:45 Find expertise, own it, scale, delegate, orchestrate. 43:23 Life presents evolving challenges, including work-life balance. 48:33 It company must prioritize cybersecurity for themselves. 51:32 IT companies should prioritize cybersecurity discussions. 54:57 Excited about passionate guests discussing business strategies. 56:38 Promote podcast on various platforms and social media.

"I believe that cyber security training really needs to be a cultural shift in businesses. And it needs to be something that's done not just once a year, but maybe have, like, the security training we use has a once a year longer format program, and then it has micro trainings throughout the year."   Welcome to Episode 5 of the Business and Bytes Podcast, "Why is Cyber Security Training so important?" with your hosts Emelio Mejia and John Hansman. Today we unpack the critical necessity of cybersecurity training in the modern business world.   As the threat landscape evolves with tactics like deepfake technology and phishing scams, we delve into why a once-a-year training seminar is simply not enough. It's about fostering a corporate culture that not only prioritizes cybersecurity from the top down but implements continuous, engaging, and effective educational strategies.   We'll also highlight the significant consequences of a cybersecurity breach and compare them to the minimal investment in regular employee training. From management buy-in to using gamification, we leave no stone unturned, emphasizing the role of employee education alongside robust cybersecurity software.   Join us as we explore this pressing topic, and don't forget to follow us for future episodes where you'll hear from various experts, learn about business success stories, and gain insights into growing your business securely in the digital age.     Support the show by subscribing to our Facebook Account: https://www.facebook.com/businessandbytes   Timestamps for your reference: 00:00 Author of cybersecurity chapter in IT book. 04:49 Owners need to lead by example in security. 09:08 Pushing without management buy-in, using gamification. 13:25 Need management support for team-wide compliance effort. 14:40 Encourage ownership to overcome pushback and unify. 19:13 Online security and diligence are essential. 23:45 Human nature to ignore problems until necessary. 25:36 Wife at bank stops scam with questions. 28:15 AI improves language proficiency for non-native speakers. 31:59 Cybersecurity awareness important for work and home. 35:57 Seeking business entrepreneurs for valuable podcast interviews. 37:42 Stay tuned for upcoming guest schedules. Follow us!

"You need to know how to do the job as much as that person needs to. And that's... that's kind of a thing with a recruiter, is you've got to know. You've got to talk the lingo, you know, that kind of stuff that this person's going to do."   Welcome back to the Business and Bytes Podcast! I'm your host John Hansman, joined by my co-host Emelio Mejia, and today is a special day as we're releasing our latest episode available now on Apple Podcasts, and coming soon to Spotify and Amazon. We've got a jam-packed episode for you this Monday morning. Please, don't forget to leave us your reviews as they help us reach more ears and support more small and medium-sized businesses! In this episode, EP04, we're excited to welcome Nick Crider from Insight Staffing Group to dive deep into the art of finding the right talent for your business, especially in sectors like mining and heavy industry. We'll unpack the challenges of hiring in a competitive job market, the benefits of working with recruiters, and the key strategies to avoid getting overwhelmed by job applications. We also touch on the cultural shifts in work environments and the ever-pressing issue of cybersecurity, sharing anecdotes on the quirky side of job interviews and hiring. With an emphasis on creating a security-focused culture, we'll share why 95% of cybersecurity breaches are human-caused and the significance of continuous training to mitigate this risk.   So, make sure your MFA is tight and your passwords updated as we get ready to navigate the intricacies of business, staffing, and staying cyber-secure in this thrilling new episode of Business and Bytes. Let's get started!   Support the show by subscribing to our Facebook Account: https://www.facebook.com/businessandbytes   Timestamps for your reference: 00:00 Peers discuss people not showing up to work. 04:23 Recruiter emphasizes tools, market relevance, and engagement. 09:45 Hiring process ensures fit, experience, and screening. 13:49 Indeed's testing offers valuable, but not definitive, insight. 14:30 "Know the job and the person doing it." 20:28 Interviews should be a fun, open conversation. 23:45 Transition to work from home became normal. 25:10 Does personality matter in job performance? 29:06 Recruiters help with interview preparation and guidance. 33:03 Education crucial for small business cybersecurity culture. 35:22 Advocates continuous security training and team involvement. 40:23 Third-party vendor compromised, jeopardizing Xfinity's data. 44:40 Weekly tips for 2024 to protect businesses. 46:34 Seeking reviews to support podcast growth. Protecting businesses. 48:26 Successful show four, see you again soon!   Contact Nick Crider - https://www.insightstaffinggroup.com/ | nick.crider@insightstaffinggroup.com

"Let's be reasonable. But if we missed it, we have a conversation about, hey, what happened? What can we do to kind of avoid that? Because that's the best thing we got going for us, is that responsiveness, that care, that attention, that conscientiousness."   Welcome back to the Business and Bytes Podcast! I'm your host John Hansman, alongside my co-host Emelio Mejia. Today, in Episode 3, we'll be diving deep into the art of hiring and creating a thriving work culture with our special guest, Kevin Hayward, a seasoned State Farm agency owner from Lacey, Washington. Kevin has been mastering the craft of building a strong team for over a decade, and he's here to share his structured assessment process that prioritizes motivation and urgency in candidates. We'll unpack his meticulous interview strategies — from the initial handshake to the follow-up call with references — and discuss how these methods contribute to his impressive track record of hiring reliable individuals. Emelio will shed light on his innovative post-hiring techniques, while I'll be probing into how Kevin fosters a proactive and engaged team culture. We'll explore how Kevin's hands-on approach has empowered his employees not just to excel in their roles but also to prepare them for future success – highlighting a case where a former employee was inspired to open her own State Farm office. Plus, stay tuned as we navigate through the aftermath of a significant data breach and reinforce the importance of cybersecurity in your business. It's a jam-packed episode filled with enriching discussions and takeaways designed to elevate your entrepreneurial journey. So whether you're looking to refine your hiring process, boost your work culture, or just fishing for some expert tips on employee development and cyber protection, you've landed at the right place. Let's get started on Episode 3 of the Business and Bytes Podcast, with Kevin Hayward – where every byte of business knowledge counts. Don't forget to follow us on Facebook for the latest updates and episodes! Let's roll!   Support the show by subscribing to our Facebook Account: https://www.facebook.com/businessandbytes   Timestamps for your reference: 00:00 Friend Kevin, trusted insurance agent, business journey. 05:44 Grateful for success despite challenges and turnover. 08:13 Failed hiring process, learning from past mistakes. 12:40 Using Zoom for interview provides better insight. 15:57 Thorough interview process focuses on important details. 17:54 Pre-hiring process: video responses and self-presentation. 22:47 Encouraging accountability, support and empowerment in leadership. 24:21 Balancing friendliness and professionalism in customer service. 29:17 Young employee shows grit, joins family business. 31:54 Encouraging ambition and growth in office staff. 34:52 Learning process shows dedication and character assessment. 37:46 Creating culture for employees and customers' satisfaction. 42:58 Cyber attackers are improving phishing attacks. 47:01 Seeking audience engagement and guest recommendations. 48:16 Excited for it, see you next week!   To Contact Kevin -(360) 459-2277/ https://www.laceywainsurance.com/

"This is where companies like ours come in handy because we're, for, 199 percent of us, have an ethical belief that keeps us from doing those types of things. And, and it gives you somebody else you can trust that if you have, even if you haven't a internal it person or internal it person, people having a second company with, with the keys to the kingdom, if you will, gives you an ability to have just backup if something goes sideways."   Welcome to Business and Bytes Podcast. I'm your host, Emelio Mejia, joined by my co-host, John Hansman. Today, in episode two, titled "Micki Nichols - BNI Pacific Northwest | How to get the most out of networking!", we're diving deep into the world of networking with our esteemed guest, Micki Nichols. Get ready to uncover effective strategies for recruiting new members as Micki guides Emelio's new networking group towards growth, and learn how to maintain a healthy balance by focusing on just three types of networking groups. Micki takes us through the pivotal role of brand awareness in networking groups and stresses the significance of investing time and budget into your networking marketing plan. We're not just talking about making connections today; Micki brings to light the critical aspect of cybersecurity within the networking realm, the risks of weak passwords, and the smart use of password managers like Keeper. Listen in as we explain "zero knowledge architecture" and why even in the face of breaches, it's a safer bet. Plus, don't miss Micki's prediction on the rise of supply chain attacks, drawing examples from notorious hacks like Lastpass and the Target incident. Amidst the networking talk, we'll also share why networking is not a sprint but rather a marathon, highlighting the importance of body language, setting realistic goals, and the added value of virtual and in-person networking. Stay tuned as we chat about the long-term game of building those crucial business relationships, the do's and don'ts at networking events, and how to best leverage your local BNI chapters for brand new business owners. Join us in this jam-packed episode as we blend the critical topics of networking and cybersecurity, offering valuable takeaways for every business professional looking to expand and secure their network in today's digital world. Let's get connected and stay secure—right here on Business and Bytes Podcast!   Support the show by subscribing to our Facebook Account: https://www.facebook.com/businessandbytes   Timestamps for your reference: 00:00 Meeting discussion about networking, password management, news. 05:53 Networking is not just about selling products. 07:43 Networking should be like farming, not hunting. 00:00 Meeting discussion about networking, password management, news. 05:53 Networking is not just about selling products. 07:43 Networking should be like farming, not hunting. 10:39 Networking is crucial for career success. 16:25 Woman criticizes man's rudeness, emphasizes mutual support. 18:23 Building business networks: invite, expand, set goals. 21:28 Networking through chambers of commerce and groups. 26:05 Blend different networking groups for maximum profit. 27:33 Zoom lacks physical interactions and social cues. 32:38 Building relationships before offering solutions yields success. 36:54 Secure password managers encrypt data, enhancing protection. 39:26 Educate public on password security, use manager. 40:47 Be cautious with personal information for security. 45:41 Protect infrastructure from trusted employees, implement policies. 49:46 Supply chain attack led to successful protection. 53:35 Guests coming to discuss small and medium businesses. 55:12 Prepare pre-recorded content, returning in January. Networking is crucial for career success

"Both of us are in cybersecurity. So we would be amiss if we didn't talk about what we're seeing in the industry and what's going on so that we have equal value for both. How do you grow your business but then also how do you keep your business secure?"   Welcome to the inaugural episode of the "Business and Bytes Podcast," where your hosts, John Hansman and Emelio Mejia dive into the fusion of business savvy and cybersecurity. I'm John, joining you from Olympia, Washington, and with me is Emelio from sunny Miami, Florida. Today, we kick things off with personal tales of entrepreneurship, shedding light on our transitions from full-time employment to running our own successful businesses. You'll hear candid discussions about the real emotional hurdles like imposter syndrome, self-accountability, and the importance of a good working system. As we chart the course for our weekly Monday meetings, we aim to arm our fellow small and medium business enthusiasts with timely advice on cybersecurity. Hear how John strategically negotiated his venture's beginning to coincide with his career move and how Emelio juggled being his ex-employer's client while building his new empire. This podcast is more than just us; it's about creating a community. So we'll be inviting business owners to the conversation, sharing industry trends, and keeping you updated on the latest in tech security—all flavored with personal anecdotes and experiences to help you grow your business dream. Today's episode also features a practical discussion on the necessity of multi-factor authentication, password management, and the realities of cybersecurity breaches infiltrating even the largest of players. Plus, you'll get the scoop on handy networking tools like Bumper and Dot, and the controversial Name Drop feature from Apple. So tune in, as we blend business stories with tech insights, and get ready to take notes. This is Business and Bytes: Your weekly byte-sized guide to a smarter, more secure business venture.   Support the show by subscribing to our Facebook Account: https://www.facebook.com/businessandbytes   Timestamps for your reference: 00:00 Excited about bringing podcast, interviewing successful business owners. 03:58 Sharing insights to help others grow business. 07:47 Transitioned through various IT roles, gained experience. 12:21 Started own business after being purchased. Reached success. 14:59 Transition to Olitech, learned to be authentic. 17:39 Balancing full-time work while moonlighting as tech consultant. 22:03 Business culture perpetuates feeling of being stuck. 25:44 Owning a business brings self-accountability and insecurity. 26:31 Thrilling journey of business ownership and accountability. 29:39 Podcast seeks input for professional guest speakers. 36:00 Networking events and Apple's new product. 37:25 Apple needs to improve information sharing. 41:03 Whitman's response to cybersecurity incident proved successful. 44:48 Improve your cybersecurity with layers and planning. 47:45 New incident with MGM Grand, $8 million loss. 51:48 Unique passwords vital for online security. 54:04 Small and medium business topics discussion invitation.