Oct 21 2019
Building a business with LOVE as the key ingredient | Erin Williams, Erin's Faces Founder
Todays episode is brought to you by Go Squared Away. Get 25% off your first month with your amazing Virtual Assistant by telling the owner, Michelle, I sent you. Reach out to her here. To connect with Erin, learn about products, ask questions: WebsiteEmail: erin@erinsfaces.comInstagram: @erinsfaces Facebook group: Erin's Faces Green beauty Gathering What we talked about on the show:Erin:-Got a job at urban decay counter at Bloomingdales -It was not a focus of mine to switch ingredients out for cleaner ones when I started Erin's Faces-“Beauty, yes, Intention, yes, and Natural came along with that"-“I like making people feel good." -Family member diagnosed with Melanoma -Was reading about chemical spfs- learned that it can be linked to skin cancer and she was using spfs in her products—so, she decided not to sell chemical spas anymore -Physical spf is good -Only 2 physical spf is good, everything else is chemical -Physical is white and hard to blend in-“Think dirty.” App-It’s an app that will ruin your life and make your life better.” Tells you how clean or dirty your personal care products are-“Even if something is clean, we’re trying to clean it up even more.”-“I knew things that I didn’t want to know and now that I knew them, I didn’t want to go back.”-Leah: “Tell about your trip to Texas” Erin: -sweat equity—went to Dallas and then Houston -my goal was to get a new computer and buy a plane ticket -have to sell 2,000$ to make half that QUOTE: -“I get to share this, and I wanna help people and that’s my motive and I just want to love people and help them…[the product] looks crappy, but what was inside of it was pretty good.” -Thinking, “I’ve spent this much money, my computer is shutting down”-how am I going to do this? -only sold 150$ at Allison’s house the first night—“I’m gonna die.” “It takes so much energy” QUOTE: -Thinks to herself, “Why did you say you were coming here? It was to share and to love and to be a light to people.”-QUOTE: Wanting a purpose and to be more useful and of service in the world vs. making pretty models look more pretty-QUOTE:“You’re just gonna love people and share.” —Courtney’s house: 20 people-1800$ sold—“I just cried in bed. I was overwhelmed…God’s goodness” “I felt very provided for and in alignment with what I was supposed to be doing.” QUOTE-Ended up selling 9,000$ in Texas when wanted to sell 2,000$-all money went right into the company-“I was crying in bed every night”-out of gratitude QUOTE-“You do have to make money, but it still can’t for me…be about making money…It has to be about sharing and loving people.” QUOTE-This is why the Mission statement is: “to empower and educate women…and occasionally a dude.”-I could’ve made a lot of money being a makeup artist-paid so much without much timeQUOTE - “Money doesn’t drive me like that…but purpose does.” Leah: “More than that, you wanted to teach women, to serve them, to help them.”Leah: That story was a perfect example of changing your attitude Erin: “I just wanna help people, That’s the motive.”Leah: “Fear of I’m not doing this right”-Takes a shift to know why ySupport the show