Demi’s Diary

Demi

Welcome to Demi’s Diary the podcast where we get real, raw, and unfiltered about what it takes to build, grow and scale a business. Join me, Demi, your launching, marketing, and sales business mentor each week, where I’ll be dropping a new episode that will inspire, support, and educate you on your entrepreneurial journey. Tune in to peel back not only the pages of my diary but also some of your favorite CEOs and see what it really took to build the business you see now. From unpopular opinions to the stuff we don’t talk about enough online, you won’t want to miss out on these conversations. Love. Demi read less
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Episodes

Attracting High Caliber Clients and Creating Your Signature Program with Kaina
1w ago
Attracting High Caliber Clients and Creating Your Signature Program with Kaina
Dear Diary, Today we peel back the pages of Kaina's diary and dive into all things business, mindset, and sales. In this episode we chat about what is a signature program, how to create it, and finding your own methodology. Kaina share's with us tips on how to get clear on the transformation you provide and how to attract "high caliber clients". This is an episode all entrepreneurs need to listen in on and take notes. Love, Demi.   What We Cover: Meet Kaina and how she got to where she is now Navigating being a coach at 19 or 20What being a premium coach actually looks likeThe importance of surrounding yourself with people who get itStop making it about the external stuff and focus on your desiresStarting before you’re ready and detaching from the external circumstances What is a signature offer and creating your own unique methodGetting clear on your messaging and how to attract people that will get resultsWhat to consider as you’re building your signature offer and finding your own methodology The fastest way to self sabotage your own client journey offer suiteWhy you should focus on the transformationWhat does high caliber clients actually meanWhy you need to raise your client standardsThe mindset and energetic work that comes with running a successful business   Connect with Kaina: @sunykai | Website   Ready to scale your business? Click Here to Work with Demi   Let's Connect: Youtube | @yourbizcoachdemi | @demisdiarythepodcast
Creating Sellable Offers with Katy Stuart
May 8 2024
Creating Sellable Offers with Katy Stuart
Dear Diary, Today we peel back the pages of Katy's diary and we are chatting all things sales, energetics, and build a soulful business. In this episode Katy shares with us the power of change, how to look at sales strategy differently, the power that comes with combining the woo with the work, and so much more. This is an episode for every entrepreneur that might be feeling stuck, wanting to become unrealistically wealthy and fully free in their business.  Love, Demi.   What We Cover: Meet Katy and how she became a business and energetic mentorThe moment she realized that strategy wasn’t just enough and she needed the energetics behind itThe reality around creating sustainable results and why copying someones strategy isn’t always the wayWays to use sales scripts and the power of making it your ownGetting clear on what you offer and why someone should work with youThe 3 parts to mastering the art of selling yourselfRealizing the issue is not that you have a sales problem but something elseCreating a sellable offer and making all the pieces work togetherWhat is circumstantial power and how to show up excitedly even when sales aren’t coming inWhy most peoples businesses fail The power of holding out a little longer when things don’t feel like they’re working outHow ego could be blocking you from standing in your powerWays that Katy navigates when her clients are resisting changes and some common factorsGetting really in alignment with what feels good for you to do in sales and the strategy behind itRealizing you get to flow with your sales strategy and don’t have to be so strict about itThe journey to get to the point of only working 20 hours a weekHow she got super clear on what her vision for her business was and how she created it for herselfGetting out of survival energy and into playing to win   Connect with Katy: @thekatystuart | all the links you need   The Strategy Subscription: Join The Membership Now   Ready to scale your business? Click Here to Work with Demi   Let's Connect: Youtube | @yourbizcoachdemi | @demisdiarythepodcast
Becoming Irresistible To Your Audience Through Online Marketing with Wendy Ramirez
May 1 2024
Becoming Irresistible To Your Audience Through Online Marketing with Wendy Ramirez
Dear Diary, Today we are peeling back the pages of Wendy's diary. In this episode we are talking all about marketing, how to stand out, and what it takes to market your business. Wendy shares with us her journey and gives us actionable tips on how to standout online through our marketing and storytelling. Love, Demi   What You'll Hear: Meet Wendy Ramirez and what led her to marketingNavigating the uncertainty and the limiting belief stories that comes with entrepreneurship Challenges that come with supporting clients all over the globeThe importance of setting realistic containersWhy we should be open to feedback as business ownersHow investing in your clients can massively shift their resultsWhat cultural differences have come up as she supports her clients and how she meets them where they’re atWhy we focus so much on strategy and taking actionWhat she learned during the pandemic that she applied into her business Key strategies she uses with her clients so they become irresistible to their audienceThe benefits of brining YOU into your marketing and how to incorporate itWhat marketing has become now a days and what it’s evolving intoWhy you must stay open to the evolution of marketingHow to stay relevant in your online marketingGetting curious as to why you create programs and what you’re wanting to create   Connect with Wendy: @lovinglybold| Website   Ready to scale your business? Click Here to Work with Demi   Let's Connect: Youtube | @yourbizcoachdemi | @demisdiarythepodcast
Make Money Work For You Stop Working For It
Apr 17 2024
Make Money Work For You Stop Working For It
Dear Diary, Today we peel back the pages of Christy's diary and we are chatting all things finances. In this episode, Christy shares with us how she prepares her clients not only for tax season but to finance the lifestyle they want. We dive into how to grow your generational wealth, getting clear on your financial vision, and how to actually achieve these things. This is an episode you don't want to miss.  Love, Demi.   What We Cover: Meet Christy and how she got to where she isThe benefits of starting to talk to an accountant before you feel the need to do soHow taxes and the system is actually built to support business ownersGet your money to work for you instead of you working for your moneyHow to start getting financially savvy and build generational wealthGetting super clear on your financial vision and what you desireWhy it’s important to create a financial plan with a specific strategy and systemTaking emotions out of your money and building a new relationship with your moneyLearning to trust yourself to take calculated risks with your money and businessHow to manage your cashflow through the ups and downs of businessCommon mistakes and understanding how to price your services and products When to increase your pricing    Connect with Christy: @itschristybowie| Website   The Strategy Subscription: Join The Membership Now   Ready to scale your business? Click Here to Work with Demi   Let's Connect: Youtube | @yourbizcoachdemi | @demisdiarythepodcast
Don't Overpay This Tax Season with Annette Campbell
Apr 10 2024
Don't Overpay This Tax Season with Annette Campbell
Today we peel back the pages of Annette's diary and we are chatting all things taxes, miracles, and business. In this episode Annette shares her journey with us and how she got to where she is today being a wealth coach and tax strategist. We dive into all things, mistakes, set ups, and tips. This is an episode EVERY entrepreneur should tune into, save, and take notes. Love, Demi.   What We Cover: Meet Annette and how she became a wealth coach and tax strategistRealizing the truth about being wealthy and then losing everythingWorking at a 9-5 to test the waters and see if she could actually do itBeing open to start from zero to build upBuilding her business while working 10+ hours a day at a full time jobHow the pandemic pushed her to go full time into her business before she was readyThe chaos that happened that tested her faith and the miracle that happenedRealizing that most of the time it’s not that it’s out of alignment but it’s simply just that it’s getting hardThe power of leading your business through serviceOne of the biggest misconceptions about taxes that newer entrepreneurs haveWhat can happen when newer entrepreneurs don’t prepare with a finance teamGetting clear on why you want to make millions of dollarsWhy you should separate business and personal finances from the beginningThe reality of what you have to do when trying to build a legacy businessHow taxes is actually coded for us, the business ownersWays to actually lower your taxes and ways to pay yourselfWhat conversations you need to have from the very beginning    Connect with Annette: @_successwithannette | Website   The Strategy Subscription: Join The Membership Now   Ready to scale your business? Click Here to Work with Demi   Let's Connect: Youtube | @yourbizcoachdemi | @demisdiarythepodcast
Building a Legacy Worthy Brand with Sasha Lewis
Apr 3 2024
Building a Legacy Worthy Brand with Sasha Lewis
Dear Diary, Today we peel back the pages of Sasha's diary and we are chatting all things brand strategy. In this episode, she shares with us the power of visual storytelling and how to get your message across through it. We talk about why people choose to work with some brands vs others, what attracts clients, and how to implement all this into your brand right now. This is an episode you don't want to miss. Love, Demi.   What We Cover: Meet Sasha and how she became a brand strategist and designerWhat it looked like for her to build her business while being a single mom of a daughter with autismRealizing that all your audience wants is to know that your company is trustworthy Going back to basics in order to get a solid messageWhy you have to be careful of the consumption trapLearning how to story-tell through visuals and graphicsThe difference between the brand story and the founder storyWhat makes some choose you as a mentor or makes them want to buy your productHow to start implementing more visual storytelling in your brand and businessUnderstanding what is too much to shareWhy she recommends her clients to stay offline when building their brandThe importance of showing up fully authentically and being okay with evolving Connect with Sasha: @Sashamoniquecreates | Website   The Strategy Subscription: Join The Membership Now   Ready to scale your business? Click Here to Work with Demi   Let's Connect: Youtube | @yourbizcoachdemi | @demisdiarythepodcast
Stop Treating Your Business Like A Side Hustle with Sam Whisnant
Mar 27 2024
Stop Treating Your Business Like A Side Hustle with Sam Whisnant
Dear Diary, Today we peel back the pages of Sam's diary and are chatting all things systems... before you tune out because it's overwhelming listen in! Sam breaks down what systems are, how to implement them (well become conscious of them), and she shares with us the 3 main systems to focus on to scale your business. This is an episode you don't want to miss. Love, Demi.   What We Cover: Meet Sam and how to she became an online systems expertHow it was at the beginning and how she overcame imposter syndrome and external expectationsGetting over the fear of being seenShifting from treating your business as a side hustle into treating it like an actual businessHow expectations have increased for newer entrepreneursWhat are systems and identifying your current onesWhy getting your systems down is so important Hitting the capped wall in your business and how to get out of itRealizing your issues are simply just in the backend of your business and not in marketingWhy you need to stop winging your business The three main areas to focus on if you’re wanting to scale into the 100k monthsWhat to do if the systems feels overwhelming The importance of how your business operatesThings to think about before you hire   Connect with Sam: @samwhizzz | Website   The Strategy Subscription: Join The Membership Now   Ready to scale your business? Click Here to Work with Demi   Let's Connect: Youtube | @yourbizcoachdemi | @demisdiarythepodcast