Diamond Effect - Success Strategies for Service Businesses

Maggie Perotin

This podcast helps service-based entrepreneurs and business owners scale their businesses in any economy without overworking or overwhelm.
Here, you turn your business into a client-attracting gem and become a high-performing CEO.

About the Host:

Maggie Perotin is the founder of Stairway to Leadership. As an international business and leadership coach, Maggie helps service-based business owners start, grow, and scale their businesses without overworking or being overwhelmed.

With her DREAM-PLAN-DO coaching model, her clients scale while transforming into high-performing CEOs of their businesses.

This is what USA Today wrote about this model in the article titled: "How Stairway to Leadership is turning small businesses into high-profit ventures."

"(...) her DREAM-PLAN-DO coaching model, she helps her clients align their mindset, business strategy, and high-performance habits to transform their businesses from an unreliable source of income to a super-productive client-attracting gem. Maggie adds that she uses all her knowledge and experience to help her clients grow their businesses in a strategic and innovative way while supporting them in building a successful business that consistently attracts their ideal clients. She specializes in helping them build a brand that showcases their uniqueness to reach their full potential, becoming the powerful CEO they’re capable of being."

Maggie has over 15 years of experience in corporate leadership in various business domains and coaching. She holds an executive MBA from the Jack Welch Management Institute.

Maggie lives in Toronto, Canada, with her blended family with four kids. She loves spending time in nature, traveling, reading, dancing, good food, and giving back.



To learn more, head to www.stairwaytoleadership.com
To work with Maggie and gain break-through clarity on why your business isn't scaling- schedule a free 50-min consultation https://calendly.com/maggie-s2l/discovery-call

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Episodes

EP # 139 - The Myth of Hustle - Unveiling How It Undermines the Growth of Your Service Business with Paola Di Fonzo
Mar 8 2024
EP # 139 - The Myth of Hustle - Unveiling How It Undermines the Growth of Your Service Business with Paola Di Fonzo
In today's episode, I'm talking with one of my clients, Paola Di Fonzo, owner of BallooniqueTO, an event decorator, and a balloon stylist. We delve deep into the world of entrepreneurship and success exploring a topic that's often glamorized but rarely understood: the difference between hustle and hard work in business.1. Defining the Terms:First things first. We clarify what we mean by "hustle" and "hard work." While they're often used interchangeably, there's a subtle yet significant distinction between the two. Hard work entails dedication, perseverance, and putting in the necessary effort to achieve your goals. On the other hand, hustle is characterized by relentless busyness, often at the expense of balance and well-being.2. The Downside of Hustle:Contrary to popular belief, hustle isn't always a recipe for success. In fact, it can be detrimental, both in the short and long term. Paola and I discuss how the hustle mentality can lead to burnout, and poor decision-making, and ultimately hinder your chances of sustainable success.3. Finding Balance:But fear not, there's a better way to approach business and entrepreneurship. By prioritizing self-care and setting boundaries, you can create a healthier, more sustainable approach to achieving your goals. We explore practical strategies for finding balance and maintaining your well-being while pursuing your entrepreneurial dreams.4. Redefining Success:Ultimately, success shouldn't come at the expense of your health and happiness. On the contrary, you experience more of it when you're at your best. We want to challenge the traditional notion of "hustle at all costs" and offer a new perspective on what it truly means to succeed in business and life.Join us as we dive deep into this thought-provoking discussion and uncover the secrets to achieving success without sacrificing your sanity. So sit back, relax, and let's go beyond the grind.To connect with Paola, visit her website  www.balloonique.caAnd connect with her on Instagram: @ballooniquetoAlso, tune in to the first interview with Paola and another client of mine on creativity in business.  We refer to it in this episode. Episode 104 - The Power of Creativity when Growing a Service Business with Paola Di Fonzo (Event Decorator) and Stefanie Carroll (Excel and Data Management Expert)
EP # 137 - CEO Power Hour: How One Strategic Hour a Week Can Grow Your Service-Based Business Without Adding More Work to Your Schedule
Feb 23 2024
EP # 137 - CEO Power Hour: How One Strategic Hour a Week Can Grow Your Service-Based Business Without Adding More Work to Your Schedule
You feel like you are being pulled in all directions right now. Trying to keep up with clients' work. Post something on social media weekly. And occasionally do a networking lunch between service projects and client emergencies. It feels like you've barely kept your head above the water.You're tired of shooting in the dark, figuring out how to sign the next client while overworking to maintain the current ones. You crave guidance. Direction. Especially since your energy is limited and usually drained by noon with all the daily decisions and chaos coming your way.What if you could implement just one tiny change to create the direction and focus? To gain new energy. And create time you so much lack. That change is the CEO Power Hour. It is investing one hour a week removed from the daily grind. One hour a week to strategically zoom out and check in with your business. To see what it needs to keep growing in a way that's not overwhelming for you.Right now, even if you have some CEO time set aside every week, it gets overtaken to catch up on your to-do list. Or at best, you’re looking at what you can improve and just keep adding things to do for the next week’s list.In this episode, I am sharing 5 specific CEO Power Hour sessions I had with different clients and the specific results they were able to create within just one week following those sessions. When you work with me one-on-one, with my high-performance coaching during the CEO Power Hour, I teach you how to also decide what not to do. How to cut down on the amount of tasks you do each week and channel your limited time and energy into a couple of key things that create substantial progress.  This is how I help my clients (and can help you) double your business without adding more work.And you're probably thinking, "I'm not sure I can be consistent with that." Or "Even if I managed to do it for the first three weeks of January, I don't even know where I'd find that one hour a week."You do have one hour right now in your schedule. You would find it no problem if you had to go to an emergency client meeting. Once you create the first CEO Power Hour, I'll help you make it consistent. Especially that you’ll learn how to constrain the number of tasks you do each week, gain time, and with that add power to the ones you do.Set up your first free CEO Power Hour now. During that time, I will help identify exactly what you need to focus on (and drop) in your business to pick up the speed of growth without getting overwhelmed. Schedule the session here - https://calendly.com/maggie-s2l/discovery-call