Tales From The PROS

Michael Georgiou: Imaginovation, CMO, Entrepreneur, Podcaster, Influencer

Tales From The PROS is a tech storytelling podcast that interviews top leaders, founders, and authority figures in the tech industry, telling their stories of how they got to where they are today and the struggles they overcame. These are fireside chats and open conversations hosted by Michael Georgiou, who is the Co-founder at Imaginovation. Tales From The PROS | Business Leader Stories | Entrepreneurship | Storytelling | CEO's | Business Inspiration | Leadership | Humility | Gratitude | Technology read less
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Episodes

Understanding the Market and Setting Your Product for Success
Sep 1 2021
Understanding the Market and Setting Your Product for Success
In today’s episode of Tales from the PROS, I talk with Marwan Forzley, who is CEO of Veem.com, a next-generation global B2B payment network that enables a quick and secure way of sending and receiving money. Since its founding in 2014, Veem is backed by Goldman Sachs, Google Ventures, Silicon Valley Bank, and many many others. In addition, Marwan is an innovator, visionary and enjoys launching new products in domestic as well as international markets through disruptive tech and global strategies. He is the author of “Small Business in a Big World: A Comprehensive Guide to Doing International Business”. In this episode, we talk about Marwan’s journey to entrepreneurship and his experience of building a global payment network such as Veem. We talk about how Marwan spotted the gap between SMB and their payment problems, and how Veem disrupted the global payment space.   Don’t Miss: 1. How did Marwan came up with the idea of ‘Veem’ - 4:15 2. What sets a business on the path of success - 17:00 3. What it takes to be a strong business leader - 28:15 Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192   Topics We Discuss: 1. Marwan’s inspiring story of how he got to where he is today 2. Marwan talks about how to establish a market fit for a product or service 3. The key factors that set a business for success, from startup to an operating and scaling company 4. Some struggles and obstacles that Veem faced and how you overcame them 5. The future of payment systems and technology 6. Thoughts and advice on how to be a strong business leader 7. Marwan defines his story in ”one-word”   Follow Marwan Forzley Website: https://www.veem.com Linkedin: https://www.linkedin.com/in/marwanforzley Twitter: https://twitter.com/forzley/ Follow Me and Subscribe: https://linktr.ee/mgeorgiou22
Using Data to Overcome the Challenges of Growing A Company
Aug 25 2021
Using Data to Overcome the Challenges of Growing A Company
In today's episode of Tales from the PROS, I talk with Dan McGaw, who is an award-winning entrepreneur, speaker and CEO of McGaw.io, an analytics and marketing technology consultancy, and also the founder of a SaaS platform called UTM.io. In addition, he also finds time to be a 500 Startups Mentor, and has previously started the first business accelerator in Orlando. He was previously selected to be a United States Ambassador of Entrepreneurship by the United States Department of State In this episode, we talk about Dan’s journey to entrepreneurship and his experience of building and growing a tech consultancy. We talk about mistakes businesses make in sales and marketing, and the future of marketing and data. Don't Miss: 1. What it takes to be an industry leader in marketing space - 7:17 2. Biggest challenges companies face in current times - 13:06 3. KPIs should look for to grow business revenue - 22:10   Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192   Topics We Discuss: 1. Dan’s inspiring story of how he got to where he is today 2. What it takes to be an industry leader like McGaw and UTO.io 3. The biggest challenges/problems that companies have and how to overcome them 4. Dan talks about some of the most important data metrics to look for in order to grow in revenue 5. The future of marketing and data 6. Thoughts and advice on what it takes to succeed today 7. Dan defines his story in one-word   Follow Dan McGaw Website: https://mcgaw.io/ Linkedin: https://www.linkedin.com/in/danielmcgaw/ Twitter: https://twitter.com/Danielmcgaw   Follow Me and Subscribe: https://linktr.ee/mgeorgiou22
Overcoming Challenges and Generating More Business Through LinkedIn
Aug 11 2021
Overcoming Challenges and Generating More Business Through LinkedIn
In today's episode of Tales from the PROS, I talk with Anthony Blatner, who is the founder of Speedwork Social, a top LinkedIn Advertising agency. He is known as one of the top LinkedIn ads experts in the industry, having managed millions in ad spend and generating over 100,000 new sales opportunities. As a previous tech founder and ex-IBMer, he has seen a lot of companies have explosive growth with good technology and good marketing, while others (even though they had a great product or service) fail without effective marketing. In 2016, this successful entrepreneur started Speedwork to help those companies unlock their B2B marketing potential. By blending his experience in marketing and software, he is able to help businesses reach high-level decision-makers at scale using LinkedIn Ads and technology. In this episode, we talk about Anthony’s journey to entrepreneurship and his experience of building and growing a B2B LinkedIn advertising agency. We talk about mistakes businesses make in sales and marketing, and the future of LinkedIn.   Don't Miss: 1. Why Anthony chose LinkedIn as a platform for his business - 7:50 2. Mistakes businesses make in their sales and marketing efforts - 20:50 3. Growing an advertising agency with the LinkedIn platform - 35:15   Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192   Topics We Discuss: 1. Anthony’s inspiring story of how he got to where he is today 2. Why Anthony started a B2B LinkedIn advertising agency 3. What it takes to really succeed in generating leads from LinkedIn 4. Anthony explains what he is learning while growing and scaling an agency 5. The biggest problems and issues that people make with their sales and marketing efforts 6. The future of LinkedIn and where lead generation is headed in today’s market 7. Some of Anthony’s toughest obstacles and how he overcame them 8. Anthony defines his story in one word   Follow Anthony Blatner Website: https://speedworksocial.com/ Linkedin: https://www.linkedin.com/in/anthonyblatner/ Instagram: https://www.instagram.com/anthonyblatner/?hl=en Twitter: https://twitter.com/anthonyblatner   Follow Me and Subscribe: https://linktr.ee/mgeorgiou22
Shifting the Paradigm of Members-only Social Clubs
Aug 4 2021
Shifting the Paradigm of Members-only Social Clubs
In today's episode of Tales from the PROS, I talk with Rob Charles, who is the Founder and CEO of Goldfingr, a vetted and exclusive social network of business leaders, investors, entrepreneurs, and influential thought leaders working together and supporting one another for the common good and with intention. His expertise is exhibited in a long track record of always executing, being an entrepreneur for over 30 years, and investing for over 18 years. Goldfingr is a modern paradigm of social clubs - a think tank, incubator, and socially conscious business accelerator. They have integrated raising capital, investing, business, the arts, entertainment, and social, adding unbelievable value to their members, with a complete VIP experience  In this episode, we talk about Rob’s journey to entrepreneurship, his experience of building and growing a members-only social club, the startup game in today’s digital age, and what it takes to succeed as an entrepreneur.   Don't Miss: 1. The story of Goldfingr and how it is different from other social platforms - 7:51 2. How pandemic has affected the various forms of communication - 15:33 3. Sectors and companies investors are looking to invest in - 24:55 Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192   Topics We Discuss: 1. Rob’s 𝐢𝐧𝐬𝐩𝐢𝐫𝐢𝐧𝐠 𝐬𝐭𝐨𝐫𝐲 𝐨𝐟 𝐡𝐨𝐰 he 𝐠𝐨𝐭 𝐭𝐨 𝐰𝐡e𝐫𝐞 he 𝐢𝐬 𝐭𝐨𝐝𝐚𝐲 2. What is Goldfingr? How did the idea for Goldfingr begin? 3. Shifting the paradigm of members-only social clubs 4. Rob’s thoughts and advice on the investment and startup game in today’s digital age 5. What it takes to succeed as a startup and entrepreneur   Follow Rob Charles Website: https://www.goldfingr.net/rob-charles Linkedin: https://www.linkedin.com/in/rob-charles/ Instagram: https://www.instagram.com/goldfingr_official/   Follow Me and Subscribe: https://linktr.ee/mgeorgiou22
What It Takes For A Company To Become SaaS Industry Leader
Jul 21 2021
What It Takes For A Company To Become SaaS Industry Leader
In today's episode of Tales from the PROS, I talk with Mike Welsh, who is a veteran leader in sales and revenue growth and has been named CEO of Uptime.com, a leader in website monitoring software He brings more than two decades of sales and revenue leadership experience to Uptime.com, driving growth for numerous public and private software-as-a-service (SaaS) companies, such as Chargify, Rackspace Cloud, and Inspired eLearning.  In this episode, we talk about Mike’s journey to entrepreneurship, his experience of building and growing a SaaS business, overcoming the challenges of running a SaaS company, the future of websites, and how to be a strong leader.   Don't Miss: 1. Mike’s advice to handling the role of CEO the right way - 06:30 2. What are the challenges that SaaS companies encounter - 25:13 3. How to execute your website’s performance check the right way - 36:41   Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192   Topics We Discuss: 1. Mike’s inspiring story of how he got to where he is today 2. What it takes to be a CEO of a growing and thriving company 3. What it takes for a company to be an industry SaaS leader like Uptime 4. The biggest hurdles/problems that SaaS companies have and how to overcome them 5. Mike talks about some of the major problems that website's face today and how to overcome them 6. The future of website monitoring and performance 7. Thoughts and advice on how to be a strong business leader 8. Mike defines his story in "one-word"   Follow Mike Welsh Website: https://uptime.com/ Linkedin: https://www.linkedin.com/in/miwelsh/ Twitter: https://twitter.com/UptimeDotCom   Follow Me and Subscribe: https://linktr.ee/mgeorgiou22
The Mistakes Businesses Make That Ultimately Lead to Failure
Jul 15 2021
The Mistakes Businesses Make That Ultimately Lead to Failure
In today's episode of Tales from the PROS, I talk with Michelle Seiler Tucker, who is the Founder and CEO of Seiler Tucker Incorporated.  She owns many other businesses in several different industries. As a 20-year veteran in the Mergers & Acquisitions industry, she is regarded as the leading authority on buying, selling, fixing, and growing businesses. She and her firm have sold over a thousand businesses in almost every vertical and have a remarkable track record of success. In addition to being featured in INC, Forbes, Entrepreneur Magazine, and USA Magazine, she is an international keynote speaker and makes regular radio and TV appearances on Fox Business News and CNBC.  She has spoken alongside many prominent speakers: Eric Trump, Arnold Schwarzenegger, Kathy Ireland, Randi Zuckerberg, Steve Wozniak, and more. She is the Best-Selling Author of the book “Sell Your Business for more than It’s Worth” and has a new book coming out called “Exit Rich®.” In this episode, we talk about Anastasia’s journey to entrepreneurship, her experience of building and growing a merger & acquisition business, how to really succeed as a leader, and how to overcome challenges.   Don't Miss: 1. Michelle’s inspiration to becoming an entrepreneur - 09:18 2. How to know if a company is ready for a merger? - 17:14 3. Mistakes business owners make while scaling a company - 24:27   Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192   Topics We Discuss: 1. Michelle’s inspiring story of how she got to where she is today 2. What it takes to build and scale a successful business 3. How to know when a business is ready for a merger or acquisition 4. The mistakes businesses make to make them go out of business 5. She describes her thoughts and advice on how to truly succeed as a leader 6. Michelle explains some of her toughest challenges in his career and how he overcame them 7. Michelle defines her story in "one-word"   Follow Michelle Seiler Tucker Website: https://seilertucker.com/ Linkedin: https://www.linkedin.com/in/michelleseiler/ Twitter: https://twitter.com/MSeilerTucker   Follow Me and Subscribe: https://linktr.ee/mgeorgiou22
Discovering the Problems and Missing Pieces in Creative Content through Data
Jul 7 2021
Discovering the Problems and Missing Pieces in Creative Content through Data
In today's episode of Tales from the PROS, I talk with Anastasia Leng, who is the Founder and CEO of CreativeX, a technology company that aims to advance creative expression through the clarity of data.  CreativeX technology is used globally by Fortune 500 brands like Unilever, Mondelez, Heineken, ABI, and more to measure creative efficiency, consistency, and impact across all creatives worldwide.  In this episode, we talk about Anastasia’s journey to entrepreneurship, her experience of building and growing a tech company, how to raise venture funding, and how to really succeed as an entrepreneur.   Don't Miss: 1. Anastasia’s inspiration to build a creative tech company - 07:56 2. What is a “good” media content or creative - 19:08 3. Importance of creative quality in marketing performance - 37:21   Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192   Topics We Discuss: 1. Anastasia’s inspiring story of how she got to where she is today 2. Problems and missing pieces discovered in the creative world 3. What it means to scale your creative images and video at scale using data 4. What it’s like to raise venture funding and capital to scale a business 5. She explains some of CreativeX’s actionable insights and findings from the creative data collected 6. She describes her thoughts and advice on how to truly succeed as an entrepreneur 7. Anastasia talks about some of her toughest challenges in her career and how she overcame them 8. Anastasia defines her story in “one-word”   Follow Anastasia Leng Website: https://www.creativex.com/ Linkedin: https://www.linkedin.com/in/aleng/ Twitter: https://twitter.com/ponystasia   Follow Me and Subscribe: https://linktr.ee/mgeorgiou22
Growing A Nutrition Food Business with Consumer Health in Mind
Jun 30 2021
Growing A Nutrition Food Business with Consumer Health in Mind
In today's episode of Tales from the PROS, I talk with Mark Samuel, who is the Founder and CEO of IWON Organics, a thriving health, and wellness company that makes bold, flavor-infused snacks made from plant-based proteins.  IWON's snacks can be found in over 5,000 stores nationwide, including Kroger's, Sprouts, Whole Foods, Amazon, and many more.  Mark is a foodie and a popular serial entrepreneur in the fitness and nutrition space. His goal is to provide inspirational and insightful value through his personal branding and company. In this episode, Mark talks about his entrepreneurial journey, shares his experience of building and growing a nutrition company, how he grew the IWON brand, and how to really succeed as an entrepreneur.   Don't Miss: 1. Mark’s inspiration to build a nutrition brand - 01:43 2. How to keep your brand authentic - 12:25 3. Advice to succeeding as an entrepreneur - 25:51   Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192   Topics We Discuss: 1. Mark’s inspiring story of how he got to where he is today 2. How Mark started and scaled IWON into what it is today 3. Mark talks about the power and importance of having a balanced nutrition 4. Insights and strategies on how Mark is growing the IWON brand 5. The process of finding the right manufacturers and distributors 6. He describes his thoughts and advice on how to truly succeed as an entrepreneur 7. Mark explains some of the toughest challenges in his career and how he overcame them 8. Mark defines his story in “one-word”   Follow Mark Samuel Website: https://iwonorganics.com/ Linkedin: https://www.linkedin.com/in/markalansamuel/ Twitter: https://twitter.com/MarkAlanSamuel   Follow Me and Subscribe: https://linktr.ee/mgeorgiou22
How Companies can Position Their People to Thrive in the Workforce
Jun 23 2021
How Companies can Position Their People to Thrive in the Workforce
In today's episode of Tales from the PROS, I talk with Tim Salau, who is the CEO and Co-founder of Guide. Coming from humble beginnings, he is a business leader on the Future of Work, leadership, and innovation. Tim is also an accomplished international keynote speaker, and world-renowned global tech leader recognized by global brands such as Amazon, Google, and Microsoft. He is internationally recognized as Mr. Future of Work. In this episode, Tim talks about his entrepreneurial journey, shares his experience of building and growing a company, how companies can position their workforce to thrive, and the future of employee training and development.   Don't Miss: 1. Tim’s inspiration to becoming an entrepreneur - 02:51 2. Importance of being adaptive to market changes while running a business - 08:42 3. The future of employee training and development - 14:49   Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192   Topics We Discuss: 1. Tim’s inspiring story of how he got to where he is today 2. The inspiration and purpose behind Guide. 3. Tim talks about how companies can position their people to thrive in the workforce 4. The future of learning and development 5. Leveraging and utilizing storytelling within learning and leadership 6. Tim defines his story in one word   Follow Tim Salau Company Website: https://www.guidegroupe.com/ Website: https://www.timsalau.com/ Twitter: https://twitter.com/timsalau Linkedin: https://www.linkedin.com/in/timsalau/   Follow Me and Subscribe: https://linktr.ee/mgeorgiou22
Building, Growing, and Leading A SaaS Company Through Tough Situations
Jun 16 2021
Building, Growing, and Leading A SaaS Company Through Tough Situations
In today's episode of Tales from the PROS, I talk with Beerud Sheth, who is a serial entrepreneur, investor, and Founder and CEO of Gupshup, the world's leading messaging and bot platform. It is used by over 30K+ developers that handle nearly 4 billion messages per month.  Gupshup also developed Teamchat, a smart messaging app that introduced structured templates to messaging. Beerud also founded and led Elance, the pioneer of online freelancing and which is now known as UpWork and is a publicly-traded company. In this episode, Beerud talks about his entrepreneurial journey, shares his experiences and challenges of building and scaling a SaaS company, how to acquire VC funding and what he is up to these days.   Don't Miss: 1. Beerud’s inspiration behind growing a startup to a publicly-traded company - 05:13 2. How to scale a SaaS company - 19:15  3. Overcoming the struggles of running a SaaS company - 29:25   Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192   Topics We Discuss: 1. Beerud's inspiring story of how he got to where he is today 2. How Beerud grew eLance (UpWork) and why he started Gupshup 3. Beerud talks about what it’s like growing a SaaS company with some of the challenges and successes he’s had in scaling 4. What it’s like to acquire VC funding with its pros and cons 5. He describes his thoughts and advice on how to truly succeed as an entrepreneur 6. The common difficulties that entrepreneurs and business owners are going through and how to overcome them 7. Beerud defines his story in “one-word.”   Follow Beerud Sheth Website: https://www.gupshup.io/developer/about Twitter: https://twitter.com/beerud Linkedin: https://www.linkedin.com/in/beerud/ Follow Me and Subscribe: https://linktr.ee/mgeorgiou22
Bootstrapping A Successful and Super Approachable Digital Marketing Company
Jun 9 2021
Bootstrapping A Successful and Super Approachable Digital Marketing Company
In today's episode of Tales from the PROS, I talk with Erik Huberman, who is the Founder & CEO of Hawke Media, the company that has over 150 employees and has serviced over 2000 brands of all sizes.  Erik was named The International Business Awards Entrepreneur of the Year in the field of Advertising, Marketing, & Public Relations. He is also the recipient of numerous honors and awards including Forbes “30 Under 30,” CSQ "40 Under40", Inc. Magazine’s “Top 25 Marketing Influencers, amongst many others.  As a serial entrepreneur and marketing expert, Erik is a sought-after thought leader in the world of digital marketing, entrepreneurship, sales, and business. In this episode, Erik talks about his entrepreneurial journey, shares his experiences and challenges of building and scaling a digital marketing company and what he is up to these days. Don't Miss: 1. How to run a marketing agency the right way - 03:45 2. Overcoming the struggles of running a marketing agency - 14:35 3. The future of the music industry and growing a media company - 24:17   Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192 Topics We Discuss: 1. Erik's inspiring story of how he got to where he is today 2. The inspiration and purpose behind Hawke Media 3. Erik talks about his experiences in building and scaling a digital marketing company to its current size and key moments during the journey 4. What it’s like growing a marketing agency with its challenges 5. The future of digital marketing 6. Erik talks about the future of Hawke Media 7. Erik defines his story in one word Follow Erik Huberman Website: https://hawkemedia.com/ Twitter: https://twitter.com/ErikHuberman Linkedin: https://www.linkedin.com/in/erikhuberman/ Instagram: https://www.instagram.com/erikhuberman/   Follow Me and Subscribe: https://linktr.ee/mgeorgiou22
The Challenges of Growing A Media Technology Company
Jun 2 2021
The Challenges of Growing A Media Technology Company
In today's episode of Tales from the PROS, I talk with Jon Niermann, who is the CEO & Co-Founder of Loop Media with over 30 years of media and technology industry experience with teams at both the corporate and startup level. Jon co-founded Loop Media in 2016. The company acquired Screenplay Entertainment in 2018 and is expanding at an enormous rate. Loop TV is the first media company focused on fully integrated 360-degree engagement of music video and other premium short-form content by consumers and businesses. In this episode, Jon talks about his entrepreneurial journey, shares strategies about growing a media technology business in B2B and B2C verticals, and the future of the music industry. Don't Miss: 1. What inspired Jon to build a media company - 02:14 2. Loop Media’s growth strategies during difficult situations - 10:48 3. The future of the music industry and growing a media company - 26:12     Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192   Topics We Discuss: 1. Jon’s inspiring story of how he got to where he is today 2. The inspiration and purpose behind Loop Media. 3. Jon talks about his experience in the music streaming industry before and after the COVID pandemic. 4. What it’s like growing a media technology company with its challenges and successes. 5. The future of music streaming and the music industry. 6. Jon talks about the future of Loop Media. 7. Jon defines his story in "one-word"   Follow Jon Niermann Website: https://loop.tv/ LinkedIn: https://www.linkedin.com/in/jonniermann/ Twitter: https://twitter.com/looptvofficial   Follow Me and Subscribe: https://linktr.ee/mgeorgiou22
How to Attract and Engage the Right Leads the Right Way
May 26 2021
How to Attract and Engage the Right Leads the Right Way
In today's episode of Tales from the PROS, I talk with Brandon Bornancin, who is the best-selling author, a serial salesperson, entrepreneur, inventor of Seamless.AI, and motivational speaker who is obsessed with helping you maximize your success. Through Seamless.AI, he helps over 35,000+ companies find prospects, close deals, and generate millions in sales with notable names like Google, Amazon, Facebook, Slack, Dell, Oracle, and many others who are CRUSHING their sales quota daily on the Seamless platform.  Brandon is an expert sales speaker, notable sales trainer, a podcaster for "Sales Secrets From The Top 1%". In this episode, we talk about Brandon's entrepreneurial journey, the purpose behind Seamless.AI, and strategies to attract and engage the right leads.   Don't Miss: 1. Brandon's journey to sales and entrepreneurship - 03:50 2. Connecting with people who can positively influence and change your life - 12:52 3. Growing a SaaS company from zero to millions of dollars in sales - 24:15     Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192   Topics We Discuss: 1. Brandon’s inspiring story of how he got to where he is today 2. The inspiration and purpose behind Seamless.AI. 3. Brandon gives his best advice on how to attract the right leads the right way, nurturing, and closing them. 4. Comparing the effectiveness of inbound selling vs. outbound selling. 5. Experiencing and overcoming the struggles of growing and scaling a SaaS company. 6. The future of sales. 7. Brandon defines his story in "one-word"   Follow Brandon Bornancin Website: https://www.brandonbornancin.com/ LinkedIn: https://www.linkedin.com/in/brandonbornancin Twitter: https://twitter.com/bbornancin?lang=en Seamless.AI: https://www.seamless.ai/   You can check out Brandon's best-selling books on Amazon here: https://www.amazon.com/Brandon-Bornancin/e/B07QQCZSS1%3Fref=dbs_a_mng_rwt_scns_share   Follow Me and Subscribe: https://linktr.ee/mgeorgiou22
Overcoming the Struggles of Growing and Scaling A Startup
May 19 2021
Overcoming the Struggles of Growing and Scaling A Startup
In this episode of Tales from the PROS, I talk with Tammuz Dubnov, who is an entrepreneur, international speaker, and the CEO and Founder of Zuzor.  Tammuz has been pioneering innovative experiential-media software for the built environment to create-edge experiences with movement-driven interactivity. He is considered to be one of the youngest thought leaders in the experiential field, with multiple patents pending.  He was named one of the five entrepreneurs revolutionizing nightlife by RedBull Magazine and recognized as a certified thought leader by MarketScale Magazine. In this episode, Tammuz talks about his entrepreneurial journey, shares tips about growing business to different verticals, and increasing your thought leadership and branding. Don't Miss: 1. Tammuz inspiring story to entrepreneurship - 02:05 2. Scaling your business to different verticals - 13:02 3. How to increase your thought leadership and personal branding - 25:58   Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192   Topics We Discuss: 1. Tammuz's inspiring story of how he got to where he is today 2. The inspiration and purpose behind Zuzor 3. Experiencing and overcoming the struggles of growing and scaling a startup 4. How Tammuz is becoming a thought leader in the audiovisual technology space 5. The future of experiential design and Zuzor 6. Tammuz defines his story in "one-word."   Follow Tammuz Dubnov: Website: https://www.zuzor.co LinkedIn: https://www.linkedin.com/in/tammuzdubnov Twitter: https://twitter.com/t_zuzor   Follow Me and Subscribe: https://linktr.ee/mgeorgiou22
The Art of Offering Real Value and Serving Others | David Meltzer
May 12 2021
The Art of Offering Real Value and Serving Others | David Meltzer
In this episode of Tales from the PROS, I talk with David Meltzer, who is a 3x best-selling author, speaker, and entrepreneur. David is the Co-founder of Sports 1 Marketing, Chairman at Unstoppable Foundation, and Founder of David Meltzer Enterprises. David has done it all in business, going from extreme millionaire success, down to insane struggle, and back to success aimed with purpose. He has built a platform that uses four vital principles—gratitude, empathy, accountability, and effective communication—and these principles have allowed him to communicate and mentor everyone from college students to c-suite executives.  He is an inspirational thought leader who consistently serves and empowers others on how to be truly happy. In this episode, David talks about his inspiring story, how to live with purpose and be happy, and shares some success tips for sales and marketing.   Don't Miss: 1. David's story of how he got to where he is today - 02:05 2. Why it's important to shift the paradigm of "giving and getting back" - 06:40 3. Employing more gratitude and keep moving forward with a sense of appreciation - 17:02   Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192   Topics We Discuss: 1. David's inspiring story 2. Defining the art of offering real value and serving others 3. What it means to restart and rebuild your life 4. What it means to live with purpose and be happy 5. Tips on what it takes to be successful today at sales and marketing 6. David defines his story in "one-word."   Follow David Meltzer: Website: https://dmeltzer.com/ LinkedIn: https://www.linkedin.com/in/davidmeltzer2/ Instagram: https://www.instagram.com/davidmeltzer/ Twitter: https://twitter.com/davidmeltzer   Follow Me and Subscribe: https://linktr.ee/mgeorgiou22
Generating Business Results With Effective And Strategic Digital Content
May 5 2021
Generating Business Results With Effective And Strategic Digital Content
In this episode of Tales from the PROS, I talk with Kelsey Raymond, who is the Co-founder and CEO of Influence & Co., an award-winning Inc. 5000 company and one of the leading content marketing agencies. Kelsey started her entrepreneurial journey at a very young age. She has been able to bootstrap her way to building a company with over 50 full-time employees and working with Fortune 500's by helping them with their content marketing strategies and execution, generating business results.  Kelsey has also been featured as a Forbes 30 Under 30 in Marketing and Advertising, an EY Entrepreneur of the Year Finalist, Columbia Business Times 20 Under 40, and SBA of Missouri's Small Business Person of the Year.  In this episode, we talk in-depth about Kelsey's entrepreneurial journey, how she bootstrapped a successful content marketing agency, how to scale a company, and what she is up to these days.   Don't Miss: 1. Kelsey's journey to entrepreneurship - 02:35 2. How to humanize your sales strategy - 15:45 3. Why being honest and vulnerable is important in storytelling - 39:10   Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192   Topics We Discuss: 1. Kesley's inspiring story of how she got to where she is today 2. How to bootstrap a content marketing agency in a saturated space 3. Strategies and advice on how to scale a company 4. How to generate business results from effective and strategic digital content 5. The power of storytelling in today's digital content 6. The future of content marketing 7. Kelsey defines her story in "one-word."   Follow Kelsey Raymond: Website: https://www.influenceandco.com/ LinkedIn: https://www.linkedin.com/in/kelseymeyer1 Twitter: http://twitter.com/Kelsey_M_Meyer   Follow Me and Subscribe: https://linktr.ee/mgeorgiou22
How to Identify New Business Opportunities in the Market
Apr 28 2021
How to Identify New Business Opportunities in the Market
In this episode of Tales from the PROS, I talk with Norman Crowley, who is a successful serial entrepreneur, and the Founder and CEO of Crowley Carbon.  Norman was listed among one of Ireland's top entrepreneurs and was nominated in the 2011 Ernst & Young Entrepreneur Of The Year. He has successfully grown numerous businesses from start-up to millions in annual sales through effective business planning, creative sales techniques, and innovative marketing.  Norman is a visionary, and a great businessman known for his passion for excellence, integrity, and motivational leadership. He is also known to solve problems and provide a positive impact on our planet. We talk about Norman’s entrepreneurial journey, how to find new business opportunities and gaps in the market, and how to bootstrap and scale a company. Don't Miss: 1. How did Norman start his first company at the age of 15 - 03:50 2. Why the climate change messaging needs to be changed - 19:30 3. How to build a great team and scale up your business - 42:55   Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192   Topics We Discuss: 1. Norman's inspiring story of how he got to where he is today 2. Finding opportunities and gaps in the market and creating successful companies 3. Strategies and advice on how to scale a company 4. The future of energy and technology 5. Tough challenges and obstacles and how he overcame them 6. What makes a great business leader 7. Norman defines his story in "one word"   Follow Norman Crowley:  Website: https://www.crowleycarbon.com/ Twitter: https://twitter.com/normancrowley1 LinkedIn: https://www.linkedin.com/in/norman-crowley-4b075841/   Follow Me and Subscribe: https://linktr.ee/mgeorgiou22
How to Turn Your Passion into A Successful Business with Jackie Hermes
Apr 21 2021
How to Turn Your Passion into A Successful Business with Jackie Hermes
In this episode of Tales from the PROS, I talk with Jackie Hermes, a successful entrepreneur, speaker, investor, and founder & CEO of Accelity, a B2B Inbound Marketing Agency. She is also a LinkedIn thought leader hovering over 70,000 followers, a women's entrepreneurship advocate, and content creator. She has delivered keynote speeches and conference presentations at industry events, both in-person and virtually. In this episode, Jackie talks about her entrepreneurial journey, marketing experience, and critical business insights.   Don't Miss: 1. Jackie's professional journey before starting the company - 06:40 2. How Jackie turned her side-hustle into a company - 13:20 3. How to build trust and win more business - 24:14   Topics We Discuss: 1. Jackie's inspiring story of how she got to where she is today 2. How to bootstrap a business and turn a passion or idea into a successful operating business 3. The positive impact that LinkedIn has created for Jackie in regards to relationship building and lead generation 4. Why inbound marketing is the most powerful marketing strategy and how businesses should build it 5. Some problems and struggles she overcame during her career 6. Jackie defines her story in "one-word."   Follow Jackie Hermes: Website: https://accelitymarketing.com/ LinkedIn: https://www.linkedin.com/in/thejackiehermes/ Instagram: https://www.instagram.com/thejackiehermes/ Twitter: https://twitter.com/thejackiehermes   Follow Me and Subscribe: https://linktr.ee/mgeorgiou22
How to Tell Great Stories That Connect with Your Audience
Apr 14 2021
How to Tell Great Stories That Connect with Your Audience
In this episode of Tales from the PROS, I talk with Tara Hunt, an author, speaker, and Founder & CEO of Truly and the CEO of Phlywheel. Tara is an executive-level digital marketing professional with over 20 years of progressive experience. She specializes in relationship and inbound marketing with a passion for a data-driven strategy and has over 20 years of research and analytics experience using quantitative and qualitative data. She is also a best-selling author of The Power of Social Networking and Crown Business, professional international speaker, and was recognized as a Women to Watch in Entrepreneur Magazine in 2013, Women-led Startups to Watch in Fast Company in 2011, and The Most Influential Women in Technology in Fast Company Magazine in 2009. In this episode, we chat about Tara's entrepreneurial journey and how she leverages social media to tell great stories that instantly connect with her audience.  Listen to this episode. Hope you enjoy it! Don't Miss: 1. Tara's entrepreneurial journey - 04:50 2. Why audience should be the "hero" of your story - 19:30 3. Challenges that made Tara stronger and more determined - 47:03   Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192   Things we talked about: 1. Tara's inspiring story and her entrepreneurial journey 2. How to tell a story that can connect with your audience  3. How to create an effective content strategy 4. How to leverage today's social media channels correctly and organically 5. Some problems and struggles she overcame during her career 6. Tara defines her story in "one-word."   Follow Tara Hunt: Twitter: https://twitter.com/missrogue Instagram: http://instagram.com/missrogue LinkedIn: https://www.linkedin.com/in/missrogue/ Facebook: https://www.facebook.com/trulysocialwithtara/ Website: http://www.tarahunt.com/   Follow Me and Subscribe: https://linktr.ee/mgeorgiou22
How to Make the Best of A Difficult Situation in Business
Apr 7 2021
How to Make the Best of A Difficult Situation in Business
In this episode of Tales from the PROS, I talk with Brandon Steiner, a renowned media personality, author, speaker, and sports marketer.  Brandon is the Founder & President of The Steiner Agency and CollectibleXchange. The Steiner Agency is the nation's premier independent athlete procurement source. The CollectibleXchange is an online platform for fans, collectors, store owners, celebrities, athletes, and teams to buy and sell collectibles.  Previously, he created Steiner Sports Marketing and Memorabilia, one of the largest companies of its kind. Additionally, he is a well-known motivational and inspirational speaker. He has spoken to world-class organizations such as the New York Yankees, BMW North America, Nike, Live Nation, Cornell University, TEDx, and Harvard Business School. He is also the author of Living on Purpose, The Business Playbook, and You Gotta Have Balls.  In this episode, Brandon talks about his journey of being a salesman for over 50 years and shares some critical business and marketing insights. Check out this episode. Hope you enjoy it! Don't Miss: 1. How to change your mindset and stay focused - 8:20 2. Brandon's success story - 12:38 3. Why you need to get out of an SOS mindset - 48:30 Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192 Things we talked about: 1. Brandon's inspiring story of how he got to where he is today 2. Why it's so important to listen to your mother's advice 3. The lesson learned of why you have to stop selling and start serving 4. His experience working with the Yankees and some of the world's top sports athletes 5. What it means by letting success get in the way of more success 6. To do good, start with gratitude 7. Brandon defines his story in "one-word." Follow Brandon Steiner: https://twitter.com/brandonsteiner https://www.linkedin.com/in/brandonsteiner/ https://www.instagram.com/brandonsteiner https://collectiblexchange.com/  https://brandonsteiner.com/  Follow Me and Subscribe: https://linktr.ee/mgeorgiou22