VP Land

New Territory Media

VP Land offers a glimpse into the future of media creation.

Our podcast features interviews and conversations with filmmakers and innovators at the cutting edge of filmmaking and broadcast technology. From virtual production to generative AI and beyond, learn behind-the-scenes insights and stay ahead of the latest news and trends in content creation.

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Episodes

The Future of Virtual Production: Insights from Vū's CEO Tim Moore
Aug 14 2024
The Future of Virtual Production: Insights from Vū's CEO Tim Moore
Dive into the future of virtual production with Tim Moore, CEO of Vū. Discover the trends he's seen in smaller stages, AI adoption (and looming crash), and the democratization of filmmaking in this insightful interview.📧 GET THE VP LAND NEWSLETTER Subscribe for free for the latest news and BTS insights on video creation 2-3x a week: https://ntm.link/vp_land📺 MORE VP LAND EPISODESLeveraging AI as a Tool for Better Storytelling with Phil Gallerhttps://youtu.be/q4ej4UQfT9YVū's Tim Moore on The State of Virtual Productionhttps://youtu.be/N332flxz3ngInside The Garage: High-Speed Cinematography Meets Virtual Productionhttps://youtu.be/iLqnQq6fpHMConnect with Tim and Vu Technologies:Vū Technologies - https://www.vu.networkLinkedIn - https://www.linkedin.com/company/vu-networkYouTube - https://www.youtube.com/@vu.networkFacebook - https://www.facebook.com/vu.networkInstagram - https://www.instagram.com/vu.networkX/Twitter - https://x.com/vu_studioTim @ LinkedIn - https://www.linkedin.com/in/tampatimTim Moore is a three-time Emmy award-winning director and founder of Diamond View, a creative video agency headquartered in Florida. In 2021, Tim co-founded Vū Technologies, a technology provider for the virtual production industry and North America’s fastest growing Network of Virtual Studios. Over the past 15 years, Tim has been an advocate for the positive effects media can play on culture and he authored the book "Sold On Purpose," in 2019, which is a comprehensive guide to purpose-driven marketing. #############📝 SHOW NOTES & SOURCESVū - State of Virtual Productionhttps://www.vu.network/state-of-virtual-productionVū - Virtual Studiohttps://www.vu.network/virtual-studioVū - Virtually Everythinghttps://www.virtuallyeverything.live/summitLuma AIhttps://www.youtube.com/@lumalabsaiVolingahttps://www.youtube.com/@VolingaKIRI Enginehttps://www.youtube.com/@KIRI_Engine_AppTopaz Labshttps://www.youtube.com/@topazlabsCNBChttps://www.youtube.com/@CNBCDisguisehttps://www.youtube.com/@disguise_oneARwallhttps://www.youtube.com/@ARwallTODAYhttps://www.youtube.com/@TODAYPika Labshttps://www.youtube.com/@Pika_LabsWith AI, Anyone Can Be a Coder Now | Thomas Dohmke | TEDhttps://www.youtube.com/watch?v=nv9WwHpOKEg#############0:00 Introduction1:38 Smaller Stages Trend3:15 Generative AI in Production5:42 Corporate & Education Adoption7:32 AI Market Shakeup Prediction9:18 Future of Human-Computer Interaction11:45 LED Walls Cost Efficiency14:02 Image-Based Lighting Trends16:28 AI-Generated Characters19:05 Personalized AI Content21:32 Simplifying Virtual Production23:58 Natural Language in Editing26:15 Human Interface Concept28:42 AI Energy Consumption30:55 Future of Media & Entertainment
Inside The Garage: High-Speed Cinematography Meets Virtual Production
Jul 25 2024
Inside The Garage: High-Speed Cinematography Meets Virtual Production
Dive into the world of high-speed cinematography and virtual production with Steve Giralt, founder of The Garage. Learn how robotics, custom rigs, and LED walls are reinventing food and beverage commercials.📧 GET THE VP LAND NEWSLETTER Subscribe for free for the latest news and BTS insights on video creation 2-3x a week: https://ntm.link/vp_land📺 MORE VP LAND EPISODESFrom Optical Compositing to Virtual Production: Jim Rider's VFX Journeyhttps://youtu.be/g2QBEJUw754Breaking Things to Learn: Inside RIT's VP Research & Educationhttps://youtu.be/wgFomkIYRnYFrom The Mandalorian to Pinocchio: Halon Entertainment's Insights in Virtual Productionhttps://youtu.be/OwwBMW6zbggConnect with Steve:LinkedIn - https://www.linkedin.com/in/stevegiraltYouTube - https://www.youtube.com/@SteveGiraltGarageVimeo - https://vimeo.com/stevegiraltFacebook - https://www.facebook.com/visualengineersteveInstagram - https://www.instagram.com/stevegiraltTikTok - https://www.tiktok.com/@stevegiralt6Connect with The Garage:The Garage - https://www.the-garage.tvThe Garage Moco - https://thegaragemotioncontrol.comThe Garage Learning - https://www.youtube.com/@TheGarageLearningLinkedIn - https://www.linkedin.com/company/the-garage1Instagram - https://www.instagram.com/the_garage.tvYouTube - https://www.youtube.com/@TheGarageLearningSteve Giralt is a Director, DP, Photographer, and the creative force behind The Garage. He is driven by a perpetual quest for knowledge fuelled by an unquenchable thirst for visual innovation and creative exploration.  Steve's visionary approach to image-making is a symphony of leveraging cutting-edge tools and boundless imagination. From motion control robotics to Phantom slow-motion cameras, his repertoire is as diverse as it is revolutionary. At the heart of his work lies a commitment to storytelling, weaving narratives that resonate deeply with audiences worldwide.#############📝 SHOW NOTES & SOURCESThe Garagehttps://www.the-garage.tvThe Garage Mocohttps://thegaragemotioncontrol.comSteve Giralt @ YouTubehttps://www.youtube.com/@SteveGiraltGarageSteve Giralt @ Vimeohttps://vimeo.com/stevegiraltVision Research Inc.https://www.phantomhighspeed.comKino Flo Lighting Systemshttps://www.youtube.com/@KinoFloLightingSystemsB&H Photo Video Pro Audiohttps://www.youtube.com/@BandH#############0:00 Introduction to The Garage3:03 Steve's Background5:40 Skills for High-Speed Cinematography8:09 Planning High-Speed Shots11:30 Technology Advancements15:48 Virtual Production in Food Commercials21:17 Phantom Track Technology26:13 AI in Commercial Production30:03 Behind the Meatball Shot51:45 Craziest Rigs and Projects55:31 Closing and Contact Info
From Optical Compositing to Virtual Production: Jim Rider's VFX Journey
Jun 21 2024
From Optical Compositing to Virtual Production: Jim Rider's VFX Journey
Jim Rider shares his VFX journey from shooting miniatures to virtual production, offering insights into the evolution of visual effects in filmmaking. Discover the cutting-edge VP setup at Pier59 Studios and learn about the challenges and opportunities in modern filmmaking.📧 GET THE VP LAND NEWSLETTER Subscribe for free for the latest news and BTS insights on video creation 2-3x a week: https://ntm.link/vp_land📺 MORE VP LAND EPISODESFinal Pixel: How this virtual production studio lives up to its namehttps://www.youtube.com/watch?v=t0M0WVPv8w4From The Mandalorian to Pinocchio: Halon Entertainment's Insights in Virtual Productionhttps://youtu.be/OwwBMW6zbggBreaking Things to Learn: Inside RIT's VP Research & Educationhttps://youtu.be/wgFomkIYRnYConnect with Jim Rider and Pier59:Pier59 Studios - https://www.pier59studios.comLinkedIn - https://www.linkedin.com/company/pier59studiosFacebook - https://www.facebook.com/pier59studioInstagram - https://www.instagram.com/pier59studiosYouTube - https://www.youtube.com/@pier59studios46Jim @ LinkedIn - https://www.linkedin.com/in/jim-rider-6916771Jim Rider is a Visual Effects Supervisor and Virtual Production Supervisor with over 25 years of experience in film and television. After beginning his career shooting models & miniatures, Jim transitioned to compositing, working as an artist and then VFX supervisor at facilities such as Method Studios, Gravity and The Mill. As an independent Visual Effects Supervisor, some of Jim’s recent clients include HBO and Apple Studios. Some of Jim’s credits include: Titanic, Star Trek (TV series), Requiem for a Dream, Angels in America, Evan Almighty, The Adjustment Bureau, Tower Heist, Non Stop, Foxcatcher, Run All Night, Vinyl, The Deuce, and The Plot Against America.Seeing ICVFX as the perfect fusion of his VFX skills and years of on-set experience, since 2020 Jim has veered the ship of his career firmly toward virtual production, having worked as Virtual Production Supervisor at Final Pixel and now at the new Pier 59 Studios volume in Manhattan. Truly exciting times.#############📝 SHOW NOTES & SOURCESPier59 Studioshttps://www.pier59studios.comFinalPixelhttps://www.youtube.com/@_finalpixelMark Roberts Motion Control Ltdhttps://www.youtube.com/@mrmoco1Pacific Motion Controlhttps://www.youtube.com/@PacificMotionControlHTC VIVEhttps://www.youtube.com/@HTCViveQuasar Sciencehttps://www.youtube.com/@QuasarScienceKino Flo Lighting Systemshttps://www.youtube.com/@KinoFloLightingSystemsRosco Laboratories Inchttps://www.youtube.com/@rosco_labsPerforcehttps://www.youtube.com/@PerforceSoftwarestYpehttps://www.youtube.com/@stYpeTVMarwan Rassi / RETracker Blisshttps://www.youtube.com/@adorablemarwanWWEhttps://www.youtube.com/@WWEDisguisehttps://www.youtube.com/@disguise_oneCuebrichttps://www.youtube.com/@CuebricOfficialThe Garage / Steve Giralthttps://www.the-garage.tvFandomhttps://memory-alpha.fandom.com/wiki/Image_GXite Labshttps://xitelabs.com/portfolio/agt/#############00:00 Intro01:58 Jim's VFX Background07:17 Transition to Virtual Production11:26 Pier59 Studios Setup21:44 Camera Tracking Systems30:31 Pier59 Hardware Setup36:31 Unreal Scene Optimization48:23 WWE Promo Breakdown55:58 Gaussian Splats and AI in VP
From The Mandalorian to Pinocchio: Halon Entertainment's Insights in Virtual Production
May 30 2024
From The Mandalorian to Pinocchio: Halon Entertainment's Insights in Virtual Production
In this episode, we dive into the world of virtual production with Meredith Brace Sloss and Jess Marley from Halon Entertainment. They share insights from their work on The Mandalorian, Pinocchio, and other groundbreaking projects📧 GET THE VP LAND NEWSLETTER Subscribe for free for the latest news and BTS insights on video creation 2-3x a week: https://ntm.link/vp_land📺 MORE VP LAND EPISODESBreaking Things to Learn: Inside RIT's VP Research & Educationhttps://youtu.be/wgFomkIYRnYThis indie sci-fi film used miniatureshttps://youtu.be/n9FnPxlra-IThis music video tested out every new piece of filmmaking gearhttps://youtu.be/vFFqiyU2wUYConnect with Meredith and Jess @ Halon:Website - https://halon.comVimeo - https://vimeo.com/halonFacebook - https://www.facebook.com/HalonEntertainmentLinkedIn - https://www.linkedin.com/company/halon-entertainmentMeredith @ LinkedIn - https://www.linkedin.com/in/meredithbraceslossJess @ LinkedIn - https://www.linkedin.com/in/jess-marley-823a5711Meredith Brace Sloss is a Project Manager for the Virtual Art Department at Halon Entertainment. Prior to joining Halon, Meredith has worked for companies such as Netflix, ABC Network, and the British Film Commission. Most recently she was with Lucasfilm, where she worked on Obi-Wan Kenobi and The Book of Boba Fett, as well as the upcoming season of The Mandalorian, Ahsoka, Star Wars: Skeleton Crew. At Halon, Meredith works primarily with the Photogrammetry team and internal projects. Jess joined Halon as a Previs artist working on titles such as Ride Along 2, War for the Planet of the Apes, Pacific Rim: Uprising, Logan, and The Call of the Wild before taking on a more specialized role as a Supervisor in Halon’s Virtual Art Department. He has worked on titles such as Red Notice, The Batman, Aquaman and the Lost Kingdom, and a host of blockbuster level films currently in production.#############📝 SHOW NOTES & SOURCESHalon Entertainment @ Vimeohttps://vimeo.com/halonLux Machina Consultinghttps://www.luxmc.comSweetwater NEP Live Eventshttps://www.nepsweetwater.comStar Wars @ YouTubehttps://www.youtube.com/@StarWarsIndustrial Light & Magichttps://www.youtube.com/@ILMVFXKitBash3Dhttps://www.youtube.com/kitbash3dWalt Disney Studioshttps://www.youtube.com/@DisneyMovieTrailersNetflixhttps://www.youtube.com/@NetflixScreen Ranthttps://www.youtube.com/@ScreenRantRIT Magic Centerhttps://www.youtube.com/@ritmagiccenterSeymour Marine Discovery Centerhttps://seymourcenter.ucsc.eduCaseyNeistathttps://www.youtube.com/@caseyBad Decisions Studiohttps://www.youtube.com/@badxstudioApplehttps://www.youtube.com/@Apple#############00:00 Intro01:45 Meredith's Background02:47 Jess' Background 04:15 Halon's Services05:29 Ideal Virtual Production Process08:11 When Virtual Production Makes Sense10:54 Contemporary Uses of Virtual Production13:30 Making Hard Shots Easy15:16 The Mandalorian and Lucasfilm21:06 Virtual Scouting Process25:08 Baking and Lighting Virtual Sets27:22 Photogrammetry for The Sphere34:52 New Technologies in Photogrammetry37:36 Budget Considerations for Virtual Production40:49 Advice for Aspiring Virtual Production Artists50:51 Thoughts on Apple Vision Pro
Breaking Things to Learn: Inside RIT's VP Research & Education
Apr 12 2024
Breaking Things to Learn: Inside RIT's VP Research & Education
In this episode of VP Land, Aaron Gordon from Synapse VP and David Long from RIT dive into the current state and future of virtual production. Learn about the challenges of LED stage design, how they're teaching virtual production, and how emerging tech like AI will impact filmmaking.RIT | CertifiedGet Certified in Virtual Production http://ntm.link/RITcertified📧 GET THE VP LAND NEWSLETTER Subscribe for free for the latest news and BTS insights on video creation 2-3x a week: https://ntm.link/vp_land📺 MORE VP LAND EPISODESThis indie sci-fi film used miniatureshttps://youtu.be/n9FnPxlra-IInside the ZEISS CinCraft Scenario & Nano Primeshttps://youtu.be/4nnkkR34WwYThis music video tested out every new piece of filmmaking gearhttps://youtu.be/vFFqiyU2wUYConnect with David @ RIT:Website - https://www.rit.edu/magicTwitter - https://twitter.com/RITMAGICYouTube - https://www.youtube.com/@ritmagiccenterFacebook - https://www.facebook.com/ritmagicDavid @ LinkedIn - https://www.linkedin.com/in/davidllongConnect with Aaron @ Synapse VP:Website - https://www.synapsevp.comLinkedIn - https://www.linkedin.com/company/synapse-vpDavid @ LinkedIn - https://www.linkedin.com/in/aaron-gordon-osDavid Long is Director of the RIT Center for Media, Arts, Games, Interaction & Creativity (MAGIC) and MAGIC Spell Studios. David joined the faculty of the School of Film and Animation at Rochester Institute of Technology in 2007, where he also serves as an Associate Professor for the motion picture science program.  His research interests at RIT include engineering multispectral video capture and display systems, studying variability in human color vision for artistic applications, and modeling sensory perception of motion media.Aaron Gordon is the founder and CEO of the forward-looking technology innovation firm, Optic Sky Productions. Aaron built a global team of award-winning directors, digital artists, storytellers, producers, and creative technologists that has reaped double & triple-digit growth each year. He has also dedicated much of his focus into education and helped nurture the next generation of filmmakers by positioning them in the bleeding edge technologies our industry is undoubtedly moving toward. Toward that end, Optic Sky partnered with Rochester Institute of Technology to create one of the first Virtual Production curriculums in the country.#############📝 SHOW NOTES & SOURCESRIT MAGIC Centerhttps://www.rit.edu/magic/Synapse VPhttps://www.synapsevp.com/RIT MAGIC Spell Studioshttps://vimeo.com/user172407267College of Art and Design at RIThttps://www.youtube.com/@CollegeofArtandDesignatRITVisit vp-land.com for the complete show notes.#############00:00 Intro 01:48 David Long's backstory and RIT06:25 Aaron Gordon's backstory09:07 Designing RIT's VP curriculum12:35 The Synapse VP stage17:59 Transferable skills in VP19:07 RIT's immersion course and curriculum24:46 Technical skills for cinematographers28:38 Scanning and photogrammetry31:25 Color challenges in VP36:12 AR/VR in virtual production 41:20 Photogrammetry, NeRF, and 3D scanning58:35 AI in virtual production01:05:25 Outro
How Miniatures and LED Screens Brought Sci-Fi World to Life in 'Molli and Max in the Future'
Apr 5 2024
How Miniatures and LED Screens Brought Sci-Fi World to Life in 'Molli and Max in the Future'
In this episode of VP Land, we dive into the world of sci-fi and indie production with Steve Dabal, co-founder of the production house The Family. Steve shares his experience working on the indie sci-fi rom-com, Molli and Max in the Future, and how the filmmakers overcame budget constraints with creative solutions.📧 GET THE VP LAND NEWSLETTER Subscribe for free for the latest news and BTS insights on video creation 2-3x a week: https://ntm.link/vp_land📺 MORE VP LAND EPISODESInside the ZEISS CinCraft Scenario & Nano Primeshttps://youtu.be/4nnkkR34WwYThis music video tested out every new piece of filmmaking gearhttps://youtu.be/vFFqiyU2wUYThe CPU Powering The Creator, Pixar, and Virtual Production [AMD's James Knight]https://youtu.be/F-4bJaOaYlcConnect with Steve @ The Family:Website - https://www.stevedabal.comInstagram - https://www.instagram.com/stevewithavTwitter - https://twitter.com/SteveDabalLinkedIn - https://www.linkedin.com/in/stevedabalFacebook - https://www.facebook.com/stevedabalVimeo - https://vimeo.com/dabalIMDB - https://www.imdb.com/name/nm4288461The FamilyWebsite - https://thefamily.tvFacebook - https://www.facebook.com/thefamilybtsYouTube - https://www.youtube.com/@the_familyInstagram - https://www.instagram.com/familyMolli and Max in the FutureInstagram - https://www.instagram.com/molliandmax/Steve is an independent film director with a background in visual effects, working with brands (Google, Adidas, Paypal, NFL, etc.) and artists (Joey Bada$$, T-Pain, Scarlett Johansson, Oliver Tree, etc.)As the co-founder and creative director of the Family in New York City, he has grown a small art collective into a full service production house creating digital and physical artworks. It is proudly artist owned and operated.His work has been recognized at festivals around the world (SXSW, Coachella, Lollapalooza, Clusterfest, New York Film Festival) and he has spoken about using technology for storytelling at SIGGRAPH, Infocomm, Dior, SVA, Villa Albertine, etc.#############📝 SHOW NOTES & SOURCESBTS - Molli and Max in The Futurehttps://www.instagram.com/molliandmax/Molli and Max in The Future Trailerhttps://www.youtube.com/watch?v=VhFmVkgxveAOculus Rift Development Kit 2 Hands-onhttps://www.youtube.com/watch?v=lzJUcdYQBj8Tilt Brush: Painting from a new perspectivehttps://www.youtube.com/watch?v=TckqNdrdbgkCNN Tech For Good BRAVEMIND PTSD VR Exposure Therapy 2020https://www.youtube.com/watch?v=44ymmQ1kdZw&t=2s3D virtual reality device for stroke rehabilitationhttps://www.youtube.com/watch?v=LPcpn665O_sHello Apple Vision Prohttps://www.youtube.com/watch?v=IY4x85zqoJM&t=1sA Guided Tour of Apple Vision Prohttps://www.youtube.com/watch?v=Vb0dG-2huJE&t=203sCuebrichttps://www.youtube.com/watch?v=XK6HndLX7wgThe Blackmagic Camera App Tutorial - iPhone Filmmakinghttps://www.youtube.com/watch?v=Z9nf7oE75TMstYpe RedSpyhttps://stype.tvDisguisehttps://www.disguise.one/en/solutions/virtual-production#############00:00 Intro01:45 Steve Dabal's Background and The Family03:42 How Molli and Max in the Future Started07:10 VR and Storytelling Research10:45 Learnings from Early VR Experiments13:20 About Molli and Max in the Future15:00 Prep and Production Process Timeline21:00 Generating Plates and 3D Models26:32 Color LUT Process for Backgrounds28:28 Stage Hardware and Tracking32:15 Tips for Indie Virtual Production37:30 How Molli and Max Would Differ Today39:53 Photogrammetry and NeRFs43:08 Mobile Virtual Production Projects48:55 AI as an Alternative to Virt
ZEISS: Inside the ZEISS CinCraft Scenario & Nano Primes
Mar 26 2024
ZEISS: Inside the ZEISS CinCraft Scenario & Nano Primes
In this episode of VP Land, we dive into the ZEISS CinCraft Scenario with Nick Hayes and Tanner Grimshaw, a powerful camera tracking system for virtual production. 📧 GET THE VP LAND NEWSLETTER Subscribe for free for the latest news and BTS insights on video creation 2-3x a week: https://ntm.link/vp_land📺 MORE VP LAND EPISODESHow GhostFrame is Creating Multiple Realities Simultaneously for Virtual Productionhttps://youtu.be/hDCHxS8pl1MThis music video tested out every new piece of filmmaking gearhttps://youtu.be/vFFqiyU2wUYThe CPU Powering The Creator, Pixar, and Virtual Production [AMD's James Knight]https://youtu.be/F-4bJaOaYlcConnect with Tanner and Nick @ ZEISS:ZEISS Cinematography - https://www.zeiss.com/cineYouTube - https://www.youtube.com/c/ZEISSCinematographyFacebook - https://www.facebook.com/ZEISSCinematographyInstagram - https://www.instagram.com/zeisscinematographyLinkedIn - https://www.linkedin.com/showcase/zeiss-cinematographyTanner @ Linkedin - https://www.linkedin.com/in/tanner-grimshawNick @ LinkedIn - https://www.linkedin.com/in/nick-hayes-7130b084Tanner Grimshaw is a seasoned industry professional with over a decade of experience in the film & broadcast industry. Possessing a robust technical background and adept skill for troubleshooting, Tanner has supported a wide range of customers such as Netflix, Amazon Studios, NASA, Ross Video, Brainstorm, and numerous others.Nick Hayes is an experienced sales professional in the Film, Television, and Broadcast industry. For the past 16 years, Nick has been employed by such technology leaders as: FOX Sports Network, RED Digital Cinema, Angenieux, Teradek, SmallHD, Wooden Camera, Ncam Technologies, and ZEISS Cinema. Nick has also worked 3 years as a Digital Media associate faculty member for Mt San Jacinto Community College and has an intimate knowledge of video production technology for cinema, broadcast, virtual production, and live event applications.#############📝 SHOW NOTES & SOURCESZEISS Cinematographyhttps://www.zeiss.com/cineZEISS CinCraft Scenariohttps://cincraft.zeiss.comZEISS Nano Prime Lenseshttps://www.zeiss.com/consumer-products/int/cinematography/nano-prime-lenses.htmlZEISS CP.3 Lenseshttps://www.zeiss.com/consumer-products/int/cinematography/compact-prime-cp-3-lenses.htmlZEISS Supreme Prime Lenseshttps://www.zeiss.com/consumer-products/int/cinematography/supreme-prime-lenses.htmlZEISS Supreme Prime Radiance Lenseshttps://www.zeiss.com/consumer-products/int/cinematography/supreme-prime-radiance-lenses.htmlZEISS Cinema Showroomhttps://www.zeiss.com/consumer-products/us/home/local/cinematography/cinema-showroom.htmlZEISS Nano Primes Reviewhttps://www.cined.com/zeiss-nano-primes-review-supreme-look-for-the-rest-of-us/Artificial Intelligence: Job killer or job creator?https://youtu.be/I3lo1UmM4DwHow AI Took Center Stage In The Hollywood Writers' Strikehttps://youtu.be/eK9QWB1OOroRED Digital Cinemahttps://www.red.comNcamhttps://www.ncam-tech.comGhostFramehttps://youtu.be/hDCHxS8pl1MARRIhttps://www.arri.comTeradekhttps://teradek.comIntel RealSensehttps://www.intelrealsense.comNAB 2024https://nabshow.com/2024#############00:00 Intro01:58 Tanner's Background03:07 ZEISS Acquisition of Ncam03:48 Nick's Background05:58 ZEISS CinCraft Scenario10:46 Tracking with Digital Markers12:33 Choosing the Best Tracking Method18:10 Lens Integration & Calibration22:57 The Camera Bar Placement & Offset34:00 Choosing the Right Lens - Nano Prime/CP.3/Supreme/Radiance 38:57 AI in the Film Ind
This music video tested out every new piece of filmmaking gear
Mar 11 2024
This music video tested out every new piece of filmmaking gear
In this episode, we dive deep into the making of Project Chimera with Snehal Patel, a music video project that blends classical Indian dance with high-tech filmmaking.We dive into:‣ Working backward to figure out when virtual production is the right approach...and when it isn't‣ Snehal's approach to integrating AI in storyboarding and 3D element generation for a futuristic cyberpunk Mumbai (and when AI didn't work out so well)‣ The limitations and breakthroughs encountered during the film's production, like speeding up lens calibration to get over 100 setups in 2 days‣ Using Kino Flo MIMIK lights, SISU camera robot, and moreAnd a whole lot more!📧 GET THE VP LAND NEWSLETTER Subscribe for free for the latest news and BTS insights on video creation 2-3x a week: https://ntm.link/vp_land📺 MORE VP LAND EPISODESThe CPU Powering The Creator, Pixar, and Virtual Production [AMD's James Knight]https://youtu.be/F-4bJaOaYlcFully Remote: Exploring PostHero's Blackmagic Cloud Editing Workflowhttps://youtu.be/L0S9sewH61EImaginario: Using AI to speed up video search and editinghttps://youtu.be/4WOb5Y1Qcp0Connect with Snehal and Project Chimera:Project Chimera - https://www.fearlessproductions.tv/project-chimeraYouTube - https://www.youtube.com/@fearlessproductionstvTikTok - https://www.tiktok.com/@fearlessproductions.tvFacebook - https://www.facebook.com/fearlessproductions.tvInstagram - https://www.instagram.com/fearlessproductions.tvLinkedIn - https://www.linkedin.com/company/fearless-productionsSnehal @ Twitter - https://twitter.com/snehalmpSnehal @ LinkedIn - https://www.linkedin.com/in/snehalmp#############📝 SHOW NOTES & SOURCESMusic Video: Janaka Selekta - Piya (DnB Remix) ft. Alam Khan, Shrii, Sheela Bringihttps://www.youtube.com/watch?v=yxN3xrGlAncCheck out vp-land.com for all the show notes for this episode.#############⏱ CHAPTERS0:00 Intro01:39 What is Project Chimera02:56 Virtual production and AI in Project Chimera04:10 The importance of planning and preparation05:15 Collaborations and partnerships07:02 Lighting in virtual production with Kino Flo MIMIK lights09:31 Role of AI in Pre-production10:00 ShotDeck11:00 Concept and storyline of the video13:20 Calibrating lenses and lens tracking with Fujinon Premista Zooms15:15 Staging and lighting17:15 Camera works with stYpe using Premista Zooms and RED Komodo19:30 Lens calibration process with ZEISS and Ncam21:15 Learning the principles of virtual production24:25 Utilizing AI for mood boarding and world building28:00 Collaborating with storyboard artists to create detailed storyboards30:48 The Challenges of creating 3D environments33:45 The Use of AI in meetings and communication with Fathom35:15 Reflections on AI's Impact on filmmaking36:40 Introduction and challenges with 3D scanning processes37:30 Exploring scanning processes and technologies with DNE and Dengenuity Labs 39:55 16 Komodo Cameras in the shoot42:38 Volumetric 3D in the Shoot44:00 Utilizing the SISU Cinema Robot47:18 Post-production process with AI52:50 Reflections on the budget and cost-saving measures58:02 Final thoughts and acknowledgements59:48 The potential for future cost reductions01:04:38 Outro
How AMD is Blending Tech & Art - James Knight
Feb 13 2024
How AMD is Blending Tech & Art - James Knight
James Knight, AMD's Global Director of Media and Entertainment, shares some behind-the-scenes insight into his vast history of working on some of the biggest films in Hollywood, from the original Avatar to Gareth Edwards' The Creator to Pixar's Elemental.We also dive into:‣ How AMD works with filmmakers and studios to push filmmaking technology forward‣ Why virtual production is not just about GPUs‣ Where AI tools fit into creative workflowsAnd a whole lot more!📧 GET THE VP LAND NEWSLETTER Subscribe for free for the latest news and BTS insights on video creation 2-3x a week: https://ntm.link/vp_land📺 MORE VP LAND EPISODESInside Coffeezilla's '$10,000,000' Virtual Production Studiohttps://youtu.be/FjAkmqJCbJYFully Remote: Exploring PostHero's Blackmagic Cloud Editing Workflowhttps://youtu.be/L0S9sewH61EImaginario: Using AI to speed up video search and editinghttps://youtu.be/4WOb5Y1Qcp0Connect with James and AMD:AMD - https://www.amd.comYouTube - https://www.youtube.com/@amdTwitter/X - https://twitter.com/AMDInstagram - https://www.instagram.com/amdFacebook - https://www.facebook.com/AMDTikTok - https://www.tiktok.com/@amdJames @ LinkedIn - https://www.linkedin.com/in/james-knight-9a576James @ IMDB - https://www.imdb.com/name/nm2595922James Knight is the Global Director of Media and Entertainment at AMD (Advanced Micro Devices). He leads a team that supervises alliances with Visual Effects, virtual production, video streaming, and post-production computing applications. Knight and his group also work directly with the world's most prominent studios, media brands, and sports and entertainment platforms. Knight's work spans over two decades in production, post-production, visual effects, and virtual production. He is a member of the Visual Effects Society (VES), a the British Academy of Los Angeles (BAFTA) where he served on the board from 2010-2016, and the Oscars/Academy of Motion Picture Arts and Sciences (AMPAS).#############📝 SHOW NOTES & SOURCESCheck out vp-land.com for all the show notes for this episode.#############⏱ CHAPTERS00:00 Intro01:30 James Knight's Journey in Filmmaking03:45 The Impact of Avatar on Virtual Production07:40 The Virtual Production Umbrella12:25 Flipping Post-Production and Previs17:19 Evolution of Virtual Production21:52 Technical Aspects of Virtual Production25:00 CPU and GPU Working in Tandem31:24 AMD's Role in The Creator35:06 The Impact of AI on Film Production40:01 AMD's Collaboration with Pixar for Elemental48:12 The Role of AMD in Camera Technology52:46 James' Thoughts on Approaching  AI53:45 Outro
Strada: Creating a Road to an AI Powered Media Workflow
Jan 24 2024
Strada: Creating a Road to an AI Powered Media Workflow
In this wide-ranging conversation with Michael Cioni, CEO of Strada, we talk about the future of media workflows, how AI will help us work faster, and why he decided to build his company in public.📧 GET THE VP LAND NEWSLETTER Subscribe for free for the latest news and BTS insights on video creation 2-3x a week: https://ntm.link/vp_landConnect with Michael & Strada:Strada - https://strada.techYouTube -  https://www.youtube.com/@Strada-TechInstagram - https://www.instagram.com/strada.techLinkedIn - https://www.linkedin.com/company/strada-techTikTok - https://www.tiktok.com/@strada.techMichael @ Linkedin - https://www.linkedin.com/in/michaelcioni/#############📺 WATCH MORE VP LAND EPISODESInside Coffeezilla's '$10,000,000' Virtual Production Studiohttps://youtu.be/FjAkmqJCbJYImaginario: Using AI to speed up video search and editinghttps://youtu.be/4WOb5Y1Qcp0Fully Remote: Exploring PostHero's Blackmagic Cloud Editing Workflowhttps://youtu.be/L0S9sewH61E🎧 LISTEN IN YOUR FAVORITE PODCAST APPApple Podcast: https://ntm.link/vs-appleSpotify: https://ntm.link/vs-spotifyOvercast: https://ntm.link/vp-overcast#############📝 SHOW NOTESWill we be filming less in a world with AI? A chat with Frame.io's Michael Cioni [NAB 2023]https://www.youtube.com/watch?v=qjM1HO3XghgREDucationhttps://www.red.com/reducationLight Iron: A Panavision Companyhttps://www.panavision.com/post-productionHuggingFacehttps://huggingface.coY Combinatorhttps://www.ycombinator.comReminihttps://remini.aiEvotohttps://www.evoto.aieMasteredhttps://emastered.comRODE Micshttps://rode.com/en/microphones#############⏱ CHAPTERS00:00 Introduction01:40 Gen AI vs. UtilityAI02:25 Overview of Strada03:15 Four Ts of Strada (Transfer, Transcode, Transcribe, Tanalyze) 08:50 Strada Stacks09:50 Private Beta Launch Event11:00 Consumer Technology vs. Professional Technology14:00 Advanced AI Search and Virtual Folders15:30 Bring-Your-Own Storage and Cloud Flexibility26:50 Indexing and Duplicate Assets28:55 Orchestration Layer and Timeline Visualization30:30 Transcibe and Tanalyze (Tag & Analyze)32:50 Unlimited Users and Pricing Flexibility38:00 Strada as a Marketplace for AI Models41:40 Integrating Strada with NLE45:35 Documenting Strada's Journey on YouTube53:15 Michael's Recommended AI Tools53:35 Remini AI54:40 Evoto56:15 eMastered57:15 Filling Skills Gap with AI01:00:00 Michael's Thoughts on AI (NAB vs. now)01:02:00 Limitations of Generative AI01:04:40 AI as a Utility in Real-Life Productions01:07:55 Potential of Mobile Filmmaking01:12:45 Why Apple's Camera Technology is Impressive01:19:20 Upcoming Launch and Roadmap 01:20:10 Outro
Inside Coffeezilla's '$10,000,000' Virtual Production Studio
Jan 14 2024
Inside Coffeezilla's '$10,000,000' Virtual Production Studio
Investigative YouTuber Coffeezilla breaks down his 10 million dollar studio, revealing for the first time the tips and tricks behind the virtual production studio he built for the Coffeezilla Cinematic Universe.📧 GET THE VP LAND NEWSLETTER Subscribe for free for the latest news and BTS insights on video creation 2-3x a week: https://ntm.link/vp_landConnect with Coffeezilla:YouTube - https://www.youtube.com/@CoffeezillaInstagram - https://www.instagram.com/coffeebreak_yt/Twitter - https://twitter.com/coffeebreak_YT#############📺 MORE VP LAND PODCASTImaginario: Using AI to speed up video search and editinghttps://youtu.be/4WOb5Y1Qcp0HIGH: Virtual Production on an Indie Film Budgethttps://youtu.be/DdMlx3YX7h8Fully Remote: Exploring PostHero's Blackmagic Cloud Editing Workflowhttps://youtu.be/L0S9sewH61E📝 SHOW NOTESCoffeezilla's Virtual Production Journey with Mo-Syshttps://www.vp-land.com/p/coffeezilla-mo-sys3 ways to create a space that moves you by David Korinshttps://youtu.be/SU8JYKGekXoAximmetryhttps://aximmetry.comArri Alexahttps://www.arri.comPrevis Prohttps://www.previspro.comMo-sys StarTrackerhttps://www.mo-sys.com/product/camera-tracking/startrackerBlenderhttps://www.blender.orgGhostFramehttps://www.ghostframe.comKino Flo MIMIK Lightshttps://kinoflo.com/mimik-120Aputurehttps://www.aputure.comSony FX3https://electronics.sony.com/imaging/cinema-line-cameras/all-cinema-line-cameras/p/ilmefx3Sony FX9https://pro.sony/ue_US/products/handheld-camcorders/pxw-fx9Sidus Linkhttps://www.sidus.linkCopilothttps://www.youtube.com/c/copilotcoFearless Productionshttps://www.youtube.com/@fearlessproductionstvLinus Tech Tipshttps://www.youtube.com/user/linustechtipsMandalorian BTShttps://www.youtube.com/watch?v=gUnxzVOs3rkMrBeasthttps://www.youtube.com/@MrBeastMKBHDhttps://www.youtube.com/@mkbhdColin and Samir (MKBHD Studio Tour)https://www.youtube.com/watch?v=jz_qFyTrS8w#############⏱ CHAPTERS00:00 Introduction02:00 The 10 Million Dollar Studio07:15 Virtual Production09:16 Green Screen12:15 Creating Maxwell, the Bartender Robot13:40 Moodboarding19:20 Set pieces and props22:30 Workflow and tools23:25 Previz25:00 Mo-Sys26:30 Blender26:55 Aximmetry 33:50 Mo-Sys StarTracker40:15 LED Panels vs Green Screen42:20 GhostFrame and MIMIK43:15 Noir Lighting44:10 Coffee Steam46:00 Production Timeline47:05 AI Tools49:50 Cameras & Tech54:45 Video Editing55:38 Advice for New YouTubers57:35 Outro
Imaginario: Using AI to speed up video search and editing
Jan 4 2024
Imaginario: Using AI to speed up video search and editing
In this episode, we talk with Imaginario AI co-founder and CEO Jose Puga on how AI is going to help us search, transform, and create videos faster and cheaper.We cover:‣ How Imaginario uses AI to search through videos based on context instead of tags and keywords‣ The importance of content repurposing and customization‣ What roles need to level up to stay ahead of AI‣ Predictions on AI and the role of creatives in 2024And a whole lot more!📧 GET THE VP LAND NEWSLETTER Subscribe for free for the latest news and BTS insights on video creation 2-3x a week: https://ntm.link/vp_landConnect with Jose @ Imaginario AI:Imaginario AI - https://www.imaginario.aiYouTube - https://www.youtube.com/@imaginario2030Facebook - https://www.facebook.com/imaginarioaiInstagram - https://www.instagram.com/imaginario.aiTwitter - https://twitter.com/Imaginario2030LinkedIn - https://www.linkedin.com/company/imaginario-ai/Jose @ LinkedIn - https://www.linkedin.com/in/jose-m-puga-a397922b#############📺 MORE VIDEOSFinal Pixel: How this virtual production studio lives up to its namehttps://youtu.be/t0M0WVPv8w4HIGH: Virtual Production on an Indie Film Budgethttps://youtu.be/DdMlx3YX7h8Fully Remote: Exploring PostHero's Blackmagic Cloud Editing Workflowhttps://youtu.be/L0S9sewH61E📝 SHOW NOTESMidjourneyhttps://www.midjourney.comRunway MLhttps://runwayml.comPikahttps://pika.artElevenLabshttps://ntm.link/elevenlabsDescripthttps://ntm.link/descriptSynthesiahttps://www.synthesia.ioRespeecherhttps://www.respeecher.comZapierhttps://zapier.comApple Vision Prohttps://www.apple.com/apple-vision-proMagic Leaphttps://www.magicleap.comGrand Theft Autohttps://www.rockstargames.com/gta-vFortnitehttps://www.fortnite.comImaginario.ai Brings Artificial Intelligence to Video Editinghttps://lift.comcast.com/2022/09/22/imaginario-ai-brings-artificial-intelligence-to-video-editingHow is AI disrupting content marketing and how can this help youhttps://www.linkedin.com/pulse/how-ai-disrupting-content-marketing-can-help-you-jose-m-puga#############⏱ CHAPTERS00:00 Intro and Overview of Imaginario02:48 Multimodal AI and Contextual Understanding03:45 Data Storage and Hosting Options04:30 Content Repurposing and Enriching Metadata07:00 Use Cases for Raw Footage and Completed Media08:30 Training AI Models for Specific Use Cases10:01 The Vision for Imaginario and AI-Powered Creativity13:05 AI Agents in Video Creation15:13 The Impact of AI Tools on Creatives29:19 The Future of Metaverse and AR38:40 The Dominance of Netflix and the Importance of Social Media40:18 AI Tools for Content Creation42:54 2024 Projections
VIVE Mars & ARwall: Making Virtual Production Accessible
Dec 20 2023
VIVE Mars & ARwall: Making Virtual Production Accessible
In this episode, we talk with Raymond Mosco (VIVE Mars) and Rene Amador (ARwall) about these 2 tools we discovered that make virtual production intuitive, affordable, and accessible.📧 Be sure to subscribe to the free VP Land newsletter to get the latest news and BTS insights 2-3x a week: https://ntm.link/vp_landConnect with Raymond Mosco @ VIVE MarsYouTube - https://www.youtube.com/@vivemarscamtrack1612Instagram - https://www.instagram.com/vivemarsFacebook - https://www.facebook.com/VIVEMARSVPX/Twitter -  https://twitter.com/htcviveLinkedIn - https://www.linkedin.com/company/vivemars/LinkedIn - https://www.linkedin.com/in/mosco/Connect with Rene Amador @ ARwallLinkedIn - https://www.linkedin.com/company/arwallco/YouTube - https://www.youtube.com/@ARwallInstagram - https://www.instagram.com/arwallcoFacebook - https://www.facebook.com/arwallcoX/Twitter -  https://twitter.com/arwallcoLinkedIn - https://www.linkedin.com/company/arwallcoLinkedIn - https://www.linkedin.com/in/rlamador📝 SHOW NOTESHow VIVE Mars CamTrack is Making Virtual Production Setups Easierhttps://newterritory.media/how-vive-mars-camtrack-is-making-virtual-reality-setups-easier/Virtual Production Made Easy – ARwall’s New StudioBoxhttps://newterritory.media/get-studio-grade-professional-results-with-arwalls-arfx-studiobox-a-complete-virtual-production-studio-in-a-box/VIVE Mars CamTrack / VIVE Mars FIZTrackhttps://mars.vive.comARwallhttps://arwall.coARFX StudioBoxhttps://arwall.co#############⏱ CHAPTERS00:00 Intro01:05 VIVE Mars CamTrack @ NAB 202302:20 How VIVE CamTrack works03:15 Timecode and Genlock support05:30 Virtual production expertise needed08:05 ARwall @ NAB 202310:42 ARFX Pro Unreal plugin12:50 ARFX Lens16:10 Price breakdown
HIGH: Virtual Production on an Indie Film Budget
Dec 13 2023
HIGH: Virtual Production on an Indie Film Budget
In this episode, we talk with filmmakers Jonathan Mason and Tisha Robinson-Daly about their journey into virtual production and the challenges they faced in filming the teaser for HIGH - an indie film that explores the world of tower climbers.We cover:‣ How indie films can use virtual production‣ Mistakes and challenges in working with VP for the first time‣ How to maximize time and budget with your Virtual Art DepartmentAnd a whole lot more📧 Be sure to subscribe to the free VP Land newsletter to get the latest news and BTS insights 2-3x a week: https://ntm.link/vp_landConnect with Tisha and Jonathan @ HIGH - The Film:HIGH - The Film - https://www.highthefilm.comHIGH - The Movement - https://highthemovement.comYouTube - https://www.youtube.com/@HighthefilmFacebook - https://www.facebook.com/highthemovementandfilmInstagram - https://www.instagram.com/thefilmhighLinkedIn - https://www.linkedin.com/company/highthefilmJonathan @ LinkedIn - https://www.linkedin.com/in/jonathan-mason-37888217Tisha @ LinkedIn - https://www.linkedin.com/in/tisharobinsondaly 📝 SHOW NOTESHIGH - The Filmhttps://www.highthefilm.comHIGH - The Movementhttps://highthemovement.comReaching the Peak: Exploring Virtual Production on an Independent Budget https://filmmakermagazine.com/121951-virtual-production-high-tisha-robinson-daly-jonathan-mason/"HIGH" indie film marks another successful proof-of-concept for disguise-powered VPhttps://www.disguise.one/en/insights/news/high-indie-film-marks-another-successful-proof-of-concept-for-disguise-powered-virtual-production/HIGH Proof-of-Concept Teaserhttps://www.youtube.com/watch?v=7FH4eI0SJFMBTS: How to use VP on an Indie film budgethttps://www.youtube.com/watch?v=IyvHP_6UtuA#############⏱ CHAPTERS00:00 Introduction and Background02:16 HIGH - The Movement08:45 Discovering Virtual Production09:15 Tribeca Unreal Engine Program10:45 Advocacy for Tower Climbers12:45 Exploring Virtual Production15:35 Budget and Practical Challenges in Virtual Production17:59 The Previs Process22:50 Changing the Proof of Concept27:50 The Production Process32:40 Creating a World with Virtual Art Department35:50 Cutting Shots and Adding Last-Minute Shots38:48 Discovering New Shots and Happy Accidents40:35 Lighting Techniques and Capturing Height and Perspective46:00 Mistakes and Lessons Learned in Virtual Production51:05 Maximizing Time and Money in Virtual Production56:00 Virtual Production in Film Schools59:00 What's next for HIGH?
Fully Remote: Exploring PostHero's Blackmagic Cloud Editing Workflow
Dec 7 2023
Fully Remote: Exploring PostHero's Blackmagic Cloud Editing Workflow
In this episode, we talk with Secret Weapon Studios Founder & CEO Greg Olliver about the future of post-production management and the pivotal role of environmental responsibility.We cover:‣ Secret Weapon Studios' production tools - PostHero, PlanetHero, ProductionHero, and CrewHero - for maximum production efficiency‣ Sustainable film production via PlanetHero‣ Blackmagic's Cloud storage and collaboration toolsAnd a whole lot more!📧 Be sure to subscribe to the free VP Land newsletter to get the latest news and BTS insights 2-3x a week: https://ntm.link/vp_landConnect with Greg @ Secret Weapon Studios:Secret Weapon Studios - https://secretweapon.studioYouTube -  https://www.youtube.com/@secretweaponstudios  LinkedIn - https://www.linkedin.com/company/secret-weapon-studiosTwitter/X - https://twitter.com/studios_weaponInstagram - https://www.instagram.com/secretweaponstudiosFacebook - https://www.facebook.com/secretweaponstudioGreg Olliver @ LinkedIn - https://www.linkedin.com/in/greg-olliver-92a976164📝 SHOW NOTESSecret Weapon Studioshttps://secretweapon.studioPostHerohttps://secretweapon.studio/posthero/CrewHerohttps://secretweapon.studio/crewhero/PlanetHerohttps://secretweapon.studio/planethero/ProductionHerohttps://secretweapon.studio/productionhero-technology/Blackmagic Cloud Storehttps://www.blackmagicdesign.com/products/blackmagiccloudstoreBlackmagic Cloud Store Mini https://www.blackmagicdesign.com/products/blackmagiccloudstoreminiBlackmagic Cloud Podhttps://www.blackmagicdesign.com/products/blackmagiccloudpodThe Conversations Projecthttps://press.hulu.com/shows/the-conversations-project/Studio 666https://www.studio666movie.com#############PostHero is a collection of tech-enabled tools developed by Secret Weapon Studios to assist filmmakers with post-production workflows.👨🏻‍💻 Blackmagic Resolve offers cloud-based editing and real-time collaboration, making it a valuable tool for remote post-production.🌍 PlanetHero provides an easy way to offset the carbon footprint of film shoots, helping the industry become more environmentally friendly.📊 ProductionHero aims to be a comprehensive hub for managing all aspects of film production, including crew management, scheduling, and more. There is no single solution for managing production processes, and companies often use a combination of tools from different providers.🛠️ Large companies often have siloed systems, with different teams using different tools for their specific needs.🎬 The film industry requires investment to develop new tools and services that can improve production workflows.#############⏱ CHAPTERS00:00 Introduction and Overview01:10 PostHero for Remote Workflow04:15 Case Study: Using PostHero for Hulu's The Conversations Project07:10 Challenges and Solutions for Editors12:55 Using Blackmagic’s Ecosystem for Remote Post-Production17:00 Collaboration and Real-Time Editing in Resolve24:50 Carbon Offset and PlanetHero31:50 Introduction to ProductionHero35:10 Project Management Tools37:10 The Lack of a Single Solution37:50 Siloed Systems in Large Companies38:45 Coming Soon: DroneHero
Final Pixel: How this virtual production studio lives up to its name
Nov 25 2023
Final Pixel: How this virtual production studio lives up to its name
In this episode, we talk with Final Pixel CEO Michael McKenna and Global Head of Production Hanah Draper about the future of virtual production.We cover:‣ Final Pixel's Virtual Production Academy‣ Creating the Oracle Red Bull RB19 launch video‣ Where AI fits into filmmaking in the future‣ How virtual production reduces production time, costs, and plays into risk mitigationAnd a whole lot more📧 Be sure to subscribe to the free VP Land newsletter to get the latest news and BTS insights 2-3x a weekConnect with Michael and Hannah @ Final Pixel:Final Pixel YouTube Twitter Instagram Facebook Michael Mckenna  Hanah Draper #############📝 SHOW NOTESFinal Pixel Academyhttps://finalpixelacademy.comCuebrichttps://cuebric.comhttps://www.youtube.com/@seyhanlee9735Red Bull Racing RB19https://www.redbullracing.com/int-en/cars/rb19Sphere Fever, Peachy Bottas, and The Weekend So Far! | 2023 Las Vegas Grand Prixhttps://www.youtube.com/watch?v=nAjHbOCUl84&t=28sThe Virtual Production of The Mandalorian Season 1https://www.youtube.com/watch?v=gUnxzVOs3rk#############Final Pixel is pioneering innovation in virtual filmmaking—from concept to final pixel. We chatted with CEO Michael McKenna and Head of Production Hanah Draper about pushing creative boundaries.🏎️ They helped Red Bull pull off its RB19 reveal with just 6 weeks of lead time. Using photoreal CG environments and drone footage, they built a fictional story of the racecar getting lost on its way to the New York launch event.🛡️ Risk mitigation is key. Buttoned-up planning prevents common virtual production pitfalls and helps build client trust. Warner Bros relies on Final Pixel's tight production management.⏱️ Virtual production compresses timelines. By reconceptualizing campaigns around dynamic CG scenes, clients can create content 50% faster than traditional methods. This also reduces costs by up to 20%.🤖 AI will become another filmmaking tool, slotted into existing pipelines once iterative workflows improve. The tech is not the focus—it's the experiences it enables.👏 The live action aspect uniquely expands creative possibilities, unlike purely animated CG or visual effects. It also breeds spontaneity on set as scenes can be reviewed and shifted in real-time.The future of the craft will leverage tech while preserving the human artistry of cinematography and set design that makes viewers feel emotion. Virtual production will transform filmmaking, not replace it.#############⏱ CHAPTERS00:00 Introduction and Overview01:32 The Challenges of Virtual Production04:39 What is Final Pixel04:39 Final Pixel's Global Reach07:56 The Origin of Final Pixel10:54 Final Pixel's Educational Programs19:35 The Role of AI in Filmmaking24:56 The Red Bull RB19 Reveal Project27:42 Drone Footage and Car Plates28:25 The Carbon Footprint of the Production29:13 The Shoot and Challenges32:45 The Impact of Virtual Production33:39 The Speed of Content Creation33:59 The Potential of Unreal Engine Environment34:36 The Future of Filmmaking48:45 Immersive Experiences & Las Vegas Sphere51:18 Closing Remarks#############New Territory Media ► https://ntm.link/home
GhostFrame at NAB: Virtual Production with 3+ Realities
Nov 7 2023
GhostFrame at NAB: Virtual Production with 3+ Realities
Let's take an inside look at GhostFrame's brand-new technology, which creates 3+ realities simultaneously on an LED wall, expanding the possibilities for virtual production. 📬 Get the VP Land newsletter in your inbox: https://ntm.link/vpland📺 This episode is from our NAB 2023 video series. Watch the video version of this interview here: https://youtu.be/hDCHxS8pl1M🛠 TOOLS & RESOURCESGhostFramehttps://www.ghostframe.com*************GhostFrame: The Revolutionary Virtual Production ToolsetGhostFrame is a brand new production toolset that's changing the game in virtual production, live broadcasts, esports, and corporate videos. Able to hide video content in an LED wall and maintain a perfect naked-eye image, GhostFrame enables you to shoot multiple background scenes simultaneously without the need for re-blocking, resetting, or re-lighting. Using GhostFrame, you can save time and achieve greater efficiency in your production process.How GhostFrame WorksPeter from GhostFrame explains that the technology enables you to have multiple images hidden in the wall, which are visible through the camera, but invisible to the naked eye. The system works by shuttering the camera at a higher rate than normal, carving out and chopping out the subframe that is needed to give a perfect image. The lighting is synchronized with the background, and the lights cycle to match whatever is on the background that GhostFrame is recording.Applications of GhostFrameFox Sports and Valve are already using GhostFrame to power their analysis and studio analysis, respectively. Fox Sports is using it to put their analysts inside a virtual world, while Valve is using it to be inside their game world. Applications also include extended reality and AR shoots, where multiple cameras can be used to see different backgrounds on the wall. With GhostFrame, you can achieve multi-camera 3D Unreal production, and the realities are always on the wall, making it easy to preview and cut.Benefits of GhostFrameGhostFrame can help you achieve greater efficiency and creativity in your production process. With the ability to shoot multiple background scenes simultaneously, you can save time and money on re-blocking, resetting, and re-lighting. The lighting is synchronized with the background, and the lights cycle to match whatever is on the background that GhostFrame is recording. It's perfect for car commercials, where the reflections are real, and it enables you to change from day to night quickly and easily. GhostFrame is also great for extended reality and AR shoots, where multiple cameras can be used to see different backgrounds on the wall.