Focusing on the critical role of internal messaging systems in optimizing workflow efficiency and enhancing customer service within dealership sales and service departments! In an industry where time is money, effective communication is paramount to ensure customers receive top-notch care and service. Explore with me the significance of utilizing internal messaging tools for facilitating quick and seamless communication, fostering team collaboration, and ensuring efficient customer service delivery. Discover how these systems aid in information sharing, training, recordkeeping, and documentation, laying the foundation for a well-informed and highly productive sales team! Everyone needs this! By harnessing the power of internal messaging systems, sales & service departments and car dealerships can revolutionize their operations, driving improved communication, collaboration, and overall efficiency. Learn how these tools play a pivotal role in enhancing customer service, boosting sales performance, and elevating customer satisfaction in the fiercely competitive automotive industry. Tune in to uncover the transformative impact of internal messaging systems on dealership success and how leveraging these tools effectively can propel your team towards greater achievements and excellence in customer service. Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com  🔥Check out our sponsors!🔥 Autosled.com is the next-generation automotive transportation logistics platform and marketplace. LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing.

Embark on a journey of discovery and enlightenment in our latest episode, where we explore the intertwined realms of relationships, personal growth, and business success with two distinguished guests: Brian MacDonald, the visionary CEO and President of CDK Global, and Dr. Matt Bennett, the esteemed Vice President Graduate and Professional Studies of Northwood University. In this dynamic conversation, we delve into the significance of building strong business relationships and fostering personal connections as catalysts for success. Witness how the partnership between Northwood University and CDK Global serves as a beacon of inspiration for students aspiring to excel in the business world, emphasizing the pivotal role of relationships in shaping future leaders. Dr. Matt Bennett shares invaluable advice for emerging leaders, emphasizing the transformative power of making a difference through hard work, positivity, and personal responsibility. Discover how personal connections and meaningful engagements can drive organizational growth and create a culture where collaboration thrives. Brian MacDonald sheds light on the importance of personal development and the continuous evolution of leadership skills in propelling individuals to greater heights. Uncover his insights on leveraging connections with people to unlock new opportunities and drive innovation in the ever-evolving business landscape. Together, Brian and Matt underscore the profound impact of personal relationships on organizational success, highlighting the interconnected nature of the world and the potential for every interaction to pave the way for future partnerships and collaborations. Join us as we unravel factors to navigating relationships, fostering personal growth, and achieving business excellence in a world driven by meaningful connections and collaborative problem-solving. Listen in to gain actionable insights, inspirational stories, and practical strategies from Brian MacDonald and Dr. Matt Bennett as we embark on a quest to unlock the keys to success through the power of relationships, personal growth, and shared prosperity. Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com  🔥Check out our sponsors!🔥 LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing. Autosled.com is the next-generation automotive transportation logistics platform and marketplace. About CDK GLobal: 15k dealers CDK is focused on connecting dealers with their customers to continuously improve this pivotal relationship. The Epicenter of Automotive Retail. More than a DMS provider, CDK is your strategic partner across the OEM and dealer network ecosystem. At CDK Global, we empower OEMs and Dealer networks to fully serve consumers at all stages of the customer journey while they shop, buy and own their vehicles. CDK strengthens the OEM and dealer relationship across the entire workflow and fills the customer experience gap to ensure a fully maximized partnership that enhances the customer journey while building trust and loyalty. CDK Global Data and Intelligence solutions provide Independent Software Vendors (ISVs) with the tools they need to seamlessly integrate and sell to dealers. The Friction Points study is our guiding light each year that highlights the success and setbacks in the car buying process and establishes the landscape for much of the exploration. About Northwood University: Northwood University (NU) is a private university focused on business education with its main campus in Midland, Michigan. Opened in 1959, more than 33,000 people have graduated from the institution. 92% job placement rate. Northwood University, is a prestigious private institution renowned for its focus on business education. Northwood has annually ranked among the best online programs, including our bachelor’s in business degree in 2021 and 2022. Also in 2022, we ranked among the best online programs for graduate business and MBA degrees. Our Mission: We develop free-enterprise leaders who drive global economic and social progress. Our Vision: We inspire human potential through immersive learning to advance economic freedom, for everyone, everywhere. Known as America’s free enterprise university - The free enterprise system incentivizes investment, innovation, efficiency, and determination. We are unified by an unwavering belief in the advantages of an entrepreneurial, free enterprise society, personal freedom, and individual responsibility. We promote the belief that entrepreneurship and private business is the best way for free citizens to demonstrate their highest human qualities and attain lasting satisfaction, success, and a life well-lived.

Welcome back! I’m drawing attention to common weaknesses faced by car dealership service department and BDC representatives during customer calls and explore strategies to overcome these challenges for improved customer satisfaction and business success. In this episode, I’m focusing on empowering dealership personnel to enhance customer interactions and foster lasting relationships. I confront common weaknesses such as low energy, lack of engagement, long hold times, failure to offer solutions, reluctance to ask for appointments, lack of customer information, absence of control and rapport, minimal customer interactions, and instances where customers perceive dealerships as expensive or are directed to other service providers. Discover how addressing these weaknesses head-on can transform customer interactions and elevate the dealership's service experience. Learn why injecting energy and enthusiasm into customer interactions is vital for creating a positive impression and driving customer engagement. Explore the impact of minimizing hold times and proactively offering solutions to meet customer needs promptly and efficiently. Understand the importance of building rapport, gathering customer information, and taking control of the conversation to deliver exceptional service and foster customer loyalty. Listen in and equip your dealership personnel with the tools and strategies needed to address common weaknesses, enhance customer interactions, and elevate the service department's performance to new heights of excellence. Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com 🔥Check out our sponsors!🔥 LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability. CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing.

Setting appointments is the name of the game! 🎯  You gotta craft compelling call guides that make all the difference in customer engagement, appointment conversions, and overall service experience! Join me as I explore a step-by-step process for scheduling appointments, outlining key actions and the benefits they bring along the way. Here's a sneak peek at what you can expect: ✅ Introduction and Greeting |  Learn how a warm greeting sets the right tone and builds rapport from the get-go. ✅ Identifying Customer's Needs | Discover the power of active listening in understanding and addressing customer requirements. ✅ Providing Service Information | Uncover tips on explaining services, appointment availability, and promotions to drive customer interest. ✅Offering Solutions and Recommendations | Find out how tailored recommendations can empower customers to make informed decisions and secure appointments seamlessly. Tune in to gain insights, strategies, and best practices that can elevate your appointment setting game and leave customers delighted with their service experience. Don't miss this episode packed with actionable tips for mastering the art of engaging customers over the phone! Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com 🔥Check out our sponsors!🔥 CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing. LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability.

One of the biggest struggles is bridging the gap between sales and service departments. I’ve got one of many hacks for this in this episode! 😉  So here it is….the art of making outbound calls to schedule clients for their first free oil change and how it can be a powerful tool for customer engagement and building goodwill! Join me as I explore my suggested call structure designed to create a positive customer experience and highlight the benefits to agents, emphasizing the importance of each call. Some key factors I cover are: Outlining the key steps in the outbound call structure, beginning with a warm introduction to establish trust and set a friendly tone. Expressing gratitude and acknowledging the customer's recent purchase helps to make them feel valued and appreciated. Informing customers about their entitlement to a complimentary first oil change showcases the dealership's commitment to customer care and loyalty. Then, I discuss the importance of highlighting the benefits of the oil change service, such as improved vehicle performance, longevity, and maintenance. By emphasizing these advantages, agents can effectively communicate the value that the dealership places on the customer's ownership experience, fostering a lasting relationship built on trust and exceptional service. Tune in to discover how making outbound calls for first free oil changes can be more than just a scheduling task – it can be a meaningful opportunity to connect with customers and demonstrate a genuine commitment to their satisfaction and well-being! Service BDC is where it's at! The heart of the dealership...let that sink in...they are the start of most RO's and tasked with enabling loyal clients existence! Hit me up with your feedback - jennifer@edealersolution.com. Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com 🔥Check out our sponsors!🔥 LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability. CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing.

Lotlinx has tracked every car online for over a decade! Their machine learning is helping dealers make great decsiions when it comes to managing invenotry and promotion! Check out their latest publication on Auto Success - https://bit.ly/3y4ULJ9 In this episode, I sit down with Jason Knight, CEO of Lotlinx, to delve into the world of automotive retail and explore how dealers can leverage data and machine learning to boost profitability and streamline inventory management. Discover actionable insights on addressing flagged issues, understanding market dynamics, and optimizing merchandising strategies to drive sales and efficiency in your dealership. Jason shares valuable insights on understanding consumer preferences, pricing strategies, and the impact of competitive activities on inventory turnover. Learn how to adapt to market fluctuations, capitalize on incentives, and maximize profitability by making data-driven decisions in real-time. 🔥https://lotlinx.com/lotlinx-advantage/ Explore the power of machine learning in transforming inventory management practices and enhancing operational efficiency in automotive retail. Discover how leveraging technology can help dealers focus on selling cars rather than getting bogged down in manual inventory tasks. Uncover the key principles of inventory management - the 3 P's: Price, Positioning, and Promotion - and how they can drive revenue growth and cost savings. Learn how to identify market trends, optimize marketing spend, and prioritize inventory based on real-time insights to stay ahead of the competition. Join us as we unlock the secrets to success in the automotive industry and empower dealers to thrive in a dynamic and competitive market. Tune in to learn how data and machine learning can revolutionize your dealership's operations and drive sustainable growth! Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com 🔥Check out our sponsors!🔥 CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing. LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability.

Autosled is speaking and exhibiting May 21-23, 2004 at Finished Vehicle Logistics conference in Huntington Beach, CA! They are giving FREE VIP when you register using code AutosledVIP @ https://bit.ly/3WwlVCN In this episode, I sit down with Dave Sperau, the visionary founder of Autosled, a game-changing company disrupting the transportation industry. Dave shares exciting updates on how Autosled is reshaping the way vehicles are moved across markets and states, revolutionizing the business for both dealers and everyday car buyers. Dave m 678-794-1787. One of the key innovations Dave discusses is the unveiling of Autosled Direct, a groundbreaking solution that empowers dealers to streamline the vehicle transportation process. Recognizing that dealers often prefer not to be involved in the logistics of moving cars, Autosled Direct allows them to connect directly with car buyers, simplifying transactions and enhancing customer experience. Dave highlights how customer preferences can drive them to look beyond local markets and states for their next vehicle purchase. Thanks to the trust and transparency established by dealers in their vehicle descriptions and images, buyers are increasingly comfortable buying cars from outside their immediate area. In a recent conference, Cox economist anticipates a significant increase in vehicle movements this year. Autosled is already witnessing this growth firsthand. By implementing additional layers of verification and security measures, Autosled is ensuring a more protected environment for dealers as they transport vehicles. The conversation also delves into the expansion of Autosled's product features, particularly the innovative Dealer Trade platform. With dealers' inventories on the rise and a growing demand for vehicle transportation services, the platform facilitates seamless trades and movement of cars. By enabling drivers to accept multi-leg trips with return options, Autosled optimizes efficiency and simplifies the process, ultimately benefiting both dealers and customers. Join us as we explore how Autosled is transforming the automotive industry landscape, one innovative solution at a time. Dave Sperau's insights and vision shed light on the exciting future of vehicle transportation and dealership operations. 🔥Check out our sponsors!🔥 Autosled.com is the next-generation automotive transportation logistics platform and marketplace. LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability. CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing.

This is an incredibly inspiring and powerful conversation with the remarkable car dealer, Mario Murgado. Mario's journey from arriving in this country with nothing to now owning and operating 26 successful dealerships is a testament to the power of hard work, dedication, and leadership. Mario shares his insights on the fundamentals of a wildly successful leader, he emphasizes that the enemy of great is settling for good enough. According to him, people are only as great as the leaders guiding them. Mario reveals three key rules that serve as guiding principles in his leadership philosophy. One of Mario's impactful initiatives is the General Managers Summit, where he brings together partners, GMs, and controllers to foster a culture of excellence. By prioritizing first-class service and demonstrating it at these meetings, Mario instills a sense of camaraderie, confidence, and trust among his team. He allocates 16 days a year for team-building activities to promote diversity in his stores and strengthen the bond within his team. Mario's mantra of giving a hundred percent every day extends to how he approaches team member growth. Many individuals have risen from entry-level positions to leadership roles under his mentorship, showcasing his commitment to investing in people. Throughout the episode, Mario delves into his operational strategies, leadership style, and the importance of building a winning team. He candidly discusses his mindset, decision-making process, and the necessity of adapting quickly in the competitive business landscape. By sharing personal anecdotes of commitment, sacrifices, and investments, Mario illustrates what it takes to achieve one's aspirations. He provides actionable insights that listeners can implement to forge successful careers and businesses of their own. Tune in to this episode as Mario Morado offers invaluable advice on leadership, growth, and seizing opportunities to reach new heights in both business and life. 🔥Check out our sponsors!🔥 LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability. CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing. Autosled.com is the next-generation automotive transportation logistics platform and marketplace.

Series - Part 3 Previously I recorded an episode on 10-minute training which was well received by many of you! This is the next part! What will you train on? What topics will you cover? Often topics are reactive to problem situations going on during the sales process or a heat case. All good and I challenge you to explore other ways to teach your team new skills. Even if you aren't a manager and you are reaching to that next level, you can do these activities with self. Think about where he majority of traffic that comes into the store comes from? Most would say inbound calls and internet leads.  Tools that reinforce your training meetings: Flip chart paper with sticky backs, recorded calls, handouts i.e. process steps, goals, worksheets, colored markers, motivational video clips (YouTube), visual aids, beach ball for objections, gamification i.e.Kahoot subscription, CRM, sales process videos, gif's and meme's, ChatGPT, books, sales paperwork write-ups... Contests are also a great way to end your meeting to launch your next meeting. This inspires everyone and inspires creativity while competing to win with user rated winners! Challenges and activities in teams creates a safer environment to learn. Learn activities in this episode to implement. Small prizes also help encourage fun while learning. Think about building trust and confidence from your team members. You want to do these things to encourage dynamic learning and strengthens camaraderie. Get your team members sharing their experiences and get everyone talking solutions! Peer to peer learning is so 2024! Have a speaker come in or Zoom in to boost variety in your meetings!  I also talk about leveraging books - audio or hardcover that will foster continuous learning practices! Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com  🔥Check out our sponsors!🔥 Autosled.com is the next-generation automotive transportation logistics platform and marketplace. LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing.

Sales Series Part 2 🔥 Sales Series for Dealership Teams 🔥 In today's fast-paced business world, lengthy meetings can drain productivity and hinder progress. In this episode, we dive into strategies for managers to revolutionize team training by condensing it into short, impactful sessions. Say goodbye to hour-long meetings and hello to efficient, engaging training that drives results! I introduce the concept of leveraging short teachable moments during team gatherings to make meetings both enjoyable and informative while enhancing skill development. By identifying and utilizing the strengths of each manager, a foundation is laid for building a championship team where expertise is shared and celebrated. Discover practical tips on how managers can incorporate various training activities, such as role-playing exercises, to boost engagement and create a dynamic learning environment within their sales teams. Learn how to make learning fun while driving better results and fostering a culture of continuous improvement. To help streamline your training sessions, I offer a valuable worksheet for organizing time-efficient meetings. Reach out to jennifer@edealersolution.com to get your hands on this resource and kickstart your journey towards more effective team training. Throughout the episode, I walk you through each step of the process, providing real-world examples and demonstrating how to implement these techniques seamlessly. By focusing on simplicity and relevance, managers will be empowered to conduct their first efficient meeting with confidence and impact. Tune in to this episode for actionable insights, practical strategies, and a fresh perspective on transforming team training into a dynamic and results-driven experience. Get ready to elevate your leadership skills and unleash the full potential of your team! Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com 🔥Check out our sponsors!🔥 CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing. Autosled.com is the next-generation automotive transportation logistics platform and marketplace. LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability

Tim Smith, the dynamic General Manager of Volz Auto Group in New York, chats with me about the world of sales call analysis and its transformative impact on sales performance. Tim shares his expertise on utilizing recorded calls as a tool for accountability, evaluation, and continuous improvement within his sales team. 2024 Vibes and you have to be careful when leveraging with your teams!  Tim reveals his process of reviewing recorded sales calls via CallRevu system to hold his team accountable and assess the effectiveness of their customer interactions. Through the use of call transcripts, looking for key words and constructive feedback, Tim illustrates how he identifies areas for improvement, addresses discrepancies, and ultimately enhances the performance of his sales force. Tim sheds light on the evolution of his sales call analysis approach over the years, emphasizing the importance of continuous learning, adaptive strategies, and the cultivation of a culture of improvement within the sales team. Discover how his commitment to leveraging call analysis as a strategic tool has led to enhanced sales strategies and a more dynamic, customer-centric sales environment at Volz Auto Group. Listen to this informative episode with Tim Smith and I on the power of call analysis in driving sales excellence and fostering a culture of continuous improvement within the automotive industry! Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com  🔥Check out our sponsors!🔥 LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing. Autosled.com is the next-generation automotive transportation logistics platform and marketplace.

Sales Series E4  This is a compelling episode for dealership managers and those looking to improve their personal sales numbers. The pivotal role of TO’s in the call handling sales process is broken.  Manager TO’s and involvement on calls is crucial for maximizing sales opportunities, boosting customer loyalty, enhancing bottom line and CSI. Many sales managers tend to concentrate on showroom traffic when a salesperson encounters challenges or needs assistance in closing a deal. However, with the majority of customers engaging over phone calls today, the absence of manager involvement during these critical interactions can lead to missed opportunities and lost deals. Don’t you worry - you know your Sales BFF here has your back! 😉 Learn strategies and best practices for effectively implementing TO’s in sales calls to streamline the process and ensure timely intervention. Understand why TO’s is essential for driving sales success, improving efficiency, fostering accountability, and tracking performance within the sales team. In this episode, I emphasize the vital role of manager TO’s in modern sales environments, highlighting how their involvement leads to increased sales, revenue, and overall dealership success. Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com  🔥Check out our sponsors!🔥 CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing. Autosled.com is the next-generation automotive transportation logistics platform and marketplace. LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability

Welcome to a special series where I interview industry leaders LIVE during the NADA Show!  Empowering car buyers and car dealers with as much information to enable great customer experiences and car deals! Microsoft Autos is shortening shopping time and making the experience finding a car much more fun for buyers! She tells us how it works for both parties. They are also able to provide much more personalized information to dealers when delivering opportunities to dealers to make communicating much more personalized! In this episode, we sit down with Lizz Callaway from Microsoft Autos as she unveils an exciting new program designed to transform the way car buyers and dealers interact. Microsoft Autos: My Garage is a game-changing platform that offers a wide array of features to help you manage your car-related needs effortlessly. Join us as we explore the key components of My Garage, which includes its revolutionary recall alerts system. By signing up for this free service, users can receive instant notifications about any safety recalls affecting their vehicle, ensuring peace of mind for themselves and their passengers. Research Microsoft Autos and learn more about My Garage's market value tool that provides accurate estimates of car's worth based on various factors, empowering buyers to make informed decisions when selling or trading in their vehicle. Stay informed and entertained with the latest automotive news, reviews, and videos available on My Garage. Whether you're a car enthusiast or simply looking to stay up to date with industry trends, this feature has something for everyone. Tune in to learn more about Microsoft Autos: My Garage and how this innovative platform is set to revolutionize the way we manage our cars. Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com 🔥Check out our sponsors!🔥 LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability. CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing.

Welcome to a special series where I interview industry leaders LIVE during the NADA Show!  Meet Jasen Rice, CEO/Owner of LotPop! We delve into the critical aspects of inventory management in the automotive industry, focusing on the challenges and strategies for success when it comes to handling inventory volume and gross. We explore the key principle of "Carry what you sell - sell what you carry" and how dealers can optimize their inventory to drive sales efficiency. Jasen sheds light on the significance of the first 30 days in inventory turnover, emphasizing that a substantial percentage of cars, typically 60-70%, are sold within the initial 60 days. We discuss the impact of fast depreciation rates on inventory value and the evolving dynamics of managing inventory in today's market environment. Moreover, we uncover the importance of lead management in maximizing sales opportunities, revealing that a significant portion of leads may not immediately convert into purchases. By reevaluating how dealers engage with leads, leveraging data analytics, and refining the sales process, dealers can tap into a goldmine of potential sales from both new and aged leads. Jasen shares insights from a revealing study on lead conversion rates, highlighting the extended timeline for lead conversion and the need for persistent follow-up strategies. We explore the concept of "working the driveway, not the lead" and how this approach can transform dealerships' sales performance by prioritizing personalized customer interactions. Furthermore, we discuss the power of leveraging data, customer behavior insights, and optimized sales processes to enhance lead conversion rates and maximize inventory turnover. By reevaluating how dealerships allocate resources to leads and inventory, dealers can unlock hidden sales opportunities and drive sustainable growth in a competitive market landscape. Tune in to gain valuable strategies and actionable insights on how car dealerships can revolutionize their inventory management practices to boost sales performance and drive business success in the digital age! Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com 🔥Check out our sponsors!🔥 LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability. CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing.

In this episode, we delve into the fascinating world of automotive technology innovation with Pedram Faed, Vice President & General Manager at Tekion. Discover the intriguing origins of Tekion's name, rooted in both science and heritage, including a connection to a significant era when founder Jay worked alongside Elon Musk. Pedram sheds light on Tekion's unconventional approach to product testing, such as acquiring a dealership to create a real-world environment for their solutions. He shares insights gained from this hands-on experience and the importance of embracing change through a focus on people and processes alongside technology. Exploring the setbacks faced by Tekion, Pedram reveals how they pivoted towards contactless sales during challenging times like the Covid era, leading to a shift towards mobile-forward solutions over desktop interfaces. This shift unlocked new capabilities for dealership teams, sparking a wave of innovation within the company. Delving deeper, we discuss the common challenges dealers face with DMS systems and how Tekion's platform addresses these issues by bridging fragmented systems and disconnected OEM portals. Pedram highlights the importance of creating an ecosystem where OEMs and dealers can collaborate seamlessly on a unified platform, driving efficiency and innovation in the automotive industry. Join us as we unravel the journey of Tekion, from its inception to its transformative impact on the automotive tech landscape, and gain valuable insights into the future of dealership operations and technology integration. Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com 🔥Check out our sponsors!🔥 LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability. CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing.

Meet Vicki Poponi, former C Suite Executive at Honda, now automotive industry advisor with Salesforce! SHe shares her firsthand experience with Salesforce as a game-changer in the automotive industry. Discover how Salesforce, a global force for over 24 years, is transforming automotive dealerships with its innovative solutions. Vicki delves into the essence of Salesforce for dealers, highlighting its versatility and customization capabilities. Learn how Salesforce provides an out-of-the-box solution that covers 80% of dealership needs, allowing for seamless customization through their App Store. Explore how dealers can tailor their client systems without the hassle of complex integrations, thanks to Salesforce's open API that enables developers to create add-on features. Unravel the power of Salesforce's Auto Cloud tailored for automotive dealers, starting from the Marketing Cloud and expanding into a comprehensive platform beyond traditional CRM capabilities. Dive into the vision of Salesforce for better customer experiences, focusing on creating seamless transitions and enhancing customer interactions throughout the sales journey. Discover how Salesforce empowers businesses to build personalized systems that align perfectly with their unique requirements, without the need for extensive IT support. Explore the limitless possibilities of Salesforce's platform, designed to elevate sales operations and drive exceptional customer engagement in the competitive automotive landscape. Tune in to gain valuable insights from Vicki's perspective on leveraging Salesforce to revolutionize automotive sales processes and deliver unparalleled customer experiences that drive lasting success in the industry. Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com 🔥Check out our sponsors!🔥 LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability. CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing.

Service BDC is where it's at! The heart of the dealership...let that sink in...they are the start of most RO's and tasked with enabling loyal clients existence! Hit me up with your feedback - jennifer@edealersolution.com. In this episode, we explore the crucial role of a Business Development Center (BDC) manager as a coach and trainer who actively engages with each team member. By getting in the game with their team, managers set a positive example, build trust and respect, provide real-time feedback and coaching, and identify training needs. Learn how this hands-on approach can lead to a more cohesive team and drive success in the business development arena. Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com 🔥Check out our sponsors!🔥 LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability. CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing.

Let me know what you think of this series 👊- jennifer@edealersolution.com  In this episode, we explore the importance of using targeted lead lists to increase appointment set rates in a car dealership's service department Business Development Center (BDC). Discover key lead lists that service department BDC agents should consider utilizing, including targeting existing customers, utilizing service reminder lists, following up with declined service leads, and identifying warranty expiration leads.  Learn how leveraging these high-quality leads can enhance appointment setting efforts, improve customer engagement, and drive success in the competitive automotive service industry. Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com 🔥Check out our sponsors!🔥 CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing. LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability.

This is an 8-episode series focused soley on a bad ass Service BDC Department! What do you think? Hit me up! Jennifer@edealersolution.com We don't often talk about the importance of an effective work environment including work station so here it goes! I'm diving deep on key elements essential for creating a comfortable and efficient office setup that enhances the performance of BDC representatives responsible for setting appointments in the service department. From designing the perfect workspace with the right furniture and lighting to providing the necessary tools such as reliable computers, high-quality headsets, and CRM software, we delve into the details that can make a significant difference in the daily operations of BDC representatives. A stable internet connection, clear communication devices, and a well-crafted call script are just a few of the topics we cover to ensure that your BDC team is equipped for success. Join us as we share practical tips, expert advice, and real-world examples to help you create an office setup that fosters focus, efficiency, and customer satisfaction. Tune in to "Efficient Office Setup for BDC Success" and unlock the potential of your BDC team today! Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com 🔥Check out our sponsors!🔥 CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing. LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability.

Ready to explore effective strategies for inspiring and incentivizing Business Development Center (BDC) representatives in the service department to excel in their call volume and appointment setting goals?! In this episode, I hit up creative ideas and proven methods for implementing incentives and competitions that drive motivation and performance within your BDC team. Discover the power of performance-based bonuses that reward representatives for surpassing call volume and appointment targets, providing a tangible incentive for consistent high performance. Listen in on the impact of recognition and awards in boosting morale and acknowledging the hard work of top-performing representatives within the team or dealership. Learn how team-based competitions can foster teamwork and friendly rivalries, encouraging collaboration and healthy competition among BDC representatives striving for excellence. Delve into the effectiveness of individual challenges tailored to each representative's goals and aspirations, offering personalized incentives for reaching key milestones and performance metrics. Join me as I discuss the value of prizes and rewards in driving motivation and engagement, enticing BDC representatives to push their limits and achieve new heights of success. It’s time to unlock the potential of your BDC team through strategic motivation tactics and inspiring incentives. Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com 🔥Check out our sponsors!🔥 LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability. CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing.