This week, we’re taking a step back to recap some of the best talking points from Marketing Legends’ second season. In 42 minutes, hear Matt review some of the most extensive knowledge bombs dropped over the last six episodes.That's a wrap for the third season of Marketing Legends!

Learn from Aleric Heck as he shares his journey from YouTube content creator to advertising expert, delves into the intricacies of audience targeting, and the effective strategies for retargeting in digital marketing. As always, Marketing Legends is ad-free and this week's episode includes…The origin story of a YouTube advertising expertRe-engaging with your customers and turning clicks into customersAudience targeting – understanding strategies that are more effective than othersThe importance of building a strong brandThis episode is a memorable one due to how much insight Aleric drops in the hour. For 46 minutes, Aleric covers all sorts of topics related to YouTube advertising and brand building. With such a packed episode, you may have to watch this one twice!What makes Aleric Heck a legend? Aleric is best known for his expertise in YouTube advertising and as the founder of AdOutreach, a company specializing in helping businesses leverage YouTube ads to grow their brand and increase revenue. Aleric’s specific achievements include:Founder of AdOutreach, which has grown significantly under his leadershipBeing recognized as an expert in YouTube advertisingCreated numerous courses and training programs on YouTube marketing strategiesBeing a highly sought-after speaker at various digital marketing and entrepreneurship events, where he shares insights on leveraging YouTube adsAleric is recognized as an authority in the field of YouTube marketing, particularly in using video ads to drive traffic, generate leads, and acquire customers. He is the absolute best in his field, and that is what makes him a certified Marketing Legend!

Learn from Eben Pagan how to combine passion and opportunity in your entrepreneurial journey. Eben Pagan is most known for his success in the online marketing and business world. As always, Marketing Legends is ad-free and this week’s episode includes… • The importance of exploring new grounds in your industry  • Combining passion & opportunity to maximize success  • Using accelerated learning to master one’s craft • Getting ahead of the AI trend and utilizing it in business For 43 minutes, hear Eben Pagan talk about the significance of venturing into uncharted territories in your industry. He drops insight on many different topics. This episode is definitely a must-watch!What makes Eben Pagan a legend? Eben Pagan is a highly respected entrepreneur, author, and business mentor, renowned for his expertise in online marketing, business management, and personal development. Eben Pagan’s significant achievements include: • Founding several successful online businesses, including a pioneering dating advice platform under the name “David DeAngelo”  • Recognized for his innovative approach to digital information product creation, particularly in the realms of personal growth and entrepreneurship  • Author of several influential books, including “Opportunity: How to Win in Business and Create a Life You Love”  • Highly sought-after speaker and consultant, known for his deep understanding of online consumer psychology and effective marketing strategies Eben Pagan’s contributions to the world of online business and digital marketing are immense. His innovative ideas, combined with his focus on personal development and holistic success, have made him a role model for entrepreneurs and marketers globally

Summary of the Peter Conti Podcast: Learn from Peter Conti, how a simple change in perspective can be the key to finding unlimited joy in both business and life. As always, Marketing Legends is ad-free and this week's episode includes…The life-altering event that got Peter onto the Appalachian TrailWhat is Green Hat thinking?Empowering oneself through the power of perspectiveThe lost art of creative thinkingFor 39 minutes, hear from a legend of REI, and how he lives his life after his life-changing experience on the Appalachian Trail.What makes Peter Conti a legend? Peter is recognized as an influential figure in real estate investing, with a reputation extending back over 30 years. Peter’s specific achievements include:The co-author of Commercial Real Estate Investing for Dummies, selling over 260k copies Being a strong advocate of commercial leasing optionsHas trained a countless number of students to source under-the-radar properties at affordable propertiesPeter’s knowledge of the real estate industry is as good as it gets… it is no surprise that he’s on this week’s episode of Marketing Legends!

Learn from Alli Webb, the essential strategies for successfully maneuvering through the startup landscape. She is the co-founder of Drybar, Squeeze, and Becket & Quill, and is an absolute rockstar in the business industry. As always, Marketing Legends is ad-free and this week's episode includes…The common mess that comes with startupsTrying without all the answersMaintaining a positive attitude in the face of adversityHow to get out of your own way in businessFor 43 minutes, learn from Alli Webb about embracing the challenges of startups, the value of diving in without having all the answers, and maintaining resilience in tough times. Alli’s path to success is a fun one. This episode is a must-watch!What makes Alli Webb a legend? Alli Webb is best known for revolutionizing the beauty industry with Drybar, a blowout-only salon concept since its inception in 2010. Webb also dedicates herself to mentoring in the beauty and wellness industry, leveraging her extensive experience and success. Some of Alli’s other accomplishments include:Featured on the cover of Inc. Magazine, while also being named among the “100 Most Creative People in Business” by Fast Company and listed on Fortune magazine’s “40 Under 40”.Has expanded into numerous successful ventures beyond Drybar like Squeeze, Becket & Quill, and CanopyA New York Times bestselling author, with her second book, “The Messy Truth”, out nowBeing a strong advocate for combining personal well-being with professional successAlli Webb’s status as a Marketing Legend is cemented by her unique approach to branding, customer experience, and innovative business strategies. Her marketing genius lies in her ability to create distinct brand identities that resonate deeply with her target audiences. If you’re an entrepreneur, this is the episode for you!

Learn from Pete Vargas, how to take advantage of public speaking in order to grow your company. Pete Vargas is most known for his expertise in helping businesses increase their reach and impact through the power of stages and public speaking. As always, Marketing Legends is ad-free and this week's episode includes…How to use speaking as a marketing strategyThe power of telling stories to sell your productLeads from the Stage vs Leads from the Opt-inImplementing an ‘open loop’ in your presentationFor 35 minutes, learn how to harness the art of speaking as a marketing tool, the compelling force of storytelling in sales, and more! This is an episode you don’t want to miss!What makes Pete Vargas a legend? Pete Vargas is a prominent public speaking and business communication figure, recognized for his exceptional expertise in helping individuals and businesses effectively convey their messages. Pete Vargas’s notable achievements includeFounder and CEO of Advance Your Reach, a company dedicated to teaching individuals and businesses how to leverage speaking opportunities to grow their influence and impactDeveloped the “Stage to Scale” method, a city-widely acclaimed approach for using public speaking as a tool for business growth and personal brand enhancementHas helped clients secure over 25,000 stages worldwide, granting him the title of the “Stage Whisperer.”Recognized as a dynamic speaker himself, being often invited to speak at major conferences and events about the power of stages in business buildingPete Vargas has made a profound contribution to the art of public speaking and business communication. His innovative strategies and techniques have empowered countless entrepreneurs, executives, and thought leaders to effectively share their stories and messages, impacting their audiences and industries.

With the help of Jay Abraham, discover how to innovate and achieve a breakthrough in your industry today! Jay is most known for his ability to identify and leverage hidden assets, overlooked opportunities, and underperforming activities within a company. Marketing Legends is ad-free and this week's episode includes…Jay’s 3 ways to grow a companyThe importance of offering premiums with your businessLearning where to find the breakthroughsA 2D entrepreneur vs a 3D entrepreneurWhy profit does not work in exact proportion to revenueThe number of knowledge bombs that Jay dropped in this episode is insane. His insight is next-level and you get to hear it all in 36 minutes! Strap in, and enjoy the premiere of Marketing Legend’s third season!What makes Jay Abraham a legend? Jay Abraham is a highly esteemed figure in the field of marketing and business strategy, renowned for his innovative approaches and profound influence on the industry. Jay Abraham’s notable accomplishments include:Being recognized as one of the top executive business coaches in the USAAuthor of several best-selling books on marketing and business growth, including “Getting Everything You Can Out of All You’ve Got” and “The Sticking Point Solution”Founder and CEO of Abraham Group, Inc., providing business consulting and strategic marketing advice to large corporations and SMEs alike.Has helped grow over 10,000 businesses in more than 400 industries worldwideA sought-after speaker at global business events, sharing insights on innovation, growth strategies, and leadershipJay Abraham’s impact on the world of business and marketing is substantial. Even beyond his professional achievements, he is celebrated for mentoring and inspiring a generation of entrepreneurs, marketers, and business leaders, encouraging them to think creatively and strategically to achieve their full potential.

This week, we’re taking a step back to recap some of the best talking points from Marketing Legends’ second season. In 25 minutes, hear Matt Leitz go over some of the most extensive knowledge bombs that have been dropped over the last eight episodes, which include: How much of marketing is truly psychological Getting out of the “Stuck Cycle” The importance of combining passion and opportunity John Carlton’s #1 tip for being a good copywriter Learning to be okay with giving up Fighting the urge to opt in for instant gratification Goals – having one that drives passion and inspires your creativity That’s a wrap! Marketing Legends is returning with its third season this November with more guests, more knowledge bombs, and more charities!

Learn from Gloria Mayfield Banks, how to be more confident in all aspects of one’s life. Gloria is most known for being the #1 Elite Executive National Sales Director for Mary Kay Inc. She recently retired but still remains celebrated for her unparalleled leadership and achievements with the company. As always, Marketing Legends is ad-free and this week's episode includes…Faking it till you make it... the right wayWhy Gloria calls herself ‘Energy in Motion’.How to avoid running without a planWiping out your self-esteemThe key to being an accountable personFor 47 minutes, hear from a legend of direct sales, and how she lives her life as the most confident person that she can be. This is definitely a must-watch episode!What makes Gloria Mayfield Banks a legend? Gloria is widely recognized as an influential figure in the world of direct sales & marketing, with a reputation that extends way beyond her commercial success. Gloria’s specific achievements include:#1 Elite Executive National Sales Director for Mary Kay Inc.Being an internationally recognized speaker, she shares her insights on leadership, sales and personal developmentHas a Harvard MBA and an honorary doctorate from the University of Maryland-Eastern ShoreAuthor of the book, Quantum Leaps: 10 Steps to Help You SoarGloria Mayfield Banks has made significant contributions to the direct sales and marketing world. Although a recent retiree, Gloria still enjoys empowering individuals, specifically women, to be the best marketer [and person] that they can be!

Learn from Glenn Krieger how to turn a customer’s fear into comfort. Glenn is most known for his influence in the orthodontist industry, advocating for the use of marketing techniques along the way. As always, Marketing Legends is ad-free and this week's episode includes…What got Glenn to blend his initial career choice with marketingThe importance of investing in marketingDigital Code Diagnosis – What is it?How to turn fear into comfort for your customersPlaying the long game & fighting the urge for instant gratificationIn less than 40 minutes, hear about Glenn’s personal story, and the values he adopted along the way that have helped him implement marketing in the orthodontist industry! Glenn’s episode is definitely one that can’t be missed!

Learn from John Assaraf how to overcome fear & your own limiting beliefs in order to become the most successful version of yourself. Although John is most known for his contributions to personal development and brain training, John has always had strong expertise in business and marketing. As always, Marketing Legends is ad-free and this week's episode includes… How John connects neuroscience with marketing Bridging the gap between yourself and hesitant audiences G.O.Y.A – What is it and why is it important The four things that may be holding you back Why you should reprogram your self-image In less than 50 minutes, hear John make the connection between neuroscience and the way everyday people react to marketing. This interview was one of my favorites. Make sure you watch the entire way through!

Learn from Jason Feifer, as he’s come up with some of the best ways to connect with audiences in the world of marketing. Jason is most known for being the editor-in-chief of Entrepreneur magazine. After years of working alongside countless entrepreneurs, Jason has become an expert in marketing and aims to help people become more confident and prepared in the industry. As always, Marketing Legends is ad-free and this week's episode includes…How our time is much like a balloonLearning to be okay with giving up on somethingWhat Entrepreneur looks for in a storyBridge of Familiarity – What is it & how does Jason use it to connect to audiencesWhy being relatable matters in marketingFor 40 straight minutes, hear Jason give must-hear advice for marketers at any stage in their career. This is one of the best episodes yet!What makes Jason Feifer a legend? Jason is not only the editor-in-chief at Entrepreneur but is also a podcast host, author, and speaker whose been featured on numerous television and radio shows. Jason’s specific achievements include:Editor-in-chief at Entrepreneur MagazineAuthor of the book, Build for Tomorrow: An Action Plan for Embracing Change, Adapting Fast, and Future-Proofing Your CareerCurrent co-host of the Help Wanted podcast, previously the host of the Build for Tomorrow podcastHas held previous editorial roles at Men’s Health, Maxim, and Boston MagazineJason Feifer has made significant contributions to the marketing and entrepreneurial landscapes. With the assistance of his marketing influence in the podcast world, he continues to offer a blend of historical and modern perspectives on innovation and its acceptance, equipping businesses with practical insights.

Learn from John Carlton the key components that make a great copywriter in the world today. John is most known for his impressive track record of success in copywriting and understanding human behavior. As always, Marketing Legends is ad-free, and this week's episode includes… The story of how John Carlton first got into copywriting Bucket lists – why everyone should have one How to make a great headline Adapting to the world of AI as a copywriter What is the most important thing in becoming a standout copywriter In less than an hour, hear John’s personal story and the values he adopted along the way that have helped him become one of the most renowned copywriters in the world. Buckle up for this episode as John Carlton drops knowledge bombs for an entire hour.

Learn from Nic Frachon how to find success by intertwining passion and opportunity. Nic is the co-founder and Chief Bot Architect at BotBuilders, working closely alongside Matt for 6 years. As always, Marketing Legends is ad-free and this week's episode includes… The story of how the best chatbot company in the world came to be What happens when passion meets opportunity Success – far from a linear line Checking your ego as an aspiring entrepreneur Knowing when to push, and when to step back In just 35 minutes, hear about Nic’s story and all the obstacles he had to overcome until finally getting it in marketing. Nic has a unique perspective towards the marketing world and it is what has allowed him to find so much success in recent years. Who is Nic Frachon?After graduating from Loyola University Chicago with a solid foundation in Communication Studies, Nic stepped into the real world eager to make his mark. He first served as the Deputy Press Secretary for the Mayor of Austin before founding BotBuilders alongside Matt – the rest is history. Since then, Nic has been at the forefront of chatbot development, earning his reputation as a leader in the field. Co-founding BotBuilders and stepping into the role of Chief Bot Architect, he’s been instrumental in building some of the most innovative chatbots on the global stage, even building out ManyChat’s flagship chatbot.

Learn from Marisa Murgatroyd how to create the attitudes, beliefs, and conditions someone needs in order to say yes to a product. Marisa is most known for her major influence in the online learning industry, where she has perfected the ways to new-school marketing. As always, Marketing Legends is ad-free and this week's episode includes… Reframing old-school marketing into something fresh and unique The importance of a product mission statement Implementing authenticity and care in marketing Why Marisa turns entrepreneurs into superheroes The concept of the  ‘Stuck’ and ‘Awesome’ cycles. In just half an hour, hear about Marisa’s personal story, and the principles she adopted along the way that have helped her dominate the online marketing space. Marisa is a brilliant and well-spoken mind – this episode is a must-watch! What makes Marisa Murgatroyd a legend? Marisa Murgatroyd is unquestionably a legend for her innovative strategies, unique approach to brand development, and focus on helping others achieve success in their own business. Marisa’s specific achievements include: Founder & CEO of Live Your Message, an online business education company; also founded Xperiencify  Has generated over 23 million in revenue by selling online courses Being a renowned public speaker, who has spoken in front of audiences ranging from small business groups to major conferences around the world Along with being such a knowledgeable marketer in her industry, she is also one of the most generous entrepreneurs when it comes to sharing knowledge. After finding her own success, she now actively works in helping other aspiring entrepreneurs to hit their stride as well.

Learn from Brian Tracy what are the best psychological mindsets to adopt when entering the marketing world. Brian is best known for his work in the fields of personal development and business achievement.. As always, Marketing Legends is ad-free and this week's episode includes...The story of how Brian Tracy learned how to sellMarketing -- why is it universally important today.The importance of speaking from the heartUtilizing money-back guarantees to grow a businessA 'Golden Triangle' that Brian Tracy lives byIn just 45 minutes, hear how Brian used his understanding of psychology to grow into the legendary marketer that he is known as today.Brian Tracy is widely regarded as a legend for his countless contributions and lasting influence in the marketing world. With a deep background in sales, Brian leveraged his understanding of customer psychology to forge an impressive career as a marketing consultant, author, and speaker. Brian's specific achievements include:Consulted for more than 1,000 companies and addressed more than 5,000,000 peopleA top-selling author of over 80 books, including "The Psychology of Selling" and "Eat That Frog!"Produced more than 300 audio and video learning programs, including the worldwide best-selling "Psychology of Achievement", which has been translated into more than 28 languages.Prior to founding his company, Brian Tracy International, Brian was the Chief Operating Officer of a $265 million dollar development company.Brian Tracy revolutionized the marketing landscape by integrating a nuanced understanding of psychology in ways previously unexplored. His insightful books and transformative learning programs withstand the test of time, continually empowering a new generation of entrepreneurs. He is undoubtedly a true Marketing Legend.

This week we’re taking a step back to recap some of the best talking points from Marketing Legends’ first ten episodes. In 20 minutes, hear Matt Leitz go over some of the knowledge bombs that have been dropped over the last ten episodes, which include:Creativity – using imagination to break through marketing barriersWhy you need to find a solution to a specific problemDebunking the concept of a "perfect business"Marketing Legends is returning to its normal format next season with even more guests, more knowledge bombs, and more charities. Tune in this July for Season 2!

Learn from John Lee Dumas, the founder of the award-winning podcast, Entrepreneurs on Fire, the right approach to knowing if your business idea is a good one. JLD has cemented his name in the podcast industry by hosting one of the best marketing podcasts in the world. As always, Marketing Legends is ad-free, and this week's episode includes...A story of JLD’s worst podcast interviewWhy your business idea needs to bring real solutions to everyday peopleThe importance of finding experts, and making sure you listen to their adviceHow to know if your podcast idea is the right ideaBeing a person of value: why it mattersFind out JLD’s formula for a successful business in today’s episode! You won’t want to miss this week’s episode with JLD as he provides unique insight unlike any other Marketing Legend yet!What makes John Lee Dumas a legend? John saw something missing in the podcasting world and immediately took action. About eleven years later, he now owns one of the best marketing podcasts in the industry. Some of John’s specific achievements include:The founder and host of the award-winning podcast, “Entrepreneurs on Fire,” which interviews successful entrepreneurs every single dayThe best-selling author of the book “The Common Path to Uncommon Success”A successful entrepreneur who has launched several successful businesses, including the podcasting platform, “Podcasters Paradise”Recognized as one of the top business podcasters in the world, being named one of the “Top 10 Business Podcasts” by ForbesJohn found a niche, identified a real solution to a real problem, and has not looked back since. With over 4,000 interviews, JLD has provided a platform for millions of entrepreneurs to learn. His impact, both in the podcast industry and entrepreneurs around the world, is why he is undoubtedly a Marketing Legend.

Learn from the CEO of Startups.com, Wil Schroter, the most effective steps in building a startup company. Wil is a renowned marketing expert, with decades of experience in the entrepreneurship and marketing industry. As always, Marketing Legends is ad-free and this week's episode includes…The origin story of Wil Schroter and his connection to startupsWhy you should focus on getting that first dollarAn explanation of how startups are like raw clayHow online advertising allowed Wil to breakthrough “the float”The most important tips & tricks in Wil’s eyesSee how the king of startups perceives business. Wil is a legend in his industry, and has inspired thousands of aspiring entrepreneurs to start a business the right way. You won’t want to miss this week's episode as Wil drops must-hear knowledge bombs for 23 minutes straight!What makes Wil Schroter a legend? Wil Schroter is a marketing legend for his knowledge and impact in the marketing scene. For over two decades, Wil has grown numerous successful companies like Startups.com, while also continuing to innovate his approaches to marketing. He is a needle mover. Some of Wil’s specific achievements include:Being a highly successful entrepreneur and dominating the startups industryFounding and growing numerous companies including Startups.com, Fundable, and Blue DieselAuthor of several entrepreneurship books like “Go Big or Go Home” and “The Entrepreneur’s Playbook”Being featured by The New York Times, Forbes, and CNBCBeing a marketing mentor to thousands of entrepreneurs through Startups.com, by offering resources and community support to those around him.Wil has cemented his status as a Marketing Legend by continuing to be a leading figure in the entrepreneurship industry for over twenty years. He continues to inspire and educate generations upon generations of business leaders.

Learn from Billy Gene the importance of mastering your ‘why’ in order to stand out and grow your brand. Billy is a renowned online marketer influencer, educator, and practitioner who has helped numerous entrepreneurs grow their businesses and achieve success. As always, Marketing Legends is ad-free and this week's episode includes…The story of Billy’s first breakthroughAddressing the misconception that marketing is easy and can make you free quicklyThe importance of being different & standing out in a world filled with aspiring entrepreneursDefining the concept of “shiny object syndrome”Why any message marketing needs to have a ‘why’In 50 minutes, see how one of the smartest guys in the online marketing space sees and does business. Billy is a pioneer in his industry for his creative and entertaining take on video marketing. Being a top educator in the online marketing space, Billy is not shy when it comes to dropping knowledge bombs – and that’s exactly what he does on this week's episode!What makes Billy Gene a legend? Billy Gene is a marketing legend for his creative and effective approach to online marketing. He is known for his expertise in video marketing, Facebook advertising, and sales funnels. Billy’s creative marketing style has allowed him to amass a large following filled with entrepreneurs, Some of Billy’s specific achievements include:Built a multi-million dollar marketing agency, Billy Gene is Marketing Inc.Created and launched countless successful online marketing campaigns that have generated millions of dollars in revenueFeatured in major media outlets such as Forbes, Entrepreneur, and Inc. MagazineHighly sought-after speaker and consultant due to his unique and entertaining style of video marketingPrevious host of the popular podcast, The Billy Gene is Marketing Offends the InternetBilly took the world by storm by attacking the video marketing industry in an innovative way that almost nobody was accustomed to. About a decade later, Billy Gene is still one of the top online marketing influencers and educators in the world. Through his one-of-a-kind courses and social media presence, he has completely changed the education system by teaching tips that can’t be found anywhere else – that is what makes Billy Gene a definitive Marketing Legend!